Global Markets Action PlanThe Blueprint for Creating Jobs and Opportunities
for Canadians Through Trade
Ce document est aussi disponible en français.
Cat. No.: FR5-84/2013
ISBN: 978-1-100-54645-2
© Her Majesty the Queen in Right of Canada, 2013
Table of Contents
A MESSAGE FROM THE MINISTER OF INTERNATIONAL TRADE 4
Framing the Environment 5
Introduction 6
1. Targeting Markets That Matter 7Accessing emerging markets with broad Canadian interests 7Accessing emerging markets with specific opportunities for Canadian businesses 8Deepening Canada’s competitive advantage in established markets 9
2. Entrenching Economic Diplomacy: A New Trade Promotion Plan 11Focusing resources and services to maximize success 11Promoting Canada’s foreign trade zone advantage 12Promoting Canada’s innovation advantage 12
3. A Focused Pro-trade and Investment Plan to Open New Markets 13Prioritizing trade and trade-related agreements 13
4. Enhancing Canada’s Competitive Edge 14An agile and adaptable trade strategy 14Renewed and strengthened stakeholder linkages 15Initiatives that play to Canada’s strengths 15Setting goals and measuring success 15
Moving Forward 16
Annex I – Priority Markets (Map)
Annex II – Priority Markets
4Global Markets Action Plan
A MESSAGE FROM THE MINISTER OF INTERNATIONAL TRADE Canada has one of the most successful and prosperous economies in the world. One reason for this good fortune is our recognition that harnessing the power of trade and investment represents one of the most effective ways to drive economic growth and prosperity. In fact, today trade is equivalent to more than 60 per cent of our annual gross domestic product, and one in every five Canadian jobs is directly linked to exports.
That’s why, in 2007, the Government of Canada launched its Global Commerce Strategy—a comprehensive and strategic plan for expanding Canada’s trade network, strengthening our competitive position in our traditional markets, and extending our reach to new emerging markets. This strategy has been a resounding success, leading us to conclude seven different free trade pacts with no fewer than 37 countries.
At the same time, we are pursuing deeper trade and investment ties with many of the largest, most dynamic and fastest-growing markets in the world in order to enhance Canada’s competitive edge in a global economy that is fiercely competitive. The rapidly changing global economic landscape requires Canada to remain nimble and agile. I believe that, to stay competitive, we must keep challenging ourselves.
To this end, our government’s Economic Action Plan 2012 committed to building on the success of the 2007 Global Commerce Strategy by consulting extensively with Canada’s business community to identify new markets, strengths and opportunities. These cross-country consultations included the critical small and medium-sized enterprises, which are the backbone of our economy. We were guided by an advisory panel of leading business and industry leaders. The result is the new Global Markets Action Plan.
Under the Global Markets Action Plan, the Government of Canada will concentrate its efforts on the markets that hold the greatest promise for Canadian business. We will do this through vigorous trade promotion and ambitious trade policy. Most importantly, the focus will be on core objectives within those markets. In short, the plan will play to our strengths and ensure that all Government of Canada diplomatic assets are harnessed to support the pursuit of commercial success by Canadian companies and investors. We fully understand that, when Canadian companies succeed abroad, all Canadians benefit from the jobs and opportuni-ties that are created at home.
By concentrating on core objectives within our priority markets, the Global Markets Action Plan will also entrench the concept of “economic diplomacy” as the driving force behind the Government of Canada’s trade promotion activities throughout its interna-tional diplomatic network. This new focus represents a sea change in the way Canada’s diplomatic assets are deployed around the world. In so doing, we are ensuring that Canada’s long-term economic success becomes one of our priority foreign policy objectives.
Notably, the plan also establishes ambitious yet achievable targets over the next five years to expand the export footprint of our SME community working in conjunction with government. That said, I firmly believe that our success will be defined not only by the number of new Canadian companies that begin to export but by the number and quality of the jobs that our plan will create.
Going forward, we will continue to work closely with government and industry stakeholders to keep the plan attuned to global trends and to align our government’s priorities and services with the needs of our exporters. Working together, we will build on our past successes to ensure a prosperous Canada that remains a global champion of trade.
The Honourable Ed FastMinister of International Trade
5Global Markets Action Plan
Framing the Environment Peter G. HallVice-President and Chief Economist, Export Development Canada
Since the onset of the global recession of 2008-09, exporters have faced significant challenges. International trade activity was pum-melled by the largest drop in global GDP since the Great Depression. But it didn’t stop there. In spite of the unprecedented outpouring of global stimulus, a short spurt of growth fizzled into on-again, off-again performance as the world economy lived off the excesses accumulated in the pre-recession “years of plenty.”
That’s all changing. Years of austere consumption and investment have created a groundswell of pent-up demand in OECD econo-mies—we’re getting to a point where people and businesses simply can’t put off spending any longer. Leading indicators show that they are back at it: as we speak, a broadly based upswing in momentum is under way. At the same time, the cloud of gloom that has shrouded the world economy for half a decade is lifting. Confidence is up sharply in the United States, the European Union and Japan, hitting heights that we haven’t seen in years.
Another key development is adding to the momentum. Around the world, deep cuts to public spending have been a significant drag on growth for a number of years now. Those cutbacks are rapidly coming to an end, giving a significant lift to the global economy in 2014 and beyond.
Together, these recent developments strongly suggest that international trade activity is turning a very significant corner, and Canadian exporters are poised to benefit.
Launching a trade strategy that reflects current global conditions and remains adaptable to changes will ensure that Canada is poised to continue to achieve success in global markets and enhance its competitive edge.
6Global Markets Action Plan
Introduction “To further promote the success of Canadian exporters, our government will launch a comprehensive new plan to assist Canadian businesses as they expand abroad.” – Speech from the Throne, to open the second session of the 41st Parliament, October 16, 2013
As the 2013 Speech from the Throne states, Canada has been a trading nation from its earliest days:
“From the days of the coureurs de bois and the Hudson’s Bay Company, Canada has been a trading nation. Today, with one in five Canadian jobs dependent on exports, our prosperity hinges on opening new markets for Canadian goods, services and investment.”
Trade continues to define this country’s economic geography and prosperity. However, the global economy is changing and Canada must adapt. The changes include intense competition from countries around the world, as well as those stemming from the worst economic recession in a generation (2008-09), which had a negative impact on Canada’s trade with its traditional partners; advances in transportation and communication, which are transforming the way we do business; and the growth and maturing of the world’s emerging markets. Canada’s Global Commerce Strategy, first launched in 2007, enabled Canada to weather the economic downturn better than most of its trading partners. It has placed Canada on a strong economic footing. For example, Canada currently has the lowest net debt-to-GDP ratio in the G-7 and has posted the fastest employment growth in the G-7 since July 2009: over a million more Canadians are working today than when the global economic recession ended. The new Global Markets Action Plan will continue to guide Canada’s strong economic growth now and into the future. Key elements of the plan include targeting the markets that matter to Canadian businesses and ensuring that Canada’s interests are advanced in those markets. By sharpening our trade policy tools, putting boots on the ground, and promoting business-to-business links with partners globally—links that are so often precursors to new ideas, new commercial activity and new opportunities—the approach is designed to keep the plan squarely aligned to the needs of Canadian business.
Under the Global Markets Action Plan, the Government of Canada is concentrating on the markets that hold the greatest promise for Canadian business through vigorous trade promotion and ambitious trade policy. In short, the Global Markets Action Plan will ensure that all Government of Canada assets are harnessed to support the pursuit of commercial success by Canadian companies and investors in key foreign markets, to generate new jobs and new opportunities for workers and families here at home.
The economic analysis carried out to identify the priority markets of the Global Markets Action Plan included advice and input from businesses across Canada. This information was reviewed and endorsed by an advisory panel composed of eminent Canadians (see “Members of the advisory panel for the Global Markets Action Plan”).
Global Markets Action Plan: How we got here • Conducting consultations with
more than 400 Canadian business and industry stake-holders;
• Soliciting strategic advice from the advisory panels on the Global Commerce Strategy and the International Education Strategy; and
• Building on the successes of the Global Commerce Strategy, first launched by the govern-ment in 2007.
Did you know?• International trade represents
more than 60 percent of Canada’s GDP.
• One in five jobs in Canada is linked to exports.
• There would be 3.3 million fewer jobs without international trade.
• Canada’s unemployment rate would skyrocket to more than 25 percent without exports.
“ By providing Canadian businesses with the support they need to expand in international markets, the govern-ment is demonstrating its commit-ment to strengthening ties with our global partners.
”— Hon. John Manley,President and CEO,Canadian Council of Chief Executives
7Global Markets Action Plan
1. Targeting Markets That MatterCanada’s Global Markets Action Plan consists of comprehensive actions to advance the interests of Canadian businesses in a specific group of key foreign markets. Priority markets were identified through a multi-stage process that included:
� economic modelling to identify markets with high-growth potential given Canadian industrial capabilities and competitive advantages;
� analysis of potential sources of capital, technology and talent; � key regional trading blocs and Free Trade Agreement (FTA) partners for Canada; � core hubs in global value chains; and � guidance from key Canadian industry sectors.
By focusing efforts where Canadian opportunities and interests have the greatest potential for success, the plan plays to Canada’s existing strengths and identifies three priority market types:
� emerging markets with broad Canadian interests; � emerging markets with specific opportunities for Canadian businesses; and � established markets with broad Canadian interests.
Accessing emerging markets with broad Canadian interests Emerging markets with the best potential for broad Canadian commercial interests are defined as those:
� that demonstrate high potential for economic growth; � where Canadian capabilities have the best potential for success; � where government support can have the greatest impact; � that are priorities for foreign direct investment, technology and/or talent; and/or � that are part of regional trading platforms.
These markets have been identified as:
ASIA PACIFIC
• China • Hong Kong SAR• India • Indonesia • Malaysia• Singapore• South Korea• Thailand• Vietnam
Members of the advisory panel for the Global Markets Action Plan
Catherine Swift, Chair, Canadian Federation of Independent Business
Paul Reynolds, President and CEO, Canaccord Genuity Group
Kathleen Sullivan, Executive Director, Canadian Agri-Food Trade Alliance
Hon. Perrin Beatty, President and CEO, Canadian Chamber of Commerce
Hon. John Manley, President and CEO, Canadian Council of Chief Executives
Murad Al-Katib, President and CEO, Alliance Grain Traders
Jayson Myers, President and CEO, Canadian Manufacturers & Exporters
Brian Ferguson, President and CEO, Cenovus Energy
Serge Godin, Founder, CGI Group
Indira Samarasekera, President, University of Alberta
8Global Markets Action Plan
6 LATIN AMERICA AND THE CARIBBEAN
• Brazil • Chile • Colombia• Peru
6 NORTH AMERICA
• Mexico
6 MIDDLE EAST AND AFRICA
• Israel• Saudi Arabia • South Africa • United Arab Emirates
6 EUROPE
• Russia• Turkey
Accessing emerging markets with specific opportunities for Canadian businesses
Emerging markets with specific opportunities for Canadian business include those:
� where Canada has investment links; � where Canada could hold a first-mover advantage; � where the corporate social responsibilities of Canadian companies gives them
an advantage; � where Canada sees opportunities to develop infrastructure or talent; and/or � that are potential treaty partners.
The Global Markets Action Plan identifies these markets as:
6 ASIA PACIFIC
• Brunei• Burma• Mongolia
Did you know? Deeper trade with partners such as India and the European Union could provide Canadian business-es with improved access to markets that have a combined GDP of nearly $20 trillion and more than 1.7 billion people, creating thousands of jobs in Canada.
“ The Canadian Association of Importers and Exporters applauds the government’s decision to refresh the Global Commerce Strategy. This action plan removes barriers and cuts red tape, which facilitates trade, [and] leads to job growth and economic prosperity for Canadians.
”— Joy Nott, President, Canadian Association of Importers and Exporters
9Global Markets Action Plan
6 LATIN AMERICA AND THE CARIBBEAN
• Costa Rica• Panama• Paraguay • Uruguay
6 MIDDLE EAST AND AFRICA
• Bahrain• Benin• Burkina Faso• Cameroon• Côte d’Ivoire• Ghana• Kuwait• Madagascar• Mali• Morocco • Nigeria • Senegal• Tanzania• Tunisia • Zambia
6 EUROPE/EURASIA
• Kazakhstan• Ukraine
Deepening Canada’s competitive advantage in established markets
Although emerging markets are increasingly important, Canada needs to continue building on existing relationships with our traditional international partners. Business and industry leaders have been clear: a focus on emerging high-growth markets should not come at the expense of Canadian commercial interests in other strategic markets where Canada already has major trade interests and where Canadian companies still face the challenge of penetrating the lucrative global supply chains of multinational corporations.
Canada’s established markets are as follows:
6 NORTH AMERICA
� United States
“ The new Global Markets Action Plan is a strategy that responds to the needs of Canadian exporters today and to the realities of international business in the future. It provides exporters with the tools they need to succeed abroad. It will be instrumen-tal in supporting business growth and jobs in communities across Canada.
”— Jayson Myers, President and CEO,Canadian Manufacturers & Exporters
Accessing New Opportunities for Businesses
During extensive consultations, five streams of activities informed the establishment of priority markets in order to ensure that Canadian businesses had the tools and support needed:
1. Access to key global markets2. Access to capital3. Access to technology 4. Access to support services5. Access to talent
10Global Markets Action Plan
6 EUROPE
� European Union
• Austria • Belgium • Bulgaria• Croatia • Cyprus • Czech Republic • Denmark • Estonia• Finland • France • Germany• Greece • Hungary • Ireland• Italy • Latvia• Lithuania • Luxembourg • Malta• Netherlands • Poland• Portugal• Romania• Slovakia • Slovenia• Spain• Sweden • United Kingdom
� European Free Trade Association
• Iceland• Liechtenstein • Norway• Switzerland
ASIA PACIFIC
• Australia • Japan • New Zealand
“ The Global Markets Action Plan is a comprehensive international trade strategy that will help businesses of all sizes expand and grow in new markets around the world. By prioritizing markets, focusing on core strengths and ensuring that govern-ment services reflect the needs of exporters, the plan is right for the times, and its adaptability will help Canada increase its competitiveness over the long term.
”— Hon. Perrin Beatty,President and CEO,Canadian Chamber of Commerce
11Global Markets Action Plan
2. Entrenching Economic Diplomacy: A New Trade Promotion Plan
By concentrating on core objectives within priority markets, the Global Markets Action Plan will entrench the concept of “economic diplomacy” as the driving force behind the Government of Canada’s activities through its international diplomatic network. Other countries are doing the same, and Canada cannot be complacent. We must be more aggressive and effective than the intense competition we face. Under the plan, all diplomatic assets of the Government of Canada will be marshalled on behalf of the private sector in order to achieve the stated objectives within key foreign markets.
The Global Markets Action Plan will promote and support Canadian international business interests in order to:
� open doors, generate leads and resolve problems; � advance Canada’s core industrial capabilities and competitive advantages; � continue the creation and development of various trade-promotion bodies, includ-
ing bilateral joint economic commissions, joint CEO forums, business councils and other trade and investment-enhancing tools (e.g. Canada-ASEAN Business Council);
� assist small and medium-sized enterprises (SMEs) in successfully “making the leap” to exporting;
� continue promotion of Canada’s various trade facilitation advantages and infra-structure enhancements (e.g. Asia-Pacific Gateway and Corridor Initiative);
� help SMEs expand into new markets through the development of comprehensive market access reports that identify opportunities and challenges;
� attract talent to address Canada’s labour shortages; � improve and coordinate branding and marketing of Canada abroad; and � build exporting dimensions into key sectoral strategies (e.g. defence procurement).
Focusing resources and services to maximize successCanadian firms, and SMEs in particular, face an uphill struggle expanding into emerging markets, where the business culture, regulatory environment and language can be particu-larly challenging, even with a trade agreement. To meet these challenges, the Government of Canada maintains a roster of effective trade promotion tools and constantly deploys resources and services that match identified priority markets with Canada’s core economic interests and capabilities. Trade promotion tools include market expansion services as well as market expansion programs provided by the Canadian Trade Commissioner Service.
As Canada’s original economic diplomats, trade commissioners operate abroad to promote Canadian capabilities, gather and send leads to Canadian businesses, foster investment and innovation linkages, and conduct general, sectoral and company-specific advocacy. The TCS provides real-time, real-world advice to Canadian firms, especially SMEs, on how best to enter new markets.
In order to better assist current and prospective exporters, the Global Markets Action Plan will drive further improvements to the trade promotion and support services efforts of the TCS by:
“ Senior-level economic diplomacy should be used in a considered and explicit way to encourage foreign governments and companies to give favourable consideration to Canadian aerospace products.
”— Recommendation from Beyond the Horizon: Canada’s Interests and Future in Aerospace (Review head, Hon. David L. Emerson, November 2012)
Did you know?Canada’s TCS: • is free of charge for eligible
Canadian companies• serves over 13,500 clients a
year• is on the ground in more than
160 cities at home and abroad• received a client satisfaction
rating of 83 percent in 2012-13
12Global Markets Action Plan
� aligning staff to priority markets via redeployments and strengthening the TCS network by opening new offices, such as in China’s centres of growth;
� providing greater focus on and alignment with Canada’s key sector strategies, including attracting talent via education, and tourism;
� improving and coordinating the branding and marketing of Canada; � developing and maintaining the tools and partnerships needed to communicate the
benefits of new and existing trade agreements to Canadian businesses; � organizing sector-specific, targeted trade missions to priority markets, creating
investment-attraction initiatives and highlighting SME success stories; � realigning funding programs to priority markets and via deepened partnerships
with key industry associations; � helping SMEs access global value chains and promoting inward investment and
innovation partnerships in markets where the TCS can have the greatest impact; and
� enhancing alignment among Export Development Canada, the Business Development Bank of Canada and the Canadian Commercial Corporation to ensure effective financing support for Canadian businesses in priority markets.
Promoting Canada’s foreign trade zone advantage
An important aspect of fostering opportunities for Canada is attracting foreign direct investment that creates jobs for Canadians, supports innovation and increases our exports. One way this is done under the Global Markets Action Plan is by promoting Canada’s foreign trade zone (FTZ) advantage. Canada’s FTZ policies and programs facilitate manufacturing, processing and warehousing for exporters.
Promoting Canada’s innovation advantageAs the global economy becomes ever more competitive, Canada must continue to generate the highly skilled individuals and new ideas that will help our businesses innovate, secure new markets and create well-paying jobs.
The Global Markets Action Plan will promote linkages to international business partners, international research, venture capital and entrepreneurial services and help high-potential Canadian businesses maximize access to these opportunities.
This assistance will include supporting innovative Canadian companies participating in international business and research partnership initiatives. The plan will expand the capacity of Canada’s business incubators by helping Canadian companies access international business accelerators through programs such as the Canadian Technology Accelerator Initiative, which has hubs in New York City, Boston and Silicon Valley. These accelerators are important for venture-financed Canadian businesses, offering hands-on advice, mentoring by successful international business leaders and helping to gain a strategic advantage in a competitive international marketplace.
In addition to increasing TCS funding to help innovative Canadian businesses access international opportunities in global hubs, the government is also providing financing (via the Business Development Bank of Canada) to help firms graduating from business incubators bring their new products and services to market even faster. It is also providing financing (via the National Research Council’s Industrial Research Assistance Program) to support the growth and development of investment-ready early-stage firms through qualified Canadian business accelerators and incubators.
“ We applaud the government’s commitment to helping SMEs grow and expand their business interests around the world. I know from personal experience how the hands-on service, market intelli-gence and business links that the Canadian Trade Commissioner Service provides [are] an essential part of their success.
”— Murad Al-Katib, CEO, Alliance Grain Traders
“ The evolution of Canada’s foreign trade zone policies and programs is critical to the continued growth of our economy, and [the Foreign Trade Zone Coalition] welcomes the leader-ship the federal government has shown in building Canada’s gateways by taking concrete steps we believe will grow Canada’s international competitive capacity.
”— Foreign Trade Zone Coalition
13Global Markets Action Plan
Through the government’s Venture Capital Action Plan, the Global Markets Action Plan is helping Canadian businesses adopt new and innovative technologies to increase productivity, which will help them to compete globally while creating jobs and growth at home.
Finally, as stated in Economic Action Plan 2013, the government is also committed to addressing the growing skilled trades shortage within Canada.
3. A Focused Pro-trade and Investment Plan to Open New Markets
Prioritizing trade and trade-related agreementsNew, improved and preferential access to foreign markets for Canadian businesses of all sizes helps grow Canada’s economy and creates jobs and opportunities for workers and business. The Government of Canada has several tools to help facilitate trade and remove growth-stifling barriers. These tools include:
� Free trade agreements � Foreign investment promotion and protection agreements � WTO agreements � Double taxation agreements � Air transport agreements � Science and technology agreements � Nuclear cooperation agreements
In 2006, Canada had free-trade agreements with just five countries. Since then, the Government of Canada has pursued the most ambitious pro-trade plan in Canadian history. A central element of the plan was the launch of the Global Commerce Strategy in 2007. This has driven Canadian leadership on the world stage in support of trade, job creation, economic growth and prosperity for hard-working Canadians.
Canadian business needs competitive and reciprocal access to priority markets. Under the Global Markets Action Plan, Canada’s interests will be advanced by establishing advantageous trade policy frameworks in order to:
� advance and conclude FTAs with major economic impact; � modernize existing FTAs to maximize the benefits to Canadian workers, exporters,
businesses and investors; � improve “international connectivity” for Canadians (that is, the ability to reach
international destinations from various points in Canada) and enhance market access for passenger and cargo services through targeted, higher-quality air trans-port agreements;
� pursue foreign investment promotion and protection agreements (FIPAs) in markets where Canadian investors and businesses are active and where Canadians’ needs and interests are greatest;
� reinforce the multilateral system through various next-generation agreements (within and outside the WTO), including the Trade in Services Agreement; and modernize and expand product coverage under the Information Technology Agreement;
“ As a former Governor General, Lord Tweedsmuir, once observed, ‘Canada is a nation of bridges.’ This government is committed to building those bridges. Between employers and job seekers. Between skilled immigrants and Canadian opportuni-ties. Between hard-working Canadians and long-term prosperity.
”— Hon. Jim Flaherty, Minister of Finance, Economic Action Plan 2013
Capitalizing on Canada’s competitive advantageThe Canada-European Union trade agreement will make Canada the only G-8 nation to have preferential access to the world’s two largest markets—the European Union and the United States, with their more than 800 million consumers—providing Canada with free trade access to over half of the entire global marketplace.
“ Small and medium-sized enterprises benefit from less red tape and lower taxes, which allow[s] them to expand in international markets. The Global Markets Action Plan provides businesses all of sizes with the tools they need to achieve success in Canada and abroad.
”— Catherine Swift, Chair,Canadian Federation of Independent Business
14Global Markets Action Plan
� address barriers to trade and investment through targeted advocacy, troubleshoot-ing and dispute settlement, especially in established markets and priority emerging markets;
� connect Canadian businesses with the extensive international networks in Canadian embassies and offices abroad to help address market access issues and concerns; and
� leverage development programming to advance Canada’s trade interests.
4. Enhancing Canada’s Competitive Edge
An agile and adaptable trade strategy
Under the Global Markets Action Plan, three-year market access plans for each priority market will be developed and implemented. These plans will be updated regularly and will mobilize partnerships across the federal government and the private sector to make the pursuit of Canada’s commercial interests in identified markets a truly coordinated national effort. Furthermore, actions to capitalize on Canada’s preferential access to over half of the global marketplace thanks to NAFTA and the Canada-European Union trade agreement will be taken to ensure that this unrivalled competitive edge benefits workers and businesses across Canada.
A new advisory council will be created for the Global Markets Action Plan that will include two standing subcommittees, one on emerging markets and the other on established markets. Comprising business and industry leaders, experts in international business and key representatives from the SME community, the subcommittees will bring together the voices of all businesses, big and small. They will provide strategic insight, advice and real-world perspectives on how to keep the market access plans relevant to Canadian business needs.
An Agile and Adaptable Global Markets Action Plan
Three-year individual
market plansPeriodic
assessment
Economic analysis
and bench-marking
Market-speci�c challenges and opportunities
Identi�cation of target mar-kets and tools
to deploy
Priority markets and market access plans will be periodically reviewed based on strategic advice and consultations with key stakeholders, including repre-sentatives from the critical SME sector.
Canadian leadership since 2006• Reached an historic agree-
ment-in-principle with the European Union, which will give workers and businesses preferential access to the largest and most lucrative market in the world and expand Canada’s competitive edge and duty-free reach to 42 countries, representing more than half of the world’s economy;
• Concluded new free trade agreements with nine other countries, improving access to markets of over 100 million people and a combined GDP of almost US$2 trillion;
• Continued deepening trade and investment ties and supply chain links between Canada and the U.S. through initiatives that increase regulatory alignment and efficiency at the border;
• Concluded or brought into force FIPAs with 20 countries;
• Concluded new or expanded air transport agreements covering almost 80 countries;
• Eliminated close to 1,900 tariffs, including those on imported machinery, equipment and manufacturing inputs, to make Canada the first tariff-free manufacturing zone in the G-20. These actions are providing more than $525 million in annual tariff relief to Canadian busi-nesses;
• Stood up for Canadian farmers’ ability to trade freely by remov-ing the Canadian Wheat Board’s monopoly power.
15Global Markets Action Plan
Renewed and strengthened stakeholder linkages
In addition to a new advisory council and the two standing subcommittees, deeper ties with stakeholder representatives from priority sectors and other levels of government will ensure that all efforts are focused squarely on achieving commercial success in priority markets.
Specifically, under the Global Markets Action Plan, strengthened relationships with key stakeholders will include:
� expanded consultations with key economic sectors, including advisory boards as required;
� embedded Government of Canada personnel within key industry associations in order to gain better insight into sectoral needs and ensure these are reflected in services provided; and
� a strengthened and renewed structure with the Federation of Canadian Municipalities to ensure that communities of all sizes across Canada benefit from, contribute to and work alongside the Government of Canada toward shared objectives.
Initiatives that play to Canada’s strengths
Canada has become a world leader in providing capabilities and expertise across a vast array of industries. The Global Markets Action Plan has identified 22 priority sectors where existing capabilities and expertise provide Canada with a strong competitive advantage vis-à-vis other countries, or where there are dynamic opportunities to grow and develop Canadian business.
Under the plan, these strengths will be developed into comprehensive strategies that will keep Canada at the forefront of key economic sectors and strengthen Canada’s trade, investment and people-to-people ties in priority markets. These will include:
� the launch of an international education strategy to attract international students to Canada and entrench the ties of world-class Canadian educational institutions with their global counterparts;
� the development of an extractive sector strategy to further the interests of Canadian companies abroad; and
� the launch of a defence procurement strategy with a clear export-oriented compo-nent.
Setting goals and measuring success
SMEs are the backbone of the Canadian economy. The Global Markets Action Plan sets targets for the government and SMEs, working together, to grow Canada’s SME footprint in emerging markets and create new jobs for Canadians.
Of more than 1.09 million SMEs operating in Canada, just 41,000 are currently exporting. The share of those exporting to the United States, Canada’s largest and most important trading partner, is understandably high. In 2000, 89 percent of Canada’s SMEs that were exporting were active in this market. As of 2011 (the last year of available data), the share was still dominant, but had fallen 12 percentage points to 77 percent. At the same time, SMEs that reported exporting activity in emerging markets
Global Markets Action Plan Priority Sectors include:
• Aerospace• Agriculture and processed
foods• Automotive• Chemicals• Consumer products• Defence and security• Education• Financial services• Fish and seafood• Forestry and wood products• Industrial machinery• Information and communica-
tions technologies• Infrastructure• Life sciences• Mining• Ocean technologies• Oil and gas• Professional services• Sustainable technologies• Tourism• Transportation• Wine, beer and spirits
“ Canadian defence-related industries must become even more export-ori-ented beyond their current 50% level in order to become more cost competitive through increasing economies of scale, and to meet world-class quality standards.
”Report of The Special Advisor – Tom Jenkins, “Canada First: Leveraging Military Procurement Through Key Industrial Capabilities”, February 2013
16Global Markets Action Plan
rose from 12 percent in 2000 to just under 29 percent by 2011. This is a sign that some significant diversification of export activity has occurred at the SME level. However, that share has not changed materially since 2009, suggesting that the trend is on hold.
Now that international trade activity is beginning to once again reflect pre-recession levels, SMEs are poised to significantly grow their presence in key emerging markets.
The Global Markets Action Plan combines trade promotion and the pursuit of preferen-tial access to large, dynamic and fast-growing markets through trade agreements. Under the plan, the government is working with business to meet targets to grow Canada’s SME footprint in emerging markets.
Moving Forward
Trade has long been a powerful engine for Canada’s economy. The Government of Canada understands that jobs and opportunities for Canadians are generated by the business we do with other countries. That’s why opening new markets for our exporters and attracting prosperity-generating investment are key elements of Canada’s Economic Action Plan. The new Global Markets Action Plan represents the path forward that will help ensure the long-term prosperity of all Canadians in a global economy that is fiercely competitive.
The Global Markets Action Plan aligns Canada’s trade and investment objectives with specific priority markets and ensures that Canada is branded to its greatest advantage within each of those markets. Above all, the plan will harness all of the Government of Canada’s tools in order to achieve commercial success for Canadian businesses, with a particular emphasis on growing Canada’s SME footprint in emerging and key markets.
Five-Year Target to Increase SMEs Exporting to Emerging Markets
• Grow Canada’s SME export presence in emerging markets from 29 percent to 50 percent by 2018.• This would grow Canada’s
SME footprint in emerging markets from 11,000 to 21,000 companies.
• This growth would create more than 40,000 net new jobs.
Source: Export Development Canada
Annex I – Priority Markets (Map)
Annex II – Priority Markets
Priority Markets :
Emerging Markets with Broad Canadian Interest
BRAZIL
FAST FACTS Capital: Brasilia Population (millions): 198.4 Total area: 8,459,420 km2 Currency: Real Language(s): Portuguese
ECONOMIC FACTS 2012 GDP ($ billions): 2,263.30 GDP per capita ($): 11,410 GDP growth (%): 0.9 Inflation (%): 5.4 Unemployment (%): 5.5
KEY OPPORTUNITIES • Aerospace • Education • Information and communications
technologies • Infrastructure • Oil and gas • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Canada-MERCOSUR Exploratory
Trade Discussions • Canada-Brazil Science, Technology
and Innovation Agreement • International Science and Technology
Partnerships Program • Air Transportation Agreement • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Brasilia • Belo Horizonte • Rio de Janeiro • Recife (opened in 2009 as part of
Canada's Global Commerce Strategy • São Paolo)
Porto Alegre (opened in 2009 as part of Canada's Global Commerce Strategy)
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-Brazil CEO Forum Canada-Brazil Joint Economic and Trade Council
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Brazil: $2,579 ($1,510.1)
Canada’s merchandise imports from Brazil: $3.966.1 ($3,359.9)
Canadian investment in Brazil: $9,844 ($7,687)
Brazilian investment in Canada: $15,810 ($13,974)
CHILE
FAST FACTS Capital: Santiago Population (millions): 17.4 Total area: 743,532 km² Currency: Peso Language(s): Spanish
ECONOMIC FACTS 2012 GDP ($ billions): 268.2 GDP per capita ($): 15,413 GDP growth (%): 5.5 Inflation (%): 3.0 Unemployment (%): 6.5
KEY OPPORTUNITIES • Agriculture and processed food • Education • Infrastructure • Mining • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Canada-Chile Free Trade Agreement • Canada-Chile Science, Technology,
and Innovation Memorandum of Understanding
• Trans-Pacific Partnership Free Trade Agreement Negotiations
• Air Transportation Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Santiago
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Chile: $789 ($764.7)
Canada’s merchandise imports from Chile: $1,677.1 ($1,686.6)
Canadian investment in Chile: $13,726 ($7,067)
Chilean investment in Canada: $7 ($50)
CHINA
FAST FACTS Capital: Beijing Population (millions): 1,350 Total area: 9,327,490 km2 Currency: Renminbi Language(s): Mandarin Chinese, Cantonese, other languages
ECONOMIC FACTS 2012 GDP ($ billions): 8,226 GDP per capita ($): 6,093 GDP growth (%): 7.8 Inflation (%): 2.65 Unemployment (%): 4.1
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Automotive • Education • Infrastructure • Information and communications
technologies • Life sciences • Ocean industries • Oil and gas • Sustainable technologies • Transportation
MAJOR NEGOTIATIONS AND AGREEMENTS • Canada-China Foreign Investment
Promotion and Protection Agreement Negotiations
• Canada-China Economic Complementarities Study
• Canada-China Science and Technology Agreement
• Air Transportation Agreement • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Beijing • Chengdu (opened in 2009*) • Chongqing • Guangzhou • Nanjing (opened in 2009*) • Qingdao (opened in 2009*) • Shanghai • Shenyang (opened in 2009*) • Shenzhen (opened in 2009*) • Wuhan (opened in 2009*)
*as part of Canada's Global Commerce Strategy
TRADE AND INVESTMENT PROMOTION INITIATIVES
Canada-China Joint Economic and Trade Commission
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars) Canada’s merchandise exports to China: $19,365.8 ($9,512.3)
Canada’s merchandise imports from China: $50,716 ($38,330.7)
Canadian investment in China: $4,239 ($2,745)
Chinese investment in Canada: $12,037 ($4,224)
COLOMBIA
FAST FACTS Capital: Bogotá Population (millions): 46.6 Total area: 1,109,500 km2 Currency: Peso Language(s): Spanish
ECONOMIC FACTS 2012 GDP ($ billions): 364.2 GDP per capita ($): 7,816 GDP growth (%): 4 Inflation (%): 3.17 Unemployment (%): 10.4
KEY OPPORTUNITIES • Agriculture and processed food • Infrastructure • Mining • Oil and gas
MAJOR NEGOTIATIONS AND AGREEMENTS • Canada-Colombia Free Trade
Agreement • Canada-Andean Countries - Free
Trade Discussions • Air Transportation Agreement • Canada-Andean Community Trade
and Investment Cooperation Arrangement
• Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Bogotá
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Colombia: $828 ($662.2)
Canada’s merchandise imports from Colombia: $664.7 ($486.6)
Canadian investment in Colombia: $1,762 ($737.0)
Colombian investment in Canada: $1 ($1)
HONG KONG SAR
FAST FACTS Capital: Hong Kong Population (millions): 7.18 Total area: 1,104 km² Currency: Dollar Language(s): Cantonese, English, increasing use of Mandarin
ECONOMIC FACTS 2012 GDP ($ billions): 236.1 GDP per capita ($): 36,627 GDP growth (%): 1.4 Inflation (%): 4.1 Unemployment (%): 3.3
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Sustainable technologies • Education • Information and communications
technologies • Life sciences • Transportation
MAJOR NEGOTIATIONS AND AGREEMENTS • Air Transportation Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Hong Kong SAR
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Hong Kong: $2,471.6 ($1,551.2)
Canada’s merchandise imports from Hong Kong: $279.6 ($531.8)
Canadian investment in Hong Kong: $7,130 ($4,304)
Hong Kong investment in Canada: Commercially sensitive information (Commercially sensitive information)
INDIA
FAST FACTS Capital: New Delhi Population (millions): 1,223.2 Total area: 2,973,190 km² Currency: Rupee Language(s): Hindi and English most widely used
ECONOMIC FACTS 2012 GDP ($ billions): 1,830.3 GDP per capita ($): 1,496 GDP growth (%): 4 Inflation (%): 9.3 Unemployment (%): Not available
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Automotive • Business and financial services • Defence and security • Education • Information and communications
technologies • Infrastructure • Life sciences • Mining • Oil and gas • Sustainable technologies • Transportation
MAJOR NEGOTIATIONS AND AGREEMENTS • Comprehensive Economic Partnership
Agreement (Negotiations) • Foreign Investment Promotion and
Protection Agreement (Negotiations) • Agreement for Science and
Technology Cooperation • Air Transport Agreement • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • New Delhi • Chandigarh • Mumbai • Chennai • Ahmedabad (opened in 2009 as part
of Canada's Global Commerce Strategy)
• Bangalore (opened in 2012 as part of Canada's Global Commerce Strategy)
• Hyderabad (opened in 2009 as part of Canada's Global Commerce Strategy)
• Kolkata (opened in 2009 as part of Canada's Global Commerce Strategy)
TRADE AND INVESTMENT PROMOTION INITIATIVES Dialogue on Trade and Investment Canada-India CEO Forum
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars) Canada’s merchandise exports to India: $2,360.6 ($1,791.9) Canada’s merchandise imports from India: $2,856.2 ($1,979.0) Canadian investment in India: $644 ($506) Indian investment in Canada: $3,728 ($1,988)
INDONESIA
FAST FACTS Capital: Jakarta Population (millions): 244.5 Total area: 1,811,570 km² Currency: Rupiah Language(s): Bahasa Indonesia
ECONOMIC FACTS 2012 GDP ($ billions): 881.9 GDP per capita ($): 3,607 GDP growth (%): 6.2 Inflation (%): 4.3 Unemployment (%): 6.2
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Education • Information and communications
technologies • Infrastructure • Oil and gas • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Negotiations) • Air Transport Agreement • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Jakarta
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-Indonesia Economic Dialogue Canada-ASEAN Business Council
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Indonesia: $1,681.1 ($989.3)
Canada’s merchandise imports from Indonesia: $1,313.5 ($993.4)
Canadian investment in Indonesia: $3,218 ($1,886)
Indonesian investment in Canada: $2 (Commercially sensitive information)
ISRAEL
FAST FACTS Capital: Tel Aviv Population (millions): 7.7 Total area: 21,640 km² Currency: New Israel Shekel Language(s): Hebrew, Arabic
ECONOMIC FACTS 2012 GDP ($ billions): 240.8 GDP per capita ($): 31,287 GDP growth (%): 3.1 Inflation (%): 1.7 Unemployment (%): 6.9
KEY OPPORTUNITIES • Aerospace • Defence and security • Information and communications
technologies • Life sciences • Ocean technologies • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Free Trade Agreement • Air Transportation Agreement • Agreement in Industrial Research and
Development • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Tel Aviv
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-Israel Joint Economic Commission
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Israel: $265.6 ($426.6)
Canada’s merchandise imports from Israel: $1,144.8 ($959.3)
Canadian investment in Israel: Commercially sensitive information ($258)
Israeli investment in Canada: Commercially sensitive information ($878)
MALAYSIA
FAST FACTS Capital: Kuala Lumpur Population (millions): 29.5 Total area: 328,550 km² Currency: Ringgit Language(s): Malay, English, Hokkien, Cantonese, Tamil
ECONOMIC FACTS 2012 GDP ($ billions): 303.6 GDP per capita ($): 10,306 GDP growth (%): 5.6 Inflation (%): 1.7 Unemployment (%): 3
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Information and communications
technologies • Life sciences • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Trans-Pacific Partnership Free Trade
Negotiations • Air Transportation Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Kuala Lumpur
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-ASEAN Business Council
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Malaysia: $783.6 ($588.2)
Canada’s merchandise imports from Malaysia: $2,225.6 ($2,916.7)
Canadian investment in Malaysia: $712 ($886)
Malaysian investment in Canada: $37 ($94)
MEXICO
FAST FACTS Capital: Mexico City Population (millions): 115.9 Total area: 1,943,950 km² Currency: Peso Language(s): Spanish
ECONOMIC FACTS 2012 GDP ($ billions): 1,178.5 GDP per capita ($): 10,259 GDP growth (%): 3.9 Inflation (%): 4.1 Unemployment (%): 4.8
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Automotive • Information and communications
technologies • Mining • Oil and gas
MAJOR NEGOTIATIONS AND AGREEMENTS • North American Free Trade
Agreement • Trans-Pacific Partnership Agreement
Negotiations • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Mexico City • Guadalajara • Monterrey
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-Mexico Partnership
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Mexico: $5,388.2 ($4,958.1)
Canada’s merchandise imports from Mexico: $25,521.7 ($17,179.4)
Canadian investment in Mexico: $5,569 ($5,100)
Mexican investment in Canada: Commercially sensitive information ($294)
PERU
FAST FACTS Capital: Lima Population (millions): 30.5 Total area: 1,280,000 km² Currency: Nuevo sol Language(s): Spanish, Quechua, Aymara
ECONOMIC FACTS 2012 GDP ($ billions): 199.4 GDP per capita ($): 6,544 GDP growth (%): 6.3 Inflation (%): 3.7 Unemployment (%): 6.8
KEY OPPORTUNITIES • Agriculture and processed food • Information and communications
technologies • Infrastructure • Mining • Oil and gas
MAJOR NEGOTIATIONS AND AGREEMENTS • Free Trade Agreement • Foreign Investment Promotion and
Protection Agreement • Air Transportation Agreement • Trans-Pacific Partnership Free Trade
Agreement Negotiations • Canada-Andean Community Trade
and Investment Cooperation Arrangement
• Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Lima
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Peru: $536.3 ($331.4)
Canada’s merchandise imports from Peru: $3,683.5 ($2,132.8)
Canadian investment in Peru: $6,908 ($2,155)
Peruvian investment in Canada: Commercially sensitive information (Commercially sensitive information)
RUSSIA
FAST FACTS Capital: Moscow Population (millions): 141.9 Total area: 16,376,870 km² Currency: Ruble Language(s): Russian, others
ECONOMIC FACTS 2012 GDP ($ billions): 2,009.1 GDP per capita ($): 14,156 GDP growth (%): 3.4 Inflation (%): 5.1 Unemployment (%): 6
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Automotive • Infrastructure • Mining • Oil and gas • Wine, beer and spirits
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement • Air Transportation Agreement • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Moscow
TRADE AND INVESTMENT PROMOTION INITIATIVES Intergovernmental Economic
Commission
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Russia: $1,651 ($1,147.5)
Canada’s merchandise imports from Russia: $994.5 ($1,481.4)
Canadian investment in Russia: $4,816 ($540)
Russian investment in Canada: Commercially sensitive information (Commercially sensitive information)
SAUDI ARABIA
FAST FACTS Capital: Riyadh Population (millions): 29 Total area: 2,149,690 km² Currency: Riyal Language(s): Arabic, English
ECONOMIC FACTS 2012 GDP ($ billions): 727 GDP per capita ($): 25,074 GDP growth (%): 6.8 Inflation (%): 2.9 Unemployment (%): Not available
KEY OPPORTUNITIES • Agriculture and processed food • Chemicals • Defence and security • Education • Forestry and wood products • Information and communications
technologies • Infrastructure • Life sciences • Oil and gas
MAJOR NEGOTIATIONS AND AGREEMENTS • Air Transportation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Riyadh
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-Saudi Arabia Joint Economic Commission
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars) Canada’s merchandise exports to Saudi Arabia:
$1,385.1 ($682.7)
Canada’s merchandise imports from Saudi Arabia: $2,849.1 ($1,870.9)
Canadian investment in Saudi Arabia: $6 (Commercially sensitive information)
Saudi Arabian investment in Canada: Commercially sensitive information (Commercially sensitive information)
SINGAPORE
FAST FACTS Capital: Singapore Population (millions): 5.4 Total area: 700 km² Currency: Dollar Language(s): English, Chinese, Malay, Tamil
ECONOMIC FACTS 2012 GDP ($ billions): 276.5 GDP per capita ($): 51,153 GDP growth (%): 1.3 Inflation (%): 4.6 Unemployment (%): 2
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Defence and security • Education • Financial services • Information and communications
technologies • Professional services • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Trans-Pacific Partnership Free Trade
Agreement Negotiations • Free Trade Agreement (negotiations) • Air Transportation Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Singapore
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-ASEAN Business Council
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Singapore: $908.2 ($913.6)
Canada’s merchandise imports from Singapore: $1,424.5 ($1,492.6)
Canadian investment in Singapore: $2,323 ($2,464)
Singaporean investment in Canada: $596 ($282)
SOUTH AFRICA
FAST FACTS Capital: Pretoria Population (millions): 51.2 Total area: 1,213,090 km² Currency: Rand Language(s): Afrikaans, English, Ndebele, Pedi, Sotho, Swazi, Tsonga, Tswana, Venda, Xhosa, Zulu
ECONOMIC FACTS 2012 GDP ($ billions): 385.2 GDP per capita ($): 7,525 GDP growth (%): 2.5 Inflation (%): 5.7 Unemployment (%): 25.2
KEY OPPORTUNITIES • Agriculture and processed food • Information and communications
technologies • Infrastructure • Mining • Transportation • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Trade and Investment Cooperation
Agreement • Air Transportation Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Johannesburg
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to South Africa: $634.1 ($784.3)
Canada’s merchandise imports from South Africa: $693.3 ($1,082.5)
Canadian investment in South Africa: $3,042 ($1,473)
South African investment in Canada: Commercially sensitive information ($1,483)
SOUTH KOREA
FAST FACTS Capital: Seoul Population (millions): 50 Total area: 120,410 km² Currency: Won Language(s): Korean
ECONOMIC FACTS 2012 GDP ($ billions): 1,155 GDP per capita ($): 23,095 GDP growth (%): 2 Inflation (%): 2.2 Unemployment (%): 3.3
KEY OPPORTUNITIES • Agriculture and processed food • Automotive • Chemicals • Defence and security • Education • Forestry and wood products • Information and communications
technologies • Life sciences • Mining • Oil and gas • Sustainable technologies • Tourism
MAJOR NEGOTIATIONS AND AGREEMENTS • Free Trade Agreement (Negotiations) • Air Transportation Agreement • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Seoul
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars) Canada’s merchandise exports to South Korea:
$3,713.3 ($3,007.8)
Canada’s merchandise imports from South Korea: $6,372.4 ($5,366.2)
Canadian investment in South Korea: $569 ($977)
South Korean investment in Canada: $5,826 ($1,068)
THAILAND
FAST FACTS Capital: Bangkok Population (millions): 64.4 Total area: 510,890 km² Currency: Baht Language(s): Thai
ECONOMIC FACTS 2012 GDP ($ billions): 365.5 GDP per capita ($): 5,678 GDP growth (%): 6.4 Inflation (%): 3 Unemployment (%): 0.5
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Defence and security • Education • Information and communications
technologies • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Free Trade Agreement (exploratory
discussions) • Foreign Investment Promotion and
Protection Agreement • Air Transportation Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Bangkok
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-ASEAN Business Council
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Thailand: $717.2 ($588.2)
Canada’s merchandise imports from Thailand: $2,631.2 ($2,298.1)
Canadian investment in Thailand: $380 ($1,052)
Thai investment in Canada: $4 ($5)
TURKEY
FAST FACTS Capital: Ankara Population (millions): 74.9 Total area: 769,630 km2 Currency: New Lira Language(s): Turkish
ECONOMIC FACTS 2012 GDP ($ billions): 792.6 GDP per capita ($): 10,584 GDP growth (%): 2.6 Inflation (%): 8.9 Unemployment (%): 9.2
KEY OPPORTUNITIES • Education • Information and communications
technologies • Mining
MAJOR NEGOTIATIONS AND AGREEMENTS • Free Trade Agreement (exploratory
discussions) • Air Transportation Agreement • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Ankara • Istanbul (opened in 2010 )
TRADE AND INVESTMENT PROMOTION INITIATIVES Joint Economic and Trade Committee
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Turkey: $851 ($672.5)
Canada’s merchandise imports from Turkey: $1,479 ($561.9)
Canadian investment in Turkey: $909 ($1,660)
Turkish investment in Canada: Not available (Not available)
UNITED ARAB EMIRATES (UAE)
FAST FACTS Capital: Abu Dhabi Population (millions): 5.5 Total area: 83,600 km2 Currency: Dirhams Language(s): Arabic, English
ECONOMIC FACTS 2012 GDP ($ billions): 358.7 GDP per capita ($): 64,791 GDP growth (%): 3.9 Inflation (%): 0.67 Unemployment (%): 8
KEY OPPORTUNITIES • Agriculture and processed food • Defence and security • Education • Financial services • Information and communications
technologies • Infrastructure • Life sciences • Oil and gas • Professional services
MAJOR NEGOTIATIONS AND AGREEMENTS • Memorandum of Understanding on
Economic Cooperation, Trade and Investment
• Air Transportation Agreement • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Abu Dhabi • Dubai
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-UAE Business Council
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to the UAE: $1,453 ($1,334.3)
Canada’s merchandise imports from the UAE: $202 ($30.5)
Canadian investment in the UAE: Commercially sensitive information (Commercially sensitive information)
UAE investment in Canada: $5,730 (Commercially sensitive information)
VIETNAM
FAST FACTS Capital: Hanoi Population (millions): 90.4 Total area: 310,071 km2 Currency: Dong Language(s): Vietnamese, English, French, Chinese, Khmer
ECONOMIC FACTS 2012 GDP ($ billions): 140.8 GDP per capita ($): 1,558 GDP growth (%): 5 Inflation (%): 9.1 Unemployment (%): 4.5
KEY OPPORTUNITIES • Agriculture and processed food • Education • Information and communications
technologies • Oil and gas
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Negotiations) • Trans-Pacific Partnership Free Trade
Agreement Negotiations • Air Transportation Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Hanoi • Ho Chi Minh City
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-ASEAN Business Council
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Vietnam: $369.9 ($288.9)
Canada’s merchandise imports from Vietnam: $1,617.5 ($758.3)
Canadian investment in Vietnam: $51 ($110)
Vietnamese investment in Canada: Commercially sensitive information (Commercially sensitive information)
Priority Markets :
Emerging Markets with Specific Opportunities for Canadian
Business
BAHRAIN
FAST FACTS Capital: Manama Population (millions): 1.151 Total area: 760 km² Currency: Dinar Language(s): Arabic
ECONOMIC FACTS 2012 GDP ($ billions): 27.1 GDP per capita ($): 23,560 GDP growth (%): 4.8 Inflation (%): 2.8 Unemployment (%): 3.2
KEY OPPORTUNITIES • Infrastructure • Financial services • Oil and gas • Transportation
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Concluded)
SUPPORT SERVICES Trade Commissioner Service of Canada • Saudi Arabia (Riyadh)
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Bahrain: $69.5 ($40.7)
Canada’s merchandise imports from Bahrain: $78.7 ($8.4)
Canadian investment in Bahrain: Not available (Commercially sensitive information)
Bahraini investment in Canada: Not available (Not available)
BENIN
FAST FACTS Capital: Porto Novo Population (millions): 10.1 Total area: 112,760 km² Currency: Franc CFA Language(s): French, Fon, Yoruba
ECONOMIC FACTS 2012 GDP ($ billions): 7.6 GDP per capita ($): 752 GDP growth (%): 5.4 Inflation (%): 6.7 Unemployment (%): Not available
KEY OPPORTUNITIES • Infrastructure • Information and communications
technologies • Transportation
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Concluded)
SUPPORT SERVICES Trade Commissioner Service of Canada • Côte d'Ivoire (Abidjan)
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Benin: $22.2 ($11.0)
Canada’s merchandise imports from Benin: $0.09 ($0.2)
Canadian investment in Benin: Not available (Not available)
Beninese investment in Canada: Not available (Not available)
BRUNEI
FAST FACTS Capital: Bandar Seri Begawan Population (millions): 0.4 Total area: 5,270 km² Currency: Dollar Language(s): Malay, English, Chinese
ECONOMIC FACTS 2012 GDP ($ billions): 16.9 GDP per capita ($): 42,380 GDP growth (%): 0.9 Inflation (%): 0.5 Unemployment (%): 2.7
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Education • Information and communications
technologies • Oil and gas • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Trans-Pacific Partnership Free Trade
Agreement Negotiations
SUPPORT SERVICES Trade Commissioner Service of Canada • Bandar Seri Begawan
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-ASEAN Business Council
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Brunei: $4.3 ($3)
Canada’s merchandise imports from Brunei: $6.7 ($2.1)
Canadian investment in Brunei: Commercially sensitive information
Brunei’s investment in Canada: Commercially sensitive information
BURKINA FASO
FAST FACTS Capital: Ouagadougou Population (millions): 17.4 Total area: 273,600 km² Currency: Franc CFA Language(s): French, other African languages
ECONOMIC FACTS 2012 GDP ($ billions): 11.03 GDP per capita ($): 635 GDP growth (%): 9 Inflation (%): 3.8 Unemployment (%): Not available
KEY OPPORTUNITIES • Industrial machinery and equipment • Mining
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Negotiations)
SUPPORT SERVICES Trade Commissioner Service of Canada • Ouagadougou
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars) Canada’s merchandise exports to Burkina Faso: $66.6 ($13.2)
Canada’s merchandise imports from Burkina Faso: $7.7 ($0.3)
Canadian investment in Burkina Faso: $639 ($85)
Burkinan investment in Canada: Not available (Not available)
BURMA
FAST FACTS Capital: Naypyidaw Population (millions): 63.7 Total area: 678,500 km2 Currency: Kyat Myanmar Language(s): Burmese (ethnic languages widely used)
ECONOMIC FACTS 2012 GDP ($ billions): 52.4 GDP per capita ($): 823 GDP growth (%): 6.3 Inflation (%): 6.1 Unemployment (%): 4
KEY OPPORTUNITIES • Infrastructure • Information and communications
technologies • Mining • Oil and gas
MAJOR NEGOTIATIONS AND AGREEMENTS • Not available
SUPPORT SERVICES Trade Commissioner Service of Canada
*Announced in 2013 as part of Canada's Global Commerce Strategy
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Burma: $3.1 ($0.0)
Canada’s merchandise imports from Burma: $1.8 ($7.9)
Canadian investment in Burma: Not available (Commercially sensitive information)
Burmese investment in Canada: Not available (Not available)
CAMEROON
FAST FACTS Capital: Yaoundé Population (millions): 21.46 Total area: 472,710 km² Currency: Franc CFA Language(s): English, French, African languages
ECONOMIC FACTS 2012 GDP ($ billions): 25.32 GDP per capita ($): 1,180 GDP growth (%): 4.6 Inflation (%): 2.4 Unemployment (%): 3.8
KEY OPPORTUNITIES • Education • Infrastructure
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Concluded) • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Yaoundé
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Cameroon: $39.5 ($19.5)
Canada’s merchandise imports from Cameroon: $11.0 ($7.2)
Canadian investment in Cameroon: Not available (Commercially sensitive information)
Cameroonian investment in Canada: Commercially sensitive information (Not available)
COSTA RICA
FAST FACTS Capital: San José Population (millions): 4.7 Total area: 51,060 km2 Currency: Colon Language(s): Spanish
ECONOMIC FACTS 2012 GDP ($ billions): 45.1 GDP per capita ($): 9,669 GDP growth (%): 5 Inflation (%): 4.5 Unemployment (%): 7.5
KEY OPPORTUNITIES • Agriculture and processed food • Information and communications
technologies • Infrastructure • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Free Trade Agreement • Foreign Investment Promotion and
Protection • Memorandum of Understanding on
Trade and Investment • Air Transportation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • San José
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Costa Rica: $185.5 ($81.6)
Canada’s merchandise imports from Costa Rica: $513.4 ($368.3)
Canadian investment in Costa Rica: Commercially sensitive information ($128)
Costa Rican investment in Canada: Commercially sensitive information (Commercially sensitive information)
CÔTE D’IVOIRE
FAST FACTS Capital: Yamoussoukro Population (millions): 23.4 Total area: 318,000 km² Currency: Franc CFA Language(s): French, 60 native dialects
ECONOMIC FACTS 2012 GDP ($ billions): 24.6 GDP per capita ($): 1,053 GDP growth (%): 9.8 Inflation (%): 1.13 Unemployment (%): Not available
KEY OPPORTUNITIES • Education • Mining • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Negotiations) • Air Transportation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Abidjan
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars) Canada’s merchandise exports to Côte d’Ivoire: $541.6 ($17.5)
Canada’s merchandise imports from Côte d’Ivoire: $37.7 ($283.4)
Canadian investment in Côte d’Ivoire: Commercially sensitive information (Commercially sensitive information)
Ivorian investment in Canada Commercially sensitive information (Not available)
GHANA
FAST FACTS Capital: Accra Population (millions): 24.9 Total area: 227,540 km2 Currency: Cedi Language(s): English (official), Twi, Ewe, Fante, Ga, Hausa
ECONOMIC FACTS 2012 GDP ($ billions): 31.8 GDP per capita ($): 1,530 GDP growth (%): 7 Inflation (%): 9.16 Unemployment (%): Not available
KEY OPPORTUNITIES • Education • Infrastructure • Mining • Oil and gas
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Negotiations)
SUPPORT SERVICES Trade Commissioner Service of Canada • Accra
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Ghana: $216.2 ($161.2)
Canada’s merchandise imports from Ghana: $20.3 ($21.5)
Canadian investment in Ghana: Commercially sensitive information (Commercially sensitive information)
Ghanaian investment in Canada: Commercially sensitive information (Not available)
KAZAKHSTAN
FAST FACTS Capital: Astana Population (millions): 16.7 Total area: 2,699,700 km² Currency: Tenge Language(s): Kazakh, Russian and Ukrainian
ECONOMIC FACTS 2012 GDP ($ billions): 196.3 GDP per capita ($): 11,768 GDP growth (%): 5 Inflation (%): 5.1 Unemployment (%): 5.4
KEY OPPORTUNITIES • Agriculture and processed food • Education • Mining • Oil and gas
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Protection and
Promotion Agreement (Negotiations) • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Astana
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Kazakhstan: $101.7 ($182.8)
Canada’s merchandise imports from Kazakhstan: $3,187 ($93.2)
Canadian investment in Kazakhstan: Commercially sensitive information ($1,613)
Kazakh investment in Canada: Commercially sensitive information (Not available)
KUWAIT
FAST FACTS Capital: Kuwait City Population (millions): 3.8 Total area: 17,820 km² Currency: Dinar Language(s): Arabic, English
ECONOMIC FACTS 2012 GDP ($ billions): 173.4 GDP per capita ($): 45,800 GDP growth (%): 5.1 Inflation (%): 2.9 Unemployment (%): 2.1
KEY OPPORTUNITIES • Agriculture and processed food • Education • Information and communications
technologies • Oil and gas • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Concluded) • Air Transport Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Kuwait City
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Kuwait: $97.3 ($114.4)
Canada’s merchandise imports from Kuwait: $19.8 ($1.7)
Canadian investment in Kuwait: Commercially sensitive information (Commercially sensitive information)
Kuwaiti investment in Canada: Commercially sensitive information (Commercially sensitive information)
MADAGASCAR
FAST FACTS Capital: Antananarivo Population (millions): 22.4 Total area: 581,540 km² Currency: Franc MGF Language(s): French, Malagasy
ECONOMIC FACTS 2012 GDP ($ billions): 10.1 GDP per capita ($): 451 GDP growth (%): 1.9 Inflation (%): 6.5 Unemployment (%): Not available
KEY OPPORTUNITIES • Agriculture and processed foods • Consumer products • Mining
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Concluded)
SUPPORT SERVICES Trade Commissioner Service of Canada • Johannesburg, South Africa
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Madagascar: $20.3 ($11)
Canada’s merchandise imports from Madagascar: $86 ($18.3)
Canadian investment in Madagascar: Commercially sensitive information
Malagasy investment in Canada: Not available (Not available)
MALI
FAST FACTS Capital: Bamako Population (millions): 16.3 Total area: 1,220,190 km² Currency: Franc CFA Language(s): French, Bambara, other African languages
ECONOMIC FACTS 2012 GDP ($ billions): 10.3 GDP per capita ($): 631 GDP growth (%): -1.2 Inflation (%): 5.3 Unemployment (%): Not available
KEY OPPORTUNITIES • Education • Mining
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Concluded)
SUPPORT SERVICES Trade Commissioner Service of Canada • Bamako
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Mali: $16 ($7.8)
Canada’s merchandise imports from Mali: $1.2 ($0.5)
Canadian investment in Mali: Commercially sensitive information (Commercially sensitive information)
Malian investment in Canada: Not available (Not available)
MONGOLIA
FAST FACTS Capital: Ulaanbaatar Population (millions): 2.8 Total area: 1,553,560 km² Currency: Tugrik Language(s): Khalka Mongol, Turkic, Russian, Chinese
ECONOMIC FACTS 2012 GDP ($ billions): 10.3 GDP per capita ($): 3,626 GDP growth (%): 12.3 Inflation (%): 14.9 Unemployment (%): 6.8
KEY OPPORTUNITIES • Agriculture and processed food • Education • Mining • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Negotiations) • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Ulaanbaatar
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Mongolia: $71.9 ($10.2)
Canada’s merchandise imports from Mongolia: $166.5 ($192.7)
Canadian investment in Mongolia: $1,936 ($248)
Mongolian investment in Canada: Commercially sensitive information (Not available)
MOROCCO
FAST FACTS Capital: Rabat Population (millions): 32.5 Total area: 446,300 km² Currency: Dirham Language(s): Arabic (official), Berber languages, French, Spanish
ECONOMIC FACTS 2012 GDP ($ billions): 97.3 GDP per capita ($): 2,992 GDP growth (%): 3 Inflation (%): 1.3 Unemployment (%): 8.8
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Education • Infrastructure
MAJOR NEGOTIATIONS AND AGREEMENTS • Canada-Morocco Free Trade
Agreement Negotiations • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Agdal-Rabat
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Morocco: $368.5 ($243.5)
Canada’s merchandise imports from Morocco: $154.1 ($217.8)
Canadian investment in Morocco: Commercially sensitive information (Commercially sensitive information)
Moroccan investment in Canada Commercially sensitive information (Commercially sensitive information)
NIGERIA
FAST FACTS Capital: Abuja Population (millions): 164.8 Total area: 910,770 km² Currency: Naira Language(s): English, Hausa, Yoruba, Igbo (Ibo), Fulani
ECONOMIC FACTS 2012 GDP ($ billions): 268.6 GDP per capita ($): 1,630 GDP growth (%): 6.3 Inflation (%): 12.2 Unemployment (%): Not available
KEY OPPORTUNITIES • Education • Information and communications
technologies • Oil and gas • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Concluded) • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Lagos
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-Nigeria Bi-National Commission
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Nigeria: $327.1 ($186)
Canada’s merchandise imports from Nigeria: $2,006.1 ($290)
Canadian investment in Nigeria: Commercially sensitive information (Commercially sensitive information)
Nigerian investment in Canada: $9 (Commercially sensitive information)
PANAMA
FAST FACTS Capital: Panama City Population (millions): 3.7 Total area: 74,340 km² Currency: Balboa Language(s): Spanish
ECONOMIC FACTS 2012 GDP ($ billions): 36.2 GDP per capita ($): 9,915 GDP growth (%): 10.7 Inflation (%): 5.7 Unemployment (%): 4.2
KEY OPPORTUNITIES • Agriculture and processed food • Infrastructure • Mining
MAJOR NEGOTIATIONS AND AGREEMENTS • Free Trade Agreement • Foreign Investment Promotion and
Protection Agreement • Air Transportation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Panama City
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Panama: $91.9 ($86.3)
Canada’s merchandise imports from Panama: $122 ($28.7)
Canadian investment in Panama: Commercially sensitive information (Not available)
Panamanian investment in Canada: Commercially sensitive information ($357)
PARAGUAY
FAST FACTS Capital: Asunción Population (millions): 6.7 Total area: 397,300 km² Currency: Guarani Language(s): Spanish, Guarani
ECONOMIC FACTS 2012 GDP ($ billions): 26 GDP per capita ($): 3,902 GDP growth (%): -1.2 Inflation (%): 3.4 Unemployment (%): 5.8
KEY OPPORTUNITIES • Education • Infrastructure
MAJOR NEGOTIATIONS AND AGREEMENTS • Canada-MERCOSUR Exploratory
Trade Discussions
SUPPORT SERVICES Trade Commissioner Service of Canada • Buenos Aires, Argentina
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Paraguay: $16.9 ($8.6)
Canada’s merchandise imports from Paraguay: $9.9 ($16)
Canadian investment in Paraguay: Not available (Commercially sensitive information)
Paraguayan investment in Canada: Not available (Commercially sensitive information)
SENEGAL
FAST FACTS Capital: Dakar Population (millions): 13.1 Total area: 192,530 km² Currency: Franc CFA Language(s): French, Wolof, Pulaar, Jola, Mandinka
ECONOMIC FACTS 2012 GDP ($ billions): 14.1 GDP per capita ($): 1,073 GDP growth (%): 3.5 Inflation (%): 1.2 Unemployment (%): Not available
KEY OPPORTUNITIES • Agriculture and processed food • Education • Information and communications
technologies • Mining
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Dakar
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Senegal: $37.3 ($34.7)
Canada’s merchandise imports from Senegal: $0.9 ($1.2)
Canadian investment in Senegal: Commercially sensitive information (Commercially sensitive information)
Senegalese investment in Canada: Not available (Commercially sensitive information)
TANZANIA
FAST FACTS Capital: Dodoma Population (millions): 47.1 Total area: 885,800 km² Currency: Shilling Language(s): Swahili, English
ECONOMIC FACTS 2012 GDP ($ billions): 28.2 GDP per capita ($): 599 GDP growth (%): 6.9 Inflation (%): 16 Unemployment (%): Not available
KEY OPPORTUNITIES • Infrastructure • Transportation
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Concluded) • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Dar es Salaam
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Tanzania: $80.5 ($45.4)
Canada’s merchandise imports from Tanzania: $9 ($2.1)
Canadian investment in Tanzania: Commercially sensitive information (Commercially sensitive information)
Tanzanian investment in Canada: Commercially sensitive information (Commercially sensitive information)
TUNISIA
FAST FACTS Capital: Tunis Population (millions): 10.8 Total area: 155,360 km2 Currency: Dinar Language(s): Arabic (official), French
ECONOMIC FACTS 2012 GDP ($ billions): 45.9 GDP per capita ($): 4,257 GDP growth (%): 3.6 Inflation (%): 5.6 Unemployment (%): 18.9
KEY OPPORTUNITIES • Agriculture and processed food • Education • Infrastructure • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Negotiations) • Air Transportation Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Tunis
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Tunisia: $136.9 ($110.6)
Canada’s merchandise imports from Tunisia: $51.2 ($50.4)
Canadian investment in Tunisia: $205 (Commercially sensitive information)
Tunisian investment in Canada: Not available (Not available)
UKRAINE
FAST FACTS Capital: Kyiv Population (millions): 45.5 Total area: 769,360 km2 Currency: Hryvnia Language(s): Ukrainian, Russian, Romanian, Polish, Hungarian
ECONOMIC FACTS 2012 GDP ($ billions): 175.9 GDP per capita ($): 3,871 GDP growth (%): 2.6 Inflation (%): 8.9 Unemployment (%): 9.2
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Education • Oil and gas
MAJOR NEGOTIATIONS AND AGREEMENTS • Free Trade Agreement (Negotiations) • Foreign Investment Promotion and
Protection Agreement • Air Transportation Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Kyiv
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Ukraine: $149 ($128.3)
Canada’s merchandise imports from Ukraine: $165 ($117.8)
Canadian investment in Ukraine: Commercially sensitive information (Commercially sensitive information)
Ukrainian investment in Canada: Not available (Commercially sensitive information)
URUGUAY
FAST FACTS Capital: Montevideo Population (millions): 3.38 Total area: 175,020 km² Currency: Pesos Language(s): Spanish
ECONOMIC FACTS 2012 GDP ($ billions): 49.9 GDP per capita ($): 14,759 GDP growth (%): 3.9 Inflation (%): 8.1 Unemployment (%): 6
KEY OPPORTUNITIES • Forest products • Infrastructure
MAJOR NEGOTIATIONS AND AGREEMENTS • Canada-MERCOSUR Exploratory
Trade Discussions • Foreign Investment Promotion and
Protection Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Montevideo
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Uruguay: $42.4 ($25.1)
Canada’s merchandise imports from Uruguay: $72.4 ($95.8)
Canadian investment in Uruguay: $999 (Commercially sensitive information)
Uruguayan investment in Canada: Commercially sensitive information (Commercially sensitive information)
ZAMBIA
FAST FACTS Capital: Lusaka Population (millions): 13.9 Total area: 743,390 km2 Currency: Kwacha Language(s): English, Bemba, Kaonda, Lozi, Lunda, Luvale, Nyanja, Tonga, other indigenous languages
ECONOMIC FACTS 2012 GDP ($ billions): 20.5 GDP per capita ($): 1,473 GDP growth (%): 7.3 Inflation (%): 6.6 Unemployment (%): Not available
KEY OPPORTUNITIES • Education • Industrial machinery • Mining
MAJOR NEGOTIATIONS AND AGREEMENTS • Foreign Investment Promotion and
Protection Agreement (Negotiations) • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Lusaka
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Zambia: $33,118 ($67.7)
Canada’s merchandise imports from Zambia: $2,767 ($0.4)
Canadian investment in Zambia: Commercially sensitive information (Commercially sensitive information)
Zambian investment in Canada: Not available (Not available)
Priority Markets :
Established Markets
AUSTRALIA
FAST FACTS Capital: Canberra Population (millions): 22.8 Total area: 7,692,000 km2 Currency: Dollar Language(s): English
ECONOMIC FACTS 2012 GDP ($ billions): 1,540.8 GDP per capita ($): 67,682 GDP growth (%): 3.6 Inflation (%): 1.8 Unemployment (%): 5.2
KEY OPPORTUNITIES • Agriculture and processed food • Defence and security • Education • Information and communications
technologies • Life sciences • Mining • Oil and gas • Sustainable technologies • Tourism • Transportation • Wine, beer and spirits
MAJOR NEGOTIATIONS AND AGREEMENTS • Trans-Pacific Partnership Free Trade
Agreement Negotiations • Air Transportation Agreement • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Canberra • Sydney
TRADE AND INVESTMENT PROMOTION INITIATIVES Australia-Canada Economic Forum
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to Australia: $2,038.9 ($1,746.5)
Canada’s merchandise imports from Australia: $2,079.9 ($1,780.5)
Canadian investment in Australia: $26,895 ($7,438)
Australian investment in Canada: $5,634 ($4,738)
European Free Trade Association (EFTA) (Iceland, Liechtenstein, Switzerland, Norway)
FAST FACTS Capitals: Reykjavik (Iceland); Vaduz, (Liechtenstein); Berne (Switzerland); Oslo (Norway) Population (millions): 13.4 Total area: 1,220,190 km² Currencies: Swiss franc, Krona, Kroner Language(s): Alemannic, French, German, Icelandic, Italian, Norwegian, Romansch
ECONOMIC FACTS 2012 GDP ($ billions): Not available GDP per capita ($): Not available GDP growth (%): Not available Inflation (%): Not available Unemployment (%): Not available
KEY OPPORTUNITIES • Agriculture • Information and communications
technologies • Life sciences • Ocean industries • Oil and gas • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Free Trade Agreement • Trade and Economic Cooperation
Arrangement (Iceland) • Trade and Economic Cooperation
Arrangement (Norway) • Trade and Economic Cooperation
Arrangement (Switzerland) • Air Transportation Agreement
(Iceland) • Air Transportation Agreement
(Norway) • Air Transportation Agreement
(Switzerland) • Double Taxation Agreement
(Iceland) • Double Taxation Agreement
(Norway) • Double Taxation Agreement
(Switzerland) • Nuclear Cooperation Agreement
(Switzerland)
SUPPORT SERVICES Trade Commissioner Service of Canada • Reykjavik • Berne • Oslo
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars)
Canada’s merchandise exports to EFTA: $3,240.9 ($5,493.3)
Canada’s merchandise imports from EFTA: $7,378.9 ($10,005.5)
Canadian investment in EFTA: Not available (Not available)
EFTA investment in Canada: Not available (Not available)
EUROPEAN UNION (EU)
FAST FACTS Capital: Brussels Population (millions): 506.8 Total area: 4,381,376 km2 Currency: Euro Language(s): 24 languages
ECONOMIC FACTS 2012 GDP ($ billions): 16,607 GDP per capita ($): 42,047 GDP growth (%): -0.4 Inflation (%): 2.6 Unemployment (%): Not available
KEY OPPORTUNITIES • Aerospace • Agriculture and processed foods • Automotive • Chemicals • Consumer products • Defence and security • Education • Financial services • Fish and seafood • Forestry and wood products • Industrial machinery • Information and communications
technologies • Infrastructure • Life sciences • Mining • Ocean technologies • Oil and gas • Professional services • Sustainable technologies • Tourism • Transportation • Wine, beer and spirits
MAJOR NEGOTIATIONS AND AGREEMENTS • Comprehensive Economic and Trade
Agreement (Agreement-in-principle) • Sectoral Agreements • Tax Treaties • Double Taxation Agreements • Nuclear Cooperation Agreements
SUPPORT SERVICES Trade Commissioner Service of Canada • Brussels Athens Barcelona Berlin Bucharest Budapest Bratislava Copenhagen Dusseldorf Dublin Helsinki Hague Lisbon London Madrid Munich Nicosia Paris Prague Riga Rome Rekjavik Stockholm Warsaw Vienna Zagreb
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars) Canada’s merchandise exports to the EU: $38,670.3 ($34,819.7) Canada’s merchandise imports from the EU: $50,564.5 ($49,279.1) Canadian investment in the EU: $172,500 ($135,724) EU investment in Canada: $160,700 ($142,382)
JAPAN
FAST FACTS Capital: Tokyo Population (millions): 127.6 Total area: 364.500 km² Currency: Yen Language(s): Japanese
ECONOMIC FACTS 2012 GDP ($ billions): 5,967.4 GDP per capita ($): 46.727 GDP growth (%): 2 Inflation (%): -0.04 Unemployment (%): 4.4
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Automotive • Chemicals • Consumer products • Defence and security • Education • Fish and seafood • Forestry and wood products • Information and communications
technologies • Infrastructure • Life sciences • Mining • Oil and gas • Sustainable technologies • Tourism • Wine, beer and spirits
MAJOR NEGOTIATIONS AND AGREEMENTS • Canada-Japan Economic Partnership
Agreement (Negotiations) • Agreement Between the Government
of Canada and the Government of Japan on Cooperation in Science and Technology
• Trans-Pacific Partnership Agreement Negotiations
• Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Tokyo • Kitakyushu • Nagoya • Osaka (opened in 2011 as part of
Canada's Global Commerce Strategy) • Sapporo
TRADE AND INVESTMENT PROMOTION INITIATIVES Canada-Japan Joint Economic Committee Trade and Investment Dialogue
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars) Canada’s merchandise exports to Japan: $10,358 ($9,222.6)
Canada’s merchandise imports from Japan: $15,023 ($15,458)
Canadian investment in Japan: $6,362 ($2,592)
Japanese investment in Canada: $17,486 ($13,527)
NEW ZEALAND
FAST FACTS Capital: Wellington Population (millions): 4.4 Total area: 263,310 km² Currency: Dollar Language(s): English and Maori
ECONOMIC FACTS 2012 GDP ($ billions): 169.5 GDP per capita ($): 38,187 GDP growth (%): 2.5 Inflation (%): 1.06 Unemployment (%): 6.9
KEY OPPORTUNITIES • Defence and security • Information and communications
technologies • Life sciences • Sustainable technologies
MAJOR NEGOTIATIONS AND AGREEMENTS • Trans-Pacific Partnership Free Trade
Agreement Negotiations • Air Transportation Agreement • Double Taxation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Wellington • Auckland
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars) Canada’s merchandise exports to New Zealand:
$385.7 ($401.5)
Canada’s merchandise imports from New Zealand: $534.2 ($509.7)
Canadian investment in New Zealand: $770 ($892)
New Zealand’s investment in Canada: $99 ($41)
UNITED STATES OF AMERICA
FAST FACTS Capital: Washington, D.C. Population (millions): 314.2 Total area: 9,147,420 km2 Currency: Dollar Language(s): English
ECONOMIC FACTS 2012 GDP ($ billions): 15,678 GDP per capita ($): 49,901 GDP growth (%): 2.2 Inflation (%): 2.1 Unemployment (%): 8.1
KEY OPPORTUNITIES • Aerospace • Agriculture and processed food • Automotive • Chemicals • Consumer products • Defence and security • Education • Financial services • Fish and seafood • Forestry and wood products • Industrial machinery • Information and communications
technologies • Infrastructure • Life sciences • Mining • Ocean industries • Oil and gas • Sustainable technologies • Tourism • Transportation • Wine, beer and spirits
MAJOR NEGOTIATIONS AND AGREEMENTS • North American Free Trade Agreement • Shared Vision for Perimeter Security and
Economic Competitiveness Between Canada and the United States
• Softwood Lumber Agreement • Agreement on Government Procurement • Trans-Pacific Partnership Free Trade
Agreement Negotiations • Air Transportation Agreement • Double Taxation Agreement • Nuclear Cooperation Agreement
SUPPORT SERVICES Trade Commissioner Service of Canada • Washington, D.C. • Atlanta • Boston • Chicago • Dallas • Denver • Detroit • Houston • Los Angeles • Miami • Minneapolis • New York • Palo Alto • San Diego • San Francisco • Seattle
TRADE AND INVESTMENT 2012 (2007)
Value (in millions of dollars) Canada’s merchandise exports to the United States:
$338,639 ($355,609.9)
Canada’s merchandise imports from the United States: $233,902 ($220,890.3)
Canadian investment in the United States: $289,426 ($226,116) U.S. investment in Canada: $326,527 ($288,257)