Sukh Manhas Young Anderson

Jan Enns, MA Jan Enns Communications

Elected Officials Must Themselves be Resilient:

Social Media Survival Strategies

UBCM 2019

Welcome

• Whythismatters• Legalissues

•  Whatcanbedone–ornot• Survivaltips

Why?

Legal Issues

   Defamation

• Whatisdefamation?•  Defamationismadeoutwhenitcanbeproventhat:• Words,eitherspokenorwritten,tendtoloweraperson'sreputationintheeyesofareasonableperson.• Thedefamatorywordswerepublishedtoatleastonepersonotherthanthepersonallegingthathe/shewasdefamed.

• DefencestoaDefamationClaim• Truth• FairComment• QualifiedPrivilege

• OptionsWhereYouHaveBeenDefamed• Donothing.• Demandanapologyandretraction.• Commencelegalproceedings.

• ConsidertheImplications

   Criminal Law

• CriminalCode•  PublicMischief• 140(1)Everyonecommitspublicmischiefwho,withintenttomislead,causesapeaceofficertoenteronorcontinueaninvestigationby(a)makingafalsestatementthataccusessomeotherpersonofhavingcommittedanoffence;(b)doinganythingintendedtocausesomeotherpersontobesuspectedofhavingcommittedanoffencethattheotherpersonhasnotcommitted....

• CriminalHarrassment• 264(1)Nopersonshall,withoutlawfulauthorityandknowingthatanotherpersonisharassedorrecklesslyastowhethertheotherpersonisharassed,engageinconductreferredtoinsubsection(2)thatcausesthatotherpersonreasonably,inallthecircumstances,tofearfortheirsafetyorthesafetyofanyoneknowntothem.

• (2)Theconductmentionedinsubsection(1)consistsof…(b)repeatedlycommunicatingwith,eitherdirectlyorindirectly,theotherpersonoranyoneknowntothem;...or(d)engaginginthreateningconductdirectedattheotherpersonoranymemberoftheirfamily.

• UtteringThreats• 264.1(1)Everyonecommitsanoffencewho,inanymanner,knowinglyutters,conveysorcausesanypersontoreceiveathreat(a)tocausedeathorbodilyharmtoanyperson;(b)toburn,destroyordamagerealorpersonalproperty;or(c)tokill,poisonorinjureananimalorbirdthatisthepropertyofanyperson.

Tips for Social Survival

“Ifyourpeoplearen’tinformedbyyou,there’sagoodchancethey’llbemisinformedbyothers.”

Powerful–BuildingaCultureofFreedomandResponsibility.PattyMcCord

Own it

• Beproactiveonyoursite• Usepicsandvideo• Haveaplantopost• Setyourgroundrules

Reach out

• Share• Follow• EngageIt’saconversation!

Correct the incorrect

• Onyoursite

Correct the incorrect

• Monitorothersitesbutrespondonyours

Diving into the conversation

• Doyourresearch• Explain“why”• Providefacts,background,links• Includepublicopinionwhereyoucan• Consideryour“tone”• Getasecondopinionbeforeyoupost

Responding Publicly

• Respondpubliclyandtakeitoffline• Invitethemtocontactyou• Reachoutwithaprivatemessage

Handling negative posts

• Answeruptotwotimes• Leavetherantersandthetrolls

Empathy is your super power

“Socialmediaisaspectatorsport.”JayBaer,HugyourHaters

More than just social Be ready

Sukh Manhas Young Anderson

Jan Enns, MA Jan Enns Communications

Q & A

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THANK YOU!