Replacing Zenith: 5 Reasons to Upgrade Legacy BDRs

Ted HulsyVP of Marketing, eFolder415-235-6087ehulsy@efolder.net

Matt OrrDirector of Operations, Proactive Networks626-204-0915

morr@proactivenetworks.com

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Agenda

• Introductions• Proactive Networks legacy BDRs

– Problem– Approach– Results

• 5 reasons to upgrade legacy BDRs• Q&A

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eFolder Expert: Matt Orr

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Proactive Networks

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• Founded in 1995• Serves SMBs in Pasadena, Los Angeles,

surrounding area• 12 Employees• 40 bundled managed services clients

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Proactive Networks Legacy BDR Situation

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45Legacy BDRs

4BDR Vendors

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Proactive Networks Legacy BDR Problem

• BDRs pale in comparison to new servers• BDRs running out of storage

– Backing up more data than ever before– Do we have to change our retention policy?

Do we have to get rid of historical data?We don’t want to!

• Dissimilar hardware from multiple vendors– Lack of ease to monitor and collect data– Some vendors have uncertain future

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Proactive Networks Approach to Legacy BDRs

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• Make BDR a requirement– Refresh every 3 years

• Own the equipment– Client does not know best– Charge for BDR as a monthly service

• Markup on storage significantly– But be flexible and willing to renegotiate

• Standardized on eFolder

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Proactive Networks Results

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• BDR upgrade success– 35 of 40 bundled managed services clients have

BDRs– 10 other clients have BDRs as standalone

managed service– 60% of BDRs upgraded– Standardized on eFolder BDR for ShadowProtect

• BDR profitability– 80-90% margins on off-site storage

• Selling storage in blocks of 50 gigabytes

– Breakeven between 6-10 months

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• Businesses need to guard against any and every kind of downtime

• Recovery must be fast and complete– Minutes not hours!

• Meeting RTO, making SLA• Refresh is opportunity to remind client

why they need BDR

Reason 1: Improve Recovery Time and Guarantees

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Reason 2: Avoid Risking Obsolescence

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• An outdated, at-risk BDR is nonsensical– Avoid the “Now what?” situation

• Risky BDR deployments– Zenith 32-bit appliances– Windows Server 2003

• Newer BDRs are priced competitively

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Reason 3: Access New Software and Features

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Reason 4: Lower Storage Costs and Consumption

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Legacy BDRs

35¢(average, per gig)

eFolder BDRs

20¢(per gig)

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Reason 5: Set Expectations for Hardware Refreshes

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Legacy BDR Decision Tree

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Zenith BDR

Do nothing

Forklift upgrade

Buy timeeFolder BDR

Rescue Program

Repurpose hardware

New, eFolder BDR

New, eFolder BDR

eFolder Cloud for

ShadowProtect

eFolder BDR Upgrade Program

eFolder Offers

• BDR Rescue Program– Data migration to eFolder Storage Cloud– No forklift upgrade– Incredible savings

• BDR Upgrade Program– Upgrade competitive legacy BDR– $1,000 credit to new eFolder BDR– Free inbound shipping– eFolder BDR for ShadowProtect or

eFolder BDR for AppAssure

© 2014 eFolder, Inc. All Rights Reserved.15

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eFolder Competitive Advantages

• Leverage the power of the cloud• Manage the migration from on-

premises to cloud servicesAdapt

• Your own service offerings• Your own pricing• Your own branding

Differentiate

• Predictable, monthly revenue streams• Low operating costs• Consistent margins and cash flow

Thrive© 2014 eFolder, Inc. All Rights Reserved.

Q&A

www.efolder.net

+1 800-352-0248