Developing Multimedia & Educational Broadcasting

Abdul Wajid

Instructor: Miss Asieh Khan University of Lahore.

Educational

broadcasting

ITEducation

Kinds of educational Broadcasting

Radio TV Internet

Radio A powerful mass medium used in

education. Serves with equal ease in both

developing and developed countries. Saving money, time, energy, and

manpower. Carry the message to any place on

the earth. A blind man’s medium and is meant

for ears only. A theatre of blind, a stage for the

mind.

TV Model of EB started with PTV

around 1970’s. University education over

television.

Internet

YouTube has devoted 30 – 40% of their website for the promotion of education.

Khan academy A Bangladeshi American Salman

khan. 89,842,891 lectures delivered.

Broad casting Institutions:

Some universities in Pakistan are famous for educational broadcasting.

VU and AIOU. Have their own radio and TV

channels.

ALLAMA IQBAL OPEN UNIVERSITY

Established in 1974, Providing educational opportunities

to those who couldn't leave their homes and jobs.

Fulfills shortage of educational and technical opportunities,

For lower middle class and poorer class.

Conti… In 2007/08 more than 1 million

students enrolled, More than 50% of whom were

females, And 58% were students from rural

areas.

Three basic models of delivery

1) Traditional distance learning,2) Traditional face-to-face learning,3) Blended learning.

1) The traditional distance learning mode

Textbooks and reading material prepared on self-learning basis,

A system of study centers spread across the country.

Supplemented with radio and television programs.

Academic Audit of AIOU 2006, the university broadcasted 1,034 media programs for 144 courses.

2) The traditional face-to-face learning mode

Used for students studying science programs

Regular access to laboratories, Evening and weekend classes are

offered.

3) Blended or e-learning

It utilizes Satellite and Internet. Started at AIOU in 2000. Web-based management and

delivery of courses.

Virtual University A not-for-profit university under the

Government of Pakistan, Aims to overcome the acute shortage

of qualified faculty, University uses a blend of free-to-air

television broadcasts, the Internet and multimedia technologies.

Conti… Currently, 17 degree programs are

offered, More than a 100 campuses located in

60 cities of the country, Enrollment has increased from 1,095

students in 2004 to close to 50,000 in 2009

Why necessary? Pakistan contains about 30,000

villages. Requires a minimum of 90,000

teachers. Education should be

broadcasted.

Living example