http://www.avitrader.com/

Emirates interest may not be enough to

2022upgrade in 380 justify Airbus A

)1(

The Airbus A380 is a bit of a paradox as it is loved by

passengers for its space and comfort, but despite

being able to carry appreciably more passengers, it is

disliked by airlines who, up until the recent drop in the

price of aviation fuel, have leant more towards the

smaller twin-engine jets which are more economical

too run.

The current lack of interest in these larger-style

planes, including the Boeing 747, and which can carry

up to 525 passengers, is reflected in the fact that last

year there were no orders placed for the 747 or A380

jets, the industry showing greater interest in the

smaller craft.

Back in December 2014 Airbus had decided to

accelerate its research into upgrading the A380 and

had entered into discussions with Rolls-Royce to

provide a variety of all-new engine options for the

A380neo and the larger A380-900 stretch ranging from

derivatives of the A350‟s XWB-84/97 to the future

Advance project which had been unveiled earlier in

The following month, January 2015, Tim Clark, CEO of

Emirates, Airbus‟ largest client for the A380, confirmed

their wish to acquire a further 100 A380s providing

Airbus upgraded the engines.

http://www.avitrader.com/

(2)

“What we‟ve said as Emirates is if you‟re going to do the

Neo, we‟re in for 100,” he said at the World Economic

Forum that month. “Put it on the table, we‟ll start off for

you.” A Neo development would cut seat-mile costs by a

projected 10 – 13%.

However support from Emirates with an order worth

US$43 billion at list prices would not be sufficient for

Airbus to continue with the proposed upgrade for

2022/2023 and interest from other airlines would be

needed.

Clark has urged other carriers to reevaluate the

superjumbo as a viable solution to likely capacity

constraints which may come into play at airport hubs in

the Americas and Europe over the next three-to-seven

years.

“The Neo would do a lot of good for marketeers to go

and sell what I think is essentially a very good product,”

Clark said. “I‟m confident that if they do that, they can

find buyers for this plane post-2020.”

Airbus Chief Executive Fabrice Bregier said at an

industry gathering in New York this week that he

believes an upgrade to the A380 aircraft in 2022 may be

too early, confirming that while interest from Airbus is

important, the company must still justify to other airlines

that an upgraded aircraft has merit.

http://www.avitrader.com/

m extension to engine 30Royce opens £-Rolls

production facility in Derby, UK

“Rolls-Royce celebrated the official opening of its £30m

extention to its Derby Assembly & Test facility on

November 23rd. The 2867 m² extension will increase

capacity to assemble Trent civil aero engines and

become the production hub for the Trent XWB. Rolls-

Royce has installed new equipment and is making use of

advanced manufacturing processes helping to boost

productivity in order to meet customer demand. Over the

next two to three years, Trent XWB production will grow

to more than 300 engines a year – the equivalent of one

every working day. The engine is expected to be in

service for many years, creating an annuity of

aftermarket services that will generate revenues for

decades to come.

http://www.avitrader.com/

ATR establishes Representative Office in

BeijingATR, the turboprop manufacturer, opened a

Representative Office in Beijing, a new milestone in its

long history of cooperation with China. For nearly 20

years China has been a strategic partner and supplier for

ATR. Key airframe sections and some components of

the wings of ATR aircraft are produced by Xian Aircraft

Company (XAC), a subsidiary of AVIC. The

establishment of the Representative Office in Beijing

enables ATR to further develop and strengthen

dependable relationships with Chinese partners,

potential customers and Chinese authorities. The new

ATR Office is located at the Tianzhu Airport. The growing

ATR team in Beijing, led by VP Sales China & Chief

Representative Wang Qi, will benefit from Airbus‟

working platform and experience in China to develop and

consolidate ATR‟s footprint across the country.

http://www.atn.aero/

Norwegian becomes first airline to offer live TV

European flights on (1)

Low-cost airline Norwegian today became the first

airline to offer live TV on board European flights.

Passengers using Norwegian’s free inflight WiFi can

now watch Bloomberg Television and Norway’s TV 2

News live on the airline’s fleet of 87 WiFi equipped

aircraft. The new service was launched today on a

flight from Oslo to Berlin and will be available on

flights from the UK to 29 destinations around

Europe.

Norwegian passengers departing Gatwick, Edinburgh,

Birmingham or Manchester for Europe can watch live TV

using their handheld device by connecting to the free

WiFi available on board.

Bjørn Kjos, Chief Executive Officer at Norwegian

said: “We‟re very excited to be the first airline in Europe

to offer live television on board. Introducing Bloomberg

Television and TV 2 News to our passengers opens the

door to more content choices and a better overall inflight

experience. By offering free Wi-Fi combined with

complementary live television, we are setting the stage

for a passenger experience like no other in the sky.”

http://www.atn.aero/

(2)

The launch of live TV was developed by Norwegian‟s

frequent flyer program, Norwegian Reward, and

Norwegian cable television company RiksTV.

CEO of RiksTV, Christian Birkeland said: “We are

proud to be involved in such a historic event. To

broadcast live TV on mobile devices is a key part of our

strategy. We are happy that we have the opportunity to

do this on Norwegian‟s aircraft.”

Bloomberg, the global business and financial information

and news leader, will be providing the international news

on board.

Adam Freeman, Managing Director, Bloomberg

Media, EMEA said: "We are delighted that Bloomberg‟s

unique and innovative approach to modern business

journalism and analysis will now be experienced by

today‟s global, mobile business news consumers on

Norwegian in Europe. Allowing travellers across the

continent to follow the very latest market-moving stories

live on Bloomberg Television while in the air will enable

them to reach their destinations fully informed and

primed or their day.”

News in Norwegian will be provided by TV 2 News,

Norway's only news channel.

http://www.atn.aero/

(3)

TV 2 news and sports editor Jan Ove Årsæther

said: “Viewers expect to be able to watch live news at all

times. It is therefore gratifying that we, together with our

very forward-thinking partners, can offer live news on

Norwegian‟s European flights. People will never have to

miss out on breaking news, even in the air. TV 2 News is

literally on air all the time.”

Live TV on board is provided by Global Eagle

Entertainment (GEE), a worldwide provider of aircraft

connectivity systems, operations solutions and media

content to the travel industry.

Aditya Chatterjee, CTO and SVP of Connectivity

Systems at GEE said: “This important collaboration

between Global Eagle Entertainment and Norwegian

marks an important component of next generation inflight

connectivity offerings that Global Eagle is poised to

deliver worldwide.”

Norwegian is the first airline in the UK and Europe to

offer inflight WiFi on its brand new Boeing 737-800

aircraft. Norwegian flies one of the youngest fleet of

aircraft in the world averaging an age of four years.

http://www.atn.aero/

plane and kululaboard a -ondoppelgängerFind your

flightswin

outh Africa‟s favourite low-cost carrier, kulula.com is

adding cheer to their flights just before the festive

season kicks off by calling on passengers to search for

their „doppelgänger‟ on their next flight with the „Green‟

airline. Who? You may ask. A doppelgänger, German in

origin, refers to "twin strangers" – people unknown to

each other who look alike.

The doppelgänger trend has become a global

phenomenon, resulting in remarkable first-time meetings

of people who have nearly identical features.

“At kulula, we are all about making flying fun and a novel

experience for all our passengers. Recently two

strangers in the UK made global headlines when they

took a selfie that shared their uncanny resemblance.

This inspired us. The doppelgänger trend has taken the

world by storm and many can‟t believe how two

strangers can actually be twins. Finding your own

doppelgänger can add fun and banter to your flight and

we do love giving away free flights to our fans”, says

Shaun Pozyn, Head of Marketing for kulula.com

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