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eCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business Advisor eCommerce [email protected] [email protected]

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Page 1: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

eCommerce Solutions on Windows Azure

João Pedro Martins Raúl RibeiroCTO Business Advisor [email protected] [email protected]

Page 2: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business
Page 3: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

eCommerce Sales Topped $1 Trillion for First Time in 2012

Page 4: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

THECURRENTECOMMERCE LANDSCAPE

www.Marketer.com, jan2013

Page 5: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

Sales projected to hit €191 billion by 2017, up from €128 billion in 2013

40% of Europeans buy online

70% of European online buyers are from the U.K., Germany and France

Fastest growing countries: Poland (33,5%), France (24%), Sweden (22,1%)

Emerging countries: Italy, Spain and Poland

THECURRENTECOMMERCE LANDSCAPE

Forrester Research Online Retail Forecast, 2012 to 2017 (Western Europe)

Page 6: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

78% of Portuguese internet users buy online

On average, every 6 months, each Portuguese makes eighttransactions online, spending €427 in total

20.6% growth on online sales in 2012

In 2015 online sales will account for 3% of all sales, in 2012 it was 1.9%

THE CURRENT ECOMMERCE LANDSCAPE

Barómetro Trimestral do Comércio Electrónico em Portugal 1º Trimestre de 2012, Netsonda + ACEPI

Page 7: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

THE CURRENT ECOMMERCE LANDSCAPE

New models:

Flash Sales

Subscriptions

Daily deals

Colaborative

eCommerce

Social bookmarking

Mobile eCommerce

Page 8: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business
Page 9: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

CLIENT

ticket sales systemPROJECT DURATION

9 months - currentlynearingproduction

DESCRIPTION

The solution includesboth contentmanagement and eCommerce features. Itincludesa searchablecatalogof shows, calendar, detailed informationabout all theactivities, and integrationwithexistingticketingsystem.

NOTE

The existing ticketingsystemwas meant to bekept.Architectural and technological choicesduring the the devopmentof the systemallow for both cloud or on-premisedeployments.

Page 10: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

TICKET SALES SYSTEM

TECHNOLOGY

INTEGRATION FEATURES

Content Management SolutionTicketing

Management System

On-location

Box Office

Intranet Internet

Web Site

SQL Database

Data

Online sales

Iframe viewport

Page 11: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

CLIENT

Renova

PROJECT DURATION

8 months - released

DESCRIÇÃO

The solution includeseCommerce, online credit cardpayments, order integrationand product customizationwitha fluid user graphicaldesign. It is availableinternationally in 4 languages.

Page 12: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

RENOVA

TECHNOLOGY

INTEGRATION FEATURES

eCommerce SolutionIntegrationMiddleware

FTP Client

Mailbox

Intranet Internet

Orders: Mail wih xml attachmentsWeb Site

products+pictures: Initial bulk upload of Excel

SQL Database

Data

http Payment Gateway (PAYPAL)

Page 13: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

CLIENT

Vista Alegre Atlantis

PROJECT DURATION

<6 months– in development

SUMMARY

The solution currentlyunder developmentwill replacethe existing eCommerce site withone featuringa renewedgraphical design, more services, SEO optimizationand online payments. It is targettedatboth portuguese and international customers, bothend users (B2C) and professionals (B2B).

Page 14: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

TECHNOLOGY

INTEGRATION FEATURES

eCommerce SolutionIntegrationMiddleware

FTP Client

Web Services (SOAP/HTTPS)

Intranet Internet

Service Busorders: web service

Web Site

products+pictures: xml Data + errors SQL Database

Data + errors

http Payment Gateway (SIBS + UNICRE)

Integration Module

Page 15: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

CLIENT

Grupo PestanaPROJECT DURATION

4-6 months–envisioningphase

SUMMARY

The current solution is based on a suite of Microsoft products such as SharePoint Server, BizTalk Server, CRM, and other software such as Opera ORS/PMS and SAP. The solution is fully on-premiseand sellsstaysdaily for worldwidecustomers in 5 languages.Online reservations and payments are done using different gateways.Yearly online sales 17M€ (40% increase).

NOTE

The solution featuresa custom-developed, fully automated, order-paymentreconciliationmodule.Currentplan minimizes code changes.Some servers alreadyvirtualized, othernotvirtualizable.

Page 16: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

PESTANA.COM & POUSADAS.PT

TECHNOLOGY

INTEGRATION FEATURES

SharePoint Server (prod)

SQL Server

Active Directory

SharePoint Server (auth)

SharePoint Server (dev)

Payment Gateway (Deusche Bank,

OGone)

Intranet Internet

http, ws

Opera ORS (OWS)

Page 17: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

PESTANA.COM & POUSADAS.PT

TECHNOLOGY

INTEGRATION HIGHLIGHTS

Active Directory

Payment Gateway (Deusche Bank,

OGone)

Intranet Internet

SharePoint Server (auth)

SharePoint Server (dev)

SharePoint Server (prod)

http, ws

SQL ServerOpera ORS (OWS)

http, ws

Active Directory

SQL Server

Virtual

Networking

Page 18: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

PESTANA.COM & POUSADAS.PT

TECHNOLOGY

INTEGRATION HIGHLIGHTS

SharePoint Server (prod)

SQL Server

Active Directory

SharePoint Server (auth)

SharePoint Server (dev)

Payment Gateway (Deusche Bank,

OGone)

Intranet Internet

http, ws

Opera ORS (OWS)

Active Directory

Virtual

Networking

Page 19: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business
Page 20: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business

EvaluateWindows Azure Eval

http://www.windowsazure.com/free-trial/

Microsoft Learning:

http://www.microsoft.com/learning/

Microsoft Virtual Academy:

http://www.microsoftvirtualacademy.com

Certification

Training

We value your feedbackFeedback

Page 21: eCommerce Solutions on Windows Azuredownload.microsoft.com/.../05AzureSpringSummit_ECommerce.pdfeCommerce Solutions on Windows Azure João Pedro Martins Raúl Ribeiro CTO Business