WELLNESSAND SMART TECHNOLOGY PROGRAMS

Did you know:

TOP PRIORITY

27 in 10 of employers rate “developing a workplace culture where employees are responsible for their health and understand its importance” as a top priority.

TOP PRIORITY

285%

of employers offer web-based health information tools to employees.

85%

Source: “The Business Value of a Healthy Workforce,” 2013/2014 Staying@Work™ Survey Report, National Business Group on Health and Towers Watson

of employers offer web-based health information tools to employees.

When designed right

a platform can be an effective tool—

a platform can be an effective tool—as part of a comprehensivehealth management program—

to activate participants in behavior changeactivities and help build engagementin your culture of health.

However,

the experiences that wellness platformsdeliver to achieve this varies widely

the experiences that wellness platformsdeliver to achieve this varies widelyfrom vendor to vendor.

2When evaluating a platformthere are two perspectives to consider.

2 Each perspective has severalcriteria to carefully assess.

1.

1. The participant experience

example,For

when you look at the participant experience

be sure to examine how the platformincreases sustainable behavior change.

Does it makehealthy tasks

Bike rideEat veggies

Walk dog

YogaEASY

Does it makehealthy tasks

Bike rideEat veggies

Walk dog

YogaEASY

AND

FUN?

2An effective platformcan make health behaviors

2simple

1.by creating a personalized to-do listfor each participant, populating itwith required and selectednext steps based on a person’s

1.risks

risksmotivation level

and companyprogram goals.

risksmotivation level

2.

2. Your company’s experience

In addition, a technology platform for your wellness program should provide

several operationalbenefits as well.

If your wellness program andpopulation have unique challenges,

look for a wellness platform that canallow you to target health messages

IN MEANINGFUL WAYS.

example,For

2.look for a platform that makessegmentation easy

2.specific populations

providing you with the ability to carve out

specific populationsproviding you with the ability to carve out

specific populationsproviding you with the ability to carve out

and tailor marketing and programsto different eligible groups ordifferent locations.

example,For

union

union

V.S.

union

non-union

V.S.

Learn additional criteria to consider when selecting a wellness platform as part of your comprehensive health management program.

Download our eBook,“Using technology to create stickiness with wellness programs.”

© 2014 Health Fitness Corporation

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