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Effective Speaker Marketing Tools that Close Deals Prepared for NSA - AZ Candidate Session September 2019 Dr. Karen Jacobson

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Page 1: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

Effective Speaker Marketing Tools

that Close Deals

Prepared for

NSA-AZ Candidate Session September 2019

Dr. Karen Jacobson

Page 2: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

Identify key elements that professionals seek

Obtain knowledge to develop your own media kit

Gain confidence in being well represented

www.drkarenjacobson.com

Page 3: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.comImage: Dreamtime Stock

Page 4: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

Business Card

Speaker One Sheet

Website

Speaker Video

Social Media

www.drkarenjacobson.com

Page 5: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

Do we know they are a speaker?

Images

Busy or clear? (enough white space?)

Is there a call to action?

www.drkarenjacobson.com

Let’s Review The One Sheet

Page 6: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Page 7: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Page 8: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Page 9: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Page 10: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Page 11: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Page 12: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Page 13: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

➢Business Portrait

➢Positioning Statement

➢Speech Titles

➢Testimonials

➢Brief Bio & Expertise

➢Contact info

What Should Be On Your One Sheet?

Page 14: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Let’s Review The One Sheet

https://tinyurl.com/yydd64s4

Page 15: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Page 16: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Page 17: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Page 18: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

www.drkarenjacobson.com

Page 19: Effective Speaker Marketing Tools that Close Deals › wp-content › uploads › 2019 › 09 › Get-… · Born into 6th generation Mormon The 19th of her father's 58 children The

Connect with me on Social Media

Book Dr. Jacobson for Your Next

Event www.drkarenjacobson.com

480 447-MIND (6463)

– DrkarenJacobson

– @Drkarenjacobson

– DrkarenJacobson

www.drkarenjacobson.com

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