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Ellegy Limited advertising presentation 2012

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Page 1: Ellegy Limited advertising presentation 2012
Page 2: Ellegy Limited advertising presentation 2012

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2012 Promotion and ADV

Page 3: Ellegy Limited advertising presentation 2012

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Ellegy Limited

“a new generation promotion & media company specialising in motorsport “

Based In the UK, Our London Office has the official concession for publicity and media rights for the International GT Open Championship,

the European F3 Open and the Spanish National Championship Iber GT

Based in Chiasso Switzerland, Our media branch has the official concession to film, produce and promote the FIA European Rally Championship.

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“ Our goal is to provide our clients with the very best service in terms

of promotion, from TV and circuit advertising,

web streaming LIVE coverage or

TV production in High Definition up to complete private circuit events. ”

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Section one: The International GT Open

Introduction

Today GT Open is

2012 Calendar

TV production

LIVE TV Broadcasting 2012

Deferred TV broadcasting 2012

LIVE web streaming

Web HD VOD

Print media coverage 2012

Digital coverage 2012

Section two: The European F3 Open

Introduction

2012 Calendar

LIVE TV Broadcasting 2012

Deferred TV broadcasting 2012

Print media coverage 2012

Digital coverage 2012

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Section three: Advertising, Publicity & Sponsor opportunities

Title Sponsor

Circuit advertising & promotion

TV publicity

Web publicity

Promotional

Hospitality

Events & Ferrari Test days

Section four: The Iber GT

Introduction

2012 Calendar

Media coverage

Advertising and sponsor oportunities

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Section five: The FIA European Rally Championship

Introduction

Calendar

TV production

Web-TV

TV coverage 2012

Section six: Advertising, Publicity & Sponsor opportunities on the ERC

Advertising & promotion

TV publicity

Web publicity

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Section onethe International GT Open

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Ellegy Limited has the official concession for publicity and media rights of the championship, and works directly with GT Sport on the organization of the events and media coverage.

International GT Open

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The International GT Open was created in 2006 by former sportscar driver Jesus Pareja.

GT Sport has been the official organizer for a decade of the Spanish GT

and F3 championships.

In 2012, the series will enter its seventh edition, having enjoyed a growing success

in terms of excellence and quality of entries, interest raised,

exposure and geographical expansion.

Today, the GT Open attracts a growing number of expert GT teams and drivers

International GT Open

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Today GT Open is

The best platform for GT2 and GT3 pro-am racing in Europe

The series offering the best GT2 car performances

The GT championship with the best cost/exposure ratio

The GT series that first introduced time handicap (to be served in pits during driver change) as the system to level perfor-mances, instead of measures affecting the car

The main GT series where there are no complicated and confusing driver classifications

“I am impressed by the level of quality and visibility that the International GT Open has reached on the international scene”

Carlos Gracia, FIA Vice-President

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GT Open Philosophy

Keep rules simple and stable

Maintain costs under control

Visit only top-level circuits

Provide premium TV/media coverage and LIVE internet streaming

Revive the traditional pro-am spirit of GT racing

The International GT Open is based on a few key principles, consistently respected:Keep rules simple and stableMaintain costs under controlVisit only top-level circuits and diversify countriesProvide premium TV / Media coverageProvide live TV streaming on its web: http://www.gtopen.netRevive the traditional pro-am spirit of GT racingListen to participants and keep a friendly, sportive atmosphere in thepaddockPhilosophy

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Portugal - Portimao 27.04.12 - 29.04.12

Germany - Nurburgring 25.05.12 - 27.05.12

Belgium - Spa Francochamps 22.06.12 - 24.06.12

England - Brands Hatch 13.07.12 - 15.07.12

France - Paul Richard 20.07.12 - 22.07.12

Hungary - Hungaroring 07.09.12- 09.09.12

Italy - Monza 28.09.12 - 30.09.12

Spain - Barcelona 03.11.12 - 04.11.12

GT Open 2012 events

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The International GT Open is an FIA-sanctioned series

Rules are established for an overall title for drivers, two driver titles per category (Super GT and GTS), and two for teams (Super GT and GTS)

New for 2012 are created Manufacturer’s Trophies for Super GT and GTS

Handicaps are applied to the three first classified in each category in the previous race and consisting of 15, 10 and 5 sec, which can be accumulated up to a maximum of 30 sec.

Drivers score and sum up points individually, are awarded to the first nine positions according to the scale:12-10-8-6-5-4-3-2-1Additional points areawarded to the five first positions by category (SuperGT and GTS), according to the scale10-8-6-4-3. This scale is also used for the class and Teams standings.

Sportive Rules

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2012 Developments

In 2012, the International GT Open will partner all events with its sister series,

the European F3 Open, one of the leading single-seaters series in Europe

Partner series such as the FIA Formula 2 and prestigious mono-brand trophies such as the

Radical Cup, the Trofeo Maserati and others will further enhance the events package

Other exciting projects which will keep the GT Open community busy during the winter

reces and bring it to discover new territories, are being developped.

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8 Nations for 8 Races

• Friday

2 free practice sessions (60’)

• Saturday

2 qualifying sessions (40’)

Race 1 : 70’

• Sunday

Race 2 : 50’

(whenever entry level allows it, Race 2 is split into two separate Super GT and GTS races)

Standard Event Format

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4 Continents TV coverage

7 Countries visited

8 Races

More than 50 Countries in LIVE TV coverage

More than 2000 hours of TV retrasmission around the globe

18.5 Mio Hits on GT Open website

20 Mio Households reached by sat, cable & ADSL

by our partner MOTORS TV

535’000 Weekly circulation of our print media coverage

2011 GT Open’s facts and figures

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HD TV Production & broadcasting

To ensure a near-perfect television product, the organization takes care directly of the

whole broadcasting production,

avoiding interaction whith any other producer broadcasting.

This give us direct control over every aspect of the broadcasting production and

the final check on the format that will be then uplinked to the satellite from where any

television provider can get acces to download it for their broadcasting

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The 2012 TV production will be provided

on the High Definition format 1080i

In our standard event we use for the TV production:

- up to 2 TV mounting Trucks

- up to 2 trucks for the cameras connection

- up to 3 satellite mobile station for the uplink

- up to 20 HD fix cameras

- Two RF cameras to cover the pitlane and the starting grid

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LIVE TV coverage 2012

EuropeAustriaMotorsTV

Belgium MotorsTV

BosniaMotorsTV

BulgariaMotorsTV

Croatia MotorsTV

CyprusMotorsTV

Czech Republic Sport5 (TBC)MotorsTV

Denmark MotorsTV

EstoniaMotorsTV Finland 4Pro HD TBCMotorsTV

FranceMotorsTV

Germany MotorsTV

Greece MotorsTV

HungaryMotorsTV

IcelandMotorsTV

Ireland Setanta IrelandMotorsTV

Italy SOON NEW TVPrimo Canale SKY LIVE

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Latvia MotorsTV

LithuaniaMotorsTV

Luxembourg MotorsTV

Macedonia MotorsTV

Malta MotorsTV

Monaco MotorsTV

Montenegro MotorsTV

Netherlands MotorsTV

Norway MotorsTV

Poland N-Sport TV LIVE + 2 RepMotors TV

Portugal Sport TV LIVE

RumaniaMotorsTV

Russia MotorsTV

Serbia MotorsTV

Slovak Republic Sport5 (TBC)MotorsTV

SloveniaMotorsTV

Spain TVE Tdp (tele deportes) DDTCanal+ DeportesSportMania

Sweden MotorsTV

Switzerland MotorsTV

TurkeyMotorsTVMTV Al Lubnaniya World

UkraineMotorsTV

United KingdomMotorsTV

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LIVE TV coverage 2012

Latin AmericaNORTH CONE

MexicoFox SPORT HD TBC

VenezuelaFox SPORT HD TBC

Central americaFox SPORT HD TBC

(Belize, Costa Rica,

El Salvador, Guatemala,

Honduras, Nicaragua

and Panama.)

SOUTH CONE

ArgentinaFox SPORT HD TBC

BoliviaFox SPORT HD TBC

ChileFox SPORT HD TBC

ColombiaFox SPORT HD TBC

EcuadorFox SPORT HD TBC

UruguayFox SPORT HD TBC

ParaguayFox SPORT HD TBC

PerùFox SPORT HD TBC

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AfghanistanMTV Al Lubnaniya World

IndiaMTV Al Lubnaniya World

KazakhstanMotorsTVMTV Al Lubnaniya World

kyrgyzstanMTV Al Lubnaniya World

PakistanMTV Al Lubnaniya World

TurkmenistanMTV Al Lubnaniya World

AustraliaAustraliaMTV Al Lubnaniya World

New CaledoniaMotorsTV

North America and CanadaCanadaMTV Al Lubnaniya World

USAMTV Al Lubnaniya World

Asia

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AlgeriaMTV Al Lubnaniya World

EgyptMTV Al Lubnaniya World

IranMTV Al Lubnaniya World

IraqMTV Al Lubnaniya World

IsraelMTV Al Lubnaniya World

JordanMTV Al Lubnaniya World

LebanonMTV Lebanon

LibyaMTV Al Lubnaniya World

MaroccoMTV Al Lubnaniya World

MauritaniaMTV Al Lubnaniya World

OmanMTV Al Lubnaniya World

Saudi ArabiaMTV Al Lubnaniya World

SyriaMTV Al Lubnaniya World

SomaliaMTV Al Lubnaniya World

SudanMTV Al Lubnaniya World

TunisiaMTV Al Lubnaniya World

YemenMTV Al Lubnaniya World

Wester saharaMTV Al Lubnaniya World

LIVE TV coverage 2012

North Africa and Middle East

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South AfricaAngolaSetanta AfricaSporTV

Burkina FasoSetanta AfricaMTV Al Lubnaniya World

ChadMTV Al Lubnaniya World

CameroonSetanta Africa

Capo VerdeSporTV

Equatorial GuineaSetanta Africa

EthiopiaSetanta AfricaMTV Al Lubnaniya World

GabonMTV Al Lubnaniya World

GhanaSetanta SP Africa ORT

GuineaMTV Al Lubnaniya World

KenyaSetanta AfricaMTV Al Lubnaniya World

MalawiSetanta Africa

MaliMTV Al Lubnaniya World

Republic of CongoSetanta Africa

MauritiusMotorsTV

MozambiqueSporTVSetanta Africa

NigeriaSetanta AfricaMTV Al Lubnaniya World

Reunion IslandMotorsTV

RwandaSetanta Africa

South AfricaSetanta Africa

TanzaniaSetanta Africa

UgandaSetanta Africa

ZambiaSetanta Africa

ZimbabweSetanta Africa

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TV broadcasting 2012

Europe Deferred & Highlights

AustriaÖRFMotorsTV

Belgium Be TV MotorsTV

BosniaMotorsTV

BulgariaMotorsTV

Croatia MotorsTV

CyprusMotorsTV

Czech Republic Sport5 (TBC) MotorsTV

Denmark MotorsTV

EstoniaMotorsTV Finland 4Pro HD TBCMotorsTV

FranceMotorsTV

Germany MotorsTV

Greece MotorsTV

HungaryMotorsTV

IcelandMotorsTV

Ireland MotorsTVSetanta Sport TBC

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Italy SOON NEW TVPrimo Canale SKYPrimo Canale sport

Latvia MotorsTV

LithuaniaMotorsTV

Luxembourg MotorsTV

Macedonia MotorsTV

Malta MotorsTV

Monaco MotorsTV

Montenegro MotorsTV

Netherlands MotorsTV

Norway MotorsTV

Poland N-Sport TV 2 RepMotors TV

Portugal Sport TV

RumaniaMotorsTV

Russia MotorsTV

Serbia MotorsTV

Slovak Republic Sport5 (TBC) MotorsTV

SloveniaMotorsTV

Spain TVE Tdp (tele deportes) DDTCanal+ DeportesSportMania TDT Canal PopularCanal Sur (Andalusia) TV3 (Catalonia) Canal 9 (Valencia) IB3 (Balearics) TV Galicia (Galicia)

Sweden MotorsTV

Switzerland

RTSIMotorsTV

TurkeyMotorsTVMTV Al Lubnaniya World

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TV broadcasting 2012

Australia Deferred & Highlights AustraliaMTV Al Lubnaniya World

New CaledoniaMotorsTV

Asia Deferred & Highlights

Europe Deferred & Highlights

UkraineMotorsTV

United KingdomMotorsTVPremiere UK TBC

Australia

Asia

AfghanistanMTV Al Lubnaniya World

IndiaMTV Al Lubnaniya World

KazakhstanMotorsTVMTV Al Lubnaniya World

kyrgyzstanMTV Al Lubnaniya World

PakistanMTV Al Lubnaniya World

TurkmenistanMTV Al Lubnaniya World

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Latin America Deferred & Highlights NORTH CONE

MexicoFox SPORT HD TBC

VenezuelaFox SPORT HD TBC

Central americaFox SPORT HD TBC

Belize, Costa Rica,

El Salvador, Guatemala,

Honduras, Nicaragua,

Panama

SOUTH CONE

ArgentinaFox SPORT HD TBC

BoliviaFox SPORT HD TBC

ChileFox SPORT HD TBC

ColombiaFox SPORT HD TBC

EcuadorFox SPORT HD TBC

UruguayFox SPORT HD TBC

ParaguayFox SPORT HD TBC

PerùFox SPORT HD TBC

North America Deferred & Highlights CanadaMTV Al Lubnaniya World

USAMTV Al Lubnaniya World

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North Africa and Middle East Deferred

TV broadcasting 2012

AlgeriaMTV Al Lubnaniya World

EgyptMTV Al Lubnaniya World

IranMTV Al Lubnaniya World

IraqMTV Al Lubnaniya World

IsraelMTV Al Lubnaniya World

JordanMTV Al Lubnaniya World

LebanonMTV Lebanon

LibyaMTV Al Lubnaniya World

MaroccoMTV Al Lubnaniya World

MauritaniaMTV Al Lubnaniya World

OmanMTV Al Lubnaniya World

Saudi ArabiaMTV Al Lubnaniya World

SyriaMTV Al Lubnaniya World

SomaliaMTV Al Lubnaniya World

SudanMTV Al Lubnaniya World

TunisiaMTV Al Lubnaniya World

YemenMTV Al Lubnaniya World

Wester saharaMTV Al Lubnaniya World

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South Africa Deferred & Highlights AngolaSetanta AfricaSporTV

Burkina FasoSetanta AfricaMTV Al Lubnaniya World

ChadMTV Al Lubnaniya World

CameroonSetanta Africa

Capo VerdeSporTV

Equatorial GuineaSetanta Africa

EthiopiaSetanta AfricaMTV Al Lubnaniya World

GabonMTV Al Lubnaniya World

GhanaSetanta SP Africa ORT

GuineaMTV Al Lubnaniya World

KenyaSetanta AfricaMTV Al Lubnaniya World

MalawiSetanta Africa

MaliMTV Al Lubnaniya World

Republic of CongoSetanta Africa

MauritiusMotorsTV

MozambiqueSporTVSetanta Africa

NigeriaSetanta AfricaMTV Al Lubnaniya World

Reunion IslandMotorsTV

RwandaSetanta Africa

South AfricaSetanta Africa

TanzaniaSetanta Africa

UgandaSetanta Africa

ZambiaSetanta Africa

ZimbabweSetanta Africa

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LIVE web streamingIn 2011 Ellegy Limited in collaboration with Matrox ® and Telestream ® worked on the

development of a new generation multi ingest video Hardware and the evolution for

the well known brodcasting software Wirecast PRO.

This new technology has allowed us to stream LIVE on internet and on any mobile

device all the 2011 season’s races adding many more contents and live cameras than

the standard TV broadcasting format.

The whole 2012 season will be streamed LIVE on internet for free, every race will also be

watchable on any mobile device, Iphone/Ipad, on the GT Open’s web TV,

on the official Livestream and facebook page of the seires.

Fans can also share easly and for free the LIVE video on any social page or website in

just two clicks using the embed codes.

This technology will also allow our partner the option to broadcast the races LIVE

on their website

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Web HD Video on DemandSince 2011 the series has an official WEB TV

www.gtopen.TV

where fans can find every video produced during the race

weekend such as Interviews, highlights or even whole races,

and watch them at any time in a great HD quality for free.

Every Video is produced in the new HTML5 format in line to be

compatible with any system or mobile device, Iphone ®/Ipad ®

and android included.

The VOD will be also free to embed, allowing anyone the

option to share the selected video on their blogs,

website or social pages.

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In English:Autosport (weekly - circulation 50.000)

In German:MotorSport Aktuell (weekly – circulation 30.000)

Auto Bild Motorsport (bi-weekly – circulation 40.000)

Sport Auto (monthly – circulation 100.000)

Print media coverage 2012

In addition to the website, GT Sport has in place a media service that provides comprehensive information (in English, Spanish, Italian and French) and pictures prior, during and after each event to a database of 900 specialized motorsport journalists in Europe and around the world.

Main Specialized Media Covering the GT Open

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In French:Autohebdo (weekly - circulation 40.000)

In Italian:Autosprint (weekly - circulation: 40.000)

In Spanish:Autopista (weekly – circulation 40.000)

Autohebdo Sport (weekly – circulation 25.000)

Motor 16 (weekly – circulation 25.000)

In Portuguese:Auto Hoje (weekly – circulation 40.000)

Auto Sport (weekly – circulation 25.000)

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Digital coverage 2012

Internet is growing faster and faster and news high speed connections now

allow people to enjoy HD videos and Images on their personal computers

and mobile devices.

That’s why we have created a new GT Open web portal ( gtopen.net)

with a great integrated streaming web TV, where we will cover all the events

in LIVE internet streaming and mobile LIVE streaming.

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Main Websites covering the GT Open

In English:dailysportscar.com (by subscription)

In German:gteins.de

motorline.cc

In French:endurance-info.com

autohebdo.fr

In Italian:italiaracing.net (260.000 monthly unique readers)

In Spanish:sportmotores.es

In Portuguese:sportmotores.pt

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Section twoEuropean F3 Open

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Ellegy Limited has the official concession for publicity and media rights of the championship, and works directly with GT Sport on the organization of the events and media coverage.

European F3 Open

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The European Formula 3 Open was created in 2002 by GT Sport.

Since then the series has evolved from a national F3 championship into

the most interesting F3 series and, in particular the one which has the best

return on investment in the category.

European F3 Open

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Today F3 Open is

In 2012, the series has entered its eleventh edition, having

enjoyed a growing success in terms of quantity and quality of

entries, interest raised, a high level of competitiveness on the

track and an excellent television coverage at an international

level.

At the same time, this series provides the essential stepping

stone to enter the F-1 world fully prepared, thanks to the

award offered to the champion at the end of the season:

the Formula 1 Super-license.

Drivers that have had the European F3 Open as

a springboard for their career include Andy Soucek,

Borja García, Ricardo Mauricio, Ricardo Risatti and

Javier Villa among others.

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European F3 Open Philosophy

Keep rules simple and stable

Maintain costs under control

Visit only top-level circuits

Provide premium TV/media coverage

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*Portugal - Portimao 27.04.12 - 29.04.12

*Germany - Nurburgring 25.05.12 - 27.05.12

*Belgium - Spa Francochamps 22.06.12 - 24.06.12

*England - Brands Hatch 13.07.12 - 15.07.12

*France - Paul Richard 20.07.12 - 22.07.12

*Hungary - Hungaroring 07.09.12- 09.09.12

*Italy - Monza 28.09.12 - 30.09.12

*Spain - Barcelona 03.11.12 - 04.11.12

* All the races of the European F3 Open 2011 will take place during the International GT Open events

F3 Open 2012 events

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8 Nations for 8 Races

• Friday

2 / 3 free practice sessions (30’)

• Saturday

1 qualifying sessions (30’)

Race 1 : max 35’

• Sunday

Race 2 : max 35’

Standard Event Format

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The European F3 Open is run with Dallara F3 cars

For 2012 eligible chassis models will be the new dallara F312

the F308 with up-dates and the older F306 cars competing

also for a separate category, called European F3 Cup

Toyota-based engines are provided directly by GT Sport and

maintained by Piedrafita Sport.

Tyres are mono-brand provided by Dunlop

The cars

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LIVE TV coverage 2012

EuropeAustriaMotorsTV

Belgium MotorsTV

BosniaMotorsTV

BulgariaMotorsTV

Croatia MotorsTV

CyprusMotorsTV

Czech Republic Sport5 (TBC)MotorsTV

Denmark MotorsTV

EstoniaMotorsTV Finland 4Pro HD TBCMotorsTV

FranceMotorsTV

Germany MotorsTV

Greece MotorsTV

HungaryMotorsTV

IcelandMotorsTV

Ireland MotorsTV

Italy SOON NEW TVPrimo Canale SKY LIVE

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Latvia MotorsTV

LithuaniaMotorsTV

Luxembourg MotorsTV

Macedonia MotorsTV

Malta MotorsTV

Monaco MotorsTV

Montenegro MotorsTV

Netherlands MotorsTV

Norway MotorsTV

Poland

Orange SportLiveMotors TV

Portugal MotorsTV

RumaniaMotorsTV

Russia MotorsTV

Serbia MotorsTV

Slovak Republic Sport5 (TBC) MotorsTV

SloveniaMotorsTV

Spain TVE Tdp (tele deportes) DDTCanal+ DeportesSportmania LIVERVG -TV de Galicia LIVE

Sweden MotorsTV

Switzerland MotorsTV

TurkeyMotorsTVMTV Al Lubnaniya World

UkraineMotorsTV

United KingdomMotorsTV

Page 48: Ellegy Limited advertising presentation 2012

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LIVE TV coverage 2012

Latin AmericaNORTH CONE

MexicoTBC

VenezuelaTBC

Central americaTBC

(Belize, Costa Rica,

El Salvador, Guatemala,

Honduras, Nicaragua

and Panama.)

SOUTH CONE

ArgentinaTBC

BoliviaTBC

ChileTBC

ColombiaTBC

EcuadorTBC

UruguayTBC

ParaguayTBC

PerùTBC

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AfghanistanMTV Al Lubnaniya World

IndiaMTV Al Lubnaniya World

KazakhstanMotorsTVMTV Al Lubnaniya World

kyrgyzstanMTV Al Lubnaniya World

PakistanMTV Al Lubnaniya World

TurkmenistanMTV Al Lubnaniya World

AustraliaAustraliaMTV Al Lubnaniya World

New CaledoniaMotorsTV

North America and CanadaCanadaMTV Al Lubnaniya World

USAMTV Al Lubnaniya World

Asia

Page 50: Ellegy Limited advertising presentation 2012

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LIVE TV coverage 2012

North Africa and Middle East AlgeriaMTV Al Lubnaniya World

EgyptMTV Al Lubnaniya World

IranMTV Al Lubnaniya World

IraqMTV Al Lubnaniya World

IsraelMTV Al Lubnaniya World

JordanMTV Al Lubnaniya World

LebanonMTV Lebanon

LibyaMTV Al Lubnaniya World

MaroccoMTV Al Lubnaniya World

MauritaniaMTV Al Lubnaniya World

OmanMTV Al Lubnaniya World

Saudi ArabiaMTV Al Lubnaniya World

SyriaMTV Al Lubnaniya World

SomaliaMTV Al Lubnaniya World

SudanMTV Al Lubnaniya World

TunisiaMTV Al Lubnaniya World

YemenMTV Al Lubnaniya World

Wester saharaMTV Al Lubnaniya World

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South Africa AngolaSetanta AfricaSporTV

Burkina FasoSetanta AfricaMTV Al Lubnaniya World

ChadMTV Al Lubnaniya World

CameroonSetanta Africa

Capo VerdeSporTV

Equatorial GuineaSetanta Africa

EthiopiaSetanta AfricaMTV Al Lubnaniya World

GabonMTV Al Lubnaniya World

GhanaSetanta SP Africa ORT

GuineaMTV Al Lubnaniya World

KenyaSetanta AfricaMTV Al Lubnaniya World

MalawiSetanta Africa

MaliMTV Al Lubnaniya World

Republic of CongoSetanta Africa

MauritiusMotorsTV

MozambiqueSporTVSetanta Africa

NigeriaSetanta AfricaMTV Al Lubnaniya World

Reunion IslandMotorsTV

RwandaSetanta Africa

South AfricaSetanta Africa

TanzaniaSetanta Africa

UgandaSetanta Africa

ZambiaSetanta Africa

ZimbabweSetanta Africa

Page 52: Ellegy Limited advertising presentation 2012

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TV broadcasting 2012

Europe Deferred & Highlights

AustriaÖRFMotorsTV

Belgium Be TV MotorsTV

BosniaMotorsTV

BulgariaMotorsTV

Croatia MotorsTV

CyprusMotorsTV

Czech Republic Sport5 (TBC) MotorsTV

Denmark MotorsTV

EstoniaMotorsTV Finland 4Pro HD TBCMotorsTV

FranceMotorsTV

Germany MotorsTV

Greece MotorsTV

HungaryMotorsTV

IcelandMotorsTV

Ireland MotorsTVSetanta Sport TBC

Page 53: Ellegy Limited advertising presentation 2012

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Italy SOON NEW TVPrimo Canale SKYPrimo Canale sport

Latvia MotorsTV

LithuaniaMotorsTV

Luxembourg MotorsTV

Macedonia MotorsTV

Malta MotorsTV

Monaco MotorsTV

Montenegro MotorsTV

Netherlands MotorsTV

Norway MotorsTV

Poland MotorsTV

Portugal MotorsTV

RumaniaMotorsTV

Russia MotorsTV

Serbia MotorsTV

Slovak Republic Sport5 (TBC)MotorsTV

SloveniaMotorsTV

Spain TVE Tdp (tele deportes) DDTCanal+ DeportesSportmania TDT Canal PopularCanal Sur (Andalusia) TV3 (Catalonia) Canal 9 (Valencia) IB3 (Balearics) TV Galicia (Galicia)

Sweden MotorsTV

Switzerland MotorsTV

TurkeyMotorsTVMTV Al Lubnaniya World

Page 54: Ellegy Limited advertising presentation 2012

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TV broadcasting 2012

Europe Deferred & Highlights UkraineMotorsTV

United KingdomMotorsTVPremiere UK TBC

Australia Deferred & Highlights AustraliaMTV Al Lubnaniya World

New CaledoniaMotorsTV

Asia Deferred & Highlights AfghanistanMTV Al Lubnaniya World

IndiaMTV Al Lubnaniya World

KazakhstanMotorsTVMTV Al Lubnaniya World

kyrgyzstanMTV Al Lubnaniya World

PakistanMTV Al Lubnaniya World

TurkmenistanMTV Al Lubnaniya World

Page 55: Ellegy Limited advertising presentation 2012

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Latin America Deferred & Highlights NORTH CONE

MexicoTBC

VenezuelaTBC

Central americaTBC

Belize, Costa Rica,

El Salvador, Guatemala,

Honduras, Nicaragua,

Panama

SOUTH CONE

ArgentinaTBC

BoliviaTBC

Chile TBC

ColombiaTBC

EcuadorTBC

UruguayTBC

ParaguayTBC

PerùTBC

North America Deferred & Highlights USAOtv (satellite/arab)

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TV broadcasting 2012

North Africa and Middle East Deferred AlgeriaMTV Al Lubnaniya World

EgyptMTV Al Lubnaniya World

IranMTV Al Lubnaniya World

IraqMTV Al Lubnaniya World

IsraelMTV Al Lubnaniya World

JordanMTV Al Lubnaniya World

LebanonMTV Lebanon

LibyaMTV Al Lubnaniya World

MaroccoMTV Al Lubnaniya World

MauritaniaMTV Al Lubnaniya World

OmanMTV Al Lubnaniya World

Saudi ArabiaMTV Al Lubnaniya World

SyriaMTV Al Lubnaniya World

SomaliaMTV Al Lubnaniya World

SudanMTV Al Lubnaniya World

TunisiaMTV Al Lubnaniya World

YemenMTV Al Lubnaniya World

Wester saharaMTV Al Lubnaniya World

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South Africa Deferred & Highlights AngolaSetanta AfricaSporTV

Burkina FasoSetanta AfricaMTV Al Lubnaniya World

ChadMTV Al Lubnaniya World

CameroonSetanta Africa

Capo VerdeSporTV

Equatorial GuineaSetanta Africa

EthiopiaSetanta AfricaMTV Al Lubnaniya World

GabonMTV Al Lubnaniya World

GhanaSetanta SP Africa ORT

GuineaMTV Al Lubnaniya World

KenyaSetanta AfricaMTV Al Lubnaniya World

MalawiSetanta Africa

MaliMTV Al Lubnaniya World

Republic of CongoSetanta Africa

MauritiusMotorsTV

MozambiqueSporTVSetanta Africa

NigeriaSetanta AfricaMTV Al Lubnaniya World

Reunion IslandMotorsTV

RwandaSetanta Africa

South AfricaSetanta Africa

TanzaniaSetanta Africa

UgandaSetanta Africa

ZambiaSetanta Africa

ZimbabweSetanta Africa

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Press coverage 2012

The European F3 Open will be present in the main written press, radio programs and motorsport web pages following in the steps of the International GT Open

Mainly in Spain on:Daily Newspapers such El Mundo, La Razón, La Vanguardia.Daily Sport Newspapers such Marca, DiarioAS, Sport, MundoDeportivo.Motor Sport Press such Autopista, Grand Prix, Autohebdo, Autobild, MotorAcción, Motor 16

Around Europe on motors sport press such Autosprint (Italy), Autosport(England), Autohoje(Portugal) , AutoHebdo(France)

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Allowing people to enjoy HD videos on demand and Images on their person-

al computers and mobile devices is a must,

That’s why a brand new web page will be ready for the 2012 season with a

great integrated streaming web TV, where we will cover all the events in LIVE

internet streaming and mobile LIVE streaming.

WEB 2012

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Section threeAdvertising, Publicity & Sponsor’s opportunities

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Advertising, Publicity & Sponsoropportunities

International GT Open

European F3 Open

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Main divisions

49

50

52

52

53

54

55

Title Sponsor

Circuit advertising & promotion

TV publicity

Web publicity

Promotional

Hospitality

Events & Ferrari Test days

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Championship’s Title name

Advertising on all car windscreens

Advertising on circuits & entry tickets

Podium Advertising

Advertising on the website, printed material and press communication

Title sponsor

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Advertising on circuit Bridges

Standard Advertising on corners covered by TV

Advertising on straights

Podium Advertising

Circuit advertising & promotion

Note:

The Circuit advertising will be placed on the circuit for all the racing weekend. This means that they will be shown not only on the GT Open and Formula 3 races but also on the FIA Formula Two championship races, on Maserati trofeo races, Lotus cup and other races extending the LIVE and deferred TV Coverage

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TV classic 30 second slots before, during or after the races trasmission

TV banners

Advertising on GT Open graphics

TV publicity

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TV classic 30 second slots before, during or after the race’s trasmission

TV banners

Advertising on GT Open graphics

Web publicity

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Promotional Advertising on GT Open’s web portal & GT Open’s WEB-TV

Advertising on GT Open’s TV promotion

AD Advertising on GT Open’s Press Promotion

Grid Girls & hospitality stewardesses

Circuit entry Pass

Onboard camera Advertising

Promotional

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During the racing weekends, we can provide you

and your guests full VIP Hospitality.

We will organize for you and your company every

aspect of travel and of the stay.

Test laps on a Ferrari during the weekend,

VIP private lounge on the track, catering service,

hostess and gadgets, are only some of the services

we can provide.

VIP Hospitality

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Events & Ferrari Test days

Our events department In collaboration with the Ferrari GT team

Kessel Racing, one of the most well-known teams in the International

Motorsport world, organizes high-adrenaline Track Days where clients and

their guests have the opportunity to experience the thrill of driving real Ferrari

and Maserati racing cars.

Following step by step tuition by a Professional race driver coming from the

major international categories, you will learn to acquire harmony and control

in sport driving and to manage the vehicle in critical situations.

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Over the years these events have acquired an ever increasing success,

thanks to effective didactic solutions, professionalism,

but also safety and absolute respect of the client’s privacy.

This guarantees that the participants will enjoy the event in complete safety

and without any unforeseen difficulties thereby enhancing business relations.

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We provide flights and hotel booking, catering service organization with

open bar on the Circuit, use of the Hospitality Kessel racing and the VIP

Lounge for a refined and efficient on-site welcome.

We think that what we call “Driving Emotion” events are an exceptional tool

for public relations and an incentive to satisfy and surprise clients

and prospects while enhancing business relations.

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Section fournational series

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Ellegy Limited has the official concession for publicity and media rights of the championship, and works directly with GT Sport on the organization of the events and media coverage.

Iber GT Championship

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Created in 1999 by GT Sport with the approbation of the Spanish Auto Federation,

the Iber GT Championship is the official spanish national Grand Touring championship

Iber GT Championship

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Today Iber GT is

In 2012, the series has entered its fourteenth edition, having

enjoyed a growing success in terms of quantity and quality of

entries and a high level of competitiveness on the track.

Today Iber GT is:

The best and the only sporting Grand Touring platform in

Spain for GT2 GT3 and GT4.

The circuit meeting in Spain with the highest number of spec-

tators, after F1 and MotoGTP

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Iber GT Philosophy

Pro-AM championship

Keep rules simple and stable

Keep costs under control

Provide the drivers a good real GT experience with less costs

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*Portugal - Portimao 27.04.12 - 29.04.12

Spain - Jarama 19.05.12 - 20.05.12

Spain - Navarra 16.06.12 - 17.06.12

Spain - Valencia 01.09.12 - 02.09.12

Spain - Jerez 13.10.12 - 14.10.12

*Spain - Barcelona 03.11.12 - 04.11.12

* The fisrt and the last meeting of the season will take place on the same event with the International GT Open and the European F3 Open

Iber GT 2012 events

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Iber GT media coverage 2012

TV coverage

SpainTeledeportes LIVE ( only Event1 & event6 ) Highlights and Reportage

CANAL+ Highlights and Reportage

TELE 5 Highlights and Reportage

POPULAR TV CUATRO Highlights and Reportage

CANAL 9 Highlights and Reportage

CRTVG Highlights and Reportage

TV3 Highlights and Reportage

IB3 Highlights and Reportage

Portugal SPORT TV LIVE ( only Event1 & event6 ) Highlights and Reportage

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Press coverage

SpainDaily Newspapers such El Mundo, La Razón, La Vanguardia.

Daily Sport Newspapers such Marca, DiarioAS, Sport, MundoDeportivo.

Motor Sport Press such Autopista, Grand Prix, Autohebdo, Autobild,

MotorAcción, Motor 16

Web coverageOn the official Iber GT web page www.gtsport.es

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Advertising and sponsor opportunities

As for the main Series the Iber GT can offer some great advertising

and sponsor opportunities such:

Title sponsor

- Championship’s Title name- Advertising on all car windscreens - Advertising on circuits & entry tickets- Podium Advertising- Advertising on the website, printed material

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Promotional

- Advertising on Iber GT’s TV promotion- AD Advertising on Iber GT’s Press Promotion- Grid Girls & hospitality stewardesses- Circuit entry Pass

VIP hospitality and events

As previously explained on pages 54 to 57, we are able to orgnize every type of VIP hospitality or corporate event also during the Iber GT events.

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Section fiveRally series

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Ellegy Limited has the official concession to film, produce and promote the FIA European Rally Championship

FIA European rally championship

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The European Rally Championship organized by the Fédération Internationale de

l’Automobile ( FIA ) is the European continental championship series in rallying.

First organized in 1953 is the most prestigious rallying series in Europe

FIA European Rally Championship

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05 - 07 Jan

19 - 21 Apr

24 - 26 May

08 - 10 Jun

06 - 08 Jul

26 - 28 Jul

13 - 15 Sep

28 - 30 Sep

12 - 14 Oct

ERC 2012 events

AUT

ITA

HRV

BGR

TUR

PRT

ESP

POL

FRA

Int. Jänner Rallye

Rallye 1000 Miglia

Croatia Rally

Rally Bulgaria

Bosphorus Rally (TBC)

Rally Vinho da Madeira

Rally Principe de Asturias

Rally Poland

Rallye d’Antibes Côte d’Azur

Switzerland’s Rally du Valais will not be included on the media coverage as requested by the local organizer.Rally Ypres (BEL) and Barum Rally (CZ) will be provided on tv under the promotion of Eurosport

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ERC’s TV production

Ellegy Ltd will directly take care of the TV production with the staff of our media branch.

As in 2011, we will be present at all the events filming every stage of the rallies and

producing a 24 minute format that will be broadcast frist on MotorsTV the Friday after the

race weekend, and then worldwide the following Monday.

After the first televesion trasmission the whole format will be available on the internet

as well, on the official FIA ERC webTV

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The ERC web-TV

Since the beginnig of the official FIA ERC website

www.rally-erc.com

Ellegy has been providing the official web-TV, where fans

can easly find every video produced during the season and

watch them at any time in great HD quality for free.

Every Video is produced in the new HTML5 format in line to

be compatible with any system or mobile device, Iphone/

Ipad and android included.

The VOD will be also free to embed, allowing everyone the

option to share the selected video on their blogs, website or

social pages.

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TV coverage 2012

EuropeAustriaMotorsTV

Belgium LifeTVMotorsTV

BosniaMotorsTV

BulgariaMotorsTV

Croatia MotorsTV

CyprusMotorsTV

Czech Republic Sport 5 MotorsTV

Denmark MotorsTV

EstoniaMotorsTV Finland MotorsTV

FranceMotorsTV

Germany MotorsTV

Greece MotorsTV

HungaryMotorsTV

IcelandMotorsTV

Ireland Setanta IrelandMotorsTV

Latvia MotorsTV

LithuaniaMotorsTV

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Italy Primocanale Sky 515 Primocanale SportVideoRegioneCanale 11 Erreuno TVRetebluICaro TVRete8/Vga

Luxembourg MotorsTV

Macedonia MotorsTV

Malta MotorsTV

Monaco MotorsTV

Montenegro MotorsTV

Netherlands MotorsTV

Norway MotorsTV

Poland Motors TV

Portugal Sport TV LIVE

RumaniaMotorsTV

Russia MotorsTV

Serbia MotorsTV

Slovak Republic Sport 5 MotorsTV

SloveniaMotorsTV

Spain MotorsTV

Sweden MotorsTV

Switzerland MotorsTV

TurkeyMotorsTV

UkraineMotorsTV

United KingdomPremiere Sport UKMotorsTV

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TV coverage 2012

AfricaAngolaSetanta Africa

Burkina FasoSetanta Africa

CameroonSetanta Africa

Equatorial GuineaSetanta Africa

EthiopiaSetanta Africa

GhanaSetanta Africa

KenyaSetanta Africa

MalawiSetanta Africa

Republic of CongoSetanta Africa

MozambiqueSetanta Africa

NigeriaSetanta Africa

RwandaSetanta Africa

South AfricaSetanta Africa

TanzaniaSetanta Africa

UgandaSetanta Africa

ZambiaSetanta Africa

ZimbabweSetanta Africa

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New CaledoniaMotorsTV

Reunion IslandMotorsTV

KazakhstanMotorsTV

MauritiusMotorsTV

Rest of the world

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Section sixAdvertising, Publicity & Sponsor’s opportunities on ERC

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Advertising, Publicity & Sponsor’sopportunities

FIA European Rally Championship

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Advertising banners on Filmed Roads

Podium Advertising

Car advertising

Advertising & promotion

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TV classic 30 seconds slots before, during or after the races trasmission

Advertising on graphics

TV publicity

Web-TV publicity

Video slots before, during or after the VOD

Advertising on graphics

Page 96: Ellegy Limited advertising presentation 2012

Ellegy Limited

Suite 15ACity Business Center

Lower RoadLONDON SE16 2XB

ENGLAND

Ellegy Limited Swiss Branch

Via d’Alberti 4CH-6830 CHIASSO

SWITZERLAND

For information :

Email [email protected]

Phone + 41 91 682 1882