drupal block test module - diner with drupal
DESCRIPTION
Presentation about our Drupal Block Test Module for Dinner with Drupal. Contact me if you want to test the module yourself!TRANSCRIPT
Block Test ModuleαDrupal Module for Dinner with Drupal
By Taco Potze – GoalGorillaOctober 2010
Today1. Why multivariation testing2. The Block Test Module3. Results4. Questions
Multivariation testing
Case study Valk.com (Dutch)More bookingsBy: Online DialogueCheck: http://tiny.cc/morecaseinfo and http
://tiny.cc/dinnerdrupel
Default
3 hypothesen
A
B
C
D
Tools
Tools
+ custom variables
Current moduleshttp://drupal.org/project/multivariate (nodes)
http://drupal.org/project/google_website_optimizer (only javascript)
Flow: Test Module
Checkcustom variables
Show block:Yes/no
Drupal: Block Test module
Simple Block Test
Set Test
Disable GA module
DONE!
Results (example)Nicely 50/50
With search on frontpage = +34% more search!
