education - nusaresearch.com · 4 n sample: 400 highlight price are not become priority from...

EDUCATION<<<purpose VOL>>>

March 2019

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ResearchDesign

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General Information

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ResultResearch

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Highlight1

TABLE OF CONTENT

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HIGHLIGHT

4

n sample: 400

HIGHLIGHT

Price are not become priority from choosing a school. Location,

Environment, and facilites are their top 3 factors for choosing a school.

Most of parents choose state school for their children next education

In general they search an Information in school from friend

and family, but most of parents who live in jabodetabek are browsing an internet to get information about school

Online activities are not really meet with what parents need

16 -25 seats are the ideal number in each classroom

50.001 - 300.000 per month are the ideal cost in general

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RESEARCH DESIGN

Research Method Online research

Fieldwork Period March 2019

Research Area Indonesia Nationwide

Respondent Criteria - Male & Female aged 17 and above- Having children who will continue further education in the next 2 years

Sample Size 400 samples

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RESEARCH DESIGN

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GENERALINFORMATION

24.5%

48.3%

27.3%

Jabodetabek

Jawa

Luar Jawa

| 193ss

8

43.8% 56.3% n sample: 400

GENERAL INFORMATION

Gender

Area

| 98ss

| 109ss

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n sample: 400

GENERAL INFORMATION

Occupation Household Income

0.3%

1.0%

4.3%

15.8%

33.0%

24.8%

12.3%

5.8%

3.0%

0.8%

6.5%

23.5%

56.8%

9.3%

0.3%

1.3%

1.8%

Student

Freelance/ part timeemployees

Entrepreneur

Private employess

Civil Servant

Unemployed/ Lookingfor a job

Professional

Housewife

Below Rp. 900.001

Rp. 900,001 - Rp. 1,250,000

Rp. 1,250,001 - Rp. 2,500,000

Rp. 2,500,001 - Rp. 4,000,000

Rp. 4,000,001 - Rp. 7,500,000

Rp. 7,500,001 - Rp. 12,000,000

Rp. 12,000,001 - Rp. 20,000,000

Rp. 20,000,001 - Rp. 40,000,000

Above Rp. 40,000,001

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n sample: 400

GENERAL INFORMATION

Expenses

1.3%

4.5%

20.0%

38.0%

21.5%

10.8%

2.5%

0.8%

0.8%

Below Rp. 900.001

Rp. 900,001 - Rp. 1,250,000

Rp. 1,250,001 - Rp. 2,500,000

Rp. 2,500,001 - Rp. 4,000,000

Rp. 4,000,001 - Rp. 7,500,000

Rp. 7,500,001 - Rp. 12,000,000

Rp. 12,000,001 - Rp. 20,000,000

Rp. 20,000,001 - Rp. 40,000,000

Above Rp. 40,000,001

Status

Married and have Kids | 98.8%

Divorce and have Kids | 1.3%

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n sample: 400

GENERAL INFORMATION

Kids Importance

49.3%

39.0%

9.3%

1.0%

1.5%

1 Kids

2 Kids

3 Kids

4 Kids

More than 4Kids 93.0%

6.8% 0.3%

0.0% 0.0%

0.0%

Very important

Important

Moderately Important

Not so important

Not important

Very unimportant

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n sample: 400

GENERAL INFORMATION

S10. Grade S11. Decision Maker

43.5%

56.5%

I decided myselfschool that I wantedwithout discussedwith my partner.

I discussed with mypartner to approve mydecision

Elementary School | 71.5%

Junior High School | 19.0%

Senior High School | 9.5%

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RESEARCHRESULT

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n sample: 400

RESEARCH RESULT (MOST IMPORTANT FACTORS)

Lokasi/ jarak

Harga LingkunganKurikulum

sekolahPendidikan

AgamaKualitas

guruFasilitassekolah

Others

Are

a

Jabodetabek 93.9% 77.6% 84.7% 78.6% 81.6% 77.6% 82.7% 1.0%

Jawa 75.1% 71.0% 73.1% 74.1% 77.2% 71.5% 74.6% 1.0%

Luar Jawa 78.9% 72.5% 82.6% 71.6% 77.1% 76.1% 81.7% 2.8%

Edu

cati

on

ElementarySchool

80.4% 73.1% 79.7% 77.3% 79.7% 73.8% 76.9% 1.0%

Junior HighSchool

88.2% 81.6% 80.3% 72.4% 75.0% 80.3% 82.9% 0.0%

Senior High School

68.4% 55.3% 65.8% 57.9% 73.7% 65.8% 81.6% 7.9%

× Location and distance are the most important factor for choosing school especially in Jabodetabek× School have to concern with their facilities and environment× Price are not really become their priority

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n sample: 400

Area

Jabodetabek Jawa Luar Jawa

Browsing Internet 86.7% 63.2% 77.1%

Instagram 35.7% 27.5% 33.9%

Facebook 39.8% 34.2% 47.7%

Twitter 22.4% 11.4% 20.2%

Keluarga/kerabat 80.6% 82.4% 89.0%

Televisi 25.5% 20.7% 26.6%

Berita online 35.7% 27.5% 35.8%

Festival/Expo 33.7% 25.9% 34.9%

Youtube/ video 20.4% 16.1% 24.8%

Brosur 1.0% 0.0% 0.9%

Datang langsung kesekolah

1.0% 0.5% 1.8%

Most of them are get the information from family and friends. But for Jabodetabek they mostly search an information about school with browsing in internet.

RESEARCH RESULT (SOURCE OF INFORMATION)

18n sample: 400

RESEARCH RESULT (FACILITIES)

99.0%

99.5%

100.0%

99.0%

99.3%

99.8%

99.3%

98.5%

97.3%

96.0%

98.8%

97.8%

96.0%

98.8%

98.3%

95.5%

95.8%

99.5%

99.5%

99.0%

92.0%

Important Not Important

Field

Computer Laboratory

Library

Praying Room

Canteen

Health Center

Science Laboratory

Ballroom

Green House

Koperasi (school/ cooperative)

CCTV

Parking lot

Photocopy and print

Drinking water source

Garden/ park

Locker

Wall Magazine

Toilet

Trash can

Sink

Shool bus

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n sample: 400

RESEARCH RESULT (LEARNING MATERIALS AND METHODOLOGY)

92.0%

92.5%

87.0%

91.8%

92.0%

81.0%

76.5%

67.8%

88.8%

92.5%

8.0%

7.5%

13.0%

8.3%

8.0%

19.0%

23.5%

32.3%

11.3%

7.5%

Important Not Important

Teacher Quality

Interesthing study methodology

Total student is quoted in a classroom

prioritize discipline

Teach religious education

have many extracurricular activities

Many activities outside of school (seperti study tour, education fair, etc)

Have many online activities (online quiz, etc)

Have online routine report related to student development

Teach moral/ manner

20n sample: 400

RESEARCH RESULT (IDEAL TOTAL STUDENTS IN A CLASSROOM)

1.8%

1.5%

4.0%

11.3%

30.3%

21.5%

14.5%

3.5%

1.5%

1.3%

6.3%

2.8%

1 - 3 student

4 - 7 student

8 - 10 student

11 - 15 student

16 - 20 student

21 - 25 student

26 - 30 student

31 - 35 student

36 - 40 student

40 - 45 student

46 - 50 student

More than 50 student

Area Education

Jabodetabek

Jawa Luar JawaElementary

SchoolJunior High

School

Senior High

School

1 - 3 student 1.0% 0.5% 4.6% 1.7% 2.6% 0.0%

4 - 7 student 2.0% 1.0% 1.8% 1.0% 1.3% 5.3%

8 - 10 student 7.1% 4.1% 0.9% 4.5% 3.9% 0.0%

11 - 15 student 11.2% 9.3% 14.7% 12.9% 7.9% 5.3%

16 - 20 student 30.6% 34.2% 22.9% 35.0% 18.4% 18.4%

21 - 25 student 20.4% 20.2% 24.8% 21.3% 27.6% 10.5%

26 - 30 student 14.3% 14.0% 15.6% 11.2% 18.4% 31.6%

31 - 35 student 2.0% 3.1% 5.5% 2.8% 3.9% 7.9%

36 - 40 student 1.0% 2.6% 0.0% 0.3% 6.6% 0.0%

40 - 45 student 3.1% 1.0% 0.0% 0.7% 2.6% 2.6%

46 - 50 student 5.0% 14% 6% 5.9% 5.3% 10.5%

More than 50 student

5.1% 7.3% 5.5% 2.4% 1.3% 7.9%

21n sample: 400

RESEARCH RESULT (SCHOOL ENVIRONMENT)

99.8%

91.5%

98.3%

97.5%

95.0%

98.5%

97.0%

98.8%

99.3%

99.5%

99.8%

87.3%

94.5%Important Not Important

Toilet cleanliness

Modern structure

Far from industries area

Far from railways

Far from crowded street

Large yard

Indoor sport hall

Garden and trees

lots of bins

Cozy library

Canteen cleanliness

AC in classroom

One student have one table (not a shared table)

22n sample: 400

RESEARCH RESULT (COST PER MONTH)

7.3%

27.8%

26.8%

15.8%

5.8%

5.5%

4.3%

1.3%

0.5%

1.5%

3.8%

0 - 50.000 per month

50.001 - 150.000 per month

150.001 - 300.000 per month

300.001 - 500.000 per month

500.001 - 800.000 per month

800.001 - 1.200.000 per month

1.200.001 - 2.000.000 per month

2.000.001 - 3.000.000 per month

3.000.001 - 5.000.000 per month

5.000.001 - 10.000.000 per month

> 10.000.000 per month

54.6% of parents agree the ideal cost are in range 50.001 to 300.000 per month.

23n sample: 400

RESEARCH RESULT (COST PER MONTH BY AREA)

Area Education

Jabodetabek Jawa Luar JawaElementary

SchoolJunior High

SchoolSenior High

School

0 - 50.000 per month 5.1% 6.7% 10.1% 8.7% 2.6% 5.3%

51.000 - 150.000 per month 22.4% 35.8% 18.3% 30.1% 22.4% 21.1%

150.001 - 300.000 per month 28.6% 24.9% 28.4% 26.2% 32.9% 18.4%

300.001 - 500.000 per month 16.3% 11.4% 22.9% 14.7% 18.4% 18.4%

500.001 - 800.000 per month 11.2% 4.7% 2.8% 5.9% 5.3% 5.3%

800.001 - 1.200.000 per month 7.1% 3.6% 7.3% 4.2% 6.6% 13.2%

1.200.001 - 2.000.000 per month 3.1% 5.7% 2.8% 3.5% 5.3% 7.9%

2.000.001 - 3.000.000 per month 2.0% 0.5% 1.8% 0.3% 3.9% 2.6%

3.000.001 - 5.000.000 per month 0.0% 1.0% 0.0% 0.7% 0.0% 0.0%

5.000.001 - 10.000.000 per month 1.0% 1.6% 1.8% 1.7% 1.3% 0.0%

> 10.000.000 per month 3.1% 4.1% 3.7% 3.8% 1.3% 7.9%

0 - 50.000 per month 5.1% 6.7% 10.1% 8.7% 2.6% 5.3%

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n sample: 400

RESEARCH RESULT (PARENT’S PLAN)

35.3%

64.7%

Sekolah swasta Sekolah negeri

Sekolah Swasta Sekolah Negeri

Are

a

Jabodetabek 43.9% 56.1%

Jawa 28.5% 71.5%

Luar Jawa 39.4% 60.6%

Edu

cati

on

Elementary School36.0% 64.0%

Junior High School38.2% 61.8%

Senior High School23.7% 76.3%

Most of parents are willing to presenting their children to state school (sekolahnegeri). But private school is quite interesting for parents who live in Jabodetabek

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n sample: 400

RESEARCH RESULT (PRIVATE SCHOOL COST)

88.5%

11.5%

Yes No

4.5%

12.1%

20.6%

16.1%

11.9%

12.4%

6.8%

5.9%

3.1%

4.5%

2.0%

0 - 50.000 per month

51.000 - 150.000 per month

150.001 - 300.000 per month

300.001 - 500.000 per month

500.001 - 800.000 per month

800.001 - 1.200.000 per month

1.200.001 - 2.000.000 per month

2.000.001 - 3.000.000 per month

3.000.001 - 5.000.000 per month

5.000.001 - 10.000.000 per month

> 10.000.000 per month

88.5% of parents agree that private school is more expensive than state school, however 36.7% of parents agree the ideal cost are in range 150.001 to 500.000 per month.

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education - nusaresearch.com · 4 n sample: 400 highlight price are not become priority from...

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