Educator Effectiveness

Supporting Student Achievement at the Source

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Pearson is empowering educators—teachers and school leaders—at every stage of theircareer to understand and improve their performance.

By providing the right tools andresources, we’re helping practicing educators discover ways to improve their teaching so they can better personalize instruction and accelerate learning for all students.

NCLB Waivers

• States shaded in purple will be applying in November, 2011. • States shaded in blue will be applying in February, 2012. • States shaded in green have signaled interest in applying, but did

not submit a notice of intent to the DOE yet.

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Demands for Educator Effectiveness Systems

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Educator Effectiveness: Increased Instructional Productivity + Improved Student Outcomes

• Defining the Market• Teachers and administrators/school leaders• Focused on in-service teachers and practicing administrators• Customers are state agencies and districts• Procurement offices include IT, HR, State Education Agencies, Local Education

Agencies• There are 13,924 school districts in the US, 132,656 K-12 Schools, and over 3

million public school teachers.

• Sizing the Market• Overall market size: 2.8 billion dollars in annual USED budget for state and

districts grants under great teachers and leaders; estimate $528 million gets spent on platforms and/or new evaluation measures and systems including online PD.

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Leading with the Platform

• Platforms with Educator Friendly Dashboards• Backbone for integrating data collection and reporting into a dashboard with

flexible data visualization with clear links to development resources• The Schoolnet EDS Suite will provide customers:

• Easy access to web-based reports about educator performance and development needs:

1. observational evaluations

2. professional development

3. teacher and principal growth plans

4. student achievement data, including growth measures

5. value-added models

6. surveys and other measures

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Valid, legally defensible measures and tools

• Educator Effectiveness as an Assessment System

• Legal Defensibility & Peer Review

• Research-based intervention and development

Go to Market

• Utilize existing Pearson sales channels :– A&I State Account Leads and existing A&I sales channels– School Group, SAS and the large district account leaders – SchoolNet sales channels– Leverage SchoolNet’s district relationships and position as reform-

minded, entrepreneurial organization– Focus primarily on digital marketing strategies– Conduct public affairs campaign around educator effectiveness to

establish thought leadership position– Work with state and federal Government Relations staff (and DC BD

staff): – Track and influence educator effectiveness policies—develop policy

frameworks to help shape legislation and align to our business strategy– Develop new relationships and alliances to improve our position and

inform our strategy

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Growth, Value Added, Teacher Effectiveness

Value-Added

Value-Added

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Growth and VAM

• Implementing and Developing Measures– Pearson projection measure (e.g., TX, OK)– Growth model for alternate assessments– Colorado Growth Model for VA– Pinellas County, FL– Oaklawn ISD, IL

• Conducting Research– Comparing and contrasting student

growth models value-added models measures of teacher effectiveness

– Evaluating practical, psychometric, and policy assumptions

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Perceptions

• My Voice• iKnow My Class• Custom

94% of teachers receive one of the top two ratings and less than 1 percent are rated unsatisfactory

73% of teachers surveyed said their most recent evaluation did not identify any development areas

63%of administrators say their district is not doing enough to identify, compensate, promote and retain the most effective teachers

50%of students in some parts of the country drop out, and contribute to a national drop out rate of more than 30%

The Widget Effect, Our National Failure to Acknowledge and Act on Differences in Teacher Effectiveness

The New Teacher Project, 2009

Huh?

Calibration Process

Discussion of Observables for Elements

Review Evidence for Case Study

Enter Ratings

Debrief & CalibrateRatings

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Frameworks and Rubrics

• The TIGER Model• New York State • InTASC Board• 3600 evaluations• Research and Development for Custom Models

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Experience

• National Board for Professional Teaching Standards– Test Development– Benchmarking– Recruiting, hiring, and management of scorers– Develop and implement scorer training– Scoring (Performance tasks and observational video)– Validity Scoring for MET study

• New York Teacher Licensure Assessment• New York annual performance review rubric• Tennessee TIGER Model for teacher evaluation (Danielson

Derivative)• Stanford Teacher Performance Assessment • Denver• Idaho• Kentucky

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Services

• Growth Models

• VAM models

• Developing a legally defensible educator effectiveness system

• How to identify multiple Indicators

• How to combine multiple data sources into an effectiveness rating

• Survey development and administration

• Rubric development and refinement

• Alignment of PD resources to educator effectiveness systems

• Individualized educator growth plans

• The formative use educator effectiveness information• How to understand Growth and/or VAM data• How to use Growth and/or VAM data• Educator effectiveness data for educator development

Continuing Coordination

• Continued pipeline cooperation• Focus on states for RttT round 3 and Waivers

– Meetings with state leaders– Legislative Guidance– RttT proposal guidance

• Web Launch– Surveys, Videos, Research, Thought Leadership

• Build Educator Effectiveness Network Communication– eBlasts, Twitter, Webinars, Blog

• A Roadmap for Educator Effectiveness Systems– Overview publication– In depth topic area papers– Interactive web presence

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The Research Agenda • Completed

– Making sense of the metrics bulletin– NCME conference submissions

A roadmap to teacher effectiveness Beyond student data: Other data sources for teacher effectiveness Putting together the pieces: A suggestion for generating teacher effectiveness

measures – Developing an Educator Effectiveness System (roadmap)– CCSSO NCSA

• Current– Ahead of the Curve (white paper)– Teacher Effectiveness Handbook– EE metrics (NERA conference presentation)– Where’s the Value in Value-Added? (white paper)– Factors that Affect teacher quality (bulletin)– VAM – The model chosen matters (report)– Validity evidence for VAM (report) 

• Future– Impact on Reliability of adding VAM to EE measures– Options for non-tested grades and subjects – Teacher growth

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The Movement

• Data gives individuals the power to understand their performance and manage their personal learning curves.

• Robust web reporting tools and user-friendly dashboards provide better access to and insight into educator performance data, student performance data, and the relationship between them.

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