Global Employee BenefitsWatch 2018/19 Series

Are you listening? How to promote

happiness through benefits

Our latest Global Employee Benefits Watch 2018/19 research found that 84% of employees feel that benefits impact their feelings of loyalty towards their employer and their positivity at work.

So it's no surprise that many organizations are taking notice and are laser-focused on improving their benefits programs!

So how do you create and promote a benefits program that keeps your employees loyal and happy?

In this how-to guide, we'll give you a few pointers on best-practice to get you started!

Introduction

A one-size fits many approach is not enough.

There's more of an expectation from younger generations for benefits programs to support their life goals.

As an employer you are in a unique position to help your employees cope with pressures that have a direct impact on their wellbeing as well as support them in the moments that matter.

1. Understand your employees32% of employees feel as though their workplace has a negative impact on their wellbeing

61% of 18-25 year olds expect their benefits program to support them on staying fit and healthy

23% of employees don’t think their employers care about their financial wellbeing

Employees see the benefits they receive as an important influence over their feelings for their employer, coming higher in importance than career opportunities.

So listen to what your employees are crying out for, including where and when they need support most. By analyzing data on benefits engagement and take up through technology, or running focus-groups with employees across locations and age groups, you can devise an approach that truly meets their needs. And once you've achieved this, the next step is making sure you are delivering and communicating these benefits in the most e�ective way!

2. Tune in to what employees want…

50% say the benefits they receive a�ected their decision to work

for their employer.56% of employees have used their benefits and they've had a positive impact on their lives.

84% of employees state that pensions and benefits impact their loyalty

Employees want to have the same experience accessing information inside and outside of work.

Employers must look to replicate a consumer-grade experience of benefits for their employees. They need to listen to how employees prefer to access information and manage activities outside of work.

3. Make sure your benefits are heard

81% of employees who can easily access their benefits said they feel loyal to their employer, as opposed to 51% who find it hard to access their benefits.

79% of employees who can easily access their benefits said they were proud to work for their employer as opposed to 37% who find it hard to access their benefits

With intuitive user journeys, easy-to-use interfaces and information all in one place, benefits technology makes accessing and interacting with benefits much easier. This means your employees are more engaged with their benefits program, more loyal and are prouder to work for your company!

Only 21% of employees would strongly agree they can easily access their benefits

68% of employees feel valued as a direct result of the benefits they have on o�er.

So the time has never been more pressing to listen in to your employees, make the most of your benefits o�ering, and cultivate employee happiness through benefits!

Conclusion

@ThomsonsOnline

www.linkedin.com/company/thomsons-online-benefits

E: connect@thomsons.comW: www.thomsons.com

Speak to one our benefits experts to find out more about how to promote employee happiness.

For more insights from our research, download the latest whitepaper in our Global Employee Benefits Watch 2018/19 series.

@ThomsonsOnline

www.linkedin.com/company/thomsons-online-benefits

E: connect@thomsons.comW: www.thomsons.com