employer choice - a threat or opportunity?
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www.towardsmaturity.org© Towards Maturity Community Interest Company
Employer choice - a threat or opportunity?
Next Generation Learning Conference5th March 2009
Laura OvertonDirector, Towards Maturity
www.towardsmaturity.org© Towards Maturity Community Interest Company
Businesses aredemanding
Morefrom learning for
Less
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The squeeze is on for learning providers
Both in-house and external
• Less
I want more!!
Flexibility, accessibility, speed, quality, choice, relevance, bite sized …..
But with Less
Cost, time, carbon footprint, disruption, inconvenience…..
And if I don’t get it from you …….
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Employer choice Threat or opportunity?
• Lessons from business – how are ‘internal’ learning providers responding?
– Alignment with Business
– Adapting our delivery approach
– Tangible benefits – adding value
• What does this look like in practice?
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Aligning learning and business
Supporting services ( finance, HR, Training)
Supplier Customer
ProcureDesign/
Develop/Make
Move/distribute
Promote
Fulfil
Support
•Event driven •Formal
•Programmes•Reactive
•Cost centre•Focus on skill
•Non core
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Traditional cycles of supply and demand
The conspiracy of convenience
Charles Jennings,Thomson Reuters
The Business Manager :
‘I want a training course
The Training Department:
‘What course do you want?’
What are you trying to do?
How can we work together to address this?
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Shifting approaches to learning…….
• 80% of learning now informal, 20% formal
• What percentage of the knowledge you need to do your job is stored in your mind?
• 1986: 75%• 1997: 15-20%• 2004: estimated 8 -10% Robert Kelley,Carnegie-Mellon University
• Unlimited access to information• Implications for Learning and Development
– Shorten lifecycles, improve efficiency, moving from knowledge to performance
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More for less needsnew learning approaches
• E-learning adoption
– 57% companies using e-learning– Of those not using it at present,
another 27% plan to do so over the next year as a key part of training delivery* (cipd)
• Surge in new media .– eg with director training videos,
discussion forums, social networking sites all doubled in last year ( **CMI, Oct 08)
• Rise of awareness of informal learning
– Account for up to 60- 80% of total learning for learners ***
– 70:20:10 model of learning at work
What is driving e-learning investment at work?
2 - Building the Business Case
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Supporting services ( finance, HR, Training)
Supplier Customer
ProcureDesign/
Develop/Make
Move/distribute
Promote
Fulfil
Support
complianceNew Product launch
Software rolloutSales & customer service
Training becomes performance driven, core element of business
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E-a
ppro
ach
Automate
Transform
Nature of problemWell defined
Complex
Improving efficiency of existinglearning delivery resulting in
•Cost & time saving•Increased flexibility•Increased accessibility
New solutions for traditional skills challenges that result in improved:
•Motivation,•Speed•Personal relevance:
New approaches to talent management, recruitment and retention resulting in:
•Simplified processes for career choice and progression•Increased engagement •Professionalisation
New models of organisational learning that connect content, expertise with individuals resulting in improved:
•Organisational agility•Innovation
Technology enabled opportunity in the workplace
www.towardsmaturity.org© Towards Maturity Community Interest Company
E-a
ppro
ach
Automate
Transform
Nature of problemWell defined Complex
Improving efficiency of existinglearning delivery:
Eg •Rollout of LMS•Compliance training•Online courses access and blended learning for existing programmes
New solutions for traditional skills challenges. Examples:
•Informal learning•On the job support•Rapid application (Sharing expertise faster)•Mobile
Becoming the employer of choice:Improving choice and careerProgression
Eg•Competency management•Transforming assessment and qualification•CPD
New models of organisational learning that connect content, expertise examples::
•Web 2.0 – connection and communication •Integration of knowledge management and learning
Examples of learning transformation
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How do businesses go about achieving this?
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Content Delivery ( formal and informal)Support and reflection
Management and Administration
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0% 20% 40% 60% 80% 100%
Mobile devices
Virtual Worlds e.g. Second Life
Games and complex simulations
Video on demand
Podcasting
Simplify access/ Improved search …
Rapid application development
Virtual classroom
Video conferencing
Online books/job aids
Simple screen simulations
Electronic-based learning …
Web resources pages and web …
Used
Planned
Tools to support content delivery(n=262)
3 – Trends in Technology and services
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Learner support and reflection (n=262)
3 – Trends in Technology and services
0% 20% 40% 60% 80%
e-portfolio
moderated chat
Blogs by tutors or learners
EPSS
unmoderated chat
wikis
E-tutor support to learners
Communities of practice
Online collaboration …
Online access to experts
Used
Planned
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Tools to support administration and management (n=262)
3 – Trends in Technology and services
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•Strands collectively intertwine•All contribute to impact•Involving stakeholders at all stages
DefiningNeed
LearnerContext
WorkContext
BuildingCapability
EnsuringEngagement
DemonstratingValue
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Building the blend
Use tools that help Interaction
• Eg wikis & blogs, virtual conferencing, social software, moderated & un-moderated chat
Provide workplace support
• Eg Mentors, manager as coaches, appraisal
Support Learners on the job• Job related
assignments• Electronic job aids• Reference Books• Printed job aids• Online reference• Followed by support in
person or via e-mail
In the workplace, mature organisations are more likely to
Building Capability
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What does this look like in practice?
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Employer choice – threat or
opportunity?
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New standards for excellence
Business alignment – Innovation - Responsiveness
Combined with …
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New approaches to learning
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New Opportunities for growth
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Reflectionand
Questions
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Additional resourceswww.TowardsMaturity.org
Additional research:•*CIPD Annual training survey 08•CMI – Learning at work- e-learning evolution or revolution? Oct 08•Tangible benefits of e-learning- JISC & ALT report
The following case studies may also provide insights highlighting the model at work:
•Cable&wireless – outlining the shift from traditional e-learning delivery to a new responsive system aligned to business need•Hibernia College and Pfizer - A new approach to an online masters•Care UK – improving retention through innovative qualifications
Excellence Gateway - Www.excellence.qia.org.uk
Employer engagement E-Learning Case studies Generator
www.nextgenerationlearning.org/work
Driving Business Benefits
Research in the recession