EGYPT’S LEADINGPRODUCERO F D A I R Y A N D J U I C E P R O D U C T S

C O M M I T M E N T

Juhayna Food Industries is a leading

Egypt-based manufacturer specialized

in the production, processing and

packaging of milk, yoghurt, juice, and

juice concentrate. Since its founding

in 1983, it has secured a frontrunner

position in the dairy and juice industries

in Egypt and the Middle East, a feat made

possible through its firm commitment to

delivering a wide range of high-quality,

healthy, and safe products that have

become trusted household names.

Founded by Mr. Safwan Thabet, Juhayna

Food Industries was built on a vision to

introduce the market to a new business

model for food production that at its

core. Today, with 4 fully operational

facilities, 28 distribution centers, over

65,000 retail outlets, and 5,000

European Holstein heifers held at its

disposal on its fully-owned dairy

farm, Juhayna continues to raise the

benchmark for premium quality Egyptian

manufactured products. In its 35 years of

operations, Juhayna’s dairy segment has

cultivated an ever-increasing number of

customers loyal to its brands, affording

it a comfortable lead above all its dairy

competitors and a significant market

share that currently stands at 57% in

2018. It is also the sole supplier of dairy

for McDonalds Egypt alongside many

other leading fast-food restaurants,

hotels, airlines, and educational

institutions.

Our use of quality ingredients, internally

manufactured concentrates, and

state-of-the-art technologies for

processing and packaging, alongside

heavy investments in R&D to enhance

our product offerings, aid in fulfilling our

vision of bringing quality and healthy

JUHAYNA

Juhayna is a market pioneer with the

largest product mix available in Egypt.

products to Juhayna’s consumers. To this

effect, having achieved notable success

in our Egyptian and Middle East markets,

we’re committed to expanding our

footprint across Africa, Asia and Europe

as an extension of our core belief and

social responsibility towards bettering

the lives of the community at large.

Juhayna Food Industries began production in 1983 with a total capacity of 35 tons per day and total sales of USD 4 million. Today, the company owns 4 plants in addition to 28 sales and distribution centers, a fleet size of over 1,000 vans and trucks, and boosts a net income of 400 Million USD (FY17).

Our success is a testament to the strategic investments we’ve made in innovation and technology, and our continued dedication towards enhancing our production standards.

J O U R N E Y

Operations begin with a state-of-the-art

manufacturing facility in the Sixth of October

City, a suburb west of Cairo. Juhayna

becomes the first company to partner with

the global packaging giant, Tetra Pak (Alfa-

Laval at the time), becoming a pioneer in the

packed milk, yoghurt, and juice industry.

Juhayna’s shares first traded on

the Egyptian Exchange Market

(EGX), in addition to being named

the “Best African IPO” by a leading

international investment and

communications group “Africa

Investor”; in a joint summit with the

New York Stock Exchange to promote

investment on the continent.

Juhayna becomes the exclusive

supplier of dairy to McDonald’s

Egypt and enters into supply

agreements with a number of

leading global fast-food chains

(Burger King, KFC, and Pizza Hut),

hotels, airlines (Lufthansa & Egypt

Air), educational institutions, and

the Egyptian Ministry of Education.

Despite political and economic volatility,

Juhayna maintains its market leadership

position by remaining committed to its

investment and expansion plans to support

the Egyptian economy.

New Technology (TBA-Edge): Juhayna

group introduces a new technology in

May 2012, TBA-Edge, which is considered

a bi-product of ongoing commitment

towards innovation and a USD 20 million

investment that the group made in order

to differentiate itself and set its products

apart from its competitors. Manufactured

through a new, high capacity production

line, the new package guarantees the

highest levels of sterilization, uniqueness

and a modern appeal.

Building on its strategy of innovation,

Juhayna introduces a new whipping

cream product to the Egyptian market;

the first of its kind.

Juhayna launches its vertical integration

expansion plans & the development of

its manufacturing facilities in addition

to establishing new facilities. The

Group acquired El Masreya Company

for Dairy and Juice Products. The new

manufacturing facility significantly boosts

production capacity from 100 tons per day

to 600 tons per day.

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JUHAYNA

Juhayna’s shares first traded on

the Egyptian Exchange Market

(EGX), in addition to being named

the “Best African IPO” by a leading

international investment and

communications group “Africa

Investor”; in a joint summit with the

New York Stock Exchange to promote

investment on the continent.

Launch of Operations at Egyfood Yogurt

Plant in Sixth of October City

Despite political and economic volatility,

Juhayna maintains its market leadership

position by remaining committed to its

investment and expansion plans to support

the Egyptian economy.

New Technology (TBA-Edge): Juhayna

group introduces a new technology in

May 2012, TBA-Edge, which is considered

a bi-product of ongoing commitment

towards innovation and a USD 20 million

investment that the group made in order

to differentiate itself and set its products

apart from its competitors. Manufactured

through a new, high capacity production

line, the new package guarantees the

highest levels of sterilization, uniqueness

and a modern appeal.

Juhayna establishes a new dairy

farm, decreasing reliance on external

suppliers —a move that ensures

quality while simultaneously securing

supply quantities. The company also

inaugurates three new distribution

centers taking the tally up to 30

DCs, with three additional centers

commissioned for 2016.

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Juhayna started the production of Arla

Cheese in Juhayna’s factories. This is

an acknowledgement of competence

and a proof that Juhayna’s factories are

in accordance with the highest global

standards.

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In 2018, Juhayna joined the United

Nations Industrial Development

Organization’s (UNIDO) MED

TEST II initiative, which aims to

encourage sustainable consumption

and production patterns in the

Mediterranean region

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Juhayna’s dairy segment focuses on the production of plain and flavored milk, cream, and white cheese, as well as speciality products for global manufacturers, retail outlets, and leading restaurant chains. Currently Juhayna’s Egyptian marketshare of plain milk stands at 57% and its share of flavored milk at 50%.

Juhayna’s yoghurt segment includes spoonable as well as drinkable yoghurts, and is comprised of over six successful and highly recognizable brands in the Egyptian market — such as Rayeb and Zabado — ranging in size from single serving to restaurant bulk use. Currently, Juhayna holds a 29% market share in the spoonable yoghurts market and a 60% market share of drinkable yoghurt.

From affordable packaged milk and traditional family-packs of spoonable yoghurt to premium juices and flavored yoghurt drinks, Juhayna’s diverse range of products is a key aspect of its success.

Our business operations are divided into four segments; Dairy, Yoghurt, Juice, and Concentrates & Others.

P R O D U C T S

JUHAYNA

Y O G H U R TD A I R Y

C O N C E N T R AT E S & O T H E R S

Juhayna’s juice segment holds a leadership position in the highly competitive juice market in Egypt by developing the flavorful and healthy beverages that have become iconic in the region and a staple in Egyptian households. The fruit pulps and concentrates used to make our juices are manufactured from the highest-quality fresh fruits, squeezed and distilled using the most up-to-date technology in accordance with global standards. Juhayna holds a 18.4% share of the total juice market in Egypt.

Juhayna’s position as the largest juice manufacturer in Egypt could not have been achieved without a Concentrates production and distribution segment. Not only is Juhayna’s Concentrates line of business a key strategic component of Juhayna’s value chain — with 75% of its concentrates production used in juice manufacturing by the company — its operations are sophisticated enough to sustain itself as an independent business unit. The concentrates LOB supplies a wide variety of customers ranging from private consumers to multinational corporations.

J U I C E

Juhayna is a leading Egyptian producer of

plain milk stands at 57% and its share of

flavored milk at 50%.

KEY FACTS& F I G U R E S

From affordable packaged milk and traditional family-packs of spoonable yogurt to premium juices and flavored yogurt drinks, Juhayna’s diverse range of products is a key aspect of its success. Our business operations are divided into four segments; Dairy, Yoghurt, Juice, and Concentrates & Others.

+200S TO C K K E E P I N G U N I T S

M A N U FAC T U R I N G FAC I L I T I E S

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D I S T R I B U T I O NC E N T E R S

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5KE U RO P E A N H O L S T E I NH E I F E R S

C O N S U M E R SS E R V E D DA I LY

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+4K

Cairo

FarafraOasis

FACILITIES& C A P A B I L I T I E S

Manufacturing is at the heart of Juhayna’s operation with a state-of-the-art milk factories, juice facility, yoghurt plant and one facility that produce concentrates.

Juhayna has Egypt’s largest distribution network. The group’s distribution arm has grown to include 28 distribution centers and 65,000 retail outlets across Egypt.

BAHEYAH O S P I T A L

Juhayna pursues launching effective community initiatives aimed at raising awareness about the importance of health care and nutrition.

This matches the overall objective of the sustainable development goals which is “ensuring that everyone enjoys a healthy lifestyle and wellbeing no matter their age.”

AWARDS& C E R T I F I C A T E S

Juhayna’s Research & Development department is one of the company’s major assets and one of the most significant differentiating factors between us and our competitors.

11/07/2018Date

28th Tammuz 5778

Page Number: 1 of 1Company Code: 6246Certificate Number: 36726-1

El-Marwa Food Industries Co.Lot 43, 4th Industrial Zone6th of October CityGiza12563Egypt

KOSHER CERTIFICATE

COURT OF THE CHIEF RABBIBETH DIN, LONDON

Dayan Ch. Ehrentreu, KASHRUT DIVISION - KLBDEmeritus Rosh Beth Din & Consultant Dayan Rabbi J. D. Conway, DirectorDayan M. Gelley, Rosh Beth DinDayan I. BinstockDayan Y. AbrahamDayan S. Simons

Kosher LogoProduct Kosher StatusProducts Code

The following products manufactured by El-Marwa Food Industries Co., 6th of October City, Egypt at the factory sitelisted below are Kosher certified by the London Beth Din Kashrut Division (KLBD) for year round use and according to theKosher status below.

LEMON JUICE NFC Pareve non-Passover KLBD

LEMON PULP CELLS Pareve non-Passover KLBD

This Kosher certificate is valid until 11 July 2019 and is subject to renewal at that time.

Rabbi Jeremy Conway Dayan Menachem Gelley

Head Office: Kashrut Division, 305 Ballards Lane, London, N12 8GB, United KingdomTel: +44 (0) 20 8343 6246 Fax: +44 (0) 20 8343 6254eMail: info@klbdkosher.org Web: www.klbdkosher.org

Registered by: SAI Global Assurance Services Ltd (Registered in England No: 3690660) Partis House Davy Avenue Knowlhill Milton Keynes MK5 8HJ United Kingdom (“SAI Global”), and subject to the SAI Global Terms and Conditions for Certification. While all due care and skill was exercised in carrying out this assessment, SAI Global accepts responsibility only for proven negligence. This certificate remains the property of SAI Global and must be returned to SAI Global upon its request.

This is to verify that:

Egyptian Co for food industries EgyFood Juhayna Group Plot 19A & 19B, 6th Industrial Zone, 6th Of October City, Giza, 12451 EGYPT Complies with the requirements of McDonalds Supplier Quality Management System Grade: B - 91% For the following scope: The covered Ice Milk Mix for Shakes and Soft Serve at the 6th October site has been independently verified and meets the criteria laid down in the McDonald’s SQMS Standard. Certificate No: SSCS44792 The audit was held: from 27 March 2018 to 28 March 2018 Date of Certificate: 19 April 2018 Next Audit Due: 27 March 2019

Kimberly Coffin Director – Global Accounts APAC

AWARDS& C E R T I F I C A T E S

From cost-saving production measures to quality control and development of human capital, utilizing this asset to its full potential is a major part of our strategy going forward as we continue to innovate and uphold quality standards as well as become more efficient by maximizing cost-saving measures.

From affordable packaged milk and

traditional family-packs of spoonable yoghurt to

premium juices and flavored yoghurt drinks, Juhayna’s diverse range

of products is a key aspect of our success.

BUSINESSS E G M E N T S A N D L E G A L S T R U C T U R E

EL MASREYA

D A I R Y S E G M E N T

INTERNATIONAL CO. FOR MODERN FOOD INDUSTRIES(EL DAWLEYA)

J U I C E S E G M E N T

EGYPTIAN FOOD INDUSTRIES(EGYFOOD)

Y O G H U R TS E G M E N T

EL MARWA FOR MODERN CONCENTRATES

C O N C E N T R AT E SS E G M E N T

TIBA FOR TRADE AND DISTRIBUTION

C O M M E R C I A LA R M

EL ENMAA FOR AGRICULTURE DEVELOPMENT & LIVESTOCKENMAA FOR RECLAMATION &AGRICULTUREENMAA FOR LIVESTOCK

A G R I C U LT U R ES E G M E N T

E X P O R T @ J U H A Y N A . C O M