ECP UniversityEssilor Training Programs

Background

Rough numbers:- 85,000 people in US dispensing

eyewear as primary role- 60% have no certification- 50% have been in the role less than

2 years- The rate of change in technology of

lenses is increasing- Most dispensers are ill-equipped to

sell the latest products

Staff Programs

NewDispenserQuick Start

AdvancedDispensing

Program

DispensaryManagerProgram

Three programs being built focused on career stages

New Dispenser Quick Start

Program Details- For brand new dispensers- 160 hours (one month) trainee program- Coach provided by practice- 20 hours of online training- Uses online, on-the-job and self-study learning methods

Content- Business Management- Patient Service and Selling- Optics- Products

Practice benefits include:

- Staff productivity – basic proficiency in most job skills in 6 weeks

- Dispensary productivity –staff spends less time training new hires

- New staff retention – staff who are trained and nurtured are far more likely to have long-tenure

- Weed out poor performers – less pain for practice to ‘raise’ new staff

- Establish positive habits– new hires introduced to best practices from day one

New Dispenser Quick Start

New Dispenser Quick Start

Program Resources- Online access- Coach and Participant Workbooks- Certificate of completion- ABO Basic Certification Prep book

Apollo for Advanced Dispensing

Program Details- For advanced dispensing professionals with 1-10 years

experience- 60 web-based courses with 24 x 7 access- Customized learning plans driven by pre-assessments

Content- Medical/Clinical- Technical/Optical- Patient Service and Selling- Optical Products- Dispensary Business Management

Program Goals

- Equip practices to better manage their optical dispensaries

- Build strong business acumen in optical staff for independent practices

- Provide foundation for a Business Manager Program that also teaches back office functions

Dispensary Manager

Dispensary Manager Program

Program Details- 6-month business program for Optical Managers- Structured like an Executive MBA course- Covers Retail Strategies, Financial Management,

People Leadership, Business Operations and Customer Excellence

Benefits- Business capable and focused people leading

dispensary- More profitable dispensary

Instructional Methods

- Blended Distance Learning

- Activities

- Reading

- Remote coaching sessions

- Homework

- e-learning

- Classroom learning

Dispensary Manager

ECP University

- Online Training Tool for practices- Access of all online content for all staff members- Great for cross-training and developing staff into new

areas- Practice Manager can follow progress of staff - Content areas will grow to cover all staff roles

ECP University Home Page

ECP University

Platform

- All ECP facing online training

- No fee access to registered users: product training courses, eyecare professional resources

- Low cost subscription access gives 12 months access for entire practice and staff

Benefits

- Give ECP’s a powerful personal and practice development tool

- Less expensive – practice vs. individual pricing

- User friendly – functionality and interface more intuitive

- Manageability – practice level reporting and enrollment

ECP University

Cost

Single Location Practices- Up to 8 people - $299- Up to 20 people - $399

Multi-Location Practices- 2-5 Locations - $225 per location- 5 + - $Customized pricing

Individuals- Apollo - $100- New Dispenser Quick Start - $150- Dispensary Manager - $2000 (plus travel)