Download - WordPress in a Time of Crisis
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Alabama Tornado Animals: Using WordPress in a Time of
Crisis
Michelle Amaral, @brainscientist2
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4/27 tornadoes in Alabama Idea: reunite lost pets and their
familiesStrategy: utilize power of social
media
Background
www.facebook.com/ALTornadoAnimalsAnimals Lost & Found from the Tornadoes in
Alabama on 4/27/11
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altornadoanimals.wordpress.com
Lost and found pet listings Veterinarians/shelters open w/ electricity Animal sightings Items needed by shelters and citizens Requests to help w/supplies, fostering,
volunteers, etc.
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Organizing Information
Sort lost & found based on county
Tips on ‘searching for your pet’
What to do if you find an animal
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Stories
“Gimpy”, Lauren’s lost lab
“Grover”, brought to vet by Don Leo
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WordPress is user-friendly for those creating the site as well as those utilizing the site.
WordPress site allowed organization of the information.
Update site to include follow up stories of pets reunited after the tornadoes as well as current lost and found success stories.
Conclusions / Future Directions