Synchronizing Creativity+ Content Management
Designervs Developer
(alternate title)
Smartvs Stupid
(alternate title)
THE Conflict!
executive
editor
help deskdeveloper
designer
roles
The executive needs:
Value, reliability BUT! high output
The help desk needs:
Detailed documentationBUT! quick tasks
The editor needs:
Ease-of-useBUT! more features
The developer needs:
Features to buildBUT! lean codebase
The designer needs:
Total freedomBUT! quick builds
regularity/creativity
Meddling with WordPress& the organizational divide
IS&T/MarCom
2007 20122008 2009 2010 2011
WordPress is a service for everyone
WordPress is for big sites
only
2007 20122008 2009 2010 2011
Pilot #1: School of Medicine
= 1 designer= 0 developers= 0 editors
2007 20122008 2009 2010 2011
Pilot #1: School of Medicine
= 1 aging CMS = 136 sites> 200 editors
2007 20122008 2009 2010 2011
Implementation
> 1 year later = 0 designers= 0 editors= 0 sysadmins= 2 developers
2007 20122008 2009 2010 2011
Crippling WordPress
- Comments - Roles- Categories- Tags
“Don't fight WordPress. Understand it. Embrace it.”
2007 20122008 2009 2010 2011
Pilot #2: Admissions
> 9.5 million views
2007 20122008 2009 2010 2011
Pilot #2: Admissions
= 2 designers= 1 contractor= 0 IS&T
2007 20122008 2009 2010 2011
Pilot #3: Human Resources
= 3.2 million views
2007 20122008 2009 2010 2011
Pilot #3: Human Resources
= 2 students= 2 IS&T plugins
2007 20122008 2009 2010 2011
DIY themes:
= 1/8 designer= 1 developer= 0 coordination
2007 20122008 2009 2010 2011
141 sites
342 sites
581 sites
136 sites0 sites
2007 20122008 2009 2010 2011
Total:
+ 253 In-progress+ 1,800 Blogs= 2,732 Sites
2007 20122008 2009 2010 2011
Average Rate since 2008:
= 1.9 Sites/Day!!1
The Oh Sh*t! Moment
executive
editor
help deskdeveloper
designer
roles
roles mustunderstandeach others
executive
editor
help deskdeveloper
designer
content design
site
tools
Collaboration
A range of offerings:
1. Fully custom2. Quick setup3. DIY tools
Effort & cost:
1. High2. Moderate3. Low
Can’t support 2,732 Custom Sites!
Establish workflows:
1. Sandbox2. SVN >10,000 commits!
3. Documentation4. Tools to talk
Moving code
prodsandbox devl pre-prod
Moving content
prodlive content
pre-prodin-progress content
sandboxdesign+ developaround realcontent
(even if it’s awkward)
assemble teams
that cross boundaries
DIYsites
CUSTOM
sites
tools
flexible theme framework
“flexi”
Branding for ITHCVariations for editorsFlexibility for designers
flexi= color options
flexi + content banner
flexi+ layout editor
flexi + automated setup+ good defaults= happy help desk
flexi logo variations
flexi = child themes+ extensible (+/-)
+ widget formats+ shortcode library
flexi+ mobile themes
+ plugins
Main Third-PartyGravity Forms
WP SuperCache
Akismet
Networks for WordPress
Main BU-specificBU Navigation
Access Control List (w/ Single Sign-on)
User Management (w/ Single Sign-on)
Content Banner
Post Details
Advanced Tiny MCE
Site Manager
Cache / Message Queue Daemon
Integratedw/ BU apps BU Calendar
BU Maps
Google Search Appliance
Course FeedsTraining Manager
Emergency Alert
How many plugins does it take?
Main Third-PartyGravity Forms
WP SuperCache
Akismet
Networks for WordPress
Main BU-specificBU Navigation
Access Control List (w/ Single Sign-on)
User Management (w/ Single Sign-on)
Content Banner
Post Details
Advanced Tiny MCE
Site Manager
Cache / Message Queue Daemon
Integratedw/ BU apps BU Calendar
BU Maps
Google Search Appliance
Course FeedsTraining Manager
Emergency Alert
How many plugins does it take?
Main Third-PartyGravity Forms
WP SuperCache
Akismet
Networks for WordPress
Main BU-specificBU Navigation
Access Control List (w/ Single Sign-on)
User Management (w/ Single Sign-on)
Content Banner
Post Details
Advanced Tiny MCE
Site Manager
Cache / Message Queue Daemon
Integratedw/ BU apps BU Calendar
BU Maps
Google Search Appliance
Course FeedsTraining Manager
Emergency Alert
How many plugins does it take?
Up next» + mobile+ BU Today+ libraries+ magazines+ responsive+ wp community
Gregory Corneliusvs Scott Dasse
(by)@gcorne
