emily potts powerpoint
DESCRIPTION
Home Studio WebinarTRANSCRIPT
the boutique home-studio
where I work
•1800 sf home•220 sf camera room•living/dining combo for meetings•office/guest room•“corner office”
a little bit about my business
Bartlesville, OK | 6 years | newborns, families, seniors | high-end
the story of my almost-studioaka: space does not equal success
Project professionalism in everything you do.
web | e-mail | phone
first, the benefits
big benefit #1: capital saved on overhead can go to
money-making activities in your home-studio!
working with realtors
for the wedding photogs
get connected
Girls’ Night Out
Halloween Portraits
for a great cause!
doing something BIG
limited edition sessions
family holiday card event
day-to-day marketing
social media
hand-written notes
studio e-newsletters(give ‘em something good to read)
print advertising
generating referrals
benefit #2: client experience
Client consultations
environment | setup | “walk the walk” | process | on-location
viewing appointment •make your pricing work for you
•make clients very comfortable•same setup as consultation•have a process - creating an order vs. taking an order•matboard magic•on-location: Photographer’s Wall Display Guides•talk about personal portraits
After the sale
delivery | gifting (large & small)
Challenges(what you can
do about ‘em)
lack of spaceminimal approach - purge the props!
multi-tasking furniture & props
work/life imbalance
•setting official client hours•off-limits days•off-limits hours•outsourcing•“chunking” time
work-at-home woes•sounds & smells•little ones
let’s connectwww.moms-with-cameras.com
on facebook: www.facebook.com/momswithcamerason twitter: www.twitter.com/momswithcameras
via e-mail: [email protected]
www.emilypotts.comon facebook: www.facebook.com/emilypottsphotography
on twitter: www.twitter.com/emilypottsphoto
check out what ’s coming soonIn June 2012, I am very excited to be launching The Mother of All Mentoring - a highly-personalized workshop designed for photographers who are ready to prosper in their business. During this extremely comprehensive mentoring you will:*Photograph a minimum of four sessions so you leave with a strong portfolio of images for your marketing and displays!* Build a product menu that is full of products clients will love - and that are profitable for your business! * Learn how to market your business - including developing several promotional activities that will attract new clients to your studio right away* Develop strong sales skills so you can close four-digit sales from your sessions* Design a beautiful client experience that generates referrals and extremely loyal clients
These workshops are designed to help you start earning money doing what you love right away. Every thing you are taught will be applicable and able to be implemented right away . . . no matter where you are starting from at this very moment. To ensure that you receive notification when these workshops launch please sign up for our e-newsletter, or send an e-mail to [email protected] and we’ll add your name to our mailing list.