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WIIFM? The LAI and You
LAI Action Plan:Promoting Libraries, Supporting Members
Philip Cohen, Vice President
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Acknowledgements
• Thanks to past and present fellow Officers, Council and Committee members for their ongoing contribution and support
• Special thanks to Fionnuala Hanrahan for the solid achievements of the last two years and for laying the foundations for the next two Presidencies (at least)
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Agenda
• Annual Report• Action Plan• Communications Strategy• Open Forum
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Annual Report: 2012
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Annual Report: 2012
• Stabilisation• Consolidation• Foundations for the future:– Review– Revise– Renew
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Action Plan: 2013-2016
MissionTo promote and support high standards of librarianship and information management across all sectors in Ireland
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2 Themes, 6 Areas, 16 Actions
• Promotion–Role, Advocacy, Collaboration, Access
• Support–Continuing Professional Development,
Association matters
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Promotion
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Promotion [1]• Role– To maintain the professional standing of
library and information professionals
• Advocacy– To represent the interests of the Association
and the profession to government, other organisations, the community and stakeholders generally
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Promotion [2]
• Collaboration–To promote collaboration, cooperation and
shared action at international, national and local levels (depending on topic)
• Access–To promote the free flow of information and
ideas in the interest of all Irish people and a thriving culture, economy and democracy
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Support
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Support• Continuing Professional Development– To support the career development of people
engaged in LIS and to foster their professional interests and aspirations
• Association Matters– To encourage library and information
professionals to contribute to the improvement of their services through support and membership of the Association
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Key Considerations
• Regular review and revision: Are they the right focus and priorities?• Very challenging – especially the
completion date targets• Implementation cannot be Officers,
Council and Committees alone
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Promotion: Role [1]
• Action 1: Clarify the core competencies common across the diversity of professional practice [Q3 2013]
• Action 2: Maintain a membership register of qualified library and information professionals [Q3 2013]
• Action 3: Maintain and regularly update reliable public information on the status of the profession and routes to qualification [Q3 2013]
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Promotion: Role [2]
• Action 4: Continue to accredit appropriate courses leading to a professional qualification [Q2 2014]
• Action 5: Explore whether membership of the Association could be developed into a prerequisite for professional practice [TBC]
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Promotion: Advocacy
• Action 6: Monitor the scale and penetration of library and information services, in all sectors, including the size of the employment pool [Q1 2014]
• Action 7: Use existing campaigns across all sectors (e.g. LIW, CBF) to explain and promote the contribution and value of library and information services [Q1 2014]
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Promotion: Collaboration• Action 8: Identify and actively seek opportunities
for such collaboration [Q1 2014]• Action 9: Identify and promote examples of best
practice [Q1 2014]
Promotion: Access
• Action 10: Identify and promote examples of best practice nationally and internationally [Q1 2014]
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Support: CPD
• Action 11: Establish and apply an accreditation/certification mechanism for CPD [Q1 2014]
• Action 12: Develop and provide a mentoring support service for Library and Information professionals e.g. those unemployed or underemployed, transferring across sectors, fast-tracking for added managerial or technical skills [TBC]
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Support: Association Matters [1]
• Action 13: Hold a membership drive: [i] lapsed [ii] new personal [iii] institutional [Q4 2013]
• Action 14: Develop and deliver a Communications Plan [Q3 2013]
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Support: Association Matters [2]
• Action 15: Identify and promote mechanisms that facilitate routes to more engagement for members [Q3 2013]
• Action 16: Investigate opportunities for increased fundraising and income generation [Q4 2013]
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Communications Strategy: 2012-2016
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Communications Strategy: 2012-2016
• Objectives–Communicate the functions and work
of the LAI to its stakeholders and to the wider community–Provide timely, accurate and
appropriate information to its stakeholders
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6 Areas, 13 Actions
• Consultation and collaboration• Web and social media• Publishing• Members’ events• Public events• Media
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Key Considerations
• Regular review and revision: Are they the right focus and priorities?• Communications Plan to come –
including completion date targets• Implementation cannot be Officers,
Council and Committees alone
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Consultation and Collaboration
• Strengthen and maintain links with other library organisations internationally e.g. IFLA, EBLIDA
• Strengthen and maintain links with cognate bodies in Ireland
• Identify and implement a series of research projects that address membership needs and the role of the profession in society
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Web and Social Media
• Identify the best mechanism to manage the Association’s website and social media presence on an ongoing basis
• Investigate and identify an appropriate professional social media mechanism (e.g. LinkedIn) to improve communication and networking for members
• Collaborate with the Website Task Force, in particular to create a Procedures document to ensure a reliable relevant web presence
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Publishing• Locate, record and digitise existing publications, with
an initial focus on the most recent decade, for access via the Association’s website
• Improve the presentation of Leabharlann-e
Members’ Events
• Develop a shared calendar of events• Assist members in the innovative use of ICT to make
material and expertise more accessible
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Public Events
• Examine Library Ireland Week and other mechanisms to promote the potential of library and information services
Media
• Produce a code of conduct for liaison with the media• Develop a list of media contacts and establish a
mechanism for effective maintenance of same
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So …
• The association is its members• We need your engagement–Both formulation and implementation
• Tell us what you need• Help us get there• Spread the word
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