drupalcon 2014: drupal's destiny
DESCRIPTION
What is Drupal's Destiny? We've had some success, but we're also seeing declining measures of activity and adoption. What does the future hold, and why does it matter? Josh has been a member of the Drupal community for over 10 years, has built hundreds of sites, and has started a couple different Drupal-centric companies. This presentation — originally developed as a keynote for Dallas Drupal days, and presented as a keynote for SANDCamp, GLADCamp, and Drupal Camp Mexico City — sketches the arc of what our favorite open-source CMS means for the wider world. We've got a lot of potential, but there's also a lot of risk.TRANSCRIPT
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DRUPAL’S DESTINYDrupalcon Austin
June 3rd 2014
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I GOT STARTED WITH DRUPAL TRYING TO TAKE OVER THE GOVERNMENT
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SUMMER 2003: “HACK4DEAN” BEGETS “DEANSPACE”
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UNFORTUNATELY, THAT DIDN’T WORK OUT.
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BUT WE KEPT GOING.
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CONTEXT
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drumm (drupal 5.0 maintainer)
me
zacker (Civicspace Founder)
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ADVENTURE CHENEY
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Matt Cheney aka populist
!
(Chapter Three Co-
Founder, Huey Long admirer)
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CHAPTER THREE LLC
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davidstrauss !
(Pressflow maintainer,
Pantheon co-founder & CTO)
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PANTHEON SYSTEMS
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I LIKE BEING AN ENTREPRENEUR
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I LIKE WINNING
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BUT I ALSO REALLY LIKE BEING A PART OF
SOMETHING BIGGER
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I BELIEVE THAT THE INTERNET CAN BENEFIT
HUMANITY
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(CORRELATION BETWEEN INFORMATION SHARING AND PROGRESS: IMAGE?)
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#FAIL HAPPENS
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#FAIL HAPPENS WITH OR WITHOUT THE
INTERNET
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ELON CHIDES SOFTWARE STARTUPS
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(BUT WE’RE THE PRINTING PRESS; WE REALLY ARE; IT’S A REALLY BIG DEAL)
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BEN FRANKLIN > ELON MUSK
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Websites (duh)
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THERE’S GOT TO BE A THERE THERE
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(BUT WE’RE THE PRINTING PRESS; WE REALLY ARE; IT’S A REALLY BIG DEAL)
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DRUPAL IS A MASHUP MACHINE
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THE WEB AS AN INDUSTRY
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THE WEB AS AN INDUSTRY
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$500 Billion US Digital
Marketing Spend
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THE WEB AS AN INDUSTRY
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$106B Online Advertising
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THE WEB AS AN INDUSTRY
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$106BAdvertising
$130B Websites
$106B Online Advertising
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GOOGLE + YAHOO + TWITTER + FACEBOOK
= WEBSITES
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(DUH)
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THE CMS MARKET
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LAMP IS WINNING
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CMS MARKET LEADERS
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DON’T JUMP TO ANY CONCLUSIONS
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THE TRUE MARKET LEADER
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THE TRUE MARKET LEADER
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WINNING IS RUNNING A DOUBLE-DIGIT
PERCENTAGE OF THE WEB
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I THINK IT’S IMPORTANT THAT DRUPAL IS A
WINNER
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(CORRELATION BETWEEN INFORMATION SHARING AND PROGRESS: IMAGE?)
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(BUT WE’RE THE PRINTING PRESS; WE REALLY ARE; IT’S A REALLY BIG DEAL)
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WHAT WILL IT TAKE FOR DRUPAL TO SUCCEED?
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(HUGE LABOR FORCE)
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(LABOR: DRUPAL COMMUNITY)
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(LABOR: PROFESSIONAL SERVICES ECOSYSTEM)
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63Source: google trends
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64Source: google trends
DrupalRuby on Rails
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WHAT CAN WE DO?
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FRONT END:1ST CLASS
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MASTER MOBILE
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source: buytart.net
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DRUPAL IS IMPORTANT BUT ALSO TOO HARD
AND TOO EXPENSIVE
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(FLEXIBILITY: MODULAR ARCHITECTURE)
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I’VE SEEN IT WORK BEFORE
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THE HISTORY-MAKING PART OF THE WEB IS JUST
BEGINNING.
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(DRUPAL 8 FRONT END UTOPIA)
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WE’RE JUST GETTING STARTED.
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THE WHOLE WORLD IS JUST GETTING STARTED
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Internet access
Wealth
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IT IS ALMOST IMPOSSIBLE TO OVERSTATE THE SCOPE
OF THE OPPORTUNITY
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TECHNOLOGY BECOMES REVOLUTIONARY WHEN
IT FADES INTO THE BACKGROUND
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WE HAVE A DUTY TO BE A PART OF IT
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QUESTIONS? !
!
@OUTLANDISHJOSH !
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