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UX Trek
Jeremy KriegelUX Manager, CIDC
Boldly going where no UX has gone before
RPV
esources
rocesses
alues
Forget your tools
IRACIS
Increase Revenue
AvoidCost
ImproveService
Treat your team as a subject
Friction Factor
Above Board
Below Board
Above Board
Below Board
Who are your allies?
Who do need to be?
UX is a sales job
A fewexamples
Lengthy revisions
Audience uncertainty
User Knowledge
Taking the next step
Preparing yourself
Why haven’t they had
UX?
How do they expect the
organization to change?
Where is UX on the
priority list?
My bias
What is the next most important
problem the business has that UX can help solve
Discussion
TANSTAAFL
spkr8.com/s/6396
http://spkr8.com/s/6396