Download - Winning the internet
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Winning the Internet: How to Rock Social Media
Like a Wild & Crazy Pearl
#EPGis30
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Meet Your Presenters:
#EPGis30
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#EPGis30
Emily is on Facebook (of course)…
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#EPGis30
And she’s got Twitter, too.
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Don’t forget the blog!
#EPGis30
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#EPGis30
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#EPGis30
Emily Pearl Goodstein’s
Five-Part Social Media Strategy (whether she knows it or not!)
1. Loyalty
2. Connectivity
3. Imagery
4. Social justice
5. ENTHUSIASM FOR LIFE!
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Now…
COMBINE.
THEM.
ALL! #EPGis30
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#EPGis30 Show and tell
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#EPGis30
Share stuff you love the EPG way:
imagery + brand love + enthusiasm for life
(Don’t forget the follow-up!)
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#EPGis30
Connect people you like to things you like…
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#EPGis30
…and always give credit where it’s due!
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But loyalty isn’t just for brands.
It’s for friends, too!
Loyal to brands & friends at the same time
Friendship loyalty plus
social justice
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#EPGis30
Connect people you like to causes you like , too:
Connectivity + Social Justice
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#EPGis30
Use multiple mediums to convey your message:
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Do good
yourself - &
encourage
others to do the
same…
#EPGis30
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#EPGis30
And don’t be afraid to be un-subtle, especially
when it comes to social justice work!
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#EPGis30
Let’s Recap:
1. Loyalty
2. Connectivity
3. Imagery
4. Social justice
5. ENTHUSIASM FOR LIFE!
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#EPGis30
Keep combining
these tactics,
over & over
until the end of
time!
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#EPGis30
Don’t be afraid of the occasional humblebrag…
…& connect, connect, connect!
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#EPGis30
But sometimes, just focus on
enthusiasm for life: