duss project
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DUSS Project. Jiyeon , Seoyoung , Mateo & K.K. P&S INNOVATION. Group #7. Table of Contents. What would be discussed. Problem Definition Problem Analysis System Development Product Development Conclusion. P&S INNOVATION. Group #7. Problem Definition. Problem Definition. - PowerPoint PPT PresentationTRANSCRIPT
DUSS Project
Jiyeon, Seoyoung, Mateo & K.K.
P&S INNOVATIONGroup #7
Table of Contents
• Problem Definition• Problem Analysis• System Development• Product Development• Conclusion
What would be discussed
P&S INNOVATIONGroup #7
Problem Definition
Problem DefinitionHeadlines – Death of Seniors living alone
(source : MK News, Newsen, Seoul News, Herald Economics )P&S INNOVATION
Group #7
Problem Definition
• Urgent emergency, especially in the health aspects, might occur to the seniors who live alone.
• It is often difficult for the offspring to get notified of their parent’s urgent situation.
What are the main problems?
P&S INNOVATIONGroup #7
Problem Analysis
Problem Analysis
Korea’s Demographic StructureHousehold distribution of se-niors(65~)
0~14
15~64
65~
Living alone
1. Increase in the number of solitary seniors
(source : Statistics Korea ) (source : Statistics Korea )
P&S INNOVATIONGroup #7
Problem Analysis
Interview What offspring wish to give
to eldery parents in the Parents' Day
HEALTHPRODUCT & FOOD52.4
TRAVEL 14.8
PERFORMANCETICKET
10
FLOWERS7
2. Offspring’s concerns for their parents’ health (Target Customers)
S (47), Seoul resident, working in department store,Living with her husband and 2 children
“ As my mom lives alone in the coun-tryside and she’s getting older and older. She has high blood pressure and she once experienced a really danger-ous situation. Of course, I know I should be responsible for her health, but my current situation just doesn’t al-low me to be fully responsible since I’m working. Besides she refuses to live in Seoul, so I have huge concerns “
BEAUTY PRODUCT14.4
(source : Interpark )
P&S INNOVATIONGroup #7
Problem Analysis3. Solitary Seniors’ concerns related to health issue (Target Users)
Solitary Seniors’ main concerns(65~)
HEALTH ISSUE37.9
FINANCIAL ISSUE43.6
LONELINESS9.5
NO DIVERSIONLACK OF HELP IN EVERYDAY LIFE LACK OF WELFARE FACILITY
NO JOB OR EMPLOYMENT INSTABILITYETC.
WEAKENING OF RESPECT FOR SENIORSINHOSPITALITY FROM FAMILY
(source: Statistics Korea )
Seniors’ Self-evaluations on their health status(65~)
SENIORSLIVING WITH OFFSPRING
SOLITARY SENIORS
VERY GOOD GOOD AVERAGE BAD VERY BAD
(source: Statistics Korea)
P&S INNOVATIONGroup #7
Problem Analysis4. Where solitary seniors wish to live
Whether seniors wish to live withtheir offspring(65~) Place Seniors wish to live(65~)
YES NO THEIR OWN HOUSE FREE SANATORIUM
CHARGED SANATORIUM ETC.
SENIORSLIVING WITH OFFSPRING
SENIORSLIVING WITH OFFSPRING
SOLITARY SENIORS
SOLITARY SENIORS
(source: Statistics Korea)
P&S INNOVATIONGroup #7
Problem Analysis5. Two different desires
Concerns about their HEALTH
Wish to live SEPERATELY from their off-
springCONTRADICTION
Opportunity for NEW Product DevelopmentP&S INNOVATION
Group #7
System Development
The situation that seniors could not handle on their own
• Faint• Strong physical
shock (Mostly in-volves fracture)
• Heartbeat• Blood
pressure• Stress level• Shock level
System Development1. What does it measure?
P&S INNOVATIONGroup #7
2-(1). Currently Available Technologies – Heartbeat/Blood Pressure
System Development
P&S INNOVATIONGroup #7
• There are currently wear-able technologies which measure the pulse rate and blood pressure together
e.g. blood pressure monitor
Source:http://www.mymonitor.co.nz/
2-(2). Currently Available Technologies – Stress Level
System Development
P&S INNOVATIONGroup #7
• There are currently technologies which measure stress level
• Cerebral hemorrhage– Subarachnoid hemorrhage– Hemorrhagic infarct
• Cardiac infarction
System Development3. What kind of diseases can be covered?
P&S INNOVATIONGroup #7
System Development4. How it works?
P&S INNOVATIONGroup #7
Product
Suspicious <GPS coordi-nates>
Urgent <GPS coordi-nates>
4. How it works? (cont.)
System Development
P&S INNOVATIONGroup #7
Product Development
Product DevelopmentBrainstorming for the product design
P&S INNOVATIONGroup #7
• Universality(1) – Everybody should be able to use it
• Unconsciousness(1) – The user should not be aware that they are using the product
• Permanence(2) – It should be permanently wearable
• Acceptability(3) – Using the product should be socially ac-ceptable
• Invisibility(4) – It should be difficult for people to know that you are using the product
• Size(5) – Small size would be preferable
Product DevelopmentImportant criteria to be considered
P&S INNOVATIONGroup #7
Pass• Universality• Acceptability
Fail• Unconsciousness• Invisibility• Permanence• Acceptability
Product Alternative (1) - Wristband
Product Development
P&S INNOVATIONGroup #7
Product Alternative (2) - Anklet
Pass• Universality• Acceptability
Fail• Unconsciousness• Invisibility• Permanence• Acceptability
Product Development
P&S INNOVATIONGroup #7
Product Alternative (3) - Headband
Pass• Universality• Acceptability
Fail• Unconsciousness• Invisibility• Permanence• Acceptability
Product Development
P&S INNOVATIONGroup #7
Pass• Acceptability
Fail• Universality• Unconsciousness• Invisibility• Permanence
Product Alternative (4) - Glasses
Product Development
P&S INNOVATIONGroup #7
Pass• Universality• Unconsciousness• Invisibility• Permanence
Fail• Acceptability
Product Alternative (5) - Implanted Chip
Product Development
P&S INNOVATIONGroup #7
• Price range: \300,000~\500,000• Color: Skin color• Material: Nylon
Final product
Product Development
P&S INNOVATIONGroup #7
Material comparison
Product Development
P&S INNOVATIONGroup #7
Polypropylene Polyester Nylon
Water absorp-tion
Does not absorb water Absorbs some water Absorbs the most wa-ter
Rate of drying Dries faster Dries slower Dries quickly
Melting point 266°F / 130°C* Variable but likely around 500°F / 260°C*
490°F / 254°C*
UV resistance Less UV resistant More UV resistant Somewhat UV resistant
Stretch/Shrink Moderately resistant to stretching and shrinking
Resistant to stretching and shrinking, resists pilling
Greater stretchability, shrink resistant
• Our final choice of the material for the product is nylon• Water absorption is an important aspect because the material has to absorb the moisture that might be created inside
the product• The rate of drying is another important aspect because the water absorbed by the material has to dry as quick as pos-
sible• The melting point is not important because the temperatures usually will not rise higher than 60°C• UV resistance is not so important because the product will not be exposed to the sun for very long times• Stretch/shrink is important because it is directly connected with the durability of the material• As the material itself constitutes a very small part, we decided to not include price
http://www.qualitylogoproducts.com/blog/polypropylene-polyester-nylon-guide-to-materials/
DUSS ProjectSystem & Product Development
P&S INNOVATIONGroup #7
DetectUrgentSituation ofSeniors
ConclusionProspect for DUSS Project
P&S INNOVATIONGroup #7
• Household distribution of seniors(65~)
(source : Statistics Korea )
Even greater oppor-tunity lies on Non-solitary seniors as well
Expansion to bigger senior demograph-ics of including non-solitary seniors will boost DUSS Project’s sale enor-mously
DUSS Project’s sale would likely to in-crease due to the increase in the number of seniors
Living alone
Q & A
Modifications made
P&S INNOVATIONGroup #7
Current available technologies that can be embedded into our product development – measurement of heartbeat / blood pressure and stress level
Detailed technological and design aspects of the final product of DUSS Project
More prospects for the future of DUSS project