eco innovation smart 15 march
DESCRIPTION
Presentation, BrazilTRANSCRIPT
Eco-Innovation Development: INOVA/UNICAMP casesINOVA/UNICAMP cases
Prof. Dr. Bastiaan P. Reydon
NEAA-IE-UNICAMP
Training on Sustainable Entrepreneurship
Time: Monday 5th of March, 2012.
Organizing partners: Deutsche Telekom, T-Systems Brazil, UNEP/Wuppertal
Institute Collaborating
Centre on Sustainable Consumption and Production (CSCP)
Summary
� Theoretical perspective on eco-innovation
and it’s drivers.
� UNICAMP – an University patents, and it’s
classification.
� Conthec’s case – an enterprise that opened
a new enviornment division.
Sustainability: definitions
� What is sustainable development ?
� "Sustainable development is development that meets
the needs of the present without compromising the the needs of the present without compromising the
ability of future generations to meet their own needs."
� Bruntdland Commission, 1987, “Our Commune Future” :
Sustainable Development has to combine:
ECONOMIC EFICIENCY
SOCIAL JUSTICE SOCIAL JUSTICE
(solidarity in the generation)
ECOLOGICAL CARE
(solidarity between generations )
THE DEVELOPMENT of SUSTAINABLE
TECHNOLOGIES CAN OCCOUR:
�products,
�productive processes,
�management, �management,
� institutions and at policies
� innovation is a basic components of
enterprise competition and economic
development
Eco-Technology-main questions
� Will it help solving the environment problem?
� Do we need strict regulations to make them work?
� From Freeman (1992) – the new technological paradigm (ITC) is changing the industry:
� Increasing services trade replacing products;
� Uses less row material;
� So can damage less the environment.
Porter (1995) main ideas:
� Enterprises that pollute are not completing
their industrial process –have to pay to display
the residues;
� Competitive advantage from environmental � Competitive advantage from environmental
management can be a source of profits;
� With strict regulation the environmental
management could increase even more.
The role of innovations: definitions
(DALY, 1997).
� To keep the throughput flow constant, society
should increase the services flows provided by
the economic system.
� Three factors that may increase service
provision efficiency:
� technology design;
� efficient allocation along the economy;
� and fair distribution.
Eco-innovation: definitionAll relevant stakeholders actions for the development and application of:
� New Ideas,
� Behavior's,
� Products,
� Process, � Process,
� Management Techniques,
� Policies,
Which contributes to reduce environmental degradation and to reach specific ecological targets (Kemp et. al., 2009).
Environmental Innovation (Typology)
Clean Technology:
� Less input for the sameoutput;
� Substitution of nonrenawables for renewable
Cleaning Technology:
� Waste treatment;
� End-of-pipe technologies.
renawables for renewableinputs;
� Changes on integratedprocess wich preventspollution;
� Recycling Technologies;
� Clenear products.
Technology Drivers
Innovation generation can be consider equal to the other kind’s of innovation (Kemp, 2000):
� Endogenous and reacts to demand and supplyimpulses, within an environment of technologicimpulses, within an environment of technologicopportunities and a social and economic context;
� Cleaner technologies development is a consequenceof a specific and complex system of interactionsbetween the firms and the environment around it.
Drivers
Selective Environment (Anthony & Kemp, 2009):
� Regulation;
� Research funding;� Research funding;
� Environmental consciousness;
� Consumers behaviors;
� Impacts increase.
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Unicamp – State University of
CampinasFounded in 196620 Schools and Institutes- 58 undergraduate courses- 135 graduate coursesStudents Enrollment (2007)- 16.984 undergraduates- 16.984 undergraduates- 15.230 graduatesAcademic staff – 1743 (97% hold PhDs degree)Administration – 7.797
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Case: Unicamp
� 17% of national research
� 10% of PhDs
University with the highest number of top � University with the highest number of top rated PhD and and MSc programs
� Highest number of patent filling applications in recent years
� Always concerned about transferring the knowledge to the public
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Capes Institute Licensing¹ Patents
7 Chemistry 8 204
7 Food Engineering 5 34
7 Biology 4 16
6 Mechanical Engineering 4 59
5 Medical Sciences 3 18
Research excellence and tech transfer Research excellence and tech transfer Research excellence and tech transfer Research excellence and tech transfer
UNICAMP UNICAMP UNICAMP UNICAMP
5 Medical Sciences 3 18
6 Chemical Engineering 3 20
6 Electrical and Comp. Eng. 4 50
5 Agriculture Engineering 3 24
• Source: http://www.prpg.unicamp.br/curso_stricto.phtml after 2003
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Agency for Innovation Inova Unicamp
The AIMS
� The main aim is to encourage, promote, and facilitate the relationship between Unicamp and the market to encourage interdisciplinary research on various matters, encourage interdisciplinary research on various matters, education and knowledge development.
Mission
� Support to create and share knowledge that contributes to the economic development of Sao Paulo State, Brazil and the world
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Inova Unicamp Programs and Activities
Cooperative R&D Program
� Strategic Partnership Program
� Continued Education & Training Program
� Science Park Program – Development and � Science Park Program – Development and
Implementation
� Incentive to Technological-based start-up companies
Program, and
� Intellectual Property Program – Registration and
Licensing
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Inova Unicamp
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State University of Campinas UNICAMP
Patenting & Licensing
� Inova TLO files patents on 100% of the professors
inventions in Brazil;
� National: funded by the university or government;National: funded by the university or government;
� International: funded by the licensee;
� + 1 license agreement per month
� Royalties ranging from 2-9%, for the patent life time;
� Innovation Law (Dec/2004): all government universities
and R&D centers Must have an office to manage IP
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State University of Campinas UNICAMPOwership
� Law 9279, May/1996: 100% university ownership of professors’
and researcher’ inventions;
� Innovation Law allows public institutions to give up the
ownership to the inventor;
� If the research is funded by a company, usually IP belongs to
the company.
Benefits Sharing
� Innovation Law (Dec/2004): Inventors must receive from 5% to
33% of royalties or licensing income. Unicamp applies 33%.
Professors are also given % of the income from any consultancy
they perform.
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State University of CampinasUNICAMP
Support to Start-ups and Spin-offs
� The university provides incentives for the professors to create
new companies and has a business incubator which supports
these companies. When the companies become self sustained
they pay a % of their income to the university
Government Incentives to Innovation
� Tax benefits to: companies that pays royalties (licensees) and to
companies that invest in R&D;
� 50% of the salary of a researcher hierd by the company;
� Some priority sectors: Information Technology, energy
(electricity, oil, natural gas). Priority areas: semiconductors,
biotech, pharmaceutical.
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Inova Unicamp
10 - 11 August 2009 IP Unilink - Consortium Meeting in India
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Patent Application Distribution by Unicamp Research Units
10 - 11 August 2009 IP Unilink - Consortium Meeting in India
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UNICAMP Patent Applications: 1989-2009
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How to transfer the knowledge
26How to form a partnership Inova Unicamp
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Innovation Laboratories
� Places where private companies can
develop their collaborative projects inside
the universitythe university
Examples:
� Future LIB –Laboratory of Biofuels;
� InovaSoft.
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UNICAMP
Company Incubation
10 - 11 August 2009 IP Unilink - Consortium Meeting in India
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Number Incubeted Business
University Patent
� Central role of public universities in providing
solutions to Brazilians technical problems.
� UNICAMP had the major number of patent
applications between 1999 and 2003.
State University of Campinas� Despite the non existence
of specific incentives for
environmental innovations
� Nearly 15% of total patent
deposits can be consider as
eco-innovations
State University of Campinas
52 % → End-of-Pipe
�Waste treatment
48 % → Clean Technologies.
�Potential to represent a �Waste treatment
�Generally increase
costs
�Adopted to follow the
environmental law
�Potential to represent a
paradigm shift
�Generates structural and
long living solutions
�Efficiency increases
Contech’s case
� Conventional methodologies showed low success rate tosolve problems in the colored Wastewater TreatmentStation (WTS) for the pulp and paper industry.
� Development of a new material in powder form, basedon synthetic clay, effective in the remediation ofcolored effluents. UNICAMP’s Chemistry Institute.colored effluents. UNICAMP’s Chemistry Institute.
� Could eliminate approximately 95% of the color of thewater.
� Conventional method of adsorption (using charcoal)which reduces about 50%.
Fentox® and Fentox TPH®
� Technology combined with hydrogen peroxide, demonstrated
efficiency about tenfold in the remediation of contaminated
areas.
� One acts more specifically in the decontamination of liquids,
while the other acts mainly in soils.
� Both have potentially lower cost than conventional methods
and are biodegradable, with fast action (12-24 hours),
decomposing easily.
Conclusions� High potential of environmental technology development by
Universities.
� The synergies of the relations between enterprise and the
university was high that created a new specific division.
� The state and the universities play a major role in the
technological development.technological development.
� Slightly predominance of end-of-pipe technology over clean
technology development.
� Brazilian Universities privileges chemistry and metallurgy
innovations.
36UNICAMP VENTURES
10 - 11 August 2009 IP Unilink - Consortium Meeting in India
Thank’s for your attention!
Bastiaan Philip [email protected] [email protected]
Rafael Kellerman [email protected]
Vera Maria Duch Crósta