Transcript
Page 1: The Church's Mobile and Social Presence - Social Media

THE CHURCH’S MOBILE AND SOCIAL PRESENCE

LIKE, TWEET OR +1: THE SOCIAL CHURCH

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TECHNOLOGY

USE SOCIAL MEDIA TO SHARE“At all times of the day across the entire world, the Church and its teachings are being discussed on the Internet, on blogs and social networks, by people who have never written for a newspaper or a magazine.

“We encourage people, young and old, to use the Internet and the social media to reach out and share their religious beliefs.”

Elder L. Tom PerryOctober 2011 General Conference

QUOTES

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TECHNOLOGY

NEW WAYS TO SHARE“Now in this day of the Internet, there are new and exciting ways you can do missionary work. You can invite friends and neighbors to visit the new mormon.org Web site. If you have blogs and online social networks, you could link your sites to mormon.org. And there you can create your own personal profile. Each profile includes an expression of belief, an experience, and a testimony.”

Elder Russell M. NelsonOctober 2010 General Conference

QUOTES

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TECHNOLOGY

BE A GUARDIAN OF VIRTUE“Being a guardian of virtue means you will always be modest not only in your dress but also in your speech, your actions, and your use of social media.”

Sister Elaine S. DaltonMarch 2011 CES Devotional

QUOTES

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TECHNOLOGY

SPIRITUAL COMMUNICATION“Technology, when understood and used for righteous purposes, need not be a threat but rather an enhancement to spiritual communication.

Elder Richard G. ScottEnsign, May 2013

QUOTES

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SOCIAL MEDIA

FACEBOOK

TWITTER

GOOGLE+

PINTEREST

YOUTUBE

INSTAGRAM

NETWORKS

VINE

BLOGS

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FACEBOOK

44%Of Internet users are Facebook users

1. USA2. BRAZIL3. INDIA4. INDONESIA5. MEXICO

Top Countries

600 Million

SOURCE: FACEBOOK NEWSROOM

Mobile Users

1.3 BillionTotal Facebook users

219 BillionPhotos Uploaded

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Church’s Facebook PageFacebook.com/LDS

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Mormon.org Facebook PageFacebook.com/Mormon

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Mormon Channel Facebook PageFacebook.com/MormonChannel

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WHO TO FOLLOW

/FamilySearch /churchhistorylibrary /friend.magazine /MormonTabernacleChoir

/MormonNewsroom /LDSinstitute /TempleSquare/Liahona.magazine

FACEBOOK

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FACEBOOK VIDEO

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TWITTER

6,939 TPS

Record Tweets per Second1. CHINA2. INDIA3. USA4. BRAZIL5. MEXICO

Top Countries

500 Million

SOURCE: TELEGRAPH.CO.UK

Tweets per day

500 Million Total Twitter users

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Church’s Twitter Page@LDSChurch

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Mormon.org Twitter Page@Mormonorg

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Mormon.org Twitter Page@MormonChannel

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WHO TO FOLLOW

@FamilySearch @mormonchannel @LDSmessages @MormonTabChoir

@MormonNewsroom @Mormonorg @friendLDS@ldstech

TWITTER

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GOOGLE+

343 Million

Active Users1. USA2. INDIA3. BRAZIL4. UK5. CANADA

Top Countries

6 Min 47 Sec

SOURCE: GLOBAL WEB INDEX

Avg Time Spentper day

500 Million Registered total users

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Church’s Google+ Page

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Mormon.org Google+ PagePlus.google.com/+Mormon

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Mormon Channel Google+ PagePlus.google.com/+MormonChannel

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PINTEREST

80% Percentage of Female Users

Garlic Cheese Bread

SOURCE: HUFFINGTON POST

Most Repinned pin

70 Million Total Pinterest users

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YOUTUBE

100 HoursOf video uploaded Every minute

6 Billion+

SOURCE: YouTube

Hours watched each month

1 Billion+Total Unique Visitors per month

70% Traffic from Outside the US

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Mormon Channel YouTube PageYouTube.com/MormonChannel

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Mormon Tabernacle Choir YouTube PageYouTube.com/MormonTabChoir

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INSTAGRAM

130 Million

Active Users

45 Million

SOURCE: Instagram

Photos shared each day

$1 Billion Amount paid by Facebook to purchase it

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SHARING THE GOSPEL THROUGH INSTAGRAM

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LDS BLOGS

• Sugardoodle.net• LDSMediaTalk.com• WellBehavedMormonWoman.blogspot.com• BeingLDS.blogspot.com• TheRedHeadedHostess.com• Inkablinka.com

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THANK YOUFeel free to ask any questions!


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