Virtual Bookstore and MarketplaceInnovative eLearning Partner for Schools
Cost-Saving Resource for Students
August 15, 2013
In the past 10 years, textbook prices have increased by a total of 82% over this time period, while overall consumer prices grew by 28%.
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Textbook Prices Changes Directly Impact Learning2
The National Association of College Stores (NACS) reports the average college student will spend $662 on required course materials in the past 12 months.
2008– the Higher Ed Opportunity Act was signed as Federal Law.
• 1 in 3 students don’t purchase required texts – proven to directly affect retention.
• Students often show up to class without the required materials, unprepared.
• Students are shopping elsewhere (Amazon, eBay, half.com etc.) and often purchasing the wrong book/edition, or even international editions & desk copies.
• Students are unable to use their school-sanctioned financial aid to purchase competitively.
• To compensate for lost sales, publishers are producing neweditions more frequently, with more custom editions andbundles which can’t be easily sourced elsewhere.
• Faculty have difficulty locating high quality,cost-effective materials
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What Does this Mean to You as Instructors?2
How can Akademos help?
Starting this January, Davenport University & Akademos will launch a new virtual bookstore &
marketplace designed to automatically display course materials through a single sign-on, offering a wider
variety of purchasing options (including 3rd party marketplace options) at the point of registration.
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Winter 2014 – A New Partnership with AkademosA Positive Change for Davenport
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OUR MULTI-POINT SUPPLY CHAIN PROVIDES DAVENPORT WITH A TIMELY, ACCURATE AND
LOW COST SOLUTION:
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What does this mean for DU students? More Choices, Wider Availability, Lower Cost.
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Direct Inventory •2 Warehouses3rd Party Marketplace
Sellers• Over 100 million books•Averaging 60% off list price• For the first time, students can apply Financial Aid even in the marketplace
eBook Providers• Akademos eReader
Publisher Drop Shipments• 24 hour shipment window
Rental Partners• 85% availability
List/New Price Fall 2013Akademos Marketplace Price - Used
$108.67 BUSN 120: Business an Intro. $14.85
$175.20 CHEM 150: Basic Chemistry $24.74
$247.95 ECON 200: Microeconomics $24.51
$204 ECON 201: Macroeconomics $87.99
$186 GEOL 120: Astronomy $23.77
$232.96 BIOL 110: Biology: Concepts $71.43
$228.33 BIOL: 211: Microbiology $71.50
$246.95 MATH 135: College Algebra $107.81
$234.67 MATH 250: Discrete Math $39.11
$250.95 MGMT 725: Leadership $24.77
$181.67 PHYS 100: Conceptual Physics $81.21TOTAL TOTAL
$2297.35 $571.69Actual Prices
Lowest purchase price per title was selected on Aug 12, 2013Price and quantities subject to availability
Students Save Over $1,725 off list price, and can still use financial aid, even in the marketplace!!
Specially Prepared for:
“They are a technology company that joined the virtual bookstore business, as opposed to a textbook wholesaler that added the technology.” - Gerry Halpern, Touro College
Let’s take a Closer Look at the Student View…
From the Students’ Perspective
DU student site
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eReader Nook, Kindle, iPads/Tablets, Smartphones, Laptops
• Formatted for tablets, laptops & desktops (HTML5)
• Print copies easily obtainable
• Highlighting, note taking, annotation, book marks etc.
• Editing functions for faculty
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CUSTOM COURSEPACKS Lowers Student Cost, Offers More Faculty Choice
Purchased individually Purchased as a Custom CoursePack$332 $105
Students save 68%Actual example from Metropolitan College of New York (2011)
CUSTOM COURSEPACKS Easy for Faculty to Create with Online Tools
Design your own cover, pick your binding & specify number of desk copies.
Select content, specify page numbers and/or attach your own notes/handouts.
We clear all copyrighted materials.
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• Easily search & compare textbooks by subject across all publishers
• Compare used & marketplace availability, as well as eBook & OER options
• View Adoption Lists from other schools, as well as unbiased reviews from faculty
• Sort by affordability, publication date or license
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ADOPTION TOOL Facilitating Textbook Discovery and Adoption
TEXTBOOKADOPTER www.adoption.akademos.com
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Where Should We Send Students With Questions? Click on “help”
ADD BANNER/LINK TO DAVENPORT.EDU WEBSITE
• Akademos will work with DU to post a customized banner/link up on homepage
• Akademos will provide single-sign on through Banner SIS
DISTRIBUTE MARKETING MATERIALS TO STUDENTS
• We provide DU with Emails, Flyers, Post Cards, Posters, Table Tents, FAQ’s etc. to distribute
SEND CUSTOMIZED EMAIL CAMPAIGNS
• Send customized student email campaigns
HIRE STUDENT INTERN(S)
• We will hire a student to assist us in marketing on campus
CONDUCT FACULTY OUTREACH
• Ask Faculty to add Bookstore link to their syllabus, LMS, and all communication to students
• Inform faculty via on site in-services and/or webinars of additional services Akademos offers:
CoursePacks, Adoption Tool, etc.
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Overview of Marketing Initiatives 2
ALIGN STUDENTS, FACULTY AND ADMINSTRATORS
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Our Goal for Davenport University2
TO IMPROVE SATISFACTION WITH COURSE MATERIALS
