Download - What is Critique - annotated
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WHATISCRITIQUE?*
*and more importantly, why should I care?
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One of the interesting and unique techniques that designers use in professional practice is design critique.
But what the heck is it? And why should you care?
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FEEDBACKCritique is part
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EVALUATIONAnd part
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It’s at the heart of design, art and architecture
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and is often institutionalized
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as its own ritualistic tradition
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within these organizations.
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INFORMAL FORMAL
PUB
LIC
PRIV
ATEthere are
four types of critique...
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INFORMAL FORMAL
PUB
LIC
PRIV
ATE
DESK CRITIQUE
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INFORMAL FORMAL
PUB
LIC
PRIV
ATE
DESK CRITIQUE
PIN UP CRITIQUE
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INFORMAL FORMAL
PUB
LIC
PRIV
ATE
DESK CRITIQUE
JURIES & REVIEWS
PIN UP CRITIQUE
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INFORMAL FORMAL
PUB
LIC
PRIV
ATE
OPEN HOUSE
DESK CRITIQUE
JURIES & REVIEWS
PIN UP CRITIQUE
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Everyone who goes to art school, design school, or architecture school learns how to critique.
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But everyone learns how to do it differently.
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And you can end up with conflicting critique practices.
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There are definitely some commonalities.
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TO MAKE IT* BETTER
*the work
(the aim is essentially the same)
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YOU ARE NOT THE WORK
(and there is a golden rule)
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So you might be wondering, ok, what does this have to do with business?
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}
Well, do you ever have people working on a project that they feel this way about?
Maybe they’re shy, or not sure of their work. Or maybe they’re trying to prove themselves.
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}
And they get stuck.
Really stuck.
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That’s when having some kind of institutionalized practice like critique helps a lot!
It gives people permission to be imperfect, to have works-in-progress, and most of all, to ask for help.
It gives them a guide to get them through it and move their project forward.
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EXPLAIN HOW YOU GOT THERE
SEPARATE YOURSELF FROM YOUR WORK
OBSERVE & LISTEN
SAY THE IMPORTANT STUFF FIRST
START WITH THE POSITIVE
D D D
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BEGINNING MID-STREAM END
It can take place at any point in a project.
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US THEM
And you can also use it with clients, if you are working together.
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YOU ARE NOT THE WORK
You just have to remember the golden rule, and make the expectations clear.
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Nathan Sawaya, Art of the Brick
It’s really important that everyone is on the same page, or it can feel like this.
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THANKS!THANKS!THANKS!THANKS!
THANKS!THANKS!
THANKS!THANKS!THANKS!
THANKS!THANKS!THANKS!THANKS!
THANKS!
THANKS!THANKS!THANKS!THANKS!THANKS!THANKS!
THANKS!THANKS!THANKS!
THANKS!