electric goggles 2013

The clock swung its lazy l i t t le arm backwards eventually resting at one past a quarter, screaming at the moon to r ise i ts drunken head. Stoney eyes peered above the horizon, blasting rays of neon blackness to the mass of land, eventually bl inding i ts praying servants. “Death kil l kiss love forgive” a contradict ion to the t imeless self conscious of up vs. down, black vs. white, and good vs. evi l . Life is full of bad choices and here is yours. Your god, my devil , wonder or know. Man or woman, crazy or sane. Pick your poison and null i fy the fact that choosing

the lesser of two evils is st i l l choosing evil .

DARK VS LIGHT

0 0 6ºN

From the dead darkest matte black to the brightest f luorescent pop of gloss color, this full-spectrum collection of sol id color frames offer options for everyone. The muted tones of the Darks make a statement in stealth while the high-contrast coloration of the Lights glow with i l luminated intensity. The l ine between dark and l ight has been drawn. Now you have

to choose which side you’re on.

SOLID SERIES

A. MISSISSIPPI MUD

B. BRICK

C. DARK NIGHT

D. DARK SEAS

DARKS

A.

B.

C.

D.

0 0 7ºN

“THE LINE BETWEEN DARK & LIGHTHAS BEEN DRAWN”

E. THE REAL TEAL

F. TOXIC SNOT

G. PUNK PINK

H. SALMONELLA

LIGHTS

E.F.

G.

H.

0 0 8ºN

Conceal your existence

LODGE SERIES

S O L A R

0 0 9ºN

O N Y X

D A G G E R

E C L I P S E

S N O W C A M OC O M B A T C A M O

Whether you want to blend into the background as you rip through the trees or prefer to stand out amid the crowd of clones, the Camo Series keeps you covered.Conceal your identity with a classic, earth-tone mil i tary camo or draw the enemy in with the ultra bright, chaos color camo. No matter which tactic you choose, the

Camo Series is advanced weaponry.

CAMO SERIES

0010ºN

“BLEND IN”

N E O N Z E B R AD A R K S A F A R I

0011ºN

“STAND OUT”

0012ºN

R I D E R I N S P I R E D D E S I G N S E R I E SPAT MOOREIIKKA BACKSTROMTORIN YATER-WALLACEARTHUR LONGOMARCO FEICHTNERETHAN MORGANMAT SCHAERTYLER CHORLTON

0013ºNSNOW 13 0013ºN

GG ALLIN SAID IT BEST:“WHISKEY FUELS THE FIRE,

KEEP IT LIT.”

AVA I L A B L E I N :

E G B 2

MATTE - BRONZE/SILVER CHROMENº EG1013601_ BSRC

E G B 2 S


E G 2


E G 2 . 5


PAT MOORE

0014ºNSNOW 13 FALL 20130014ºN

“SIMPLE STYLE WITH A TOUCHOF NORTHWEST SPIRIT”

IIKKA BACKSTROM


E G B 2


E G B 2 S


E G 2


E G 2 . 5


0015ºNSNOW 13

“ORIGINAL HAND DRAWN TYPEFACECOMBINED WITH A MELLOW COLOR PALLETE”

0015ºN

TORIN YATER-WALLACE


E G B 2


E G B 2 S


E G 2


E G 2 . 5


0016ºNSNOW 13 FALL 20130016ºN

“SOME SCRATCHED DARK FILMSWITH HIDDEN LADIES”

ARTHUR LONGO


E G B 2

GLOSS - BRONZE/GOLD CHROMENº EG1013654_ BGDC

E G 2


0017ºNSNOW 13

“FEELIN’ LIKE A ROCKSTARWITH A DESTROYED STYLE ”

0017ºN

MARCO FEICHTNER


E G 2 . 5

GLOSS - BRONZE/RED CHROMENº EG0713658_ BRDC

E G B 2 S

GLOSS - BRONZE/RED CHROMENº EG1113658_ BRDC

0018ºN

“JUST A VARIATION OFCROSS LINES”

ETHAN MORGAN


E G B 2


E G B 2 S


D E S I G N E D B Y F LO R I A N H E I N K Ew w w. f l o r i a n h e i n k e . d e

0019ºN

“A COMIC STYLE FOR A NEW VISION”

MAT SCHAER


E G B 2

GLOSS - BRONZE/SILVER CHROMENº EG1013657_BSRC

E G 2 . 5


0020ºN

“SYMBOLS MEAN DIFFERENT THINGSTO DIFFERENT PEOPLE.. . ”

TYLER CHORLTON


E G B 2


E G 2


0021ºN


Tupac or Biggy? Wu-Tang Clan or N.W.A.? The ongoing battle between the East and West coasts is more than L.A. versus New York; more than just skyscrapers versus rolling papers. It’s about attitudes and influences. The East vs West collection keeps the rivalry alive, featuring art and motifs from the Big Apple as well as the City Of Angels. It’s up to you to represent the coast you love

most.

EAST VS WEST


MATTE - BRONZE/BLUE CHROMENº EG1013501_BBLC

E G B 2


E G 2


E G 2 . 5

0023ºN

“KEEPING THERIVALRY ALIVE”


GLOSS - BRONZE/GOLD CHROMENº EG1013551_BGDC

E G B 2


E G 2


E G 2 . 5

VS

T R U E A R T I S T SC O L L A B O R AT I O N SN O N P R O F I T

J I M B O P H I L L I P SJ A M E S H A U N T

R E P O P - M F GG N A R LY

B 4 B CF U C K C A N C E R

V O LC O MA P O

L A N D I N G

0026ºN

“AN ARTIST WHO STRIVES TO PUSHTHE ENVELOPE OF WHAT’S POSSIBLE”

Jimbo was born and raised on eye-popping artwork. His father, Jim Phill ips, is the creator of the iconic “Screaming Hand.” Jimbo learned from his father but has taken the bold graphic style in his own direction while st i l l maintaining the classic family style. Jimbo is an art ist who strives to push the envelope of what is possible on a skateboard, helmet, or any surface and continues to do so in a f luid yet edgy style. Keep your eyes peeled for Jimbo’s graphic assault! www.j imbophill ips.com

JIMBO PHILLIPS


T R U E A R T I S T S

GLOSS - BRONZE/BLUE CHROMENº EG1013751_BBLC

E G B 2


E G 1 K


E G 2


E G 2 . 5

“NATURAL ABILITY, STRONG MOTIVATIONTO THRIVE & SELF-TAUGHT TECHNIQUES”

0027ºN


E G B 2

MATTE - BRONZE/RED CHROMENº EG1013752_BRDC

E G B 2 S


E G 2


E G 2 . 5


James Haunt is the creat ive fusion of founder James Gi l let te and his al ter ego Haunt . Whi le undertaking some formal tra in ing in d ig i tal design, the major i ty of James’s work stems from natural abi l i ty , strong mot ivat ion to thr ive, and sel f-taught techniques. These strong character ist ics are what developed his unique and sought af ter design style , large-scale mural work, and or ig inal c lothing p ieces. www.

jameshaunt .com

JAMES HAUNT

T R U E A R T I S T S

“INSPIRED BY VOLCOM SNOW OUTERWEAR”

0028ºN

4th season doing a colab, the goggle is inspired from their 13/14 snow outerwear. www.volcom.com

VOLCOM

C O L L A B O R AT I O N S

VOLCOMWith core value and industry strength, this year’s co-op matches Volcom’s outerwear to mark the 3rd term of the V.Co-Lab. www.volcom.com



E G B 2 S


E G 2


E G 2 . 5


E G B 2


E G 1 K


E G 1

0029ºN


Electric joins forces with the famous french snow brand APO.Based on the dark vs l ight idea, bizmut - art ist who already worked with Electric on several projects - translates his vision on this goggle but also on a pair of skis, part of the new APO collection.

www.apo-snow.comwww.bizmutonmyback.com

APO

“DEATH CAN’T DANCE”



E G 2


E G B 2


MATTE - JET BLACKNº EG1013801_JTBK

E G 2 . 5



N a t i v e A m e r i c a n i n s p i re d a n d d e s i g n e d w i t h J a m i e M a t h i s o f R E P O P - M F G . J a m i e i s k n o w n f o r h i s h i g h q u a l i t y l e a t h e r w o r k a n d m e t a l c a s t i n g .

w w w . r e p o p m f g . c o m

REPOP-MFG

“NATIVE AMERICAN INSPIRED & DESIGNED”


E G B 2


E G 2


“DON’T TAKE US TOO SERIOUSLY,WE CALL THIS THING GNARLY”

Gnarly started as an inside joke with all the homies in Laguna Beach, CA. I t wasn’t really even intended to be a clothing company, just a funny word we’d write on all our boards. More than anything we started i t so we could show people the way we see snowboarding and skateboarding, put people we l ike on the team regardless of their status on the exposure meter, and design clothes we al l want to wear. We got a couple shirts made and i t ’s been growing ever s ince. Above all… don’t take us too seriously, we called this thing GNARLY, sorry i f you don’t get i t .

www.gnarlyclothes.com

GNARLY

GLOSS - BRONZE/RED CHROMENº EG0513851_BRDC

E G 2



GLOSS - BRONZE/RED CHROMENº EG1013851_BRDC

E G B 2

0032ºN

“THIS GREAT IDEA TO COMBINEBOTH BEANIE AND STORAGE BAG”

Landing is a garment company making the best headwear in the game. The whole collaboration idea came up with a mutual thought. We probably all lost once our microfiber bag where you can store your goggle when you’re done with i t and you usually use your beanie as some kind of soft storage instead. That’s how Landing and Electric came up with this great idea to combine both beanie and storage bag and brought you this amazing beanie that includes an inside microfiber

bag for either sunglasses or goggle.www.landingheadwear.com

LANDING COLAB


E G 2




E G B 2

0033ºN


STORAGE COMBO DETAILSPack including goggle + beanie.

0034ºN

B4BC (Boarding for Breast Cancer) is a 501(c)3 non prof i t foundat ion dedicated to provid ing educat ion, prevention and support programs for young people and t h e a c t i o n s p o r t s c o m m u n i t y a t l a rg e . T h ro u g h g r a s s roots events, year-round educational outreach and the Survivorship Fund, B4BC is able to further i ts mission of promoting early detection & a healthy, ac-t ive l i festyle as the best means of breast cancer pre-

vention.w w w. b 4 b c . o r g

B4BC


GLOSS - BRONZE/PINK CHROMENº EG0713951_BPKC

E G 2 . 5

“BREAST CANCER EDUCATION,PREVENTION & SUPPORT”

N O N P R O F I T

GLOSS - BRONZE/PINK CHROMENº EG0613951_BPKC

E G K

“FIGHTING CANCER BYRAISING AWARENESS”

The Fuck C ance r Foundat ion ’s miss ion is to f ig ht cancer by ra is ing aware ne ss and to e ducate about ear ly cancer detect ion , u l t imately put t ing an e nd to la te stag e cancer d iag nos is . Throug h our D y in 2 L ive ( Wis h- Grant ing/Dre am ) prog ram, we look to enr ich the l i ves o f those f ight ing cance r by o f fe r ing them an exper ience that wi l l br ing joy , hope , ins p irat ion and courag e to the ir l i ves . In do ing th is , the prog ram hope s i t can he lp g ive the pat ient a chance to forg et , even i f i t ’s only for a day what they are bat t l ing . We hope i t can be used as a source o f ins p irat ion to those needing a br ig hter day in the ir darkest hour.

w w w. f u c k c a n c e r f o u n d a t i o n . o r g

FUCK CANCER

0035ºN


E G 2


E G B 2 S



E G B 2

N O N P R O F I T

A s p h e re i s a p e r f e c t l y ro u n d g e o m e t r i c a l o b j e c t i n t h re e - d i m e n s i o n a l s p a c e , re l a t i v e t o t h e s h a p e o f a ro u n d b a l l . L i k e a c i rc l e i n t w o d i m e n s i o n s , a p e r f e c t s p h e re i s c o m p l e t e l y s y m m e t r i c a l a ro u n d i t s c e n t e r , w i t h a l l p o i n t s o n t h e s u r f a c e l y i n g t h e s a m e d i s t a n c e f ro m t h e c e n t e r p o i n t .

S P H E R I C A L

0040ºN

“A STEP FORWARD THAT WILLCHANGE THE WAY YOU SEE THE MOUNTAINS”

EG2 is the f irst goggle that gives you more of what you need: SIGHT. Less frame and an oversized lens allows you superior peripheral v ision. A step forward that wil l change the way you see the mountains, l i terally. EG2 is

your widescreen HDTV for the mountains.

EG2

GLOSS BLACK - BRONZE/SILVER CHROMENº EG0513000_ BSRC

ONYX - JET BLACKNº EG0513101_JTBK [M]

GLOSS WHITE - BRONZE/SILVER CHROMENº EG0513050_ BSRC

GLOSS WHITE - BRONZE/RED CHROMENº EG0513050_BRDC

GLOSS WHITE - YELLOW/BLUE CHROMENº EG0513050_YBLC

GLOSS BLACK - BRONZE/RED CHROMENº EG0513000_BRDC

GLOSS BLACK - YELLOW/BLUE CHROMENº EG0513000_YBLC

GLOSS BLACK - BLUE/SILVER CHROMENº EG0513000_BSLC

GLOSS BLACK - GREY POLARNº EG0513000_GPLR

0041N

DARK NIGHT - BRONZE/BLUE CHROMENº EG0513203_BBLC [M]

PUNK PINK - BRONZE/GOLD CHROMENº EG0513252_BGDC

ECLIPSE - BRONZE/GOLD CHROMENº EG0513104_BGDC [M]

MISSISSIPPI MUD - BRONZE/RED CHROMENº EG0513201_BRDC [M]

TOXIC SNOT - BRONZE/GREEN CHROMENº EG0513253_BGNC

SALMONELLA - BRONZE/BLUE CHROMENº EG0513254_BBLC

DAGGER - BRONZE/BLUE CHROMENº EG0513103_BBLC [M]

DARK SEAS - BRONZE/GREEN CHROMENº EG0513202_BGNC [M]

THE REAL TEAL - BRONZE/RED CHROMENº EG0513251_BRDC

SOLAR - BRONZE/RED CHROMENº EG0513102_BRDC [M]

BRICK - BRONZE/BLUE CHROMENº EG0513204_BBLC [M]

º

COMBAT CAMO - BRONZE/RED CHROMENº EG0513302_BRDC [M]

EAST SIDE - BRONZE/BLUE CHROMENº EG0513501_BBLC [M]

GNARLY - BRONZE/RED CHROMENº EG0513851_BRDC [M]

WEST SIDE - BRONZE/GOLD CHROMENº EG0513551_BGDC

V.COLAB - BRONZE/BLUE CHROMENº EG0513802_BBLC [M]

SNOW CAMO - BRONZE/SILVER CHROMENº EG0513354_ BSRC

REPOP-MFG - JET BLACKNº EG0513801_JTBK [M]

FUCK CANCER - BRONZE/SILVER CHROMENº EG0513901_ BSRC [M]

JAMES HAUNT - BRONZE/RED CHROMENº EG0513752_BRDC [M]

JIMBO PHILLIPS - BRONZE/BLUE CHROMENº EG0513751_BBLC

IIKKA - BRONZE/SILVER CHROMENº EG0513652_ BSRC [M]

TYW - BRONZE/SILVER CHROMENº EG0513651_ BSRC

PAT MOORE - BRONZE/SILVER CHROMENº EG0513601_ BSRC [M]

0042ºN

“SUITED FOR SMALLER MUGS, THE EG2.5 DOESN’T COMPROMISE”

More suited for smaller mugs, the EG2.5 doesn’t compromise any of the features of i ts big brother the EG2; possibly the clearest, widest f ield of v ision goggle ever invented, designed with the essential more lens,

less frame strategy.

EG 2.5


GLOSS BLACK - BRONZE/SILVER CHROMENº EG0713000_BSRC


GLOSS WHITE - BRONZE/SILVER CHROMENº EG0713050_BSRC




GLOSS BLACK - BLUE/SILVER CHROMENº EG0713000_BSRC

NEON ZEBRA - BRONZE/PINK CHROMENº EG0713351_BPKC

SNOW CAMO - BRONZE/SILVER CHROMENº EG0713354_BSRC

0043ºN





B4BC - BRONZE/PINK CHROMENº EG0713951_BPKC

V.CO-LAB - BRONZE/BLUE CHROMENº EG0713802_BBLC [M]


DARK SEAS - BRONZE/ GREEN CHROMENº EG0713202_BGNC [M]



PAT MOORE - BRONZE/SILVER CHROMENº EG0713601_ BSRC [M]

TYW - BRONZE/SILVER CHROMENº EG0713651_ BSRC





IIKKA BACKSTROM - BRONZE/SILVER CHROMENº EG0713652_ BSRC [M]






0044ºN

“A RE-ENGINEERED SPHERICALVERSION OF OUR EGB2 WITH

ENHANCED FIT CHARACTERISTICS”

T h e E G B 2 S i s a re - e n g i n e e re d s p h e r i c a l ve rs i o n o f o u r E G B 2 w i t h e n h a n ce d f i t c h a ra c t e r i s t i c s . T h i s g o g g le i s g e a re d fo r t h e a l l m o u n t a i n s n o w b o a rd e r / s k i e r w h e t h e r t h ey a re c h a s i n g b a c kco u n t r y p o w d e r o r corduroy groomers. The EGB2S has opt imum

peripheral v ision and is for both men and women.

EGB2S

N E W F R A M E



GLOSS BLACK - BLUE/SILVER CHROMENº EG1113000_BLSC


0045ºN













FUCK CANCER - BRONZE/SILVER CHROMENº EG1113901_BSRC [M]

SNOW CAMO - BRONZE/SILVER CHROMENº EG1113354_BSRC


PAT MOORE - BRONZE/SILVER CHROMENº EG1113601_BSRC [M]

TYW- BRONZE/SILVER CHROMENº EG1113651_BSRC



IIKKA BACKSTROM - BRONZE/SILVER CHROMENº EG1113652_BSRC [M]

MARCO FEICHTNER - BRONZE/RED CHROMENº EG1113658_BRDC [M]

APO COLAB - BRONZE/GOLD CHROMENº EG1113803_BGDC [M]

ETHAN MORGAN - BRONZE/SILVER CHROMENº EG1113655 _BSRC [M]


0046ºN

“YOUTH GOGGLE WITHGROWN UP ENGINEERING”

EGK is a youth goggle with grown up engineering and design. This goggle maintains all the features of EG1s and EG.5s tai lored for your kids including quality,

helmet compatibil i ty , and superior functionality.

EGK




NEON ZEBRA - BRONZE/PINK CHROMENº EG0613351_BPKC


B4BC - BRONZE/PINK CHROMENº EG0613951_BPKC





0047ºN

C Y L I N D R I C A LA c y l i n d e r i s o n e o f t h e m o s t b a s i c c u r v i l i n e a r g e o m e t r i c s h a p e s , t h e s u r f a c e f o r m e d b y t h e p o i n t s a t a f i x e d d i s t a n c e f ro m a g i v e n l i n e s e g m e n t , t h e a x i s o f t h e c y l i n d e r. T h e s o l i d e n c l o s e d b y t h i s s u r f a c e a n d b y t w o p l a n e s p e r p e n d i c u l a r t o t h e a x i s i s a l s o c a l l e d a c y l i n d e r. T h e s u r f a c e a re a a n d t h e v o l u m e o f a c y l i n d e r h a v e b e e n k n o w n s i n c e d e e p a n t i q u i t y.


0050ºN

“THE WIDEST PERIPHERAL VISION INA CYLINDRICAL GOGGLE”

The EGB2 simply put has the widest peripheral v ision for a cyl indrical goggle. We have taken all the design cues from our premium spherical collection and transformed them into an understated, less is more design philosophy. This goggle is an overachiever and

will outperform all expectations of a basic goggle!

EGB2



GLOSS BLACK - BLUE/SILVER CHROMENº EG1013000_BSLC







0051ºN


DARK SAFARI - BRONZE/BLUE CHROMENº EG1013301_BBLC [M]


TOXIC SNOT - BRONZE/GREEN CHROMENº EG1013253-BGNC






DAGGER - BRONZE/BLUE CRHOMENº EG1013103_BBLC [M]








GNARLY - BRONZE/RED CHROMENº EG1013851_BRDC [M]

FUCK CANCER - BRONZE/SILVER CHROMENº EG1013901_BSRC [M]

PAT MOORE - BRONZE/SILVER CHROMENº EG1013601_BSRC [M]

TYW - BRONZE/SILVER CHROMENº EG1013651_BSRC

IIKKA BACKSTROM - BRONZE/SILVER CHROMENº EG1013652_BSRC [M]



“CLASSIC RETRO LOOK WITH A RE-ENGINEERED MODERN FIT”

The EGV is our new cyl indrical product for the avid all mountain or park/street r ider. This wide frame has a classic retro look, but with a re-engineered modern f i t

that has maximum peripheral v ision.

EGV

N E W F R A M E

0053ºNSNOW 13


0053ºN




GLOSS WHITE - BRONZE/SILVER CHROMENºEG1313050_BSLC


BRIGHT BRICK - BRONZE/BLUE CHROMENº EG1313205_BBLC









“SIMPLISTIC YET FUNCTIONAL DESIGN”

EG1 has been a standard since its debut. With several tune-ups through the years, it is still used by the top pros. Designed by Kip Arnette with input from Peter Line, the EG1 has found it’s own with its simplistic yet func-

tional design. Great for a medium to small sized head.

EG1






0054ºN

“SIZE REALLY DOESN’T MATTER IN THIS CASE”

I f the legendary EG1 had a miniature Doppelgänger i t would be the EG1K. Size really doesn’t matter in this case. The youth-based EG1K maintains the clean, classic l ines of i ts evil twin while holding i ts own in build. Great for kids or adults with a smaller head.

EG1K

PUNK PINK - BRONZE/SILVER CHROMENº EG0913252_BSRC

DARK SAFARI - BRONZE/SILVER CHROMENº EG0913301_BSRC [M]

THE REAL TEAL - BRONZE/SILVER CHROMENº EG0913251_BSRC

JIMBO PHILLIPS - BRONZE/SILVER CHROMENº EG0913751_BSRC





GLOSS BLACK - BLUE/SILVER CHROMENº EG0913000_BLSC

DARK NIGHT - BRONZE/SILVER CHROMENº EG0913203_BSRC [M]

BRICK - BRONZE/SILVER CHROMENº EG0913204_BSRC [M]

TOXIC SNOT - BRONZE/SILVER CHROMENº EG0913253_BSRC

0055ºN

G O G G L E T E C H

F R A M E S C H E M AT I C S E Y E B L A C K

L E N S S C H E M AT I C SL E N S O V E R V I E W

T H E R M O P L A S T I C U R E T H A N E :F L E X I B I L I T Y . . . R e t a i n s m a x i m u m f l e x i n e x t r e m e l y l o w temperatures, is abrasion resistant, and has a high tensile strength.

F I T A N D C O M F O R T. . . Fr a m e a n d n o s e b r i d g e s l i t s a l l o w f o r m a x i m u m f r a m e f l e x i b i l i t y a n d p ro v i d e y o u w i t h o p t i m a l f i t a n d c o m f o r t .

F R A M E A N D N O S E B R I D G E S L I T S

E Y E B L A C K

P E R F O R M A N C E . . . P ro f e s s i o n a l a t h l e t e s u s e i t , w h y s h o u l d n ’ t y o u ? E l e c t r i c ’s e x c l u s i v e E Y E B L A C K t re a t m e n t a b s o r b s l i g h t a n d re d u c e s g l a re i n s i d e y o u r g o g g l e . T h i s i s a l i g h t a b s o r b e n t p a i n t a p p l i e d t o t h e i n s i d e o f y o u r f r a m e t h a t k n o c k s d o w n u n w a n t e d re f l e c t i n g l i g h t re s u l t i n g i n i m p ro v e d c o m f o r t f o r y o u r e y e s . O n c e y o u g o E Y E B L A C K y o u ’ l l n e v e r g o b a c k .

T R I P L E L AY E R FA C E F O A M

F I T A N D C O M F O R T . . . O v e r l o o k e d b y t h e c o m p e t i t i o n , f a c e f o a m i s a n e s s e n t i a l c o m p o n e n t t o a p ro p e r l y f i t t i n g g o g g l e . E l e c t r i c u s e s m u l t i - l a y e re d f a c e f o a m f o r s u p e r i o r p e r f o r m a n c e , i n c re a s e d c o m f o r t , a n d a t i g h t s e a l . A l l o f o u r f a c e f o a m h a s m o i s t u re w i c k i n g p ro p e r t i e s , a n d i s l i n e d w i t h h y p o - a l l e rg e n i c p o l a r f l e e c e .

D U A L L E N S

P E R F O R M A N C E . . . E l e c t r i c u s e s d u a l l e n s c o n s t r u c t i o n t o c re a t e a c l i m a t e c o n t ro l l e d e n v i ro n m e n t w i t h i n y o u r l e n s . T h i s c re a t e s a s e a l e d s p a c e a n d a t h e r m a l b a r r i e r b e t w e e n t h e i n n e r a n d o u t e r l e n s t o p re v e n t f o g g i n g i n a l l c o n d i t i o n s .

F R A M E V E N T I L AT I O N

P E R F O R M A N C E . . . C re a t i n g a i r f l o w w i t h o u t t u r b u l e n c e a i n ’ t e a s y. T h e p o s i t i o n o f t h e f r a m e v e n t s a n d t h e d e n s i t y o f t h e v e n t f o a m b o t h p l a y a c r u c i a l ro l e i n t h e s u c c e s s o f t h i s f e a t u re . E a c h f r a m e h a s b e e n e n g i n e e re d f o r m a x i m u m a i r f l o w t o k e e p h o t a i r m o v i n g u p a n d o u t s l o w l y w h i l e k e e p i n g y o u r e y e s f ro m w a t e r i n g a n d y o u r l e n s f o g - f re e .

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E Y E B L A C K

F R A M E S C H E M AT I C SE l e c t r i c ’s s i m p l i s t i c a p p ro a c h t o f r a m e d e s i g n p u t s f u n c t i o n f i r s t . P ro p r i e t a r y c o n s t r u c t i o n t e c h n i q u e s a n d q u a l i t y m a t e r i a l s c o m p l e m e n t o u r d e s i g n s t r a t e g y. E a c h E l e c t r i c g o g g l e f r a m e h a s b e e n e n g i n e e re d w i t h p e r f o r m a n c e a n d c o m f o r t i n m i n d . P ro p e r f r a m e d e s i g n i s t h e b a c k b o n e o f o u r g o g g l e p ro g r a m .

T R I P L E L AY E R FA C E F O A M



0059ºN

D U A L L E N S

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“ P R O F E S S I O N A L AT H L E T E S U S E I T. W H Y S H O U L D N ’ T Y O U ? ”

AVA I L A B L E I N :E G 2

E G 2 . 5E G B 2 S

0061ºN

• E Y E B L A C K i s a l i g h t a b s o r b e n t p a i n t t h a t i s a p p l i e d t o t h e i n s i d e o f y o u r f r a m e t h a t k n o c k s d o w n u n w a n t e d re f l e c t i n g l i g h t .

• E l e c t r i c ’s e x c l u s i v e E Y E B L A C K t re a t m e n t a b s o r b s l i g h t a n d re d u c e s g l a re re s u l t i n g i n i m p ro v e d v i s i b i l i t y & c o m f o r t f o r y o u r e y e s .

I N N E R L E N S / P R E S S U R E VA LV E A R C O AT I N G

INNER LENS / PRESSURE VALVE

H i g h a l t i t u d e s c a n c a u s e p re ss u re t o b u i l d u p b e t w e e n t h e i n n e r a n d o u t e r le n s w h i c h c a n d i s t o r t o p t i c a l c l a r i t y. E le c t r i c u s e s a d i re c t i o n a l v a lv e t o re l i eve p re ss u re a t va r y i n g a l t i t u d e s e n s u r i n g p ro p e r v i s u a l p e r fo r m a n ce .

AR COATING

A n t i R e f le c t i o n co a t i n g i s a s u p e r t h i n t re a t m e n t t h a t i s c h a ra c t e r i z e d b y a s o f t v i o le t m i r ro r w h i c h i s a p p l i e d t o t h e i n s i d e o f a g o g g le le n s . T h i s i s u s e d t o p reve n t l i g h t f ro m re f le c t i n g o f f t h e b a c k s u r fa ce o f t h e le n s i n t o t h e w e a re r ’s eye . E le c t r i c ’s A R co a t i n g s d ra m a t i c a l ly re d u ce t h e re f le c t i n g l i g h t re s u l t i n g i n i m p rove d co m fo r t fo r yo u r eye s . T h i s t re a t m e n t i s s t a n d a rd o n E G 2 a n d E G 2 . 5 m i r ro r co a t e d o r c h ro m e d le n s e s .

0062ºN

L E N S S C H E M AT I C SE l e c t r i c h a s s e t t h e s t a n d a rd i n p re m i u m g o g g l e o p t i c s . O u r l e n s e s a re p ro d u c e d u s i n g t h e f i n e s t r a w m a t e r i a l s a n d m a n u f a c t u r i n g t e c h n i q u e s . A l l s p h e r i c a l l e n s e s a re m o l d i n j e c t e d p o l y c a r b o n a t e a n d a re d e c e n t e re d t o a s s u re o p t i c a l c l a r i t y. E l e c t r i c l e n s e s o f f e r 1 0 0 % U VA / U V B p ro t e c t i o n , a n d i n c l u d e A n t i - S c r a t c h h a rd c o a t i n g s o n t h e e x t e r i o r a l o n g w i t h A n t i - Fo g c o a t i n g s o n t h e i n t e r i o r.

A N T I - F O G L E N S V E N T I L AT I O NH A R D C O AT I N G

HARD COATING

H a rd C o a t i n g s a re a p p l i e d t o t h e o u t e r le n s i n o rd e r t o c re a t e a p ro p e r s e a l a g a i n st t h e e le m e n t s a n d a p ro t e c t i ve b a r r i e r a g a i n st t h e s c ra t c h i n g o f yo u r le n s .

ANTI-FOG

A l l E le c t r i c g o g g le le n s e s a re t re a t e d w i t h a h y d ro p h o b i c A n t i - Fo g co a t i n g . T h i s a b s o r b s m o i st u re b e fo re fo g c a n fo r m o n yo u r i n n e r le n s . D u e t o t h e ove r s i z e d s u r fa ce a re a o f t h e E G 2 a n d E G 2 . 5 le n s , w e h a ve t re a t e d t h e s e p ro d u c t s w i t h a S u p e r A n t i -Fo g co a t i n g fo r o p t i m u m p e r fo r m a n ce .

LENS VENTILATION

I n c re a s e d a i r f l o w c re a t e s a c l i m a t e c o n t ro l l e d e n v i ro n m e n t t h a t c a n re d u c e f o g g i n g a n d c o n d e n s a t i o n o n y o u r i n n e r l e n s . E l e c t r i c ’s l e n s v e n t s a re e n g i n e e re d t o p ro m o t e p ro p e r a i r f l o w a n d e f f e c t i v e l y e l i m i n a t e f o g g i n g .

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0064ºN

T E C H N I C A L K E Y

VLT / Visual Light TransmittanceVLT is the amount of v isual l ight that is transmitted through the lens. A lower VLT percentage allows less l ight to pass through the lens (Darker lenses). A higher VLT percentage allows more l ight to pass through the lens (Lighter lenses).

CAT / Category NumberCAT-4 = 3%-8% VLT. CAT-3 = 8%-18% VLT. CAT-2 = 18%-43% VLT. CAT-1 = 43%-80% VLT. CAT-0 = 80%-100% VLT.

B L U E B I R DC AT : 3

PA R T LY C LO U D YC AT : 2 - 3

C LO U D YC AT : 1 - 2

S N O WC AT : 1 - 0

N I G H TC AT : 1 - 0

“A LENS FOR EVERY OCCASION”

Electric has a lens for every occasion. With upwards of ten different f lavors and mult iple t int/chrome options, these lenses cover the full spectrum, l i terally. Low l ight, bluebird or dead grandma - we’ve got you covered. Let Electric enrich your vision, whatever the circumstance.

SPARE LENS

BLUE BIRD PARTLY CLOUDY GREY BIRD SNOWING NIGHT

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GREY/SILVER CHROMEVLT: 25% - 32% / CAT. 2

BLUE/SILVER CHROMEVLT: 16% - 22% / CAT. 2

GREYVLT: 56% / CAT.1

GREY POLARIZEDVLT: 24% / CAT. 2

YELLOWVLT: 70% / CAT. 1

BRONZE/GOLD CHROMEVLT: 14% - 22% / CAT. 3

YELLOW/SILVER CHROMEVLT: 30% - 42% / CAT. 2

BRONZE/BLUE CHROMEVLT: 18% - 22% / CAT. 2

YELLOW/BLUE CHROMEVLT: 72% / CAT. 1

BRONZE/RED CHROMEVLT: 14 - 21% / CAT. 3

ROSEVLT: 22% / CAT. 2

BRONZE/SILVER CHROMEVLT: 12% - 13% / CAT. 3

CLEARVLT: 83% / CAT. 0

JET BLACKVLT: 6% / CAT. 4

BLUEVLT: 54% / CAT. 1

GREY/SILVER CHROMEVLT: 20% / CAT. 2

BLUE/SILVER CHROMEVLT: 29% / CAT. 2

GREYVLT: 43% / CAT.1

GREY POLARIZEDVLT: 12% / CAT. 3

YELLOWVLT: 67% / CAT. 1

BRONZE/GOLD CHROMEVLT: 20% / CAT. 2

YELLOW/SILVER CHROMEVLT: 32% / CAT. 2

BRONZE/BLUE CHROMEVLT: 20% / CAT. 2

YELLOW/BLUE CHROMEVLT: 61% / CAT. 1

BRONZE/RED CHROMEVLT: 20% / CAT. 2

ROSEVLT: 32% / CAT. 2

BRONZE/SILVER CHROMEVLT: 12% / CAT. 3

CLEARVLT: 81% / CAT. 0

JET BLACKVLT: 5% / CAT. 4

BLUEVLT: 56% / CAT. 1

S P H E R I C A L

C Y L I N D R I C A L

PA C K A G I N G O B J E C T I V E

L E S S W A S T E | M O R E VA L U E

O u r n e w p a c k a g i n g a i m s t o e l i m i n a t e exce ss w a st e w h i le p rov i d i n g c u st o m e rs w i t h m o re va l u e . L e s s i s m o re . T h e p r i n t e d c a s e s le eve i s re c y c l a b le a n d i n c l u d e s yo u r w a r ra n t y i n fo r m a t i o n . T h e t h e r m a l h a rd c a s e i s re u s a b le a n d w i l l h e l p p ro t e c t yo u r g o g g le f ro m t h e s h e l f t o t h e s lo p e s . N o m o re b u l k y b ox , t i ss u e p a p e r , o r exce ss i ve p r i n t i n g , a t o t a l re d u c t i o n i n w a st e a n d a s m a l le r c a r b o n fo o t p r i n t .

0066ºN

R E U S A B L E T H E R M A LH A R D C A S E

M I C R O F I B E RG O G G L E B A G

L U G G A G E TA GI D E N T I F I E R

R E C Y C L A B L EC A S E S L E E V E

0067ºN

0068ºN

E G 2 . 5 - S P H E R I C A L

E G B 2 S - S P H E R I C A L

GLOSS BLACKBLUE/SILVER CHROMENº EG0713000_BLSC


GLOSS BLACKBRONZE/RED CHROMENº EG0713000_BRDC


GLOSS BLACKBRONZE/SILVER CHROME

Nº EG0713000_BSRC

GLOSS BLACK BRONZE/SILVER CHROME

Nº EG1113000_BSRC

GLOSS BLACKGREY POLAR

Nº EG0713000_GPLR

GLOSS BLACKYELLOW/BLUE CHROME

Nº EG1113000_YBLC


Nº EG0713000_YBLC

GLOSS WHITEBRONZE/RED CHROMENº EG1113050_BRDC


GLOSS WHITEBRONZE/SILVER CHROME

Nº EG1113050_BSRC


Nº EG0713050_BSRC

GLOSS WHITEYELLOW/BLUE CHROME

Nº EG1113050_YBLC


Nº EG0713050_YBLC

ONYXJET BLACK

Nº EG1113101_JTBK

ONYXJET BLACK

Nº EG0713101_JTBK

SOLARBRONZE/RED CHROMENº EG1113102_BRDC


DAGGERBRONZE/BLUE CHROME

Nº EG1113103_BBLC

DAGGERBRONZE/BLUE CHROME

Nº EG0713103_BBLC

ECLIPSEBRONZE/GOLD CHROME

Nº EG1113104_BGDC


Nº EG0713104_BGDC

MISSISSIPPI MUDBRONZE/RED CHROMENº EG1113201_BRDC


DARK NIGHTBRONZE/BLUE CHROME

Nº EG1113203_BBLC

DARK SEASBRONZE/ GREEN CHROME

Nº EG0713202_BGNC

BRICKBRONZE/BLUE CHROME

Nº EG1113204_BBLC


Nº EG0713203_BBLC

THE REAL TEALBRONZE/RED CHROMENº EG1113251_BRDC


Nº EG0713204_BBLC

PUNK PINKBRONZE/GOLD CHROME

Nº EG1113252_BGDC


TOXIC SNOTBRONZE/GREEN CHROME

Nº EG1113253_BGNC


Nº EG0713252_BGDC

COMBAT CAMOBRONZE/RED CHROMENº EG1113302_BRDC

ETHAN MORGANBRONZE/SILVER CHROME

Nº EG1113655_BSRC

MARCO FEICHTNERBRONZE/RED CHROMENº EG1113658_BRDC


Nº EG0713253_BGNC

SNOW CAMOBRONZE/SILVER CHROME

Nº EG1113354_BSRC

SALMONELLABRONZE/BLUE CHROME

Nº EG0713254_BBLC

PAT MOOREBRONZE/SILVER CHROME

Nº EG1113601_BSRC

NEON ZEBRABRONZE/PINK CHROME

Nº EG0713351_BPKC

REPOP-MFGJET BLACK

Nº EG0713801_JTBK

TORIN YATER-WALLACEBRONZE/SILVER CHROME

Nº EG1113651_BSRC


Nº EG0713354_BSRC

V.CO-LABBRONZE/BLUE CHROME

Nº EG0713802_BBLC

IIKKA BACKSTROMBRONZE/SILVER CHROME

Nº EG1113652_BSRC


Nº EG1113802_BBLC

EAST SIDEBRONZE/BLUE CHROME

Nº EG0713501_BBLC

B4BCBRONZE/PINK CHROME

Nº EG0713951_BPKC

JAMES HAUNTBRONZE/RED CHROMENº EG1113752_BRDC

FUCK CANCERBRONZE/SILVER CHROME

Nº EG1113901_BSRC

WEST SIDEBRONZE/GOLD CHROME

Nº EG0713551_BGDC

PAT MOORE BRONZE/SILVER CHROME

Nº EG0713601_ BSRC


Nº EG0713651_ BSRC


Nº EG0713652_ BSRC

MAT SCHAERBRONZE/SILVER CHROME

Nº EG0713657_BSRC

MARCO FEICHTNERBRONZE/RED CHROMENº EG0713658_ BRDC

JIMBO PHILLIPSBRONZE/BLUE CHROME

Nº EG0713751_BBLC


E G 2 - S P H E R I C A L

GLOSS BLACK BRONZE/RED CHROMENº EG0513000_BRDC

GLOSS BLACK YELLOW/BLUE CHROME

Nº EG0513000_YBLC

GLOSS WHITE BRONZE/RED CHROMENº EG0513050_BRDC

DAGGER BRONZE/BLUE CHROME

Nº EG0513103_BBLC

ECLIPSE BRONZE/GOLD CHROME

Nº EG0513104_BGDC

SOLAR BRONZE/RED CHROMENº EG0513102_BRDC


Nº EG0513204_BBLC


Nº EG0513203_BBLC

DARK SEASBRONZE/GREEN CHROME

Nº EG0513202_BGNC


Nº EG0513354_ BSRC


Nº EG0513751_BBLC

APO COLABBRONZE/GOLD CHROME

Nº EG0513803_BGDC


GNARLYBRONZE/RED CHROMENº EG0513851_BRDC

REPOP-MFGJET BLACK

Nº EG0513801_JTBK


Nº EG0513901_ BSRC


Nº EG0513551_BGDC

GLOSS BLACK BLUE/SILVER CHROMENº EG0513000_BLSC


Nº EG0513000_ BSRC

GLOSS BLACK GREY POLAR

Nº EG0513000_GPLR

GLOSS WHITE BRONZE/SILVER CHROME

Nº EG0513050_ BSRC

GLOSS WHITE YELLOW/BLUE CHROME

Nº EG0513050_YBLC

ONYX JET BLACK

Nº EG0513101_JTBK


Nº EG0513254_BBLC


Nº EG0513253_BGNC



Nº EG0513252_BGDC




Nº EG0513501_BBLC


Nº EG0513601_ BSRC

TYLER CHORLTONBRONZE/GOLD CHROME

Nº EG0513653_ BGDC


Nº EG0513651_ BSRC

ARTHUR LONGOBRONZE/GOLD CHROME

Nº EG0513654_ BGDC


Nº EG0513652_ BSRC

LANDINGBRONZE/BLUE CHROME

Nº EG0513804_ BBLC

V.COLABBRONZE/BLUE CHROME

Nº EG0513802_BBLC

O V E R V I E W

0069ºN

E G 1 K - C Y L I N D R I C A L

E G V - C Y L I N D R I C A L

E G 1 - C Y L I N D R I C A L





Nº EG0913000_BSRC


Nº EG1313000_BSRC


Nº EG0113000_BSRC


Nº EG0913000_YBLC


Nº EG1313000_YBLC


Nº EG0113050_BSRC


Nº EG0913050_BSRC



Nº EG0113203_BBLC

DARK NIGHTBRONZE/SILVER CHROME

Nº EG0913203_BSRC


Nº EG1313050_BSRC


Nº EG0113204_BBLC

BRICKBRONZE/SILVER CHROME

Nº EG0913204_BSRC


Nº EG1313202_BGNC


THE REAL TEALBRONZE/SILVER CHROME

Nº EG0913251_BSRC


Nº EG1313203_BBLC


Nº EG0113252_BGDC

PUNK PINKBRONZE/SILVER CHROME

Nº EG0913252_BSRC

BRIGHT BRICKBRONZE/BLUE CHROME

Nº EG1313205_BBLC


Nº EG0113253_BGNC

TOXIC SNOTBRONZE/SILVER CHROME

Nº EG0913253_BSRC



Nº EG0113802_BBLC

DARK SAFARIBRONZE/SILVER CHROME

Nº EG0913301_BSRC


Nº EG1313252_BGDC


Nº EG1313253_BGNC

JIMBO PHILLIPSBRONZE/SILVER CHROME

Nº EG0913751_BSRC


Nº EG0913802_BBLC

E G B 2 - C Y L I N D R I C A L

GLOSS BLACKBLUE/SILVER CHROMENº EG1013000_BSRC



Nº EG1013000_BSRC

GLOSS BLACKGREY POLAR

Nº EG1013000_GPLR


Nº EG1013000_YBLC



Nº EG1013050_BSRC


Nº EG1013050_YBLC

ONYXJET BLACK

Nº EG1013101_JTBK


DAGGERBRONZE/BLUE CRHOME

Nº EG1013103_BBLC


Nº EG1013104_BGDC



Nº EG1013202_BBLC


Nº EG1013203_BBLC


Nº EG1013204_BBLC



Nº EG1013252_BGDC


Nº EG1013253-BGNC


Nº EG1013254_BBLC

DARK SAFARIBRONZE/BLUE CHROME

Nº EG1013301_BBLC



Nº EG1013501_BBLC


Nº EG1013551_BGDC


Nº EG1013601_BSRC


Nº EG1013651_BSRC

TYLER CHORLTONBRONZE/GOLD CHROME

Nº EG1013653_BGDC

ARTHUR LONGOBRONZE/GOLD CHROME

Nº EG1013654_BGDC


Nº EG1013652_BSRC

ETHAN MORGANBRONZE/SILVER CHROME

Nº EG1013655_BSRC


Nº EG1013751_BBLC

MAT SCHAERBRONZE/SILVER CHROME

Nº EG1013657_BSRC


Nº EG1013802_BBLC


APO COLABBRONZE/GOLD CHROME

Nº EG1013803_BGDC

GNARLYBRONZE/RED CHROMENº EG1013851_BRDC

REPOP-MFGJET BLACK

Nº EG0713801_JTBK

LANDINGBRONZE/BLUE CHROME

Nº EG0713804_BBLC


Nº EG1013901_BSRC

E G K - S P H E R I C A L


Nº EG0613000_BSRC

B4BCBRONZE/PINK CHROME

Nº EG0613951_BPKC


Nº EG0613000_YBLC


Nº EG0613050_BSRC


Nº EG0613050_YBLC


Nº EG0613202_BGNC



Nº EG0613252_BGDC


Nº EG0613253_BGNC

NEON ZEBRABRONZE/PINK CHROME

Nº EG0613351_BPKC

C A L I F O R N I A D E S I G N . I N T E R N AT I O N A L LY T E S T E D .

electric goggles 2013

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