economics 111.3 winter 14 march 7 th, 2014 lecture 20 ch. 10 (up to p. 231) and ch. 11
TRANSCRIPT
Firms Maximize Profit
• Profit is the difference between total revenue and total cost.
Profit = Total revenue – Total cost
Profit = Total revenue –Economic cost
Profit is the difference between total revenue and total cost.Profit = Total revenue – Total cost
Profit = Total revenue –Economic cost
• ECONOMIC COST of any resource is the value or worth it would have in its best alternative use
• FIRM’S ECONOMIC COST – those payments a firm must make, or incomes it must provide, to resource suppliers to attract the resources away from alternative production
opportunities.
Economic costs are the sum of
Explicit Costs• Money payments a firm must
make to non-owners of the firm for the resources they supplied.
Implicit Costs• Opportunity costs of firm’s own
resources or money payments the self-employed resources could have earned in their best alternative use.
Implicit Costs: examples• The firm’s opportunity cost of using the capital it owns is called the
implicit rental rate of capital
• The implicit rental rate (of capital) is the rental income that the firm forgoes by using its own capital and not renting it to another firm. The firm implicitly rents the capital from itself.
• The implicit rental rate of capital is made up of
– 1. Economic depreciation– 2. Interest forgone (rental income forgone) – Economic depreciation is the change in the market value of capital
over a given period.– Interest forgone is the return on the funds used to acquire the capital.
The same as the opportunity cost to the firm of using its own capital.
Implicit Costs: examples, cont’dA firm’s owner often supplies entrepreneurial ability, and also works for the firm. The opportunity cost of the labour supplied is the income that the owner could have earned in the best alternative job.– The return to entrepreneurship is
profit.– The profit that an entrepreneur
can expect to receive on average is called normal profit.
– Normal profit is the cost of entrepreneurship and is a cost of production.
• Normal profit is the average return for supplying entrepreneurial ability, and is an opportunity cost to the firm.
• Positive Economic Profit is earned when the return to entrepreneurial ability is greater than normal
• Negative Economic Profit (Loss) is made when the return to entrepreneurial ability is less than normal
EconomicProfits
Implicit costs(including a
normal profit)
ExplicitCosts
Accountingcosts (explicit
costs only)
AccountingProfits
Ec
on
om
ic (
op
po
rtu
nit
y) C
os
ts
TotalRevenue
Profits to anEconomist
Profits to anAccountant
The Long Run and the Short Run
• Long Run – a period of time long enough to enable producers to change the quantity of all resources they employ
• In the Long Run– By definition, the firm can vary the
inputs as much as it wants. – All inputs are variable.
The Long Run and the Short Run
• Short Run is a period of time in which producers are able to change the quantities of some but not all the resources they employ
• In the short run:– Flexibility is limited.– Some factors of production cannot be
changed.– Generally, the production facility (“the
plant”) is fixed in the short run
Short-Run Production Relationship
• Total product (TP or Q) is the number of units of the good or service produced by a different number of workers.
• Marginal product is the additional output that will result from an additional worker, other inputs remaining constant.