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Pathfinder Day | Your Blog as a Business
Pathfinders:
Morgan Shanahan, the818.com@the818
Susan Getgood, getgood.com/roadmaps@sgetgood
Moderator:Sara Hawkins, savingforsomeday.com@saving4someday
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Legal Basics to Empower You and Protect Your BlogSara [email protected]@Saving4Someday #BlogHer11
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Disclaimer
Thank you for attending what is surely going to be an experience you didn’t expect. However, before we get started …
My presentation is not legal advice. I am providing legal information. I am not your lawyer. But I am your friend!
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Forming A Company
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Becoming A Business
• What are the options• How to choose the right one• Are you in a “Tax Nexus” State?
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Becoming A Business
• What are the options?• Sole Proprietor• Partnership• Corporation
• S-Corp• Limited Liability Company
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Becoming A Business
• What are the options• How to choose the right one
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Becoming A Business
• What are the options• How to choose the right one• Are you in a “Tax Nexus” (“Amazon Tax”) State?
• States that have closed Amazon Affiliate Network
• Illinois, Colorado, Rhode Island, North Carolina, Arkansas, Connecticut, California• New York, special status
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Image used with permission: © Hugh MacLeod gapingvoidgallery.com
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Protecting Your Content
If imitation is the highest form of flattery, please don’t flatter me!
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Protecting Your Content
TM®
.com.net
.tvblogger
wordpress
Self-hosted
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Copyright vs. Plagiarism
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Copyright vs. Plagiarism
What is copyright?
Copyright is a form of protection grounded in the U.S. Constitution for original works of authorship fixed in a tangible medium of expression. Copyright covers both published and unpublished works.
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Copyright vs. Plagiarism
What is plagiarism?
Plagiarism is the wrongful appropriation or close imitation and publication of another person’s language, thoughts, expressions or ideas AND representing them as your own.
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Copyright
Just because it’s on the internet DOES NOT mean it’s in the public domain.
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Copyright
Citing your source, giving a link back or mentioning the author’s name or blog in YOUR post DOES NOT mean you can use their copyrighted material!
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Copyright
Obtain permission before using someone else’s copyrighted work. Always. Every Time!
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FTC Disclosure
Disclosure is mandatory if you write about something and:
•You got money, free/discounted product, trip, or service
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FTC Disclosure
Disclosure is mandatory if you write about something and:
•You got money, free/discounted product, trip, or service
•You went somewhere (movie, play, dinner) and didn’t have to pay
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FTC Disclosure
Disclosure is mandatory if you write about something and:
•You got money, free/discounted product, trip, or service
•You went somewhere (movie, play, dinner) and didn’t have to pay
•You get compensation because they click on a link
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Other Legal Issues
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Other Legal Issues
•Giveaways•Image Hosting•Defamation
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Image credit: Joy of Tech
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Thank you!
Legal Basics to Empower You and Protect Your Blog
Sara [email protected]@Saving4SomedaySavingForSomeday.comSavingForSomeday.com/blog-law/
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Pathfinder Day | Your Blog as a Business
Pathfinders:
Morgan Shanahan, the818.com@the818
Susan Getgood, getgood.com/roadmaps@sgetgood
Moderator:Sara Hawkins, savingforsomeday.com@saving4someday
#BH11pathbiz
RATE THIS SESSION! iPad and iPhone users: Rate this session in the BlogHer '11 mobile app!!