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Design, Culture & TheoryAD101
So, what is it?
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Design, Culture & TheoryAD101
We’ll be looking at the history of major design and art movements, to help develop an understanding that ideas, events and visual techniques are interrelated.
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Design, Culture & TheoryAD101
We’ll be looking designers, their influences, and in turn how they influenced others.
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Peter Saville talks about his inspirations
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What about you?
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You’ve made a conscious decision to formalise your knowledge.
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By keeping an open mind and learning “how things connect”, you can become a valuable, inspired communicator.
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It’s also vitally important that you get into the habit of at least 1hr every day reading/doing/seeing something outside the computer.
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So let’s begin!
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Design, Culture & TheoryAD101
All class materials can be found at:
http://bbcdcomdes.weebly.com
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This Subject has 3 Assessments.
1.A Portfolio of class exercises
2. ‘Who What Why When Where & How’ – a visual essay about a ‘Design Hero’.
3. ‘Design Unleashed’ - a written report on four major design disciplines
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Each week you should bring along:
• Your sketchbook
• pencils, pens, markers, blade, glue, and sticky tape
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Design, Culture & TheoryAD101
Week 1 –
a) Introduction to critical theory b) Workshop exploration of critical theory terms
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How can we approach a work
of Art with a critical eye?
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Art can be seen through a
variety of perspectives – or
“frames”.
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Art can be seen through a
variety of perspectives – or
“frames”.
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http://upload.wikimedia.org/wikipedia/commons/a/a2/Tom_Roberts_-_Shearing_the_Rams.jpg
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Exercise: Just Draw It!Grab an image of an artwork/postcard, which you must not show to anyone else.
Sitting opposite each other the Describer must verbally describe the artwork to the
Drawer, who has a pencil/paper to record their understanding of what the Describer is
looking at.
The describer might say things such as; how they feel, what they see, what is the subject
matter, what is the medium, how did the artist organise the elements, interpretation,
what is it about etc.
Once the Describer has finished compare the image to what the Drawer has created. Discuss. Swap roles
using a different artwork.
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Talking Art Word List
Write down a list of words to describe the artwork using any art/design vocabulary you already know
Then write down a list of words to describe the artwork using NO art/design vocabulary
Is there any difference between the two lists? Is one list more accurate?
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Fact and Opinion
Pablo PicassoGuernica 1937Mural, oil on canvas, 349 x 777cmMuseo Nacional Centro de Arte Reina Sofia,Madrid
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Exercise: Ugly / Beauty
refer to ugly-beauty.pdf
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Exercise: Points of Viewrefer to dangerous_dog.pdf
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Next Week!
A trip to the NGV – meet in classroom first.
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Homework!
Research list of influential people for Assessment 1 - Who What Why When Where & How
Research any words you’re unfamiliar with from “Talking Art” list
Complete a Critical evaluationof an image of your choice, using the criteria sheet
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