ebert griffin pp03

20
Fourth Edition Fourth Edition Copyright ©2003 Prentice Hall, Inc. Copyright ©2003 Prentice Hall, Inc. PART 1 . . . . . . . . . . . PART 1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Understanding the Understanding the Contemporary Business Contemporary Business Environment Environment

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Page 1: Ebert Griffin PP03

Fourth EditionFourth Edition

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc.

PART 1 . . . . . . . . . . . . . . . . . . . . . . . .PART 1 . . . . . . . . . . . . . . . . . . . . . . . .Understanding the Contemporary Understanding the Contemporary Business EnvironmentBusiness Environment

Page 2: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 22

Conducting Business EthicallyConducting Business Ethically

Business Essentials

Chapter 3

Business Essentials

Chapter 3

Page 3: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 33

“The more I help others to succeed, the more I succeed.”

Ray Kroc, Founder, McDonald’s

Page 4: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 44

Key Topics

Individual codes of ethics and the importance of ethics in the workplace

Key terms

Social responsibility in U.S. business

Environmental issues and stakeholder relationships

Approaches and implementation

Implications for small business

Page 5: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 55

What Is Ethical Behavior?

Ethics: Right and wrong, good and bad, in actions that affect others

Ethical Behavior: Conforming to generally accepted ethical norms

Page 6: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 66

Ethical Considerations

Regarding a particular act…

Utility: Does it optimize what is best for those who are affected by it?

Rights: Does it respect the rights of the individuals involved?

Justice: Is it consistent with what we regard as fair?

Caring: Is it consistent with people’s responsibilities to each other?

Page 7: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 77

The Coca Cola Scare Case

Company Practices and Business Ethics

Best Approach: Open, Honest, Responsive!

The Tylenol Scare CaseThe Tylenol Scare Case

Page 8: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 88

Email

Internet

Cellular Phones

How Much Privacy Does Your Employer Owe You?

Page 9: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 99

Formalizing the Commitment to Ethics

Adopting Written CodesAdopting Written CodesAdopting Written CodesAdopting Written Codes

Instituting Ethics ProgramsInstituting Ethics ProgramsInstituting Ethics ProgramsInstituting Ethics Programs

Page 10: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 1010

Principles, Ethics, and Corporate Policy

Core Principles & Organizational

Values

Page 11: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 1111

Social Responsibility: Balancing Commitments to Stakeholders

Stakeholders:Stakeholders: Groups, individuals, and organizations that Groups, individuals, and organizations that are directly affected by the practices of an organizationare directly affected by the practices of an organization

Employees Investors

Local Communities

Customers SuppliersCORPORATION

Page 12: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 1212

The Evolution of Social Responsibility

Contemporary Social Consciousness

Era of Social Activism

The Great Depression

Entrepreneurial Era

Page 13: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 1313

Air pollution

Water pollution

Land pollution

Toxic waste

Recycling

Responsibility Toward the Environment

Page 14: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 1414

Responsibility Toward Customers

Consumer RightsConsumer Rights

Unfair PricingUnfair Pricing

Ethics in AdvertisingEthics in Advertising

Page 15: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 1515

Responsibility Toward Employees

Legal & Social Commitments Whistle-blowersWhistle-blowers

Page 16: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 1616

Responsibility Toward Investors

Improper financial management

Check kiting

Insider trading

Misrepresentation of finances

Page 17: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 1717

Level of Social ResponsibilityLevel of Social Responsibility

Approaches to Social Responsibility

DefensiveStance

ObstructionistStance

AccommodativeStance

ProactiveStance

LowestLowest HighestHighest

Actively Avoids Actively Avoids ResponsibilityResponsibility

Does Legal Does Legal MinimumMinimum

Responds to Responds to RequestsRequests

Actively Seeks Actively Seeks Opportunities to Opportunities to

ContributeContribute

Page 18: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 1818

Social ResponsibilitySocial Responsibility

Managing Social Responsibility Programs

Social AuditSocial Audit

Appointment of DirectorAppointment of Director

Strategic PlanningStrategic Planning

Top-Management SupportTop-Management Support

Page 19: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 1919

Ethics, Social Responsibility, and the Small Business

Do small businesses Do small businesses face different issues face different issues with regard to ethics with regard to ethics

and social and social responsibility? responsibility?

Page 20: Ebert Griffin PP03

Copyright ©2003 Prentice Hall, Inc.Copyright ©2003 Prentice Hall, Inc. 3 - 3 - 2020

Chapter Review

Discuss how individuals develop their personal codes of ethics.

Explain why ethics matter in the workplace.

Distinguish social responsibility from ethics.

Show how social responsibility applies to environmental issues and to relationships with customers, employees, and investors.

Identify four approaches to social responsibility.

Describe the four steps a firm must take to implement a social responsibility program.

Explain how social responsibly and ethics affect small business.