e-commerce success is a balancing act. ensure success with clustrixdb

© 2014 CLUSTRIX

E-Commerce Success is a Balancing Act. Ensure Success with ClustrixDB

Dave Anselmi Director of Product Management Follow us @Clustrix

#EcommerceDatabase

Agenda

•  Who is Clustrix? •  ClustrixDB: Purpose-Built for E-Commerce

–  Current E-Commerce Journey –  E-Commerce Journey with ClustrixDB

•  Peak Site Performance at Peak Sales Times •  Cutting-Edge Capabilities to Capture More Business •  Ready for Revenue Growth •  Q&A

E-Commerce Success is a Balancing Act. 2 #EcommerceDatabase

Software launched

San Francisco San Jose Seattle New York London

Company

Offices Worldwide

1 Trillion+ transactions per month

100s of installations worldwide

Clustrix founded

Mission-critical production

deployments

2014 2008 2010 2013


ClustrixDB Overview

Today’s E-Commerce Database

•  Readily handles e-commerce growth •  Easy accommodates traffic spikes •  Meets no-downtime demands •  Supports on-the-fly updates •  Enables live e-commerce reporting •  Integrates with e-commerce stack •  Replaces MySQL with minimal effort


E-commerce leaders across retail, travel, digital services, and social commerce rely on ClustrixDB

Customers


E-Retailer Takes 600% Sales Spike in Stride

“Three years ago, Black Friday was horrible. We wasted money having database issues. With Clustrix, those issues are gone.”

Challenge ClustrixDB

•  Second-fastest growth rate in Internet Retailer Top 500

•  Loads spike 20X or more during holidays

•  Hours-long downtime incidents, with $20K-$60K in lost revenue per hour

•  Flexed up and down to handle 600% Cyber Monday sales spike with no downtime

•  Real-time catalog updates during flash sales

•  Live reporting and analytics on e-commerce business

Keith Bussey VP Technology


ClustrixDB: Purpose-Built for E-Commerce


Current E-Commerce Journey S

C A

L E

T I M E

Site Too Slow Lost Customers

Hit the wall

LAMP stack

AWS, Azure, RAX, GCE, etc

Private Cloud



C A

L E

T I M E



Hit the wall

Hit the wall (again)

LAMP stack


Private Cloud

Migrate to bigger MySQL machine


Repeat L


C A

L E

T I M E




Hit the wall



LAMP stack


Private Cloud

Migrate to bigger MySQL machine

•  DB Sharding & add more hardware & DBAs

•  Refactor Code/Hardwired App

•  Replatform (new Database, new code)

•  NoSQL + Lose ACID Compliance

=> Higher TCO => Higher Risk => Lost Revenue


Solution: A Database Purpose-Built for E-Commerce

Scaling Up Sharding Replatforming

Scaling OUT


E-Commerce Journey with ClustrixDB

Private cloud


Serve fast-growing mobile and social channels

Business Advantages

Ready for Revenue Growth

Peak Performance at Peak Times

Capture More Business

Scale effortlessly with sales success

Avoid lost revenue during traffic spikes

Readily manage unpredictable demand

Analyze and act on real-time sales data

Better orchestrate omni-channel shopping


Peak Site Performance at Peak Sales Times

High-scale Revenue

•  Linear growth for server horsepower •  Double your servers è Double your users!

Real-time Customer Trends

•  Know what your users are doing right now (not an hour ago)

•  Double your servers è Twice as many real-time reports

Lots of USERS à Lots of ORDERS à Lots of SKUs à Database is FINE


Cutting-Edge Capabilities to Capture More Business


TRX Engine

50% Total Business Data

1/3 TRX

TRX Engine


1/3 TRX

TRX Engine


1/4 TRX

TRX Engine


1/4 TRX

TRX Engine

Awaiting Business Data

Await-ing

TRX

TRX Engine


1/4 TRX

Production 2-Server Cluster: System Reprotects Automatically

Optional: Add New Server

Production 3-Server Cluster: Cloud Server Failure

1.  3-Server Cluster continues processing 2.  No Customer Downtime! 3.  Option to Add New Server 4.  New Server Won’t Require Downtime!

Ready for Revenue Growth


Transaction Completion Confidence

Low IT Staff: Self-managing

No worries about crashes

Full Value for your Server Dollars

•  Add servers as demand grows

Signs It’s Time for ClustrixDB

•  Capacity planning for a busy shopping season

•  Gearing up for mobile and social demand

•  Issues with website slowdowns or outages

•  Scaling is too costly, complex and time consuming

•  Database is a single point of failure

•  Business wants new e-commerce capabilities


Thank You.

facebook.com/clustrix

ecommerce.clustrix.com

@clustrix

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Next Webinar!

Why Traditional Databases Fail so Miserably to Scale

with E-Commerce Site Growth

With Marc Staimer

Oct. 30, 2014
