The New Era Data Center
Manfred Buchmann
EMEA Vice President System Engineering, NetApp
February 25, 2015
Reduce Costs Modernize Consult with
the business
IT strategic objectives
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Reduce costs – setting the stage
Source : Gartner IT Metrics: IT Spending and Staffing Report, 2014
4.6% Percentage
of Operating
Expense
3.4% Percentage of
Revenue
4.5% Storage
Costs
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Reduce costs – doing the math
6.8m
IT Spend Revenue
500m 306k Storage
Spend
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This is one way to look at it
20%
Assumed Saving
61k
Saved Storage Spend
306k
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This is another way
1%
Assumed Saving
68k
Saved IT Spend
6.8m
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And another one
1% Increase due to
NetApp Technology Revenue
500m 5m Additional
Revenue
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Manufacturing
3D print
changes
everything
Industry 4.0
Health Care
Sensors
Wearables
The world is changing: data and software are everywhere
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Car Industry
Oil electrically
connected cars
autonomize
drive
8
Everything is data driven
Source: Courtesy, Gartner
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Big Changes Fuel the “3 Vs”
More
Devices
Broader
Consumption
More
Content
Infrastructure storage built for consolidated workloads
Flexibility of all-flash and hybrid storage within the same cluster
Nondisruptive data mobility between tiers and clouds
Enterprise-class data lifecycle management
FAS / Data ONTAP
All-flash storage built for SAN
Field-proven in mission-critical environments
Excels at price/performance, low latency, and density
Leverages applications for data management and mobility
EF-Series / SANtricity
…Some people just want storage
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The rise of Shadow IT – NetApp as an example
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450 Number of
Shadow IT
applications
identified
32 Different
organizations
and business
units
Unique hosting
types 17
Why were business users going around IT?
Who created and owned these applications?
Where did they put them?
Enabling the internal NetApp cloud Contextual timeline
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Cloud Spin-Off
CSP Selection
Basic Service Design
Enable “Chargeback”
We Need Governance!
Self-Service with Image Catalog
3Q12 2Q12 1Q12
First Customer On-boarded
CSP Review
More Customers
Cost Realization
Start-up mentality
Velocity to capability through iterative approach
Demonstrated simplicity and agility of broker model
Proved out application workload compatibility
Customers
4000
Year over Year
Growth
75%
Joint Channel
Partners in
85 countries
1000
Validated
Configurations
50+
#1
Integrated
Infrastructure
…Some people want a platform
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Capabilities of NetApp IT Cloud (nCloud)
nCloud provides a method for end-users to provision and manage IT systems
Service catalog of more than just simple infrastructure instances
Robust storage catalog across three service providers featuring object, block, flash, NFS
Many common web and database platforms are fully supported; from deployment through steady-state
Core Services (SSO, AD, Load Balancing, etc.) are available via service catalog
Web
Service
Database
Service
Operating
System
Application
Server
Content
Management
nCloud Supported
Platform Stack
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…Some people are looking at private clouds: Microsoft
Administration Sample Scripts CMDB: Fabric State
UI: Initiate workflows
Hardware WS-Man
PowerShell SMI-S Interfaces
Data ONTAP Management
and Provisioning
Management Management Packs Data ONTAP SMI-S Agent
Manage Processes
and Operations
Automation Data ONTAP
Data ONTAP PowerShell Toolkit Windows PowerShell
Centralized Automation
and Configuration
Orchestration End-to-End
Workflows
Virtualization Virtualization and
Resource Pools
Application Application-Aware Backup
Granular Restore
Data ONTAP
Data ONTAP PowerShell Toolkit
SnapManager for Exchange
SnapManager for SharePoint
SnapManager for SQL Server
SnapDrive for Windows
SnapManager for Hyper-V
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VASA Provider Storage topology and capabilities
Events and alarms
SDRS guidance on capacity
vCloud Automation Center vCO automated provisioning via
NetApp WFA, called from vCAC
vCenter Plug-Ins Virtual Store Console
RBAC and Integrated Flash Accel manageability
Monitoring and host configuration
Provisioning and cloning
Backup and recovery
Optimization
DR failover/failback with SRM 5
Insight Balance
…Some people are looking at private clouds: VMware
vCloud Suite
VMware vCenter Server
VMware vSphere
VAAI for SAN and NFS Full copy/clone (both)
Block zero (SAN)
HW assist locking (SAN)
Space reclamation (SAN)
Thin provisioning suspend (SAN)
vCloud Director vCloud backup and recovery
Datastore provisioning
vApp provisioning – VAAI
vCO automated provisioning
vSphere Storage I/O control (SIOC)
Multipathing (ALUA)
Symantec vDMP
vC OPS and Log Insight NetApp plug-ins
Horizon View Horizon Suite View VCAI Provisioning
B/R for Workspace
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Shared Files
Compute
Image Object Storage
Block Storage
Clustered Data ONTAP
Glance - Image
Networking
Shared Services
E/EF-Series FlashRay StorageGRID
…Some people are looking at private clouds: OpenStack
Image
Swift - Object Storage
Object Storage
Cinder - Block Storage
Block Storage
Nova - Compute
Persistent, Rapid, Space-Efficient Instances
Manila - Shared Files
Shared File Systems
NetApp Driven
Innovation
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…Some people are looking at applications
Backup and Archive
BC/DR Production Test Development
EF-Series for extreme SAN performance
dedicated workloads
FAS/ONTAP for shared infrastructure
OnCommand Insight Manage multi-vendor storage as end-to-end service – Optimize existing resources
FlexPod Integrated Infrastructure
All-Flash FAS for high-performance
consolidated NAS and SAN workloads
E-Series / SANtricity for price/performance at scale
Management and Orchestration
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NetApp customers accelerate application performance
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“ The EF-Series solution allowed us to process 17 batch jobs in the time it took one batch job on traditional systems.”
“ The NetApp FAS allowed us to accelerate our SAP application projects to meet tighter deadlines.”
“ NetApp all-flash FAS meets our SQL Server database performance requirements using our existing ONTAP and backup solution.”
HTTP/RESTful Protocols
StorageGRID Webscale
…Some people are looking at Object Storage
Source : Gartner IT Metrics: IT Spending and Staffing Report, 2014
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Powered by Object Storage Gateways and Archives Native Object Access
…Some people are looking at new analytics: Hadoop
Converged big data platform from NetApp and Cisco for Hadoop
Enterprise-class Hadoop: Innovative storage, servers, networking tuned with leading Hadoop distributions
Faster time to value: Prevalidated configuration accelerates deployment
Compatible with existing infrastructure and applications
Cisco Validated Designs
Cloudera
Hortonworks
* NetApp 50% Storage Guarantee http://www.netapp.com/us/solutions/infrastructure/virtualization/guarantee.html
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Cisco UCS C-Series Rack Mount Servers
NetApp FAS Storage Systems
NetApp E-Series Storage Array
Cisco UCS Manager
Cisco UCS Fabric Interconnect
Cultural Movement rooted in Agile
Automation & Automated testing
Push Button deployments to any environments needed
Continuous Integration/Delivery
Quick revert of bad changes
…Some people are looking at Dev/OPS
Important for DEV/OPS
DEV/OPS teams work together, break down silos
Self Service user enablement empowered workflows
API to control & integrate parts
Infrastructure complexity hidden
Speed / Frequent change cycle
Flex to scale up / down
Reliability / repeatability
Data protection & data mobility
Security
Metrics: Show back / charge back & used to learn / improve
Deliver products faster with less risk at intro
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What if your build & test time
went down from days to 6 minutes?
That’s NetApp.
Everybody is looking at the Hybrid Cloud
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HyperScalar For Hybrid Cloud
Private
Cloud
Private Public
SAP LVM AWS integration
SAP system cloning via NetApp SSC from on-premise into the cloud
It’s real: Live Demo
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nCloud NetApp IT sourcing strategy
Continue to leverage
strong Enterprise Cloud
Service Providers
Infrastructure as a Service
eco-system on FlexPod
Introduce hyperscalers for
additional flexibility
Orchestration drives business
logic and workload placement
NetApp storage provides
foundation for data mobility
Weighted toward strategic
NetApp partners
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Reduce Costs Modernize Consult with
the business
IT strategic objectives
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1 Million VMs
25,000 Arrays
Under Management
4 Exabytes
8 of the top 10
U.S. banks 7 of the top 17
worldwide banks
Impressive list of loyal, long-term customers
More than 500 of the
world’s largest enterprises
8 of the top 25
service providers worldwide
5 of the top 10
U.S. insurance companies
And we’re helping them!
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