Download - Why fundraise? You know everyone you need to know to raise the amount of money you need to raise
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Why fundraise?
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You know everyone you need to know to raise the amount of money you need to
raise.
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•5 Things You Need to Learn About Grassroots Fundraising
• If you want money you have to ask for it.
• Most money comes from people, and those people are not rich.
• Donors are not ATMS
• People’s anxiety about fundraising stems from their anxiety about money
• Fundraising is an exchange: People pay you to do the work they cannot do alone.
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Think about a time when you were asked for a donation
How did it make you feel?
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Think about a time you asked for a donation
How did it make you feel?
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Why are you afraid of asking for money?
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What’s the worst that could happen?
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The money is out there!
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• $50-100,000 give 6%• $100-199,000 give 4.2%
• $200,000 and up give 4.2%
Poor and working class folks give more of their income away than
rich folks.
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How can you start fundraising?
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Write a personal letter telling your friends and family:
• What you’re fundraising for• Why it’s important to you• When to give (why now?)
• How to give
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Whom can you fundraise?
Mom and Dad
Roommates
Aunts and Uncles
Siblings
Coaches and teammates
NeighborsCousins
Friends!
Professors and old teachersGodparents
Congregations
Coworkers Departments Classmates
Student Activity Funds
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Don’t forget to send a thank you card!
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What goes into a fundraising campaign?
• Reachable goal• Timeline
• Fundraising activities• Coordinator and roles
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Resources:
Grassroots Institute for Fundraising Training (GIFT)www.grassrootsfundraising.org
Fundraising for Social Change by Kim Klein
Raise More Money: The Best of the Grassroots Fundraising Journal by Kim Klein
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