Download - Workshop websearch RCT Rivierenland 17 1-13
Innovation web search ... aangeboden door:
Workshop Rivierenland – 17/01/2013
voor ondernemers door ondernemersrct rivierenland
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http://www.7ideas.net/
• Quick search? / Be0er search / Systema5c search : Treasure hun5ng!
• Crea5ve search a=tude! is most important • 3 parts:
v Effec5ve search v Innova5ve search v CSI on internet
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1. Effective search
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1. Shut down
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d
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Shut down synonyms
transla5ons
broader -‐ narrower
other?
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Synonyms green/sustainable
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Translate
http://translate.google.com/translate_t#
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9 windows
http://translate.google.com/translate_t#
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Shut down synonyms
transla5ons
broader -‐ narrower
other?
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Imagine the answer
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Imagine the answer
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Probeer zelf synonyms
transla5ons
broader -‐ narrower
other?
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2. Google
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2. Google simplicity
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2. Google advanced
http://www.google.nl/advanced_search?hl=nl
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2. Google operators
http://www.google.nl/advanced_search?hl=nl
2. Google operators
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http://deinternetmarketeer.be/2008/01/07/geavanceerd-zoeken-met-google/#allinurl
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2. Google operators
http://www.google.com/help/features.html
Google extra
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http://google.startpagina.nl/
3. Deep / invisible web
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3. Deep / invisible web
• Why • File types • How access the deep web?
• …
http://www.completeplanet.com/ - http://www.scirus.com/
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4. Internet daDng
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4. Internet daDng
• There is always a person who has a complete site about the topic your searching.
• Go for gold! • Weblogs – blog roll • h0p://delicious.com/ • Smart mul5plica5on:
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5. Formats
• Google algorithm • First 20 search results • Profile of a hidden, superior site
More than HTML: ppt / pdf / slideshare / …
More than sites: blogs / books / images / video / ...
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5. Formats
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5. Formats
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5. Formats in one site
http://www.browsys.com/finder/
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2. Innovative search
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1. Shut down
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1. Solo brainstorm
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15 tools for solo brainstorming
http://www.7ideas.net/solo-brainstorming/
Happily living at a highway
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green / invisible / cradle to cradle / design / city / hybrid temporary / multifunctional / sustainable / 2.0. / future of … car free / automatic / quiet / private / experience / energy generating / legendary / floating / dynamic / virtual / multi-
color / moving / chameleon / solar / self / fly / light asymmetric / underground / guerrilla / living above or under user generated / all in one / peer to peer / rent a highway
highway house / highway art / highway party / highway dating smart road / roof highway / fly highway / my personal
highway / highway mall / DIY highway / …
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Exercise Imagine soluDon / innovaDon (not your iniDal quesDon)
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2. InnovaDon model
Customers insights New markets
Technology Trends
Innova5on
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2. InnovaDon model
http://www.doblin.com/IdeasIndexFlashFS.htm
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incremental – radical / blue oceans / disruptive
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3. AssumpDon smashing
http://www.7ideas.be/innovation_words.html
Introduceer nieuwe toepassingen / niches
Event sweeping Incident sweeping Airport sweeping Highway sweeping Parking sweeping Precision sweeping Festival sweeping Bulk sweeping Night sweeping Invisible sweeping Light sweeping Indoor sweeping Rapid sweeping Crowd sourced sweeping Personal sweeping Mixed sweeping
Hybrid sweeping Multifunctional sweeping Free sweeping Easy sweeping Self sweeping Transparent sweeping Perfect sweeping All inclusive sweeping All weather sweeping 24/7 sweeping On demand sweeping Micro sweeping Spring sweeping Stand by sweeping Dual sweeping Free sweeping
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4. New combinaDons
http://www.baseplate.com/toys/minifig/
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JCB Backhoe loaders: meer dan 500 attachments
http://www.jcb.com/products/machineoverview.aspx?rid=1
Eén machine met +500 optionele tools Niet de sterkste maar meest veelzijdige in zijn categorie
JCB Backhoe loaders: meer dan 500 attachments
http://www.jcb.com/products/machinerange.aspx?tabID=2
Dremel : 1 apparaat – meer dan 100 accessoires
http://www.dremel.com/en-us/Pages/default.aspx
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http://www.youtube.com/watch?v=TaK9nI8US3c
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http://www.slideshare.net/marcnewshoestoday/37-ways-for-innovation-by-combination
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Exercise “New combinaDons”
5. Search elsewhere
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Search in related but more innova5ve sectors, companies, industries.
5. Search elsewhere
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5. Search elsewhere
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5. Search elsewhere
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http://function.creax.com/
5. Search elsewhere
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http://function.creax.com/
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6. Customer insights
http://www.marketingfacts.nl/berichten/20060924_cool_hunting_op_het_web/
Coolhun5ng op het web.
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http://www.fridgewatcher.com/
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6. Customers insights
7. Serendipity
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http://nl.wikipedia.org/wiki/Serendipiteit
8. Web 2.0.
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Naar glaspersonen zoeken / slideshare
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http://www.youtube.com/watch?v=xx2Slxp0TkM
3. CSI on internet
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Smart but legal
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Logic
http://www.powned.tv/nieuws/tech/2011/09/miljoenennota_staat_al_online.html
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Directory + / -‐
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Long sentence
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XLS
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URL
https://www.argeweb.nl/bestellen/index.php?functie=whois
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URL check
https://www.argeweb.nl/bestellen/index.php?functie=whois
Wildcards
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Search in sites
http://www.google.nl/advanced_search?hl=nl
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Search in sites
http://www.google.nl/advanced_search?hl=nl
Trends
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http://www.google.com/insights/search/?hl=en-US# http://trends.google.com/trends?hl=en
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Twi0er
https://twitter.com/#search?q=health%202.0. https://twitter.com/#search?q=gezondheid%202.0.
Marc Heleven
ideaDJ, innovative web search, internet
addict, inspiration sorcerer, 37 ways for
innovation, trend spotter, knowledge
broker, the gentle art of smart stealing, ideas for a better
world, 7ideas
7ideas.net
ideaDJ
- real-time inspiration for events
- keynote support - enhance audience
experience the gentle art of smart stealing
- learn from other industries - learn to look in new places - combine for better results
Get inspiration
innovative web search
- find new inspiration - search the ‘deep’ web - use the internet as never before
Boost your event Learn to find
7ideas.net