ELOQUA CORPORATION PRESENTATION

MARKETING SUCCESS Keith Madden – Eloqua

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The Power of Eloqua

EMEA75 Customers9 Partners

APAC60 Customers6 Partners

AMER400 Customers28 Partners

Eloqua Service Partner

Eloqua Head Office

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For marketers, Eloqua is the category-defining marketing automation platform that:Increases ROIImproves marketing effectivenessProves the value of marketing

Eloqua Regional Office

Software Tech/Manufacturing Financial Services

Business Services

Telecommunications

Entertainment

A Community of Success

Customer Segmentation

Personalized CampaignsDashboard Reporting

Event-triggered Automation

Personalized Landing Pages (PURLs)

Campaign Management

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Accurate Targeting

Personalized, Relevant Communications

Improved Response Rate

Higher Conversions

Increases Productivity

Right Message, Right Time

Better Performance Measurement

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Expertise and Experience

“Their approach was very much focused on the customer’s success. And what that provided was a completely different level of dialog.”

Christer Ljungdahl, Director, Web and Direct MarketingNational Instruments

Lead ManagementSales & Marketing AlignmentLead ScoringSales EnablementSegmentationData AcquisitionData ManagementPreferences ManagementCampaign ManagementEmail Design OptimizationLanding Page OptimizationMulti-Channel, Automated Nurturing Strategies

Best Practices, Expertise and Consulting

Blog: http://marketinginsights.eloqua.com

Customer Central: Optimization Playbooks & Tips

The Largest Community of Marketers Like You

“People in the Eloqua community are really helpful and are grateful to share what they have learned and what makes them successful.”

Lisa ChenMarketing Communications Manager

LeftHand Networks

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30,000 Users at 600 Companies - Only One Click Away

Eloqua. The Power to Succeed

“Eloqua has definitely helped me make better marketing decisions with the investments we make, and also get much greater respect from the sales team than I have ever had in any prior work situation.”

David Cain, Director of Marketing, SuccessFactors