THE TOP 10 QUESTIONS INSTRATEGIC COMMUNICATIONS
May 20, 2014
The Top 10
Questions
1 What does success look like?
2 Why this, why now?
3What are the project or corporate
objectives?
4 What are the communications objectives?
5How can effective communications help
advance the project or corporate objectives?
6What are the main risks and
opportunities?
7Thinking back about past communications activities, what worked and what didn’t?
8Who are the key audiences and why are
they important?
9What are the project management parameters
(time, budget and human resources)?
10If we could change just one thing, what
should it be?
critical success factors
trust
credibility
alignment
5 strategies to rock client management
meet audienceswhere they are1
beprepared
2
manageexpectations
3
add value
4
ask goodquestions
5
Internal Client Relationships: Challenges & Opportunities
1. Thinking about your relationships with your internal clients, consider the following dimensions:
StrengthsWhat’s working well?
GapsWhat are the weaknesses?
OpportunitiesWhat are opportunities for improvement?
2. If you could change one thing about your internal client relationships, what would it be?
3. What is a first step you can make in improving your internal client relationships?
©2014 Ingenium Communications Inc.