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STRATEGIC CLUSTERING BY CUBIC NANOCHEMISTRY POTENTIALS
Mihai V. PUTZ a*, Ioan PETRIȘOR a
a West University of Timișoara, Romania
ABSTRACT
In the context of cubic strategic management merging with Thom’s catastrophe theory, the allied
turbo-potentials are employed in order to foreseen the expected tunneling and linked business types
in a cluster for the passing the open (turbulent) environments by empowering the nanochemsitry
corresponding potentials (all relaying on chemical bonding combinations, from atom to molecule,
to toxicity and teleportation) – as the next new economy-driving nanotechnology. Accordingly, a
succession of fundamental patterns of strategic paths of transitions among eight fundamental types
of business/organizations are designed, so conceptually anticipating the scenarios by which the
current economic 4G global-local (Glocal) configuration jumps (by strategic disruption, i.e. by
tunneling the starting business potentials) to the “new normality” - the Economy 5.0. The method
consist in identifying the possible strategic transitions (old business-to-new business) geometrically,
along the Thom’s variables and parameters of potential catastrophes swamp in the cube of
strategic management, i.e. the indices of competitive, sustainable and regenerative advantages +
the costs factors for the old/new technology and the (emission-reduction) dematerialization as
empowered by means of the innovative nanotechnologies - here by nanochemistry. This way we are
able to identify the dynamic tunneling potentials as corresponding to the 7+1 cubic (Thom +
orbital) catastrophes, producing the synergy (amplification=the jump/transition itself) + stigmergy
(memory retention=the link/the chain/the clustering of business models) specific to the quantum
effects likely to characterize the new strategic management within Economy 5G. Whatever occurs
as a “normal input”, it is with necessity (in turbulent/open environment) driven by the out-coming
nanotech tunneling of turbulence, with the result as the block-chain of business models. It
eventually leads with the final orbitalic (centric-excentric and circular, thus holonic, the 8th)
strategic chains of business models, thus ultimately all-in-all -connected in a global-local 8G
(META) CLUSTER!
KEYWORDS: clustering, [the] cube of strategic management, nano-chemistry, Thom’s
catastrophes, turbo-potentials.
1. INTRODUCTION
In the context of the postmodern approach of management one is focused on orchestrator rather
than on the controller role; moreover, the strategic management intent can model the quasi-stable as
well as the unstable states (of a business, organization, company, network, and cluster) through the
dynamic theory of the catastrophes of open systems; remarkably, this is in fact a wave-like dynamic
context which also allows for the modeling of chaos (as the strategic behavior areas between an
attractor and a repellent), but also of controlled change, in orchestrated action planes of a network
(“the work is flat already”, Fung et al. 2008) level, based on topological (local, global) potentials
obtained by solving the extreme (with initial and final conditions) equations of polynomials of
* Corresponding author. E-mail address: [email protected], [email protected]
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associated catastrophe areas (“the space of open business, organizational development, sustainable
clustering, etc.”). By juxtaposing the strategic cube of the competitive advantage (with the eight
forms of traditional business) with the strategic cube of network-orchestrated competition, the
strategic plan of action and the dominant tendency from the perspective of the traditional network
business are identified for each type of dynamics on the characteristic catastrophe surface. “Animal
spirit” type behavior (Akerlof and Shiller 2009) may be formally excluded (although it “supports”
the cube by its “shadow” – the anxiety of lose-lose-lose in the chain of competitive, sustainability
and regenerative advantage) from the network orchestration, thus also justifying the intrinsic value
in the cube of distinctive advantage (the “+1”’s in all other business models), Figure 1 (Putz, 2019
a, b).
Figure 1. The strategic cube of the distinctive advantage (Putz 2019a, b, left) and the
directions of strategic development from the traditional business/organization/company to the
network and clustering, based on the 3D space components, in the cognitive cube of the
strategic clustering-orchestrated management (Fung et al. 2008, right)
Source: adapted from (Putz 2019 a,b)
On the other hand, in terms of methodology and analysis, the Catastrophe Theory basically has
major promises in open-dynamics of systems - including economy, and processes - including
management (Thom 1973, Zahler & Sussman 1977, Guckenheimer 1978, Sanns 2000, Putz 2006):
Allows the study of critical states and singularities (viz. the so called poles of excellence,
developments, centers of clusters)
Provides a physical model to understand the transition phenomena (viz. the management
change, yet in a disruptive manner)
Highlights the importance of control parameters in the evolution of natural systems (inherently open, thus with necessity entering the environment turbulences, with a complex
approach specific to economic realities too)
Proposes the modeling of the discontinuous changes (never applied to disruptive
management, innovation, or sustainability, so far) taking place in the natural phenomena
with the help of the theory of dynamic systems
Highlights the importance of structural stability (merely as the quasi-stability, aka meta-
stability, in some inflexion points – to be identified as the tunneling states, also applicable to
the changing of business models in strategic management)
Describes the natural system through one of the seven elementary catastrophes at the local
level (local is for tunneling, global is by the end-points of tunneling passage, the actual
business models in the cube of strategic management, Figure 1):
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Fold catastrophe
Cusp catastrophe
Swallowtail catastrophe
Butterfly catastrophe
Elliptic umbilic catastrophe
Hyperbolic umbilic catastrophe
Parabolic umbilic catastrophe
In these theories, the attractor points = the local minimum points (Figure 2) with properties:
Two cycles that attract each other represent two possible minimum states of the system
Cycles “communicate” through global interaction (via an accretion phenomenon)
Specific connection between the variable (the so called corank) and parameters (the so called co-
dimensions), Figure 2, and the tertium datur dimensions of strategic advantage (competitive,
sustainable, regenerative) of Figure 1 are to be given on the specific discussion of the actual models
of old-to-new business models in cluster tunneling and transformation (Sections 2.1-2.7).
Figure 2. Multiple projection representations of a catastrophe area (here, cusp), with an
emphasis on cycles centered on metastable minima and the interaction between them, in the
business space of competitive (CA), Sustainable (SA) and regenerative (RA) advantages
Source: adapted from (Putz 2019 a,b)
The connection with the equilibrium is recovered through the stationary state regime imposed in the
critical points (“the eyes of storm” in the mist of turbulence as applied on an economic state, Kotler
and Caslione 2009). In fact this is only possible in far-equilibrium states, that is, in economical
terms, at the point of re-launching in the life-cycle curve (by investing, know-how transfer, by
merging-joining companies, ultimately by clustering the dynamical capabilities of a given business
or organizational model the large). This way, in a so called Thom’s approach of the strategic
management in open/turbulent environment a critical point in the stationary regime t+ (called
limit ) corresponds to a clustering attractor (new normality), and forms its receiver, while the
stationary regimen for which t- (called limit ) describes a cluster repellent (the old normality).
2. NANOCHEMSITRY CLUSTERING PATHS
The algorithmic approach (based on conjugated complexity theories) of meta-strategic management
(with amplitudes of the probability of transition from an initial state to a final state/old-to-new
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business models) in clusters (including intra-cluster interactions) are based on research,
development and innovation. The catastrophe theory effectively captures such a sum of states and
interferences: they are unified here for the first time by the non-reductive reduction to 7+1 dynamic
business models paradigms linked in the cube of strategic management, as following (Putz
2019a,b). However, when it comes to the whole, from a dynamic inclusive perspective, everything
interacts with everything, when attractions balance with rejections, leaving with the
ordering/selection effect in by tunneling the chaos/turbulence through learned-and-solved
bifurcations by means of nanotech potentials – the main issue to be here addressed in terms of
nanochemistry potentials.
2.1 The technolithic environment: C1.0 Clustering
C1.0 clustering is the type of NANO-research and innovation accomplishing the potential in the
NANO-COGNITIVE framework of quantum chemical structure and observability, viz. Table 1-
left.
Table 1. The NANO-COGNITIVE clustering potential, driven by the on the “fold” turbo-
potential empowering the specific nanochemistry technology NANO-CHEMISTRY empowered technology:
C1.0 oriented high performance objective in the
PresentFuture nanotechnology regards the
quantitative-qualitative modeling of the distinction between
the first atomic proxy-nucleus level (the coalescence of the
electronic wave function, viz. de Broglie’s duality principle)
and the core+ atomic boundary (non-collapse of electronic
particles, viz. Pauli’s exclusion principle); the Figure is
from Putz (2010a).
One has the actual attributes:
Competitive Advantage (CA) = the NANO-CHEMO-
SCIENCE of quantum
observability functions from
molecular spectra in
complex systems (in terms of
specific molecular
parameters, for the marker
oriented molecules), C1.x;
Regenerative Advantage
(RA) = the NANO-CHEMO-
TECHNOLOGY of mesoporous (interfaces, multi-junction)
nano-systems, silicon films, photovoltaics, C1.z
Type and strategic tendency:
FOLD turbo-potential
Codimension Corank By Thom universal
polynomial
(Cartesians are
underlined)
1:
Competitive
Advantage
(CA, 0x)
1:
Regenerative
advantage
(RA, 0z)
RACARA 3
Source: adapted from (Putz 2019 a,b)
It combines the identified CA (competitive advantage) & RA (regenerative advantage) in the actual
turbo-potential of the Turbo-Clustering of Learning, in Table 1-right: through inscribing the
obtained generically generated surface of the actual turbo-potential in the cube of strategic
management of Fig. 1 one notice the predicted quasi-stability path: in the value creation the
clustering is mainly driven by the drift towards the smart business (IV) from the
hidden/underground one (II) in the network orchestration by specific nanochemical empowered
technology. Note that the kleptocracy attribute of business model (II) in Figure 1 does not apply in
scientific realm, especially within the open-science, if not otherwise specified and denounced
(plagiarism, espionage, etc.) which nevertheless will put a sudden end to the cluster itself; in fact
this may be regarded as one ethical feature of a cluster – excluding the underground profile business
by linking it with other more potentially profitable models; or, in the worse case, it will transform it
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– which is also another turning or over-passing negative potential into a socially profitable and
collaborative one. In organizational terms, the Meritocratic potential prevails, since either includes
the Sharing/Democracy (the organizational culture and costumes) or overcomes the Bureaucracy by
identifying the quality from and through the volume of nano-scientific production.
2.2 The reactive-analogical environment: C2.0 Clustering
The C2.0 clustering is the type of NANO-REACTIVE development that accomplishes the nanotech
potential of chemical reactivity, from atom to molecule, to bio-molecule, Table 2-left.
Table 2. The NANO-TECH clustering potential, on the “cusp” catastrophe NANO-CHEMISTRY empowered technology:
C2.0 oriented high performance objective in the
PresentFuture nanotechnology regards the
validation of the synergistic action of chemical
reactivity indices within Quantitative Structure-
Property-Relationships and their multi-linear
(quantum) correlations with physical observables (viz.
consumer’s needs regarding toxicity, pharmacy,
ecology); the Figure is from Tudoran and Putz (2015).
One has the actual
attributes:
Competitive
Advantage (CA) =
the NANO-
CHEMO-
SCIENCE of
toxicity (structural
chemical reactivity
indices relating properties of oxidation and reduction
in corrosion, inhalation hazards, C2.x;
Sustainable Advantage (SA) = the BIO-CHEMO-
NANO-TECHNOLOGY of ecology (bio-chemical rates
of inhibition/activation in water – industry and
population health, soil-minerals in agriculture and ,
air-in pollution and medical industry, including
tourism) – C2.y;
Regenerative Advantage (RA) = the NANO-CHEMO-
TECHNOLOGY of pharmacology (metabolism
indicators, such as vitamins, dyes and E-chemicals,
with direct impact into ingestion, digestion, diets,
cures)-C2.z
Type and strategic tendency:
CUSP turbo-potential
Codimension Corank By Thom universal
polynomial (Cartesians
are underlined)
2: Competitive
Advantage
(CA,0x);
Sustainability
Advantage
(SA,0y)
1:
Regenerative
advantage
(RA,0z) RASA
RACA
RA
2
4
Source: adapted from (Putz 2019 a,b)
Through turbo-combining (combination in the turbulence environment treated with the catastrophe
theory of Thom) the nanochemically identified potentials of CA (competitive advantage), SA
(Sustainable advantage) & RA (regenerative advantage) in the actual strategic cube of Figure 1, one
gets the path connecting the main type of business/organization models in the Turbo-Clustering of
Technovation, Table 2-right: it provides the quasi-stability in the value creation by clustering by
the drift (i.e. changing the management mission of a given business/organization) towards the
smart business ( IV) from the outsourcing one (VI) in the network orchestration. In social terms, it
activated the so called EXO-DUCATIVE potential: with an emphasis on inclusiveness, the true
“key” whereby what may seem peripheral (here the “far-away outsourcing” reference, as the
importance of knowledge or the initial degree of preparation for entering the turbulence) becomes
central (not necessarily as predefined certainties/uncertainties, but by eliminating the ambiguity of
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the phrase “turbulence and crises are an opportunity to change the Strategy”, here by specific
tunneling by innovative application of C2.0 nanochemistry potentials (Table 2-left).
2.3 The cybernetic environment: C3.0 Clustering
The C3.0 clustering is the type of NANO-research, development and innovation that accomplishes
the nanotech potential of “digital” chemistry through employing the entire electronic tree of
elements across the Periodic Table in digital-intelligent-industries (radio-medical, artificial-
controlled-genetics, food and cosmetics), Table 3-left.
Table 3. The NANO-CHAIN clustering potential, on the “swallowtail” catastrophe NANO-CHEMISTRY empowered
technology: C3.0 oriented high performance
objective in the PresentFuture
nanotechnology regards the expressing an
“electronic tree” measure for intelligent chemical
action, saving the resources by employing the
entire Periodic Table of Elements; the Figure is
from Putz (2005),
Putz & Chattaraj
(2013). One has
the actual
attributes:
Competitive
Advantage (CA) =
the NANO-
CHEMO-
SCIENCE of
nuclear chemistry (radiochemistry –dose
radioactivity for cancer and degenerative
diseases, Si-chemistry for electronics, C-chemistry
for light interaction), C.3x;
Sustainable Advantage (SA) = the BIO-CHEMO-
NANO-TECHNOLOGY of (molecular biology,
genetics, the chemistry of elements of DNA such as
P, N, O, H, C, along the metals as Fe, Hg, Mg, Al,
Ca, K), etc., C.3y;
Regenerative Advantage (RA) = the NANO-
CHEMO-TECHNOLOGY of artificial synthesis
(atom-by-atom in artificial [photo]synthesis, waist
control in circular chemo-economy) towards
artificial chemo-intel, C.3z.
Type and strategic tendency:
SWALLOWTAIL turbo-potential
Codimension Corank by Thom universal
polynomial
(Cartesians are
underlined)
3: Competitive
Advantage (CA,
0x);
Sustainability
Advantage (SA,0y);
Cost of new
launching
technology, )0(Sf
1:
Regenerative
advantage
(RA,0z) RAf
RASA
RACARA
S
)0(
2
35
Source: adapted from (Putz 2019 a,b)
By “suffusing” the obtained turbo-potential combining CA (competitive advantage), SA
(Sustainable advantage) & RA (regenerative advantage) with the actual strategic cube of Figure 1,
one gets the business clustering path of Table 3-right: the quasi-stability in the clustering value
creation by the drift towards polemocracy (VII) from the smart company (IV). In potentiological
interpretation one deals with the potential of the turbo-clustering of (Re)Integrated Value, that is the
coopetitive (competition + cooperation) potential. In fact, with the digital age of clusterization, even
by nanochemistry, one assist at the re-launching (it came with a cost, viz. the cost of new launching
technology, )0(Sf ) of the smart business in the arena of competition (polemocracy), both internally
(intra-business/organization) and externally (inter-business/organization relationship with the
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research, environment/market, society, environment, partners and stakeholders, national and
international, etc.), so achieving dynamic synergies and capabilities in coopetition.
2.4 The post-collective environment: C4.0 Clustering
The C4.0 clustering is the type of NANO-research, development and innovation that accomplishes
the nanotech potential of “collective” chemistry through the eye of bosonization (collectivization) of
atomic electrons (separated as fermions) in molecules (augmenting the superconducting industry,
including wire-energy transmissions, and supercomputing gadgets), Table 4-left.
Table 4. The NANO-SHARING clustering potential, on the “hyperbolic umbilic” catastrophe NANO-CHEMISTRY empowered technology:
C4.0 oriented high performance objective in the
PresentFuture nanotechnology regards -
expanding the bondonic concept (the collective
bosons of electrons in chemical bonding) from the
classical (individually interacting electrons, as
fermions) level of the atoms in the molecule;
The Figure is
from Putz
(2010b).
One has the
actual
attributes:
Competitive
Advantage
(CA) = the
NANO-
CHEMO-
SCIENCE of quantum dots (collective atoms
making a super-atom) with direct impact on
semiconductor industry, C4.x;
Sustainable Advantage (SA) = the BIO-CHEMO-
NANO-TECHNOLOGY of neuro-surgery by
employing the collectivization of chemical bonding
electrons through biological membranes in brain
and other tissues, C4.y;
Regenerative Advantage (RA) = the NANO-
CHEMO-TECHNOLOGY of Graphene as the
collectivization of electrons on one sheet of
Carbon atoms, with major impact in sensors’ and
filters’ industry, C4z.
Type and strategic tendency:
HYPERBOLIC UMBILIC turbo-potential
Codimension Corank by Thom universal
polynomial
(Cartesians are
underlined)
3: Competitive
Advantage (CA,
0x);
Sustainability
Advantage (SA,
0y);
Cost of new
technology, )0(Sf
2:
Regenerative
advantage
(RA,0z);
Dematerializ
ation
(Emission-
reduction)
cost, D
DfD
RASA
RACAD
RA
S
)0(3
3
Source: adapted from (Putz 2019 a,b)
Accommodating the obtained turbo-potential combining CA (competitive advantage), SA
(Sustainable advantage) & RA (regenerative advantage), along the unitary costs of new technology
and for the emission reduction cost of dematerialization the new technology combats, in the actual
strategic cube of Figure 1, one gets the business clustering path of Table 4-right: interestingly, the
in-stability is predicted, since the tendency towards perverted spirits (III) from the smart business
(IV) in the network orchestration. The message may be given in terms of a need of “New Normality
through the New Ethics”, by means of Schumpeterian creative destruction. The analytical
explanation may relay on the fact that, even at the balanced costs, the dematerialization enters in the
present sharing turbo-potential at the same power with eth regeneration advantage ( 33~ DRA )
which imbalances the entire cluster towards its in-stability. It is a typical cluster that should be
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combined with another one, thus forming a meta-cluster in order to regain the quasi-stability in a
mixed clustering junctions and inter-clustering business-model paths.
2.5 The nano-gating environment: C5.0 Clustering
The C5.0 clustering is the type of NANO-research, development and innovation that accomplishes
the nanotech potential of virtual chemistry through basically the entire aparatus of practical utility
in nano-industry, medicine, and communication, Table 5-left.
Table 5. The NANO-MATRIX clustering potential, on the “elliptic umbilic” catastrophe NANO-CHEMISTRY empowered
technology: C5.0 oriented high performance
objective in the PresentFuture
nanotechnology regards - the virtual chemistry
developments (in cerebro, algorithmically, and
in silico – computationally, in a big data basis
of results); the Figure is from Putz & Lacrama
(2007).
One has the
actual attributes:
Competitive
Advantage (CA)
= the NANO-
CHEMO-
SCIENCE of
producing goods with intelligent materials such
that they can combine in virtually many ways
due to their chemical interaction (surface-to-
surface, bulk-surface, bulk-to-bulk interaction),
C5.x
Sustainable Advantage (SA) = the BIO-
CHEMO-NANO-TECHNOLOGY of medicinal
chemistry through all imaging equipment
detecting traces, active protein, cancer cells,
etc., C5.y.
Regenerative Advantage (RA) = the NANO-
CHEMO-TECHNOLOGY of communication by
gadget-to-human interaction through skin, eyes,
ears, and even hormones (triggering feelings,
emotions, memory), C5.z.
Type and strategic tendency:
ELLIPTIC UMBILIC turbo-potential
Codimension Corank By Thom universal
polynomial (Cartesians
are underlined)
3: Competitive
Advantage (CA,0x);
Sustainability
Advantage (SA,0y);
Cost of new
technology, )0(Sf
2:
Regenerative
advantage
(RA,0z);
Dematerializ
ation
(Emission-
reduction)
cost, D
Df
RASA
CARAD
RADRA
S
)0(
)(22
23
Source: adapted from (Putz 2019 a,b)
Again, with considering the unitary costs of new technology and for the emission reduction cost of
dematerialization the new technology combats along the CA (competitive advantage), SA
(Sustainable advantage) & RA (regenerative advantage) the obtained turbo-potential in the actual
strategic cube of Figure 1, shows that the business clustering path of Table 5-right: leaves with
integration-disintegration oscillations, between polemocracy (VII) and smart business (IV) in the
network orchestration. It seems merely associated with a marketing ppotential of the Turbo-
Clustering by the Effectiveness of Research Projects putted in the market: it suggests a struggle in
“building and consolidating on the market/stock market”; the NANO-GATING knowledge-based
businesses/organizations/projects/clusters is oscillating in between proficiency and regrouping and
transferring of the research-development-innovation assets from the in-cluster to the exo-cluster; so
being another clustering “asking for”/NANO-GATING for meta-clustering, eventually with those
relating smart business and polemocracy, especially C3 as above described.
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2.6 The limited-rate environment: C6.0 Clustering
The C6.0 clustering is the type of NANO-research, development and innovation that empowers the
nanotech potential of “rate-limited” chemistry that is a necessary selection of the chemicals that
are easily reentering the circular economy preventing the waste hazard, pollution and intoxication
of economy with non re-usable products in recycling sub-industries and the ecolo-system with
accumulation of non-degradable matter; thus, a new parameter – the cost of the old technology
appears, )0(Df , which, while not replaced, is limiting all econo-ecolo advantages, Table 6-left.
Table 6. The NANO-CONNECT clustering potential, on the “butterfly” catastrophe NANO-CHEMISTRY empowered technology:
C6.0 oriented high performance objective in the
PresentFuture nanotechnology regards: the so
called “logistic” chemistry, aiming to deliver
products (P) with lower energy (and supply energy)
than the initial supply of recourses (S) by natural
and designed enzymes to catalyze such a process in
a controlled steps (logarithmically rather than
exponentially) so pro-longing the cycle life of the
products; the Figure is from Putz et al. (2006).
One has the
actual
attributes: Competitive
Advantage
(CA) = the
NANO-
CHEMO-
SCIENCE of chemical catalysis, with direct impact
in the smart material industry (auto-catalytic
surfaces, self-cleaned surfaces, etc.), C6.x;
Sustainable Advantage (SA) = the BIO-CHEMO-
NANO-TECHNOLOGY of enzymology, with direct
impact in the drug industry regulating the immunity
human system and healing (biochemical cellular)
functions, C6z;
Regenerative Advantage (RA) = the NANO-
CHEMO-TECHNOLOGY of ligand-receptor
interaction, from the glue industry (eco-adhesives),
to nano-tissues and replicas, to 3D printing, self-
adapting interlocked molecules, molecular
machines with perpetual light driving functions,
molecular computers, C6z.
Type and strategic tendency:
BUTTERFLY turbo-potential
Codimension Corank By Thom universal
polynomial (Cartesians
are underlined)
4: Competitive
Advantage (CA,0x);
Sustainability
Advantage (SA,0y);
Cost of new
technology, )0(Sf ;
Cost of old
technology, )0(Df
1:
Regenerative
Advantage
(RA,0z)
RAf
RAf
RASA
RACARA
D
S
)0(
)0(2
3
46
Source: adapted from (Putz 2019 a,b)
With the entering of additional cost of maintaining the old technology (in circular economy), which
along the cost of new technology entrants counter-balance the cost of global ecolo-dematerialization
(pollution emission cost), the CA (competitive advantage) with SA (Sustainable advantage) and
with RA (regenerative advantage) turbo-combination in the cubic strategic paradigm of Figure 1
produces the business clustering path of Table 6-right that is: the quasi-stability in the cubic
clustering value creation, viz. Fig. 1, with a drift towards the smart business (IV) from the wise
one (I) in the network orchestration. The actual logistic modeling of ligand-receptor interaction in
coupled chemical-biological systems produces the NANO-CONNECT clustering, yet it brings also
the Social Responsibility since being still registered as a higher cost of cooperation (actually too
much cooperation decreases the business/organizational model from wise to smart only): being
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aware of the fact that the business/ organization/cluster is the process/space/hub in a society where
the most advanced (disruptive, innovative) ideas “are produced”, the model appear as a reflection of
the “clean” optimum social utility value production, which can be still improved; thus,
paradoxically, although a good clustering model it also support further inter-clusterization into a
meta-cluster.
2.7 The allo-troping environment: C7.0 Clustering
The C7.0 clustering is the type of NANO-research, development and innovation that accomplishes
the nanotech potential of “allotroping” chemistry, that is the chemical changing and/or conserving
structures, forms and functions in a network of things, including compounds, food, and molecular
information at large, Table 7-left.
Table 7. The NANO-TROPING clustering potential, on the “parabolic umbilic” catastrophe NANO-CHEMISTRY
empowered
technology: C7.0
oriented high
performance objective
in the Present
Future nano-
technology regards -
formulation of the theory of unification of the
chemical (interactions) field, propagation of the
topologies of chemical bond, including its
teleportation; the Figure is from Putz and Ori (2015).
One has the actual attributes: Competitive Advantage (CA) = the NANO-CHEMO-
SCIENCE of carbon allotropies, by controlling the
change (management) aiming all of its forms
(diamond, graphite, buckyball fullerens, graphenes,
nanotubes) as the consumer’s needs (e.g. thermal or
electrical conductivity, optical, hardness, softness,
etc.) and their networking (internet-of-carbon), C7.x.
Sustainable Advantage (SA) = the BIO-CHEMO-
NANO-TECHNOLOGY of artificial intelligence,
nano-spongy connections, artificial brain, artificial
synapses, neuro-chemistry, C7.y.
Regenerative Advantage (RA) = the NANO-CHEMO-
TECHNOLOGY of quantum information, memory of
structure, form and function, molecular negentropy
(the “chemical elixir”), the chem.-organic food, and
designing and spreading (exo-)new-life, after-all, C7z.
Type and strategic tendency:
PARABOLIC UMBILIC turbo-potential
Codimension Corank by Thom universal
polynomial (Cartesians
are underlined)
4: Competitive
Advantage (CA,0x);
Sustainability
Advantage (SA,0y);
Cost of new
technology, )0(Sf ;
Cost of old
technology, )0(Df
2:
Regenerative
advantage
(RA,0z);
Dematerializ
ation
(Emission-
reduction)
cost, D DfD
RAf
SAD
RACA
RAD
D
S
)0(
)0(
4
2
2
2
Source: adapted from (Putz 2019 a,b)
One most complex turbulence environment is assumed as modeled in the Thom’s chatastrophe
theory, the parabolic umbilic one, with all economical cost and nanochemistry potentials’
advantages, their turbo-combination in the cubic strategic paradigm of Figure 1 produces the
business clustering path of Table 7-right that is: the in-stability in the clustering value creation with
the dominance of outsourcing (VI) in conjunction with polemocracy (VII) and the smart business
(IV) in the network orchestration. In the potentiological phenomenology (Petrisor 2007), this is
nothing than the acceleration of the turbo-clustering towards meta-clustering – that may be further
linked either by Outsourcing (the clusterization path C2), by Polemocracy (clusterization type C4 or
C5 or both) or by Smart Business (all-in-all clusterization, C1-C6). The result is therefore consistent
to be assumed as of NANO-TROPIC nature, having all nano-chem-tech changes in clustering.
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2.8 The entangled environment: C8.0 Clustering
Having all-turbo-clustering analyzed there appeared that the wise business can be actually never
even quasi-stable reached. This seems reasonable giving the turbo (turbulence) nature of the
environments considered. Yet, the question of “closing the cubic clusterization” still formally
appear – and worth to be treated as a special, separate kind of meta-clusterization. There is clear
that it may appear only by generating a net result by an outgoing (OUT-) driving force from the
“eye of the storm”, with the risk and the opportunity to evolve further (“new normality/new
equilibrium“, even eccentric) yet to be reached in fully activated capabilities.
Such a type of NANO-CLUSTERING accomplishes the past-present-future (econo-tech) tunneling
by regarding the research-development-and-innovation potential of all stake-holder involved in
NANO-ORBIT clustering. With this we actually arrived to the so called postmodern model of the
philosophy of science. The Potential of such turbo-clustering of orbital dynamic capabilities
requires the existing potential of a quantum synergy; that is a quantum superimposition of a center
and periphery of the (meta)cluster, so that, in the new normality, all “players” can change and
occupy in principle all the space (business/organizational/clustering), by default tunnels, as if each
and every one would occupy simultaneously, singularly the entire [business/ developing space]
available (each being both centre and periphery, depending on the role assumed at a given time).
The pincer-type business/organizational/clustering model is generated: the value chain “Old
Normality → Potential Accumulation → New Normality” is replaced with the value constellation
manifested as “Old Normality → Tunneling Potential → New Normality” by going through the
original conceptual-applicative construction stages (Figures 3-6):
Construction of the postmodern business/organizational/clustering space with the 3D strategic
axes of business-knowledge-society (Figure 3);
Construction of the post-cognitive learning cube, by identifying the historical stages of the
development of the essential theories of learning with the combinations on the corresponding
fundamental axes in Figure 3, with the result in Figure 4; note that the learning steps in this model
are chosen to match the eight clustering socio-potentials (and barriers) formulated and detailed in
Table 8;
Selection of the EVOLUTIVE strategy of CLUSTERING of business, by transforming the linear
(FRACTALIC POTENTIAL) succession of the learning methods in Figure 4 into the constellation
and closed circuit of NANO-SCIENCE PATH OF BUSINESS, as from Figure 5 (excluding the
animal spirits, since triple lose is providing that it is the implosion of the clustering itself, see also
the Introduction notes):
Polemocracy OutsourcingHidden Business Blue Ocean Underground Smart
Business Wise Business
The result can also be interpreted in the sense of the “openness” of the principles that “are closing”,
according to the correspondences in Table 8;
Selection of the SPIRALING-ENVELOPING learning strategy applied to CLUSTERING of
business through the so called TECHNOLOGICAL ORBITALIC POTENTIAL, with the generation
of the learning constellation in Figure 6, complementary to that in Figure 5:
Polemocracy Smart BusinessOutsourcing Underground Corrupted Business Blue
Ocean Wise Business
As we got the “wise business” in fractalic or orbitalic potential clustering of business models, the
common social interpretation may obtained by consulting Table 8 for learning the “closure that
opens” at business/organization/[meta]cluster level.
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Figure 3. The post-cognitive space of
competitive, sustainable, and renewable
business
Source: adapted from (Putz 2019 a,b)
Figure 4: The post-cognitive cube of
competitive, sustainable, and renewable
business
Source: adapted from (Putz 2019 a,b)
Figure 5. The “evolutive” learning of the
competitive, sustainable, and renewable
business through the post-cognitive
NANOSCIENTIFIC POTENTIAL
Source: adapted from (Putz 2019 a,b)
Figure 6. The “spiraling-enveloping” learning
of the competitive, sustainable, and renewable
business through the post-cognitive
NANOTECHNOLOGICAL POTENTIAL
Source: adapted from (Putz 2019 a,b)
The analysis that emerges from the listing in Table 8 is dynamically inherent, combines
constructive and destructive network-related tendencies and changes through sudden, synergic
changes in network-integrated businesses, orchestrated predominantly in the context of value
creation through the transition from learning (clustering) to tunneling (re-clustering, meta-
clustering), with the help of nanotechnologies, BASED ON THE EIGHT IDENTIFIED SOCIO-
POTENTIALS- which can equally be treated as BARRIERS too; they may be further discussed in
the view of paradigm of the catastrophe polynomials, by the turbo-potentials obtained from the
nanochem-potentials (advantages) specifically applied to the strategic ways in surpassing the
turbulent environments by clustering (Sections 21.-2.7).
From now on, seen together, chemical nanoscience and nanotechnology, as in this approach,
generate continuous clustering learning: “…the openness that closes, the closure that opens, etc”.
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It thus forms the so-called cognitive clustering wave, specific to each business/organization/cluster,
which also defines the presents approach as belonging to post-cognitive learning too. However,
such post-cognitive model facilitates subsequent interferences in the “holonic” economic-ecology.
For instance, through continuous learning, namely through the development of dynamic
capabilities, the given knowledge potential may be exerted by activation in the sense of generating
the cognitive wave of constellations of learning(s) as corresponding to meta-clustering formation. It
produces new knowledge that becomes plus-knowledge, and thus continuous creative clustering.
Overall, clustering appears as a strategic solution in the search for the New Normality, as a
process of tunneling of turbulent environments through disruptive research, development and
innovation!
Table 8. Correspondence of postmodern potentials of strategic clustering with modern
theories of learning, respectively their synergy in the integrated post-cognitive model of
changing management in the strategic cube (in Figures 3-6)
A: STRATEGIC
POTENTIAL/BARRIER
B: Theory of Learning
(within Socio-Clustering)
Integrated significance A*B,
correlating with (Kotter 2012)
Potential/Barrier 1
(ALPHA-Repellor):
Strategic Change
Management
Self-regulated learning: Neuro-
meta-cognitivism, transforming
disorder into order by identifying
the area of clustering attraction;
[XYZ/WISE BUSINESS]:
knowledge in complex cycles,
organizing the chaos of information,
creating the “sense of urgency”;
Potential/Barrier 2:
Meritocracy
Behaviourism: the clustering
stimulus by learning relationship,
repetition, and memorization
(stigmergy);
[X1/POLEMOCRACY]:
correlation of knowledge, “creation
of the coalition” for ”cognitive
guidance”;
Potential/Barrier 3:
Postmodernism
Socioculturalism: clustering the
learning environment, the culture
and traditions it belongs to;
[XY1/SMART BUSINESS]:
knowledge through cultural
integration, adaptation of learning to
local culture;
Potential/Barrier 4:
Coopetitiveness
Gestaltism: the intuition of form in
knowledge, clustering by learning
through intuition, perception and
humanism;
[Y1/OUTSOURCING]: abstraction
of knowledge, “creating a vision
capable of recognizing
opportunities”;
Potential/Barrier 5:
Branding
Sociocognitivism: clustering by
learning from experiences, mistakes
and success, through continuous
communication with the
environment;
[YZ1/UNDERGROUND
BUSINESS]: celebration of “step by
step” learning, alignment of learning
to experience, “moderation of
victory”;
Potential/Barrier 6:
Transculturality
Constructivism: clustering as the
attractor centre of learning, subject
of innovations through re-
interpretation, and removal of
imbalances’ perception;
[Z1/PERVERTED SPIRITS]:
accelerating knowledge, “creating a
cognitive network to remove
progress barriers”;
Potential/Barrier 7:
Ethics and Social
Responsibility
Socio-constructivism: the open-
environment relationship at the
centre of clustering, creation of
artifacts through group / intra- and
inter-cluster interaction
[XZ1/BLUE OCEAN BUSINESS]:
integration of cognitive acquisitions
through “trial-correction”,
“celebrating the stage of wins”;
Potential/Barrier 8
(OMEGA-Attractor):
Sustainability
Learning by discovery: scaffolding
instruction, independence in
clustering through retro-progressive
(in-out, by disruptive, tunneling
transitions’) support strategies.
[XYZ1/WISE BUSINESS]: In- (in-
duction) / out- (exo-duction)
cognitive manifestation, the
(voluntary) discovery of the “internal
force of learning for progress”
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3. CONCLUSIONS
The actual and future nano-, quantum-, and meta- postmodern eras (viz. William Gibson: „The
future is already here — it's just not very evenly distributed”) identifies the trans-disciplinary
methods, especially from mathematics, physics, biology and chemistry, as driving and designing the
realities and facing the actual-future (viz. an Amerindian quote: „to a new music a new dance is
needed!”) in a open-closed space: open, due to the open-access in a network, but close since
conditioned by the knowledge to the network (by a code or a cipher).
Figure 7. The holonic “orbital” model of strategic management, integrating the center to ex-
centric periphery (parabolic and hyperbolic) by clustering the knowledge of 8 folding
potentials of nano-science and nano-technology tunneling the so called “Tunnel of Science”
(Tunnel of Science 2007): cosmos, matter, life, complexity, brain, health, enterprises, and energy
Source: adapted from (Putz 2016, 2019 a,b)
Accordingly, a “heroic” conception of the many-fold Strategy of the Truth (the so called
Knowledge Management), usually associated with teleological truth (i.e. “the truth is out there”)
and with the revolutions in scientific development, as proliferated by Popper and then by Kuhn, it
may be currently re-cognized as merely a (continuous) Re/De/volution, made by trial and error with
the aid of “little management” contribution(s) around big or fundamental conceptions of Nature, so
defining the Strategic Clustering of Knowledge. It aims to clarify the post-modern approach of
science in general and of knowledge management in special; in this post-modern context, the
periphery is becoming center, i.e. it behaves as the new “escaping center”, so re-accelerating (by
attraction) out from the central knowledge concepts of a circle (taken for instance as the nano-tech,
nano-chemistry, or nano-economy); so it develops eccentricity on ellipses while the key innovation
are critically equilibrating the attraction to center or to periphery on a hyper-bolas of a scientific
“planetarium system”, depending on which such force is prevailing; Such a framework may
constitute a basis for a dynamic potential theory in nano-technological (meta)clustering of XXI
century within the actual “8th orbits on a planetarium model”; it may pave the way to the general
clustering of knowledge management. It may also eventually trigger new algorithm by which nano-
innovations (involving both science and management of science) may be strategically structured
and emerged by the planetarium clustering method.
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The present contribution succeed to inscribe in such universal, yet epistemic, 8th fold orbital model
of strategic (clustering) management, by means of merging the catastrophe theory specific to open
systems, naturally and economically too (as far as the competition, selection and reproduction are
essential features in both) with the cube of distinctive advantage (Putz 2019a,b) in the orchestrated
network, Figure 1 in general, and of Tables 1-7-right in special. This way, clustering and meta-
clustering appears as the best solution tunnelling the old-to-new reality barrier, in successive
“orbits”, driven by turbo-potentials, at their turn derived as certain combination of competitive,
sustainable, and regenerative advantages’ potentials as identified by nanochemistry.
In general terms, the present turbo-cubic clustering solution clarifies on the followings:
The meta-clustering is not an option for certain clustering paths through “the storm” – it is a
necessity in order to achieve the quasi-stable equilibrium under smart business/organizational
profile;
Control becomes delegation in clustering management, since most clusters are at the best in
quasi-stable state, other are in in-stable state, and all are in dynamical inter-connection;
The business/organizational state as of “animal spirits” can be ignored in clustering, since
associated with total anti-potential (negative to all potential distinctiveness, no-advantages, only
disadvantages) – and yet the clustering and meta-clustering can be performed, even in turbulence
environment;
Catastrophic surface are driven by the nano-chemical specific potentials (depending on the
nanoscience and technology level assumed) and modulated by effective costs of old/new technology
to be implemented, all preventing dematerialization of environment under the pollution-emission
effects (the major global effect after-all);
Understanding that the wise business/organization cannot be reached unless the “peripheral”,
eccentric and hyperbolic contributions become united with the center/the core of management
profile (as assumed by the declared Mission), so only in the orbital (even by multi-linear or
fractalic) modeling – evolving under the 8th entangled potential. It eventually applies to
nanochemistry-based management, to 4G-to-5G-to-8G Economy, as well as to all (holonic) corpus
of knowledge of the fundamental natural concepts (physical-chemical concepts as the basis of the
Universe and Life).
ACKNOWLEDGMENT
The 2019 Strategic Innovative and Socio-Economic impact of the Nanotech Stage of the Project
“Graphentronics with spin quantum electrochemistry” (PN 19 22 01 02) by the Romanian Ministry
of Research and Innovation is accordingly credited for completing of this work.
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