educational events at brightview tree company -...
TRANSCRIPT
Educational Events at BrightView Tree Company• August 24: Tree Preservation, Relocation and Installation at
Specimen Tree Preservation and Relocation Yard, Sunland
• September 7: Nursery Tour and Talk by Industry Experts at BrightView Tree Company Nursery, Fillmore
• Story on Page 4
COVER PHOTO: BrightView boxed trees ready for transportation to your installation site.
rSign Up Today for
CI’s 3rd Annual Fishing Trip• See story Page 7
CI Chapter Members Invited!
SFV CHAPTER 37TH ANNUAL BEAUTIFICATION AWARDSSaturday, July 9• Sportsmen’s Lodge, Studio City• See details on page 4
The Channel Islands August 2017Vol. 11 No. 8
The Monthly Magazine of the CLCA–Channel Islands Chapter
Now available online atwww.eldoradocommunicationspublications.info
Election of CI Officers and Directors to be held September 14, 12 noon at Cisco’s Mexican Restaurant, Westlake Village
• See Page 13
2 August 2017 The Channel Islands Clipper
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The Channel Islands Clipper August 2017 3
Channel Islands Chapter2017 Board of Directors
VICE PRESIDENT RESOURCE MANAGEMENT
Shari Collins Gardens 4 the Soul (805) 517-1971
VICE PRESIDENT EVENTS Claudio Sandoval, Jr.
Claudio’s Landscape Innovations (805) 732-5112 cell [email protected]
TREASURER Sarah Corbin
Grounds Maintenance Services (805) 498-9495 x 303
VICE PRESIDENT MEMBERSHIP Bob Klaidman SPJ Lighting
(818) 391-4839 [email protected]
ASSOCIATE MEMBER REP. Julio Gomez
Coastline Equipment (805) 485-2106
EDUCATION/AMBASSADOR Pete Dufau
Dufau Landscape (805) 642-1239
LEGISLATION Atty. Michael S. Martin Myers, Widders, Gibson, Jones and Feingold, LLP
(805) 644-7188 [email protected]
PRESIDENT Dan Dvorak
CLCA Insurance Solutions (323) 480-7803 Cell
CHAIRMAN OF THE BOARD/SECRETARY
Brandon Bogeaus American Nurseries (818) 222-0440
PRESIDENT-ELECT/EDITOR John Hernandez (626) 965-5015
19055 Abdera St. Rowland Heights, CA 91748 [email protected]
FAX (866) 591-5093
ASSOCIATE EDITOR/ART DIRECTOR
Jerry Robin (626) 794-2674 [email protected]
CHANNEL ISLANDS CLIPPER
The Next Event and Contact Numbers
www.clcachannelislands.com
STATE AND LOCAL EVENTS
Aug 24 Educational Event at BrightView Tree Company Specimen and Relocation Yard, Sunland, 6 p.m.
Sept 7 Educational Event and Tour, BrightView Tree Company, Fillmore. 5:00 p.m. tour; 6:30 dinner
14 Chapter Election and Board Meeting, 12 noon, Cisco’s Mexican Restaurant, Westlake Village
28 Regional Educational Event & Membership Night, hosted by SFV Chapter, Añejo Cantina and Grill, 14755 Ventura Blvd., Sherman Oaks, 6:30 p.m.
Oct 13 Fishing trip with surrounding Chapters, Channel Islands Sports Fishing, Oxnard
Nov 15-18 CLCA Annual Convention, Scottsdale, AZ; host hotel is the Scott Resort & Spa
Dec TBA Holiday Party
Board Meetings are generally the second Thursday of each month at 12 noon, usually at Cisco’s Mexican Restaurant, 925 Westlake Blvd., Westlake Village. Time and place subject to change. Call a Board Member first to verify time and location. Members and guests welcome.
STATE AND LOCAL EVENTSSubject to Change – Check with a Board Member First
SAVE THE DATE!Website Promotion Educational Event Set for September 28• Regional Membership Night
also on the agenda
The SFV Chapter will host a Regional Educational Event and Membership Night on Thursday, September 28, 6:30 p.m. at
Añejo Cantina and Grill, 14755 Ventura Blvd. in Sherman Oaks. Keynote Speaker is Ron Perry, an expert in website promotion and digital marketing. Ron is a managing partner at egniteBIZ, a company dedicated to growing business online presence through the development of high-end custom sites and targeted online marketing strategies.
Learn the best ways to promote your business using your website as a powerful tool to maximize your marketing effort. (See related story on page 6 for a hint as to what Ron Perry will be discussing.)
The event will also serve as a Membership Night for SFV and other Chapters that might be attending. On the agenda will be a discussion about the many benefits available through membership in CLCA.
Cost is $15 per person with RSVP, and $20 at the door. RSVP to Jan at [email protected].
LIFE MEMBER Tom Lucas
Performance Nursery (310) 925-8075
Take a Deep Breath…
Like you, I have been very busy at work, and last week was especially busy with
CLCA activities. My week included meeting or talking with several C-27 contractors in the field, and at CLCA meetings such as LA/SGV, Pacific Coast Chapter, and the Channel Islands Chapter.
In my meetings with contractors, when I would ask – “How are you?...What’s going on?...How is business?...or whatever came to my Midwestern mind as a greeting – I noticed
almost 100% of the contractors, and lots of others, would first take a Deep Breath before they answered. This got me to thinking. Could it be that that reaction is from a built-in unconscious response from our bodies wanting more oxygen? Perhaps to help bring clarity to our thinking process before we respond to questions dealing with complicated, emotional or sensitive issues? Hmmmm.
When I asked these questions last year, I immediately got sighs and head shaking before responses. I’ll take all this as a sign that things are much better now than they were last year. This is not to say that good times are without their own pressures (labor shortages, increasing wages, etc.). But pressures related to business manage-ment are definitely easier to deal with than those related to business survival, as had been the case in recent years.
As it turns out Breathing is good and so is Business! Here are some tips on the subject of proper Breathing…
From the:
Proper breathing goes by many names. You may have heard it called diaphragmatic breathing, abdominal breathing, or belly breathing. When you breathe deeply, the air coming in through your nose fully fills your lungs, and you will notice that your lower belly rises. The ability to breathe so deeply and powerfully is not limited to a select few. This skill is inborn but often lies dormant. Reawakening it allows you to tap one of your body’s strongest self-healing mechanisms.
So, deep breathing does not have to be limited to those prac-ticing yoga or meditation. Try a little deep breathing for clarity of thought and some new ideas. And while you’re at it, relax and think about how you are going attend one of our upcoming Chapter events! See you soon.
4 August 2017 The Channel Islands Clipper
DAN DVORAK Channel Islands President
CLCA Insurance Solutions
President’s Message
BrightView Tree Company to Host Area Chapters at a Two-Part Educational Event• August 24, Specimen Tree Preservation and Relocation Yard,
Sunland – Tree Preservation, Relocation and Installation
• September 7, BrightView Tree Company Nursery, Fillmore – Nursery Tour and Talk
Area CLCA chapters will be treated to a two-part Educational Event hosted by our friends at BrightView Tree Company.
What’s unique about this event is that it will be held in two parts on two different days.
On Thursday, August 24 members will learn about specimen tree preservation, relocation, installation and care at BrightView’s Specimen and Relocation Yard across from Angeles National Golf Club. That address is 9500 Foothill Blvd., Sunland. The program will get started at 6 p.m. and will include dinner.
Sponsoring the August 24 event are BrightView Tree Company, SiteOne Landscape Supply, Rain Bird, Birch Financial, and SPJ Lighting.
On Thursday, September 7 members will take a tour with comment from tree experts at BrightView Tree Company Nursery in Fillmore. That address is 3200 W Telegraph Road, Fillmore, CA 93015. Arrive at 4:30 p.m., tour begins at 5 p.m. with dinner at 6:30 p.m.
All CLCA members and friends from chapters in the region are invited to these special Educational Events, but you have to RSVP to [email protected] or Dan Dvorak (310) 480-7803 to reserve your spot. Cost to attend is $20 per person for each location.
Don’t miss out. Here’s where landscapers can learn “everything you ever wanted to know about trees and tree installation, but are afraid to ask.”
The Channel Islands Clipper August 2017 5
PRESIDENT Brandon Bogeaus
American Nurseries (818) 222-0440
CHAIRMAN OF THE BOARD/EVENTS
Julio Gomez Coastline Equipment
(805) 485-2106 [email protected]
Protecting Our Softscape
California Invasive Plant Council Symposium October 24–27• Palm Springs to Host 26th Annual Meeting
Join us Oct. 24-27 for our first ever Symposium in
the desert! Land managers, researchers, and conservation-ists will gather for the 26th annual Cal-IPC Symposium in Palm Springs, surrounded by mountains in the Coachella Valley! We’ll be celebrating the end of another field season in style at the Riviera Palm Springs, hangout for Frank Sinatra, Dean Martin and Sammy Davis, Jr. in the days of the Rat Pack.
The California Invasive Plant Council symposium will have the latest in invasive plant biology and management, with talks, posters, trainings, discus-sion groups and field trips on projects addressing invasive plants from riparian, grassland, mountain, coastal, and aquatic/wetland habitats. Attendees will share information about effective tools, relevant research, non-chemical management approaches as well as the latest on herbicides.
Our theme is “Working Across Boundaries,” and we’ve organizing special sessions on the importance of engaging diverse communities, ways to incorporate traditional ecological knowledge into manage-ment, and the roles botanic gardens can play in addressing invasive plants. Come exchange knowledge with the amazing network of land stewards in California!
Tuesday features two trainings during the day and the DPR Laws & Regulations session in the evening. The main conference sessions take place all day Wednesday and Thursday, with our awards banquet Wednesday night. Field trips on Friday show off informa-tive invasive plant management efforts in the region.
For attendees with a California applicators license, we will apply for continuing education credits from the Cal. Dept. of Pesticide Regulation: 12 hours of “Other” credit for the main Symposium (plus additional “Other” credit for trainings) and 2 hours of “Laws and Regs.”
The Symposium will also a photo contest, student travel stipends, an auction and raffle, and Symposium Archive Presentations, proceedings and working group notes for previous Symposia back to 1995.
Dates: Last day for early-bird pricing is Sept. 1. Last day for regular pricing is Oct. 15. After that, please register at the door.
Member: $320 early bird / $345 regular / $370 late
Non-Member: $370 early bird / $395 regular / $420 late
Student: $50 early bird / $65 regular / $80 late (in degree program or within 6 months after graduation)
Symposium Volunteer: $225 (4 hours of help at the event; limited spots available)
Presenter discount: $25 (one person per paper or poster)
Registration covers the DPR Laws and Regulations session Tuesday evening and all sessions Wednesday and Thursday. All meals provided Wednesday, and breakfast Thursday. Optional Tuesday trainings and Friday field trips have an additional charge.
For more information and to register, contact California Invasive Plant Council, 1442-A Walnut St., #462, Berkeley, CA 94709; p: (510) 843-3902 , f: (510) 217-3500, [email protected].
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Industry News
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Ewing Irrigation & Landscape Supply Announces Organizational Changes Focus on Growth and Operational Support By Veronica Biczo, Ewing Public Relations Manager
Ewing Irrigation & Landscape Supply recently announced orga-nizational changes to better position the company for future
growth, while improving ongoing support for its more than 200 locations. Ewing is the largest family-owned supplier of landscape and water management products in the country.
To support these efforts, Ewing has implemented five strategic transitions to provide greater and more focused support to its stores and employees. These transitions include re-defining and aligning Ewing’s geographic divisions, focusing on employee devel-opment and customer education with the creation of the Talent Resources department, merging several shared financial services into one department, combining sales and marketing teams and strength-ening its focus on business development.
“Our new company structure is positioning Ewing for growth through increased support and resources for our customers, employees and stores. We have a tenured executive team, leading our efforts and creating greater opportunities for our Ewing Family of employees,” said Douglas W. York, President and Chief Executive Officer.
Ewing’s executive leadership team, led by York includes Richard York, Chief Operating Officer; Mark Finstad, Executive Vice President of Shared Financial Services; Jim Hudson, Executive Vice President of Sales and Marketing; Jon Luoma, Executive Vice President of Procurement and Operations; J.R. Richards, Executive Vice President of Talent Resources; Cliff Woodbury, Executive Vice President of Culture and Employee Engagement; Jeff Lanahan, Executive Vice President of Business Development; Eric Niedermann, Vice President of Information Technology; Aaron Budimlija, Division Vice President Mountain Central; Ray Murphy, Division Vice President Southeast; Bill Snider, Division Vice President West; Sean Wimble, Division Vice President Texas; Paul Glover, Executive Coach; and Steve Deist, Chief Strategist Officer.
About EwingEwing Irrigation & Landscape Supply is the largest family-owned supplier of landscape and water management products in the country. As your business partner, we offer products and education for irrigation and landscape, turf and land management, outdoor living, sports fields, golf and sustainable solutions. Our nationwide network of friendly, knowledgeable staff helps green industry profes-sionals discover products and services for business success.
The Channel Islands Clipper August 2017 7
Gone Fishin’
Swan Hill Olive Nursery
• Verticillum wilt resistant• Fruitless with little or no pollen• Full sun to partial shade• Moist to dry soil• Drought tolerant• Low canopy with evergreen foliage• 24” boxes through 120”
Nursery Division - South (805) 524-3939 Fax (805) 524-4354
Nursery Division - North (209) 886-5511 Fax (209) 866-5508
Nursery Division - Swan Hill Olives (623) 935-0545 Fax (632) 935-1608
Specimen Relocation & Preservation (818) 951-5500 Fax (818) 951-8106
Swan Hill Olive
Tree Company
®
Swan Hill Olive Nursery
• Verticillum wilt resistant• Fruitless with little or no pollen• Full sun to partial shade• Moist to dry soil• Drought tolerant• Low canopy with evergreen foliage• 24” boxes through 120”
Nursery Division - South (805) 524-3939 Fax (805) 524-4354
Nursery Division - North (209) 886-5511 Fax (209) 866-5508
Nursery Division - Swan Hill Olives (623) 935-0545 Fax (632) 935-1608
Specimen Relocation & Preservation (818) 951-5500 Fax (818) 951-8106
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Nursery Division - South (805) 524-3939 Fax (805) 524-4354
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Specimen Relocation & Preservation (818) 951-5500 Fax (818) 951-8106
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3rd Annual CI Deep Sea Fishing Trip October 13
Get your fishing tackle ready (or you can rent it there), and make sure you have your CA deep sea fishing license
purchased and with you. The long awaited 3rd Annual Channel Islands Deep Sea Fishing Trip is just around the corner. This is one of the most fun-filled, action packed events the Channel Islands Chapter organizes each year. Members from surrounding Chapters are also welcome to participate.
Set for Friday, October 13 (the fish won’t be lucky, but we will), and departing from Channel Islands Sportsfishing in Oxnard, CI members and friends will spend a day of fishing, fun and networking on the seas around the beautiful Channel Islands. The fish are plentiful this year, as are the CI anglers vying for that jackpot top prize.
Cost per angler is only $95, a big savings thanks to our generous Sponsors: CLCA Insurance Solutions and SPJ Lighting. Space is limited, so contact Dan Dvorak to pay online. Last day to register is September 29.
Arrive by 5 a.m. to check in, boat leaves at 5:30 a.m. and returns about 4 p.m. Channel Islands Sportsfishing is located at 4151 Victoria Ave., Oxnard, CA 93035. Call Dan Dvoark with questions at (310) 480-7803. More details as they become available.
19055 Abdera Street / Rowland Heights, CA 91748tel 626.965.5015 / cell 626.715.1757 / fax 866.591.5093
JOHN R. HERNANDEZPublisher / CEO
8 August 2017 The Channel Islands Clipper
21st Century Marketing
Website Marketing Strategies By Ron Perry, egniteBIZ
Can your business improve with a few strategic words placed on your website?
What about tapping into tools that really let you know about your audience … without spending money? Is there a way to truly make your company – large or small – stand out online and be seen?
Short answer: You bet. Longer answer: With so many businesses competing for the top spot in search engine results, it’s easy to get lost. But, it doesn’t have to be.
Here’s how you can tap into local traffic and take very necessary steps to grow your web presence, improve search engine rankings, and, ultimately, expand your exposure. These tricks can improve your website visibility in local search results, grabbing the attention of your potential customers.
Your Website – Keywords and Meta TagsWe’re going to get into the down and dirty in your website backend real quick with two concepts: meta tags and keywords.
Keywords are exactly what you think they are: words that are key to describing your business. These are words potential customers are using to find your business and should be related to your business.
Meta tags are HTML elements that provide information about a webpage for search engines and website visitors. Correct use of
these meta tags can have a significant impact on your presence online. The more descriptive, attractive and relevant the description, the more likely someone will click through.
Install Google AnalyticsIf you don’t know what Google Analytics is, haven’t installed it on your website, or have installed it but never look at your data, it’s time to change that. Installing it helps your business by answering questions like:
• How many people visit my website and where do they live?
• Do I need a mobile-friendly website? (Hint: yes, you do!)
• What websites send traffic to me?
• What marketing tactics drive the traffic?
• Which pages on my website are the most popular?
• How can I improve my website’s speed?
• What content do my visitors read?
Call-to-ActionWhat’s the most important action on your website? Filling out a lead generation form? Buying a product? Whatever the action, you need to make it obvious for people and easy for them to execute with a call-to-action in the header. This plays a paramount role in optimally converting your visitors into customers. Make it acces-sible on every page, above the fold.
Other PlatformsSet up your Google Plus Local Page and Optimize it Correctly – Google Plus is a necessity thanks to its Local Page optimization. Focusing your efforts on optimizing it can lead to high rankings, pins on local maps and more.
Create and Optimize Other Business Citations – Google is important, but so are other search engine platforms. Your business name, address, phone and services need to be the same on Google, Bing, Yahoo, Yelp, and beyond. And, you need to be listed on all of them, resulting in higher exposure in your local, organic search results.
Encourage Customer Reviews – Customer reviews on social media can be integral in your success. Aside from delivering exceptional customer service and services, you’ve got to ask people to let others know about their experience. Often, businesses offer incentives for reviews, such as “write a review and save 10% on your next service,” etc. You want to get people talking (so long as it is good) and you also want to thank them for talking with personal messages and sharing reviews/engaging your customers on your social platforms.
Ron Perry is an expert in digital marketing and a managing partner at egniteBIZ, a company dedicated to growing business online presence through the development of high-end custom sites and targeted online marketing strategies. He can be reached at (877) 379-7888 x710 or [email protected]. Ron will be the Keynote Speaker at the CLCA Regional Educational Event and Membership Night September 28 hosted by the SFV Chapter.
RON PERRYDirector of Sales
egniteBIZ
MEMBERCLCA
clca.org/benefits
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The Channel Islands Clipper August 2017 9
CLCA Member Benefits
Save Time & Money with CLCA Staples Advantage
A new member benefit, the CLCA Staples Advantage, offers CLCA members convenience and big savings on the business
supplies you need. Keep things going swimmingly. Save time and save money when ordering ink, envelopes, computers, printers and so much more from Staples!
The program offers helpful online tools such as customized shopping lists and order tracking that makes reordering your preferred products easy. It also offers more of what you need, including office essentials, cleaning supplies, snacks, safety products, copy and print services and more.
Find products from all the top national brands with a simplified procurement process. With a single supplier for everything, you save time and enjoy exclusive discounts and special CLCA pricing on thousands of products.
So, let’s review: with Staples Advantage, CLCA members get the same great products and next day delivery on most items, but better pricing and more opportunity for discounts. Provide a specific list or browse the existing huge selection of items ranging from furniture to general office, janitorial or breakroom supplies. Free shipping on orders over $50.
To set up your own unique log in under CLCA’s master account, visit the member benefit page at CLCA.org. For more informa-tion contact our Staples Representative, Jason Nichols, at (916) 471-9061 or [email protected]. Start taking advantage of our group buying power today!
CLCA HR Hotline – Human Resources Info Free to Members• What forms are required by law when I hire a new employee?
• My employee is chronically late for his shift. How can I manage the situation?
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• Do I have to pay for the tools used by my employees?
Do you have questions about the best (and legal) way to handle employee or staff issues? Or would you like advice regarding a specific situation? For concerns about hiring or firing or just general procedures you want to ensure are done correctly, CLCA’s HR Hotline has the solutions you need to make your business run smoothly.
Protect your business from costly fines and penalties. Call (800) 399-5331.
“We were making some staff changes, and I wanted to be sure I was doing them properly and legally. I contacted CLCA’s HR hotline and they walked me through the process. This CLCA benefit was a great help and ensured that things were handled the right way.” – Javier Lesaca, Lesaca Landscape Company, Inc.
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10 August 2017 The Channel Islands Clipper
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12 August 2017 The Channel Islands Clipper
Village Nurseries and Star Roses and Plants Expand Agreement• New Varieties Includes World’s First Dwarf Jacaranda
Village Nurseries Wholesale LLC and Star® Roses and Plants, a leading plant genetics company based in West Grove, PA.,
have expanded their current partnership with the introduction of significantly important regional new plants including the world’s first dwarf Jacaranda tree.
According to David House, Village Nurseries CEO, the specialty grower for landscape professionals is placing into production several new varieties as well as trialing and evaluating many more, including the world’s first dwarf Jacaranda, ‘Bonsai Blue’ PP# 26,574. ‘Bonsai Blue’ was bred in Japan then sent to Hochberg Export in Israel for the grafting process to take place. After purchasing the grafted plants from Israel and bringing them to California, they will be available later this year as a bush, and even-tually a tree to about 20 feet tall.
Omer Hochberg, president of Hochberg Export Ornamental Plants Ltd., commented, “Jacaranda ‘Bonsai Blue’ is a spectacular new innovation, a great plant with rich blue flowers, attractive foliage, and compact growth. Hochberg are delighted to be working with Village Nurseries in bringing this beautiful plant to the California landscape.”
“Village Nurseries offers landscape professionals regionally appro-priate plants that are unique, patented and exclusive for both
residential and commercial uses,” explained House. “Bonsai Blue represents a breakthrough in plant breeding and, as such, reflects our commitment to increase our internal investment in new plant varieties while allowing designers and architects to create signature designs.”
Star Roses and Plants and Village Nurseries are also working on introducing varieties of Buddleia and a dwarf Cupressocyparis leylandii called ‘Shorty’ PP# 19,618, in addition to several new varieties of Grevillea, Leucodendron, Lomandra, Photinia, Raphiolepis, and Tecomaria.
House is also excited about Village Nurseries’ new Landscape Architect and Design Group which was formed to help landscape architects and designers become familiar with new plant products during the trialing stage. “We want feedback from the top profes-sionals on how these plants grow and perform,” he said.
Peter Kruger, director of new products and licensing at Star Roses and Plants, commented, “Village Nurseries’ Landscape Architect and Design Group (LADG) brings a unique opportunity for our company to get new plants into the hands of landscape profes-sionals much faster. We are working very hard to ensure that Village Nurseries has first opportunities of all our new plants for their LADG Program.”
Safety First!
Understanding ‘Reduced Risk’ Pesticides From GreenIndustryPros.com
The EPA’s Office of Pesticide Program’s Conventional Reduced Risk Pesticide Program expedites the review and regulatory
decision-making process of conventional pesticides that pose less risk to human health and the environment than existing conven-tional alternatives.
The goal of this program is to quickly register commercially viable alternatives to riskier conventional pesticides such as neurotoxins, carcinogens, reproductive and developmental toxicants, and ground-water contaminants. This ensures that these reduced-risk pesticides get into the marketplace and are available to LCOs as soon as possible.
The EPA says that reduced-risk pesticides offer several advantages, including low impact on human health, lower toxicity to non-target organisms (birds, fish, plants), low potential for groundwater contamination, low use rates, low pest resistance potential, and compatibility with Integrated Pest Management (IPM) practices.
Several pesticides – from suppliers including Dow, DuPont, PBI/Gordon, Valent and Syngenta – have been registered as reduced-risk for use in commercial and/or residential turf settings, with others on the way.
Visit the EPA website for more information on the Conventional Reduced Risk Pesticide Program.
2018 CI Slate of Officers Named• Election of Officers and Directors to be held
September 14, 12 noon at Cisco’s Mexican Restaurant, Westlake Village
The individuals who have expressed interest in leading the Channel Islands Chapter for 2018 as Officers and Directors,
have been put forth as a slate to be elected at the CI Board Meeting on September 14, 2017, 12 noon at Cisco’s Mexican Restaurant in Westlake Village. They are:
President – Sarah Corbin, Grounds Maintenance ServicesChairman of the Board – Dan Dvorak, CLCA Insurance SolutionsPresident-Elect – John Hernandez, El Dorado CommunicationsSecretary/Communications – Katie Moldenhauer, BrightView
Tree CompanyTreasurer – Brandon Bogeaus, American NurseriesV.P. Membership – Bob Klaidman, SPJ LightingV.P. Education / Ambassador – Pete Dufau, Dufau LandscapeV.P. Events – Claudio Sandoval, Jr. Claudio’s Landscape
InnovationsV.P. Communications – Kyle Hillendahl, Hollywood West ElectricAssociate Member Director – Julio Gomez, Coastline EquipmentLegislation – Atty. Michael Martin, Myers, Widders, Gibson, Jones and Feingold, LLP
CI members also interested in running for one of these offices or getting involved in one of the CI committees should contact President Dan Dvorak at (310) 237-5474. All CI members and friends are welcome to attend.
The Channel Islands Clipper August 2017 13
Deception in Business
14 August 2017 The Channel Islands Clipper
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6 Signs You Are Over-Fertilizing Your Plants By Richard Restuccia, Jain Irrigation
“If a little is great, and a lot is better, then way too much is just about right!” – Mae West
When it comes to fertilizing plants Mae West’s advice can be deadly. Plants receiving the proper amount of fertilizer
respond quickly in growth and look great. The result makes it temping to give them more fertilizer (in dose, frequency or both) and often this is a mistake. Below are six signs you can easily recognize to determine if you are giving your plants too much fertilizer:
1. Yellowing and wilting of lower plant leaves2. Browning of leaf margins and tips3. Black brown or rotting roots4. Slow to no growth5. Leaf drop6. Crust of fertilizer on soil surface
The signs for over-fertilizing your plants are very similar to those from overwatering plants. However, the signs of over fertilization will occur quickly after your fertilize. You will also recognize over fertilization because you know you were tempted to push the limits. Always read and follow the label directions.
Why Do Plants Need Fertilizer?Plants need to be fertilized because most soil does not provide the essential nutrients required for optimum growth. Even if you are lucky enough to start with great garden soil, as your plants grow, they absorb nutrients and leave the soil less fertile.
What Happens to the Plant When You Over-Fertilize?When you add too much fertilizer to the soil plants cannot take up water. Plants rely on an osmotic pressure gradient in order to collect water. When the concentration of dissolved solids rises continuously from the soil around the roots to the core of the root, this causes water to flow into the plant. When the pressure around the roots gets too high the flow of water reverses. This is where the term burning your plants comes from. The water is flowing from the leaves out the roots and the leaves burn because they don’t have water to cool them.
Plants adjust to variations in the level of nutrients around their roots but they do best when the level is consistent. This is one of the main benefits of fertigation. Fertigation provides a little bit of fertilizer each time you water so the level around the root stays consistent. This is much better than occasionally shocking your plants with fertilizer. Plants are just like us. We perform better and feel better when we don’t get to full or too hungry. Moderation is the key for our plants and us.
Too much fertilizer can be bad for the environment. If you add too many nutrients excess fertilizers are leached into our ground water, rivers and oceans. This is a concern for people with a few plants because cumulatively in landscapes the amount adds up quickly. Farmers are concerned too because many use large amounts of nitrogen for their crops.
How to Save an Over-Fertilized PlantWhen you do get carried away with fertilizer or just have a buildup of fertilizer in your potted plants there are some steps you can take to save your plants. Leach the fertilizer out of the soil with a long watering taking the fertilizer out of the root zone or out the bottom of the pot. If there is a crust of fertilizer on the surface of the soil remove it carefully. Don’t take more than ¼ of soil with it. Remove the wilted or and burned leaves. Stop fertilizing and rethink the amount you are using. You have a good chance of saving the plant.
You really don’t have to be a chemist to be a good gardener or grower. However, awareness of how fertilizers impact your plants will improve your success rate. If you enjoyed this article please subscribe to the blog or follow me on twitter H2oTrends.
Otto-090310-horiz.indd 1 3/10/09 1:58:12 PM
ROSES: Hundreds of VarietiesLandscape Shrubs and Trees • Fruit Trees • Berries
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Call Our Advertisers First!Birch Equipment Finance ........................................................15CLCA Advantage ..................................................................... 8CLCA Insurance Solutions ................................................. 3, 4 Coastline Equipment ............................................. 2, Back CoverCragoe Pest Services .................................................................. 5DIG ........................................................................................12El Dorado Communications ..................................................... 7Ewing......................................................................................... 6Gro-Power ..............................................................................10Kellogg Garden Products ........................................................... 6Kurapia Direct.......................................................................... 6Landscape Contractors Insurance Services ..........................7, 15Landscape Expo - Long Beach ................................................10Netafim ...................................................................................... 2Olson Irrigation Systems .........................................................14OrganoGold Alkaline Coffee ..................................................14Otto & Sons Nursery ............................................. 14Pacific Sod ...............................................................................15Quinn Company ....................................................................... 9Santa Barbara Stone & Masonry, Inc. ..................................10Smith Pipe & Supply ..............................................................15Southland Sod ..........................................................................13Swan Hill Olive Nursery ......................................................... 7Tyent Water for Wellness ......................................................... 5Village Nurseries .....................................................................13West Coast Turf .....................................................................10
The Channel Islands Clipper August 2017 15
Advertising Index
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