www.BCR.org | 800.397.1552
The 24 Hour Library – Increasing Your Database Use
Presented by:Justine Shaffner
Library Services Consultant - [email protected] 800-397-1552 x140
http://blogs.bcr.org/publiclibraries/
www.BCR.org | 800.397.1552
Appropriateness
• Evaluate new databases– Worth it?– Staff opinions– Patron input?– Dedicated web page
www.BCR.org | 800.397.1552
Appropriateness
• Form for potential databases• Suitability• Scope• Ease• Speed• Searches• Cost• Restrictions• Use statistics available?• Purchase?
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Usage Statistics
• COUNTER – release 3
http://www.projectcounter.org/
• SUSHI
http://www.niso.org/workrooms/sushi
● BCR Free Friday Forum – Making Sense of the Standards Menu: COUNTER, SUSHI, and SERU http://www.bcr.org/training/schedule/programdetail.php?programid=227
www.BCR.org | 800.397.1552
Appropriateness
• Selection meeting– Current databases
• Database budget• Look at statistics & cost
– Cost / # of sessions
• Staff (& patron) input
– New databases• Staff evaluations
– Well rounded collection– Timing
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Accessibility
• Website– Annotated links– Search platform
• Speed– Subject groupings
– Catalog & website?
• Results display
– Featured database– Single authentication– Catalog search
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Accessibility
• Cataloging database contents– Books– Journals/magazines– MARC records – Collection Development– Fiscally responsible
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Accessibility
• Promotional materials– Guides– Pathfinders– Bibliographies– Bookmarks
• Steps to reach it• Tips• Hard copy & electronic
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Staff Awareness
• Spread the word– Staff meeting demos– Emails– Use stories– Practice for information services assistants– Volunteers– 23 Things http://librarianinblack.net/librarianinblack/2010/04/dd-3.html
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Patron Use
• Bookmarks– At all desks– On shelves
• Use your imagination
• One on one promotion– Look for opportunities
• Make assumptions and generalize!!!
– Don’t wait to be asked
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Patron Use
• Larger audiences– Storytimes– Talks– Schools
• School tours• Teachers and media specialists• It’s not the Internet http://www.bcr.org/training/schedule/programdetail.php?programid=248 see “handout for teachers”
– Citations!!!!!
– Meeting room users– Library programs
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Patron Use
• Outside the library– Blogs, local media, RSS Feeds, Twitter, Facebook
• Terms to avoid http://www.jkup.net/terms.html
– Direct marketing• It’s advocacy• It’s not sales (well, they already bought it…)• Think like a business owner• Community groups
– Join local groups• Public speaking
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Any Questions?
Justine Shaffner, MLSLibrary Services Consultant – Public
800-397-1552 x140http://blogs.bcr.org/publiclibraries/