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Education to evaluate, deploy, and optimize SAP applications and systems in virtual or cloud environments

Strategies • Guidelines • Updates

Cloud security

Virtual and cloud-based performance optimization

ROI, TCO, and cloud economics

Cloud consumption and usage monitoring

Contracts and service-level agreements

Cloud solutions and services from SAP

SAP® on private, public, hybrid, and virtual private clouds

Mobile cloud

Virtual and cloud migration

Organizational readiness

Cloud computing service models:

Software as a Service (SaaS)

Infrastructure as a Service (IaaS)

Platform as a Service (PaaS)

Plus! Visit the Solutions Showcase and Cloud Expo for direct access to top vendors and partners across the entire virtualization and cloud ecosystem. It provides an opportunity for face-to-face meetings and Q&A sessions with key players offering leading platforms, technologies, and services.

Join us

Enabling employees to work smarter, faster, and more efficiently is a constant challenge for today’s information technology organizations. And in a world where Google, social networking, and mobile computing set the standards for how individuals access and use information, the challenges are greatly compounded. Fortunately there have been significant advancements in both software solutions and cloud offerings — new ways of solving old problems, as well as meeting the demands of a faster and more competitive business landscape.

At the co-located Cloud & Virtualization 2012, Mobile 2012, BI 2012, and Administration & Infrastructure 2012 events, you will be able to explore new and enhanced SAP solutions that not only help you drive operational improvements, but also to better support company strategy. You’ll see firsthand many of the exciting solutions coming from SAP today: how SAP is making it faster and easier than ever for employees to leverage mobile devices in their daily business, how SAP Business Analytics enable visual and intuitive data searches that leverage every drop of insight and productivity out of data to achieve better performance, and how you can effectively and securely store, manage, and search massive amounts of data in both on-premise and virtual environments.

Thank you for joining us at this SAPinsider event in Las Vegas to experience this and so much more. In addition to hearing from SAP, you’ll have the opportunity to learn how your peers are using SAP to impact their businesses and gain a competitive edge. Welcome to Vegas!

Sincerely,

Steve LucasGeneral Manager, SAP Business Analytics

ScheduleJumpstart Day Conference, February 28 - March 2

Monday, February 27

8:00 am Registration opens

9:00 am Morning Jumpstart sessions

Hands-on Labs

12:00 pm Lunch

2:00 pm Afternoon Jumpstart sessions

Hands-on Labs

5:00 pm Registration closes

Tuesday, February 28


8:30 am Keynote address

10:30 am Breakout sessions

11:45 am Lunch

1:00 pm Breakout sessions



5:30 pm Ask-the-Experts,Welcome reception

Wednesday, February 29




11:30 am Lunch




5:15 pm Ask-the-Experts,Cocktail reception

Thursday, March 1





1:00 pm Lunch



5:15 pm Sessions conclude

Friday, March 2





12:45 pm Conference concludes

For more information and to register, visit www.sapcloud2012.com or call SAPinsider at +1-781-751-8700

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Special three-hour, pre-conference sessions and labs hosted on Monday, February 27, offer you the opportunity to explore new

trends and strategies, fortify your understanding of critical SAP technologies and solutions, and enhance your learning experience at

the main conference.

Jumpstart Day • Monday, February 27

Main Conference • February 28 - March 2

Track 1. Evaluating and making the case for cloud computing and virtualizationThis track offers education to properly assess your organization’s cloud and virtualization needs, determine TCO, and

prepare a business case for decision-makers. Receive:

• Insight into the requirements, benefits, and pitfalls of running SAP in a virtual or cloud-based environment

• Criteria for evaluating SAP-supported platform offerings and vendor applications

• Recommendations for negotiating contracts and SLAs with virtualization vendors and cloud providers

Page 5

Track 2. Architecting, deploying, and securing virtual and cloud infrastructuresThis track examines the technical, operational, and security implications associated with virtual and cloud-based

environments. Examine:

• Instruction for migrating existing applications into the cloud

• The pros and cons of various deployment options, including private cloud, public cloud, hybrid cloud, and virtual

private cloud

• Guidance to ensure data security, integrity, and compliance in the cloud

Page 7

Track 3. Maximizing cloud usage, operations, and performanceThis track offers field-tested advice to optimize cloud operations and maximize ROI, including:

• Lessons to properly size SAP applications for optimal performance in the cloud

• Requirements for cloud-based testing

• Techniques for using the cloud to reduce costs during an SAP upgrade

• Options for storing archived SAP data and documents in the cloud

Page 9

Track 4. Leveraging cloud solutions and services from SAPHear directly from top experts at SAP about its latest innovations and roadmap in the cloud and virtualization

space, including:

• A complete guide to SAP solution offerings in the virtualization and cloud computing space, from SAP

BusinessObjects™ BI OnDemand to SAP Business ByDesign™

• An overview of the SAP services portfolio for virtualization and cloud computing

• Insight into cloud management and automation technologies from SAP — from new self-services capabilities to

predefined SAP systems

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Track 5. Real-world lessons from early adopters of virtual and cloud-based technologyThis track provides firsthand accounts, best practices, and methodologies for succeeding with cloud and

virtualization initiatives. Receive:

• A proven methodology from EMC IT for achieving maximum benefit from your virtualization initiative

• Guidance from Pentair for evaluating potential cloud vendors before selecting one

• Lessons from Southwest Airlines to integrate virtualization software into a BI strategy

• Tools and techniques from the Bosch Group to manage server, storage, and application virtualization

Page 13

Overview


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Conference overviewMore than 175 in-depth sessions — February 28 – March 2Tap into the most practical, cutting-edge content available for SAP customers. You’ll hear directly from top experts at SAP,

independent consultants, and other SAP customers who roll up their sleeves and work with SAP solutions every day.

Ask-the-expertsSit down for a one-on-one chat with experts on SAP cloud and virtualization technology. You’ll build on what you learn in the

breakout sessions and get in-depth advice that you can put to use right away. Topics include:

• Adapting and updating SAP security measures to

the cloud

• Architecting an infrastructure for cloud services

• Cloud testing

• Document and data archiving in the cloud

• Personal productivity cloud solutions

• SAP on-demand travel management, sales, and business

intelligence

• SAP Business ByDesign

• SAP StreamWork™

• SAP system administration in a virtual or cloud-

based environment

• Sizing a virtual environment for optimal performance

• Virtual and cloud-based landscape optimization

• SAP NetWeaver Landscape Virtualization Management

Customer case studiesTake away best practices and methodologies taught by the companies that practice them. Dive into details on how other

companies create, manage, and execute the most ambitious project plans. Whether it’s finding a more cost-effective way to

unite global employees with SAP StreamWork, or running SAP BusinessObjects BI applications in the cloud, you’ll hear first-

hand accounts from customers who fought the tough battles — and won.

Customer discussion forumsRub elbows with attendees who are working on the same projects as you. Moderated by a speaker, these sessions are

a unique opportunity to discuss your toughest projects and initiatives. It’s a great opportunity to meet new colleagues,

reconnect with old ones, and walk away armed with the latest real-world solutions. Topics include:

• Cloud consumption and usage management

• Contract and service-level agreement negotiation

• Managing a successful migration to a virtual

environment

• Preparing and training end users to work in a cloud-

based environment

• SAP on private, public, hybrid, and virtual private clouds

• …and many more!

Solutions showcase and cloud expoThe solutions showcase and cloud expo provides direct access to top vendors and partners across the entire virtualization

and cloud ecosystem. It provides an opportunity for face-to-face meetings and Q&A sessions with key players offering leading

platforms, technologies, and services.

Evening receptionsInteract with key industry players, customers, and analysts in a laid-back atmosphere that promotes networking and

knowledge exchange. The people you meet here share the same challenges — they are peers you will stay in touch with

and look to for guidance well after the conference is over. Network with leading vendors to learn more about platforms,

technologies, and services that complement your virtualization and cloud computing strategy.

Special bonus: Access to 4 conferences in 1 locationCloud and Virtualization 2012 is hosted with BI 2012, Administration and Infrastructure 2012, and Mobile 2012.

By registering for one conference, you can attend sessions at all four events at no additional cost.


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Evaluating and making the case for cloud computing and virtualization

Case study Key drivers and benefits of Southwest Airline’s migration to a virtualized BI environmentJames Landis, Southwest Airlines

This session goes behind the scenes with Southwest Airlines and offers technical con-siderations, expert recommendations, and decision criteria for running SAP BusinessOb-jects BI applications virtually in the cloud. Examine the company’s use of virtual technol-ogy in terms of server resources — including central processing units (CPU), memory, disk, and network — and understand the implica-tions of virtualization on an enterprise reporting landscape. Explore the key drivers and benefits of Southwest Airline’s migration to a BI envi-ronment based on VMware software, from the business continuity it provides, to the ability to create temporary environments for testing, training, migrations, and proof of concepts. Get lessons from the company’s experience of integrating virtualization software into an exist-ing BI strategy, including cost effectiveness, return on investment (ROI), and user adoption. Walk through demos that show how Southwest Airlines’ changed business processes, system and data warehouse architecture, and orga-nizational roles to ensure the success of its virtualized BI landscape.

Instant insight for the rest of us: On-demand business intelligencePierre Leroux, SAP

Explore the benefits of a Software as a Service (SaaS) model for your business intelligence (BI) needs. View demos that show how SAP is help-ing companies instantly reach broader internal and external audiences with SAP BusinessOb-jects BI OnDemand. Learn how this cloud solution gives you insight into your business and your cus-tomers. See how to leverage it to enable your employees to securely explore, report, visual-ize, and manage actionable information. Step through demos that show how to use SAP Busi-nessObjects BI OnDemand to turn data from spreadsheets, databases, and Salesforce.com application into information that will help you make more fact-based decisions. And because it’s available on the cloud, discover how you can start using it right away to provide an open, self-serve approach to business intelligence to your employees, customers, and partners without the need for IT help.

An up-to-date guide to delivering SAP content and landscapes in the cloudJeff Anders, SAP Labs

Hear directly from SAP about its vision and strategy for creating, publishing, and man-aging content in private, public, and hybrid cloud infrastructures. Understand the differ-ence between virtual appliances and software appliances, and how each has a role when publishing SAP systems and content to the cloud. Get an overview of new cloud man-agement and automation technologies from SAP — from new self-services capabilities that enable customers to quickly provision SAP solutions and application landscapes, to pre-defined SAP systems — such as SAP ERP, SAP CRM, and SAP NetWeaver® BW — pack-aged in virtual appliances. Discover how single systems or an entire landscape can be provisioned in public clouds using virtual appliances. See how this can reduce the time between initial pilot until the system is ready for productive use. Walk through real-world examples that illustrate how leading SAP cus-tomers have reduced infrastructure costs and met demands for greater business agility by migrating from a physical SAP system to vir-tual server technology.

Options, requirements, and criteria for cloud-based testingVenkata Arikirevula, Cognizant Technology Solutions

Cloud-based testing has the potential to offer a compelling combination of lower costs, increased efficiency, and reduced time-to-market for key business applications. At the same time, it introduces a new set of operational and technical challenges, from improper usage to infrastructure limitations. Identify the scenarios in which cloud testing can add value to your organization and com-pare the cost of in-house provisioning against the cost of using the cloud. Understand how to plan cloud-based test environments, from utilization periods through disassembly, and become familiar with additional CPU and memory requirements. Get advice for shaping a testing strategy that defines the type of tests to be performed and the duration of the tests. Acquire tips for executing cloud-based tests, monitoring and analyzing test results, and analyzing cloud usage and chargeback cost. Know your options for leveraging on-demand testing services and hear how Cognizant’s cloud-based Testing as a Service (TaaS) offer-ing provides an array of end-to-end services, including physical infrastructure, testing tools, licenses, and provisioning.

Track 1

Track 1 continued on next page


6Track 1: Evaluating and making the case for cloud computing and virtualization

Case study How Pentair reduced IT costs and improved SAP and non-SAP application management by moving its systems infrastructure to the cloudWendy Quaas, Pentair

Review Pentair’s journey into cloud computing and get a behind-the-scenes look at the private, centrally managed cloud Pentair has established for its SAP systems infrastructure. Examine the cost, IT administration, and performance benefits Pentair is realizing in its move to the cloud, includ-ing server consolidation, rationalization, and platform efficiency. Understand how the time-line for cloud consolidation impacted direct costs and opportunity costs at Pentair. Delve into the questions Pentair asked potential cloud vendors before selecting one, including critical questions regarding data security, availability, and disaster recovery. See firsthand how Pentair integrated many cloud solutions in both a private and a pub-lic cloud. Learn how to use SAP Solution Manager to create a cloud roadmap. Come away with links to an application lifecycle management (ALM) planning guide providing processes, tools, ser-vices, and an organizational model to manage both SAP and non-SAP solutions.

Criteria and guidelines for leveraging cloud technology to meet disaster recovery requirementsJim Garrity, Xtium

This session explores how cloud technology can be leveraged to reduce the cost associated with virtualizing a mission-critical application environment, including storage area network (SAN) hardware expenses. See what’s required to design and deploy processes and resources to virtually replicate critical business informa-tion into a parallel, secondary disaster recovery system. Discuss the new recovery point objec-tives (RPO) and recovery time objectives (RTO) achievable in a cloud-based DR solution and how this impacts options to safeguard your IT operations. Examine criteria for determin-ing when it makes sense to build and deploy a DR solution for your virtualized environment, and when to leverage an Infrastructure-as-a-Service (IaaS) model for cloud-based disaster recovery. See how Xtium’sIaaS offering extracts customer and transaction information for DR purposes on a continuous basis and inputs it into a parallel system controlled by the cus-tomer to ensure mission-critical application availability.


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Tips and tools to secure your cloud solutions and mitigate potential security threatsBernd Welz, SAP

For organizations evaluating or running ERP software as a service (SaaS) in the cloud, this session offers guidance to help you ensure data security, integrity, and compliance. Explore new infrastructure design and man-agement practices that can protect your data from exposure to the public Internet, to other companies on the same public cloud, or to potential hackers. Weigh the pros and cons of various cloud-based application deployment options — private, public, hybrid, or virtual private cloud — from a security perspective. Gain an understanding of how security and data integrity are maintained through multiple layers of isolation within the cloud, includ-ing systems, databases, networking, and users. Discover how high-availability and disas-ter recovery concepts are incorporated into the cloud environment to preserve security. Explore technologies to create interfaces that facilitate secure information sharing in a virtu-alization environment.

Technical implications and architecture decisions for managing your SAP landscape in the cloudLen Landale, Secure-24

This session examines how you can utilize a pri-vate cloud infrastructure to manage your SAP landscape and contain costs — while improv-ing performance, security, and availability. Step through the technical implications and architecture decisions necessary when build-ing a dynamic cloud infrastructure for your SAP systems. Understand the expandable plat-form characteristics of the cloud and how they reduce complexity, minimize configuration and maintenance costs, and provide the resources to deploy a greater number of systems. Learn how a dual data center deployment can provide a flexible and cost-effective disaster recovery solution while improving your Recovery Point Objective (RPO) and Recovery Time Objective (RTO). Discover how to enhance your basic CCMS monitoring in a cloud infrastructure to include expanded Java stack monitoring capa-bility, more frequent production health checks, and SAP best practice incident response. Get guidelines for achieving efficient, effective, and flexible SAP service delivery in the cloud.

Case studySAP NetWeaver Landscape Virtualization Management: Architecture requirements and validation results from the Bosch GroupHans-Werner Cedl, Bosch Group

This session examines the pros and cons of the Bosch Group’s experience as a customer validation site for SAP NetWeaver Landscape Virtualization Management software. First, hear why the company chose to install SAP NetWeaver Landscape Virtualization Manage-ment to manage server virtualization, storage virtualization, and application virtualization. Step through the Bosch Group’s validation results in the areas of system refresh, system performance monitoring, storage subsystem integration, and virtual resource provisioning. Review infra-structure changes that were required to support SAP NetWeaver Landscape Virtualiza-tion Management at Bosch Group. These include re-architecting the volume group logical volume (VG/LV) structure to meet storage virtualiza-tion requirements like unique file systems for SAP data and support for file system snapshots. Gain insight into Bosch Group’s roadmap for SAP NetWeaver Landscape Virtualization Manage-ment production, including provisioning and rollout planning for the storage control interface.

Strategies for managing complex, multi-tiered organizations by combining traditional and cloud-based ERP solution deliverySven Denecken, SAP

Does your organization consist of multiple enti-ties — including subsidiaries, new acquisitions, and global divisions? If so, this session provides insight to help you run SAP ERP more effectively across your entire business. Examine the pros and cons of centralizing versus decentralizing ERP delivery. Explore the challenges and benefits of a two-tier ERP solution from an SAP customer perspective, including how it enables the pres-ervation of on-premise ERP investments in SAP, while equipping subsidiaries with a more agile cloud-based ERP system. Step through examples that show how leading SAP customers have lev-eraged SAP Business ByDesign as a cost-effective option to expand SAP ERP into smaller business units — from suppliers to subsidiaries to spin-offs. Get specific examples of how to simplify daily transactions for smaller business units by leveraging SAP Business ByDesign.

Architecting, deploying, and securing virtual and cloud infrastructures

Track 2



8Track 2: Architecting, deploying, and securing virtual and cloud infrastructures

Criteria and guidelines for leveraging cloud technology to meet disaster recovery requirementsJim Garrity, Xtium

This session explores how cloud technology can be leveraged to reduce the cost associated with virtualizing a mission-critical application environment, including storage area network (SAN) hardware expenses. See what’s required to design and deploy processes and resources to virtually replicate critical business informa-tion into a parallel, secondary disaster recovery system. Discuss the new recovery point objec-tives (RPO) and recovery time objectives (RTO) achievable in a cloud-based DR solution and how this impacts options to safeguard your IT operations. Examine criteria for determin-ing when it makes sense to build and deploy a DR solution for your virtualized environment, and when to leverage an Infrastructure-as-a-Service (IaaS) model for cloud-based disaster recovery. See how Xtium’sIaaS offering extracts customer and transaction information for DR purposes on a continuous basis and inputs it into a parallel system controlled by the cus-tomer to ensure mission-critical application availability.

What Cloud 2.0 means for enterprises: Lessons learned from early adoptersFrank Powell, Symmetry

More and more, we are hearing about the next generation of the cloud, which has been coined “cloud 2.0.” This term refers not so much to a change in technol¬ogy, but rather a change in attitude. It’s a paradigm shift that is mov-ing away from the difficult do-it-yourself (D.I.Y.) approach of Cloud 1.0 and finally delivering on the promise of an easy-to-implement, secure, affordable, enterprise-ready solution. This ses-sion will discuss lessons learned from early adopters of a hosted cloud infrastructure, as well as how they were able to make the switch to Cloud 2.0. Explore customer examples and come away with advice based on successes they’ve observed and lessons they’ve learned.

Reduce the time and effort required to administer applications in virtual and cloud infrastructures with SAP NetWeaver Landscape Virtualization ManagementJeff Anders, SAP Labs

This session explains how to leverage SAP NetWeaver Landscape Virtualization Manage-ment to deploy and manage SAP Business Suite applications in a virtual infrastructure, whether it is on a private or public cloud. Step through demos that show how it can be used to streamline management of various layers of an IT landscape — including both virtual resources and physical machines — and auto-mates key aspects of lifecycle management, such as capacity management, downtime scheduling, and system copy and refresh. Walk through demos of key functionality such as the intersystem dependency framework and the built-in task planner to see firsthand how the automation reduces human capital time and costs. Find out how to leverage SAP NetWeaver Landscape Virtualization Management to enable relocation of SAP instances in the event of system maintenance, and see how this helps manage system growth and accelerates the expansion of server landscapes.

Current worries about cloud: SAP customer concerns and challengesElvira Wallis, SAP

With acute pressure to quickly and cheaply innovate processes and optimize interactions with customers, partners and employees, most IT departments now have to contend with cloud initiatives. Those with significant investments in SAP, however, have a signifi-cant challenge. Business goals at the heart of the initiative can only be met if the cloud and SAP environments properly mesh. Enabling users to leverage the cloud for analytics or triggering advance shipment notices, invoice responses or financial postings, for example, can’t be done without properly bridging the two environments. This session details the chief challenges and questions voiced by IT departments and examines SAP guidelines and tools to ensure interoperability of data, documents, and processes. Bridging the last mile of a cloud project can be done predict-ably, programmatically, and inexpensively. This session shows you how.

Expert guidelines to plan, design, and deploy a scalable cloud-based infrastructure Albrecht Gass, smartShift

This session explores the benefits of migrating to a cloud-based infrastructure and provides a proven approach for preparing, deploying, and managing your SAP system on the cloud — without a vendor lock-in. First, examine the steps customers should take to prepare for a cloud-based scenario, such as ensuring organizational changes are flexible enough to accommodate cloud usage. Understand what’s required to prepare custom SAP applications for cloud-based deployment and securely migrate them to the cloud. Get tips to ensure your cloud infrastructure is highly available and secure to meet governance, risk, and com-pliance requirements. Step through a demo that shows how SAP applications can be pro-visioned in a multi-cloud environment while ensuring company governance is protected. Walk away from this session with an under-standing of the advantages of a cloud-based infrastructure and the know-how to success-fully make the migration.


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Maximizing cloud usage, operations, and performance

Lessons to properly size SAP applications for optimal performance in the cloud William Adams, SAP

This session examines options and key criteria for overcoming potential performance bottle-necks when operating SAP applications and systems in cloud-based environments. Get an overview of key metrics on CPU utilization, disk reads and writes, memory, and network traffic. Understand the concept of elasticity and how it enables the automatic addition or removal of computing power to adapt to current appli-cation requirements. Get workarounds for managing performance challenges associated with elasticity, such as buffer displacement, system restarts, and data reloads. Under-stand the performance impacts of networking, including the difference between a network within the cloud environment and connect-ing the customer to the cloud environment. Get tips to optimize application response time in cloud environments, including the impact of protocols like hypertext transfer protocol (HTTP), request for comments (RFC), simple object access protocol (SOAP), and single sign-on (SSO).

Benefits, tradeoffs, and options for storing archived SAP data and documents in the cloudVishal Awasthi, Dolphin

While SAP data and document archiving in the cloud is touted as a cost-saving measure, the data still needs to be stored and the cost asso-ciated with that storage consumes physical and human resources. This session explores common storage concerns — such as legal requirements for location of stored data — that are associ-ated with a virtual archiving environment and provides options for overcoming them. Explore your options for leveraging storage as a service (STaaS) as an ArchiveLink repository for archived data and documents using Dolphin’s Content Archive Service for Cloud. Examine the benefits and tradeoffs of STaaS. Step through demos that show how the solution connects directly from the SAP archiving layer to major public cloud providers such as AT&T Synaptic Storage as a Service, Amazon S3, and Google Cloud. Come away with insight to help inform your future decisions about cloud-based data and docu-ment archiving.

Case studyEMC IT shares lessons and tips based on its enterprise virtualization initiativeBill Reid, EMC

Virtualizing your enterprise IT landscape delivers dramatic cost savings, improves service delivery to the business, and establishes a foundation for cloud computing. However, complexity and operational issues can often stall virtualization initiatives before critical mass is achieved, and as a result, maximum benefits are not real-ized. In this session, EMC IT shares its real-world experience and provides tips for developing a virtualization strategy that establishes the busi-ness case and rationalizes applications against business processes. Step through the com-pany’s virtualization initiative, from the initial business decision through technical testing and servicing the new virtual environment. Examine the company’s approach to integrate more than 80 applications onto a common cloud. Under-stand what’s required to convert operational processes to a virtual operating model and meet protection service level requirements. Get an overview of EMC IT’s virtual architecture and roadmap — including applications, compute, storage, and network resources — and come away with insight and lessons to keep your vir-tualization initiative on track.

Strategies and tools to optimize your private SAP cloud and maximize your virtual investmentFrancesco Incorvaia, fluid Operations

To manage the maintenance challenges and costs associated with multiple enterprise appli-cation landscapes, many organizations have adopted some level of server or storage vir-tualization. However, the need to address enterprise-class requirements for SAP products unavailable via a software as a service (SaaS) model remains an obstacle, especially when dealing with landscapes consisting of inter-dependent enterprise systems, not just single virtual machines (VMs). This session explores strategies and tools to help overcome these challenges, including options for building and operating your own virtual infrastructure. First, understand the difference between a public cloud and a private cloud and review crite-ria to help determine which makes the most sense for your company. Review key consider-ations for a private cloud, from the importance of scalability to security and regulatory require-ments. Gain insight into when and how fluid Operations’ eCloudManager can be used as a landscape as a service (LaaS) platform for enterprise private cloud enablement in your organization. See how to leverage it to stream-line data center management on the cloud, including network, storage, compute, and application monitoring, and maximize your virtualization investment.

Track 3



10Track 3: Maximizing cloud usage, operations, and performance

Options, requirements, and criteria for cloud-based testingVenkata Arikirevula, Cognizant Technology Solutions

Cloud-based testing has the potential to offer a compelling combination of lower costs, increased efficiency, and reduced time-to-mar-ket for key business applications. At the same time, it introduces a new set of operational and technical challenges, from improper usage to infrastructure limitations. Identify the sce-narios in which cloud testing can add value to your organization and compare the cost of in-house provisioning against the cost of using the cloud. Understand how to plan cloud-based test environments, from utilization periods through disassembly, and become familiar with additional CPU and memory requirements. Get advice for shaping a testing strategy that defines the type of tests to be performed and the duration of the tests. Acquire tips for execut-ing cloud-based tests, monitoring and analyzing test results, and analyzing cloud usage and chargeback cost. Know your options for leverag-ing on-demand testing services and hear how Cognizant’s cloud-based Testing as a Service (TaaS) offering provides an array of end-to-end services, including physical infrastructure, test-ing tools, licenses, and provisioning.

Improve efficiency and reduce costs with SAP HR multi-tenancy in the cloudMark Davis, ROC Americas

This session examines details of a multi-ten-ancy architecture, including how it has evolved in recent years, and what is required to config-ure it to meet the needs of an HR organization. See how a multi-tenant architecture is designed to virtually partition its data and configuration and enables customized virtual application instances. Understand the difference between a multi-tenant and a multi-instance archi-tecture. Step through real-world examples that show how SAP customers have lever-aged multi-tenancy architectures for their HR requirements, including how they’ve achieved significant cost savings and data aggrega-tion benefits. Identify the requirements of a multi-tenancy architecture, including brand-ing, workflow, and access control. Come away with an understanding of if and how a multi-tenancy architecture could provide benefits to your SAP HR environment.

Best practices for leveraging cloud computing to automate common labor intensive tasks and reduce cost and implementation times Xavier De Romagna, IBM

This session provides an overview of service and deployment considerations for running SAP systems on the cloud. Learn about and explore different cloud computing service models, including Infrastructure as a Service (IaaS), Software as a Service (SaaS), and Plat-form as a Service (PaaS) and weigh the pros and cons of various deployment options, including private, public and hybrid cloud. Learn about the different SAP-supported operating system and database platforms available on the cloud, and hear how the IBM SmartCloud can be used to run your entire SAP production landscape. Understand what’s required to manage and support SAP applications on the cloud, and view a live demo that shows how to reduce cost and save time during implementations by leveraging IBM Tivoli to automate provisioning of SAP instances in the cloud.


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Leveraging cloud solutions and services from SAP

What’s new with SAP Business ByDesign? An up-to-date guideSven Denecken, SAP

This session provides a behind-the-scenes look at the newest capabilities available in SAP Business ByDesign 3.5. Step through demos and use case scenarios that exam-ine key functionality enhancements delivered in the latest release of the cloud-based solu-tion — from a new user interface design for more flexibility in customizing the corporate look of the screens, to professional services provider capabilities like profitability and rev-enue recognition. Learn how to leverage new functionality to develop customer-specific and industry-specific add-ons. Obtain lessons to exploit enhanced scalability capabilities that extend the solution’s functionality to adapt to your unique business needs. Explore enhanced mobile device support and examine demos of the SAP Business ByDesign iPhone app. Get a guided tour of the SAP Business ByDesign roadmap, including insight into planned enhancements for the next release.

Instant insight for the rest of us: On-demand business intelligencePierre Leroux, SAP

Explore the benefits of a Software as a Service (SaaS) model for your business intelligence (BI) needs. View demos that show how SAP is help-ing companies instantly reach broader internal and external audiences with SAP BusinessOb-jects BI OnDemand. Learn how this cloud solution gives you insight into your business and your cus-tomers. See how to leverage it to enable your employees to securely explore, report, visual-ize, and manage actionable information. Step through demos that show how to use SAP Busi-nessObjects BI OnDemand to turn data from spreadsheets, databases, and Salesforce.com application into information that will help you make more fact-based decisions. And because it’s available on the cloud, discover how you can start using it right away to provide an open, self-serve approach to business intelligence to your employees, customers, and partners without the need for IT help.

A comprehensive guide to SAP service offerings that support virtualization and cloud computing deploymentsDominic Uliano, SAP

This session explores how to leverage the SAP services portfolio for virtualization and cloud computing to plan, design, and imple-ment solutions and optimize operations in a virtual or cloud-based computing environ-ment. First, get an overview of SAP service offerings, including SAP virtualization and cloud assessment service, SAP virtualization and cloud implementation planning service, and SAP NetWeaver Landscape Virtualization Management and SAP NetWeaver Adaptive Computing Controller implementation service. See when and how to leverage them for best practice recommendations and vendor-agnos-tic guidance. Step through real-world examples that illustrate how to determine whether and when your infrastructure is ready for a cloud approach and if so, what’s required to enable a timely migration with minimal impacts to the business. Come away with lessons for infra-structure design and roadmap and project plan development to ensure your organization is properly preparing for the migration from a physical to a virtual IT environment.

Leveraging SAP Sales OnDemand to improve your organization’s sales process: Best practices and use case scenarios William Hou, SAP

This session examines the capabilities and use cases of SAP Sales OnDemand, the first line of business (LoB) on-demand application built on SAP Business ByDesign as a platform. Gain insight into how companies across various industries are leveraging the solution to improve sales team effectiveness, reduce sales cycles, and improve win rates and business user satisfaction. Get an overview of collaboration and social networking features that enable sales representatives to access and share real-time knowledge and resources, and effectively manage customer accounts and rela-tionships. Explore the ways in which SAP Sales OnDemand can be leveraged for more effective communication between sales representatives and clients or prospects in their network. Learn how to access the application from traditional laptops and desktops, mobile devices such as smartphones, and tablets like the iPad.

Strategies for streamlining business travel management using SAP Travel OnDemandHendrik Vordenbaeumen, SAP

This session offers a firsthand look at SAP Travel OnDemand — the latest release in the new SAP software as a service (SaaS) solution area — and examines features and functionality, including mobile applications, email integration, and a user-friendly interface and modern reporting. Understand the differences between the travel management solution in SAP ERP and the SAP Travel OnDemand solution to determine which is right for your needs. Step through the business scenarios supported by SAP Travel OnDemand, including submitting initial requests, travel plan-ning, and settling travel expenses. Learn how to leverage key integration points between SAP ERP Financials, SAP ERP HCM, and third-party HR sys-tems data to improve travel policy compliance, monitor out-of-policy bookings, and optimize travel expense and settlement processes. Get an outlook on how often SAP plans to update its SAP Travel OnDemand offering and what the road-map holds for 2012 and beyond.

Track 4



12Track 4: Leveraging cloud solutions and services from SAP

Reduce the time and effort required to administer applications in virtual and cloud infrastructures with SAP NetWeaver Landscape Virtualization ManagementJeff Anders, SAP Labs

This session explains how to leverage SAP NetWeaver Landscape Virtualization Manage-ment to deploy and manage SAP Business Suite applications in a virtual infrastructure, whether it is on a private or public cloud. Step through demos that show how it can be used to streamline management of various layers of an IT landscape — including both virtual resources and physical machines — and auto-mates key aspects of lifecycle management, such as capacity management, downtime scheduling, and system copy and refresh. Walk through demos of key functionality such as the intersystem dependency framework and the built-in task planner to see firsthand how the automation reduces human capital time and costs. Find out how to leverage SAP NetWeaver Landscape Virtualization Management to enable relocation of SAP instances in the event of system maintenance, and see how this helps manage system growth and accelerates the expansion of server landscapes.


13

Real-world lessons from early adopters of virtual and cloud-based technology

Case studyEMC IT shares lessons and tips based on its enterprise virtualization initiativeBill Reid, EMC IT

Virtualizing your enterprise IT landscape delivers dramatic cost savings, improves service delivery to the business, and establishes a foundation for cloud computing. However, complexity and operational issues can often stall virtualization initiatives before critical mass is achieved, and as a result, maximum benefits are not real-ized. In this session, EMC IT shares its real-world experience and provides tips for developing a virtualization strategy that establishes the busi-ness case and rationalizes applications against business processes. Step through the com-pany’s virtualization initiative, from the initial business decision through technical testing and servicing the new virtual environment. Examine the company’s approach to integrate more than 80 applications onto a common cloud. Under-stand what’s required to convert operational processes to a virtual operating model and meet protection service level requirements. Get an overview of EMC IT’s virtual architecture and roadmap — including applications, compute, storage, and network resources — and come away with insight and lessons to keep your vir-tualization initiative on track.

Case study How Pentair reduced IT costs and improved SAP and non-SAP application management by moving its systems infrastructure to the cloudWendy Quaas, Pentair

Review Pentair’s journey into cloud computing and get a behind-the-scenes look at the private, centrally managed cloud Pentair has established for its SAP systems infrastructure. Examine the cost, IT administration, and performance benefits Pentair is realizing in its move to the cloud, includ-ing server consolidation, rationalization, and platform efficiency. Understand how the time-line for cloud consolidation impacted direct costs and opportunity costs at Pentair. Delve into the questions Pentair asked potential cloud vendors before selecting one, including critical questions regarding data security, availability, and disaster recovery. See firsthand how Pentair integrated many cloud solutions in both a private and a pub-lic cloud. Learn how to use SAP Solution Manager to create a cloud roadmap. Come away with links to an application lifecycle management (ALM) planning guide providing processes, tools, ser-vices, and an organizational model to manage both SAP and non-SAP solutions.

Case study How All for One relies on SAP StreamWork to unite employees across various subsidiaries and global marketsOliver Fielitz, All for One Midmarket AG

Explore the various use cases for SAP StreamWork at All for One — the first-ever SAP StreamWork customer — including how the company uses it to drive global projects forward and support inter-national decision-making. Hear how the company uses the Web-based collaboration tool for CRM-based sales scenarios, and how it unites teams that service clients around the world, drives faster sales cycles, and provides better customer service. Review the decision criteria All for One used to determine which solution (Hint: SAP StreamWork versus Microsoft SharePoint) would be a better fit for its collaboration requirements. Step through a demo that shows how the company manages content in a folder structure online and shares files and folders with anyone through links, public fold-ers, and widgets. Hear how All for One integrates SAP StreamWork with service desk functionality in SAP Solution Manager to streamline ticket resolu-tion, and get the inside scoop on how All for One is working with the development team at SAP to improve integration in future releases.

Track 5



14Track 5: Real-world lessons from early adopters of virtual and cloud-based technology

Case studySAP NetWeaver Landscape Virtualization Management: Architecture requirements and validation results from the Bosch GroupHans-Werner Cedl, Bosch Group

This session examines the pros and cons of the Bosch Group’s experience as a customer validation site for SAP NetWeaver Landscape Virtualization Management software. First, hear why the company chose to install SAP NetWeaver Landscape Virtualization Manage-ment to manage server virtualization, storage virtualization, and application virtualization. Step through the Bosch Group’s validation results in the areas of system refresh, system performance monitoring, storage subsystem integration, and virtual resource provisioning. Review infra-structure changes that were required to support SAP NetWeaver Landscape Virtualiza-tion Management at Bosch Group. These include re-architecting the volume group logical volume (VG/LV) structure to meet storage virtualiza-tion requirements like unique file systems for SAP data and support for file system snapshots. Gain insight into Bosch Group’s roadmap for SAP NetWeaver Landscape Virtualization Manage-ment production, including provisioning and rollout planning for the storage control interface.

Case study Key drivers and benefits of Southwest Airline’s migration to a virtualized BI environmentJames Landis, Southwest Airlines

This session goes behind the scenes with South-west Airlines and offers technical considerations, expert recommendations, and decision criteria for running SAP BusinessObjects BI applications virtually in the cloud. Examine the company’s use of virtual technology in terms of server resources — including central processing units (CPU), mem-ory, disk, and network — and understand the implications of virtualization on an enterprise reporting landscape. Explore the key drivers and benefits of Southwest Airline’s migration to a BI environment based on VMware software, from the business continuity it provides, to the ability to create temporary environments for testing, train-ing, migrations, and proof of concepts. Get lessons from the company’s experience of integrating vir-tualization software into an existing BI strategy, including cost effectiveness, return on investment (ROI), and user adoption. Walk through demos that show how Southwest Airlines’ changed busi-ness processes, system and data warehouse architecture, and organizational roles to ensure the success of its virtualized BI landscape.

What the Google and SAP cloud partnership means to you: Aligning apps, platforms, and ERP for SMEs and LE subsidiariesBrian Mcphail, SAP

This session explores how the new partner-ship between SAP and Google can add value to your organization through new integration capabilities between Google’s suite of services and cloud-based business software from SAP.Get an overview of key integration points and see how to leverage them to enable data and document flow between SAP enterprise appli-cations and services from Google — all in the cloud. Learn how to leverage Google Docs as a repository with SAP Business ByDesign supporting links to documents in business pro-cesses, such as opportunity tracking. Explore live demos that show how Gmail and Google Calendar can be integrated with SAP Business ByDesign to sync appointments and gener-ate email activities. Meet a Business ByDesign Solution ISV who developed and deployed their app in Google App Engine, and who license that app through the SAP Store


15

Valuable take-home resources and demos

A detailed checklist, evaluation criteria, and key questions to ask when evaluating cloud hosting providers

A quick reference guide and a decision tree with the pros and cons of various cloud-based application deployment options — private, public, hybrid, or virtual private cloud

Sample project plan for the migration from a physical to virtual IT environment — including key technical and operational requirements

A list of common challenges associated with cloud testing and their corresponding workarounds

Sample project plan detailing infrastructure changes required to support SAP NetWeaver Landscape Virtualization Management

A how-to guide for building and operating your own virtual infrastructure

Listing of required changes to business processes, system and data warehouse architecture, and organizational roles to ensure the success of a virtualized BI landscape

Documentation outlining key criteria to ensure data security, integrity, and compliance in virtual or cloud-based landscapes

An ALM planning guide with processes, tools, services, and an organizational model to manage both SAP and non-SAP solutions in the cloud

A how-to guide for integrating SAP StreamWork with service desk functionality in SAP Solution Manager to streamline ticket resolution

Documentation outlining key criteria for overcoming potential performance bottlenecks when operating SAP applications and systems in the cloud

Sample business cases and requirements for leveraging SAP BusinessObjects BI OnDemand via a hosted data warehouse, along with tips to customize preconfigured report and dataset templates

A list of considerations for change management and end user training, including how to prepare your organization from both technical and operational perspectives

As a Cloud & Virualization 2012 attendee, you will receive take-home materials and online access to every conference presentation, and expert guidelines and recommendations that will expedite your activi-ties throughout 2012 and into 2013.

All conference attendees will receive instructions prior to the event for joining Insider Learning Network. Membership is free. By joining, you can access, download, or print all the conference presentations and take-home resources.

ADDED BONUS! Join Insider Learning Network today and get free access to SAPinsider and insiderPROFILES, as well as hundreds of independent articles, blogs, podcasts, and conference groups where you can start networking with other conference attendees prior to arriving in Las Vegas.

This list is just a sample of some of the invaluable take-home resources available to conference participants:


16Jumpstart Day

Jumpstart Day SessionsMonday, February 27

Jumpstart Day continued on next page

Special three-hour sessions that enable you to:

Fortify your understanding of critical SAP technologies and solutions

Explore new trends and strategies

Enhance your learning experience at the main conference

Cloud & Virtualization 2012 is co-located with BI 2012, Administration & Infrastructure 2012, and Mobile 2012. By registering for Jumpstart Day, you can attend Jumpstart sessions from all four of the events at no additional cost. It’s a perfect opportunity to educate your entire team.

Coming soon: Options and criteria for evaluating, deploying, and optimizing a virtual or cloud-based SAP landscape

Additional Jumpstart Day sessions include:

Join us for Jumpstart Day — Monday, February 27

Coming soon: Options and criteria for evaluating, deploying, and optimizing a virtual or cloud-based SAP landscape

Morning sessions • 9:00 am – 12:00 pm

Comprehensive guidelines to manage data and applications within SAP NetWeaver Portal Page 17

A comprehensive guide to evaluating and getting started with SAP and Sybase solutions for mobility

Page 17

Lessons for preparing, deploying, and optimizing SAP BusinessObjects Business Intelligence 4.0 Page 18

Hands-on Lab: Building highly formatted reports with SAP Crystal Reports 2011 Page 18

Hands-on Lab: Rapidly prototype a dashboard with SAP BusinessObjects Dashboards 4.0 (formerly Xcelsius)

Page 19

Hands-on Lab: Self-service reporting with SAP BusinessObjects Web Intelligence Page 19

Lunch • 12:00 pm – 2:00 pm

Afternoon sessions • 2:00 pm – 5:00 pm

Hands-on Lab: Building highly formatted reports with SAP Crystal Reports 2011 Page 18

Hands-on Lab: Rapidly prototype a dashboard with SAP BusinessObjects Dashboards 4.0 (formerly Xcelsius)

Page 19

Hands-on Lab: Self-service reporting with SAP BusinessObjects Web Intelligence Page 19

Updates and guidelines to optimize operations across your system landscape with SAP Solution Manager

Page 20

Comprehensive guidelines to speed data analysis using the analytical engines from SAP Page 20

A detailed guide to conducting a mobility assessment: A critical first step before beginning your SAP mobile project

Page 21


17Jumpstart Day

Comprehensive guidelines to manage data and applications within SAP NetWeaver PortalPatrick Dixon, Independent Consultant

9:00 am – 12:00 pm

This special three-hour session examines, through detailed demos and examples, the best ways to display, integrate, and manage content in SAP NetWeaver® Portal. You will:

Explore the SAP development tools available to produce professional portal content, including:

– Java – JavaScript – SAP GUI – WinGUI – WebGUI – Adobe Flash – Web Dynpro for ABAP™ – Web Dynpro for Java

Investigate the SAP-provided portal interfaces and learn how to determine the correct presentation interface you should use for specific user groups

Know your options for Web content management in your portal sites, from the Web page composer tool to knowledge management

Identify when and how to leverage built-in components such as user management and collaboration

Examine technical considerations when integrating SAP NetWeaver Portal with Microsoft SharePoint, including document management interoperability and authentication and identity management

Get strategies to overcome licensing and infrastructure differences found when integrating reports from SAP BusinessObjects™ solutions into your portal

Come away with insight into the future of SAP NetWeaver Portal, from front-end development and monitoring capabilities, to enhanced integration with SAP BusinessObjects

A comprehensive guide to evaluating and getting started with SAP and Sybase solutions for mobilityDonald Coop and Paul Horan, SAP

9:00 am – 12:00 pm

This session provides a comprehensive introduction to the SAP and Sybase solutions designed to meet a business’s mobility needs, ranging from accessing email and workflows on a smartphone to integrating data collected during sales and service calls into an SAP system. In this session you will:

Step through the options for accessing SAP data and applications on mobile devices

Get a guided tour of the different SAP and Sybase mobility solutions

Understand how these solutions integrate into your existing SAP landscape

Find out how to use the Sybase® Unwired Platform (SUP) to support Windows Mobile, Windows laptops/tablets, BlackBerry, and iPhone devices with native clients

Assess the mobile security and device management capabilities of Afaria®

Learn how to manage mobile infrastructures while minimizing user downtime and optimizing bandwidth

Learn how to leverage SAP’s flexible, open infrastructure to strategically respond to rapidly-changing device types and evolving data sources


18Jumpstart Day

Lessons for preparing, deploying, and optimizing SAP BusinessObjects Business Intelligence 4.0Jason Rose and Ty Miller, SAP

9:00 am – 12:00 pm

This three-hour session provides a comprehensive over-view of critical factors that must be identified and addressed when considering or executing an SAP BusinessObjects Busi-ness Intelligence 4.0 implementation or upgrade. Discuss core questions every organization should ask itself prior to beginning, upgrading, or adding new functionality to a BI landscape, including architectural requirements for running SAP BusinessObjects BI 4.0.

Learn what steps you need to take in your existing SAP or SAP BusinessObjects environment to prepare for an upgrade to SAP BusinessObjects BI 4.0 — from a technical, operational, and end-user perspective

Ask questions directly to SAP about recent changes to SAP BusinessObjects BI products, including SAP BusinessObjects Dashboards (formerly known as Xcelsius®)

Step through a demo that shows how the new common semantic layer enables faster and more efficient access to both SAP and non-SAP data sources

Receive system diagnosis and monitoring techniques for enhancing the scalability and performance of your SAP BusinessObjects BI 4.0 solutions

Examine improved integration capabilities between SAP BusinessObjects BI solutions, SAP NetWeaver BW, and SAP Business Suite applications

Learn how to leverage the new SAP BusinessObjects Analysis client to more efficiently analyze SAP NetWeaver BW and other OLAP data sources on the Web and in Microsoft Office

Gain insight into SAP’s vision and strategy toward in-memory computing — including SAP HANA™ — and hear how it impacts existing SAP NetWeaver BW customers and the SAP data warehousing roadmap

Leave this session with the knowledge to chart a practical and effective short- and long-term BI strategy that accounts for evolving business requirements, advances in technology, and SAP product updates

Hands-on LabBuilding highly formatted reports with SAP Crystal Reports 2011Brian Durning, Dell

This session occurs at two convenient times. Attendance at this hands-on lab is limited. Pre-registration for an added fee prior to the event is required to assure a seat.

9:00 am – 12:00 pm

2:00 pm – 5:00 pm

This hands-on session provides detailed instruction for build-ing, formatting, and deploying SAP Crystal Reports® 2011 in a stand-alone or SAP BusinessObjects Enterprise environment. SAP Crystal Reports designers — both experienced and new to the tool — should attend to:

Become familiar with the capabilities of SAP Crystal Reports 2011, such as the enhanced Database Expert for more seamless connection to back-end data sources

Learn to exploit new export features and formats including the XSLX feature to export reports to a Microsoft Excel 2007 workbook

See how to create groups and utilize group property values and formulas to create conditional groups and group names

Get tips for more efficient object placement, such as placing graphs in page headers

Understand when and how to use an on-demand subreport, and examine common subreport properties, such as linking and shared variables

Leverage the OpenDocument call to SAP BusinessObjects Web Intelligence® to infuse more interactivity with drag-and-drop and hierarchical drill-down capabilities — without the need for complex grouping

Examine connectivity options between SAP Crystal Reports 2011 and SAP BusinessObjects Dashboards (Xcelsius), and learn how to embed a dashboard directly within a formatted report for further data analysis and user interaction

Take away completed SAP Crystal Reports samples with comments and tips for reference back at the office


19Jumpstart Day

Hands-on LabSelf-service reporting with SAP BusinessObjects Web IntelligenceJay Riddle and Michael Kiser, Decision First Technologies


9:00 am – 12:00 pm

2:00 pm – 5:00 pm

This hands-on session provides step-by-step instruction for leveraging SAP BusinessObjects Web Intelligence to build self-service queries and reports, including guidelines to inte-grate them with back-end SAP and non-SAP data sources.

Learn how to use standard SAP BusinessObjects Web Intelligence functionality to create user-friendly, ad hoc reports, including the use of variables and functions

See how to enable drill-down capabilities for detailed analysis

Practice techniques for making self-service Web analytics more interactive, including tips for enabling drag-and-drop capabilities

See how to optimize a SAP BusinessObjects Web Intelligence self-service reporting environment by exploiting key report distribution and publication capabilities

Practice using input controls and graphics for more sophisticated and dynamic Web reports

Go beyond core functionality and explore the best ways to use calculation contexts, and set up input and output parameters

Learn how to generate SAP BusinessObjects Web Intelligence BI Web services and import them into a dashboard

Get tips for leveraging new SAP BusinessObjects Web Intelligence 4.0 charting features and multi-source capabilities

Hands-on LabRapidly prototype a dashboard with SAP BusinessObjects Dashboards 4.0 (formerly Xcelsius)Scott Leaver and Matt Lloyd, SAP


9:00 am – 12:00 pm

2:00 pm – 5:00 pm

This hands-on session provides step-by-step instruction for rapidly building a dashboard using the new, out-of- the-box functionality available with SAP BusinessObjects Dashboards 4.0 (formerly Xcelsius).

Gain direct experience with the latest drag-and-drop and free-form design capabilities in SAP BusinessObjects Dashboards

Find out how to embed what-if analyses into your dashboards, providing users with fact-based decision support

Learn how to design and edit high-performing queries using the new universe-based query panel

Apply the concept of direct binding from a component to the results of a query, leverage the query results in a chart or scorecard, and see a live preview of the query data at design time

Understand how to add alerts to a scorecard

Build a composite dashboard, and use content linking to pass values from one dashboard to another dashboard (or to a report)

Translate text in an enterprise dashboard by applying localized formats to dates and numbers, and incorporate currency symbols independent of these formats


20Jumpstart Day

Updates and new guidelines to optimize operations across your system landscape with SAP Solution ManagerJohn Krakowski, Jr., SAP America

2:00 pm – 5:00 pm

This special three-hour session provides detailed instruction and leading strategies for utilizing SAP Solution Manager to manage IT landscapes and support a sound application life-cycle management (ALM) strategy.

Explore opportunities to enhance technical support and operations with SAP Solution Manager, from technical monitoring and alerting, to data volume management

Learn which integrated functions boost administration efficiency

Get tips to resolve incidents quickly using root cause analysis

Dive into the latest capabilities related to centralized job control and process-oriented monitoring and analysis of core business processes

Learn how to leverage key capabilities in SAP Solution Manager to support your testing processes, including automatic regression testing and test data management

See how to mitigate challenges associated with change and transport management

Understand what’s required to establish a single quality process across an SAP landscape

Gain insight into new features delivered in the SAP Solution Manager 7.1 release, including:

– Solution implementation – Test management – Change control management – Incident management – Technical operations – Business process operations

Comprehensive guidelines to speed data analysis using the analytical engines from SAPDr. Bjarne Berg, COMERIT

9:00 am – 12:00 pm

This comprehensive three-hour session offers strategic advice for leveraging data warehousing and analytical engines from SAP to increase the speed and efficiency of data processing and analysis.

Step through examples and demos that explore the analytical capabilities and requirements of each solution, including:

– SAP HANA – SAP NetWeaver BW Accelerator – SAP BusinessObjects Explorer – SAP BusinessObjects Analysis

Get evaluation criteria for mapping each solution to your organization’s IT landscape and business requirements

Identify the best ways to exploit key capabilities and synergies, including integration considerations and performance benchmarks

Uncover technical considerations and prerequisites of an SAP NetWeaver BW Accelerator deployment, such as hardware sizing, network capacity, indexing and compression speed, and day-to-day operational requirements

Explore the most common use cases for SAP HANA, including real-time data warehousing, dashboard deployments, and landscape rationalization

Discover how to leverage SAP BusinessObjects Explorer™ for unstructured analysis and exploration without the need for queries or traditional data stores

Examine three distinct ways to deploy OLAP tools within SAP BusinessObjects Analysis — via Microsoft Excel, Microsoft PowerPoint, or the Web interface — and get criteria to map each approach to your analytical requirements

Walk through a detailed demonstration to understand key differences between the Microsoft and OLAP editions of SAP BusinessObjects Analysis

Explore metrics and strategies to demonstrate the value of your data warehousing and analytics effort to key stakeholders

Come away with a deep understanding of what these solutions can do and when to use them


21Jumpstart Day

A detailed guide to conducting a mobility assessment: A critical first step before beginning your SAP mobile projectJim Cameron, ExpertIG

2:00 pm – 5:00 pm

This detailed three-hour session delves into the skills, training, architectural, and technical considerations that must be care-fully assessed before deploying SAP applications on mobile devices.

Delve into the diverse set of technical and business skills required to plan, design, develop, roll out, and manage an SAP mobile solution

Gain an understanding of when and how to involve the business — especially business process experts — in your SAP mobile design and deployment

Step through a process for conducting a mobile skills gap analysis of your workforce

Assess the best options for getting your existing team up to speed on mobility skills and when external resources may be necessary

Explore all aspects of the mobile architecture, including SAP application connectivity, mobile middleware requirements, and device deployment and management

Gather best practices for navigating the three critical steps required to architect an SAP mobility solution:

– Blueprinting the infrastructure – Deciding what components of the infrastructure

will be developed and managed internally or via cloud or a hosted service

– Setting preferences and guidelines for choosing middleware and devices

Walk through strategies for supporting native device capabilities

Get key considerations for developing cross-platform applications

Find out what tools are available to help you monitor, enforce, and secure your mobile assets

Exclusive take-home resources: Technology checklists to use when selecting devices and middleware, sample mobile architecture maps, sample job description templates, and staging plans that can be adapted to your company’s needs.


Las VegasFeb. 28 - Mar. 2

MGM Grand3799 Las Vegas Blvd S.Las Vegas, NV 89109

877-313-5757

Strategies • Best practices • SAP updates • Skills development

Produced by Wellesley Information Services, LLC, publisher of SAPinsider.

SAP, R/3, SAP NetWeaver, Duet, PartnerEdge, ByDesign, SAP BusinessObjects Explorer, StreamWork, and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and other countries. Business Objects and the Business Objects logo, BusinessObjects, Crystal Reports, Crystal Decisions, Web Intelligence, Xcelsius, and other Business Objects products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of Business Objects Software Ltd. Business Objects is an SAP company.

©2012 Wellesley Information Services. All rights reserved.

Registration Types

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(Conference, Jumpstart Day, and Hands-on labs)

Feb. 27-March 2, 2012

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Feb. 27-March 2, 2012

Conference Only

Feb. 28-March 2, 2012

Jumpstart Day Only

Feb. 27, 2012

Pay by February 26, 2012(save $100) $2599 $2399 $2099 $699

Pay On-site $2699 $2499 $2199 $799

Conference plus Hands-on Labs and Jumpstart Day RegistrationFebruary 27 – March 2Your registration includes:

Admission to every session — keynotes, breakout sessions, the exhibit hall, and every hands-on lab from February 27 - March 2.

Access to all session materials from each day at the conference,

including specialized decision matrices, checklists, and articles

prepared exclusively for attendees

Discounts on helpful resources from WIS Publishing, publisher of

SAPinsider and insiderPROFILES magazine. Product discounts include:

SAP Experts Knowledgebases, SAP PRESS books, SAPinsider seminars-on-demand, and more

Conference plus Jumpstart Day RegistrationFebruary 27 – March 2Your registration includes:

Admission to keynotes, breakout sessions and the exhibit hall from Jumpstart Day on February 27 through March 2

Access to hands-on labs on February 27 is not included with this

registration package







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Admission to keynotes, breakout sessions, and the exhibit hall from February 28 - March 2

Access to hands-on labs from February 28 – March 2 is included

with this registration package







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