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Page 1: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine
Page 2: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine

Did you realize if Success Summit was a person, it could get its driver’s license now? That’s right… this is our 16th annual Success Summit!And I truly believe we’ve done everything possible to make this “Sweet Sixteen” our best one yet! So… THANK YOU for being here and WELCOME to the best four days we’ve ever presented.

Here are a few tips to make the most of your Summit experience:

ENGAGE: Get out of your shell, open your mind and lean in! There’s a ton to be learned in the next four days, but ultimately Summit is what you make of it. Pay attention, take notes, and continually ask yourself how what you’re learning can apply to your business.

Also, meet new people! The educational aspect of Success Summit extends far beyond the stage. There are thousands of incredible professionals here with you. Pick their brains, exchange ideas and grow your mind, your business and your network.

GET OUT OF YOUR COMFORT ZONE: If you’re here with a group, I strongly encourage you to split up and sit with others. (Then you can re-group later and exchange notes and ideas.) And if you’re here alone, choose a new seat every day. Growth is all about getting out of your comfort zone to bring about desired change. Sitting somewhere new and meeting new people is a great start!

PLAY IT COOL: Yes, you’re away from home. Yes, we want you to have fun. But play it cool… don’t overindulge at night. Get your rest, hydrate, eat well and get up early to get your body moving before the event begins each morning.

PRIORITIZE YOUR TAKEAWAYS: You’re going to learn a lot over the next four days… way too many actionable ideas to implement all at once. I suggest taking some time toward the end of the event to start prioritizing what you’ve learned so you can set a clear course to move your business forward after the event!

Thank you again for being here and congratulations on beginning the journey to transform your business (and your life!) into exactly what you want for your future!

Tom Ferry | FOUNDER & CEO

how to get the most from the summit Thank you to our sponsors

Page 3: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine

FREQUENTLY ASKED QUESTIONS FREQUENTLY ASKED QUESTIONS

?

IS THERE WI-FI?Yes, the Anaheim Convention Center offers FREE Wi-Fi!

DO I NEED TO WEAR MY NAME BADGE / LANYARD? Yes! Attendees (and guests) must wear their name badge and lanyard at all times. Security will not allow anyone inside the main ballroom or other events without credentials. A replacement badge and lanyard can be purchased at Customer Service, Level 100 for $150.

I LOST MY WORKBOOK. CAN I GET ANOTHER ONE?Be sure to write your name in your workbook as a precaution and check with Customer Service on Level 100 to see if it was turned in. If you lose your workbook, a replacement workbook can be purchased for $50.

WHAT IS THE WRISTBAND FOR - DO I NEED ONE?Wristbands were given to Coaching Members at Check-in and are required for the client exclusive receptions and parties. Your wristband gets you in and has your drink tickets attached – so don’t lose it! Replacements will be available for $50 at Customer Service on Level 100.

WHERE CAN I BUY A SNACK OR LUNCH?We encourage attendees to stay on site and for your convenience we’ve arranged Food Trucks during lunch hours and a Cash & Carry Concession stand where you can grab a quick bite! There are also food and beverage outlets at the Hilton and several restaurants within walking distance of the Center.

PARKINGLocated at Car Park 1 and 4. Rates vary. Go to https://www.anaheim.net/1163/Maps-Directions/ for more information.

IS THERE A LOST & FOUND?Lost and Found is located at Customer Service on Level 100.

WHO CAN I TALK TO ABOUT COACHING?If you are interested in speaking with any of our top Business Coaches and Coaching Consultants, head to the coaching booths in the back of the main ballroom, Level 200 and on Level 100. Look for someone wearing an “Ask Me About Coaching” button!

WELCOME RECEPTION Tuesday, August 13, 5:00pm - 7:00pmAll attendees welcome!Located on Level 100, don’t miss this networking opportunity following Tuesday’s session. Get ready to mingle with the best in the industry! This is a non-hosted event. Cash bars will be available for drink purchases.

C3 RECEPTION: COACHES, CLIENTS AND COCKTAILS Wednesday, August 14, 5:30pm - 7:00pmExclusive for Coaching Members Come connect with your coach and re-connect with old friends – and make some new ones! Wear your wristband (drink ticket attached) and lanyard for entry. This event is exclusive for Coaching Members only. Reception will take place in the California Ballroom (Level two) at Hilton Anaheim.

TOM FERRY AFTER DARK! Thursday, August 15, 7:00pm - 11:00pmExclusive for Coaching MembersWe are excited to host our annual Tom Ferry After Dark dance party at House of Blues featuring Jukebox! We all had a blast last year and we know this year’s party will be too – so don’t miss it! I.D. and wristband (includes two drink tickets) required for entry. Sponsored by Bank of America.

*Time, locations and speakers were current as of press time and are subject to change.Check out the Event App for Live updates.

Page 4: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine

MAIN STAGE

Plaza Level

ACC SOUTH - LEVEL 2

HALLS A - D

Level 100

Level 200

ArenaPlaza

HiltonAnaheim

CarPark

1

CarPark

2Grand Plaza

Arena

Cash ConcessionFood Trucks

Registration Customer ServiceBreakout Sessions

Breakout Sessions

C3 Reception: Coaches, Clients and Cocktails

ANAHEIM CONVENTION CENTER

EVENT MAP EVENT MAP100 LEVEL• Registration / Check-In• Customer Service• Breakout Sessions• Merchandise• Cash Concession• Welcome Reception

200 LEVEL• Main Event• Breakout Sessions

• Food Trucks during lunchARENA PLAZA (Outside)

HILTON ANAHEIM (California Ballroom)

• C3 Reception: Coaches, Clients and Cocktails

800 W Katella Ave,Anaheim, CA 92802

Tom Ferry After Dark400 Disney Way #337,

Anaheim, CA 92802

Page 5: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine

TOM FERRY AFTER DARK

Exclusively for Coaching Members!

C O C K T A I L & D A N C E P A R T Y S P O N S O R E D B Y

Thursday, August 15Doors open at 7:00pm - After Dark ends at 11:00pm

House of Blues Anaheim (Anaheim GardenWalk - 400 Disney Way #337)

Cocktails, dancing, music & fun!

Exclusive to coaching members only!

Business casual / concert chic attire is recommended

WHEN:

WHERE:

WHAT:

WHO:

DRESS:

After Thursday’s session, grab dinner then come to House of Blues for cocktails* and fun!

*Must have valid I.D. and wristband for entry. Two drink tickets included with wristband.

Be sure to download our Tom Ferry Events App!Go to the App Store and search for Tom Ferry or Success Summit and stay connected to what’s happening!

Download iOS App

Download Android App

Access WebApp

EVENT APP

Page 6: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine

SUMMIT AGENDA SUMMIT AGENDA

DAY 1 - Tuesday, August 13, 2019

8:00am - 5:00pm ACC North - Level 100

1:00pm - 5:00pm ACC North - Level 200

5:00pm - 7:00pm ACC North - Level 100

DAY 2 - Wednesday, August 14, 2019

8:00am - 5:00pm ACC North - Level 100

9:30am - 12:15pm ACC North - Level 200

12:15pm - 2:00pm Arena Plaza

2:00pm - 4:30pm ACC North Level 100 / South Level 2

5:00pm - 7:00pm Hilton - California Ballroom

DAY 3 - Thursday, August 15, 2019

8:00am - 5:00pm ACC North - Level 100

10:00am - 12:30pm ACC North Level 100 / South Level 2

12:30pm - 2:00pm Arena Plaza

2:00pm - 5:00pm ACC North - Level 200

7:00pm - 11:00pm House of Blues Anaheim

DAY 4 - Friday, August 16, 2019

8:00am - 5:00pm ACC North - Level 100

9:30am - 12:15pm ACC North - Level 200

12:15pm - 2:00pm Arena Plaza

2:00pm - 5:00pm ACC North - Level 200

Registration / Check-In / Customer Service

Afternoon Session with Tom Ferry (Doors Open at 11:30am)

Welcome Reception (All Attendees)

Registration / Check-In / Customer Service

Morning Session with Tom Ferry + Chris Voss (Doors Open at 8:30am)

Lunch Break (on own)

Breakout Sessions (Check out Event App or next page for details)

C3 Reception: Coaches, Clients and Cocktails (Coaching members only)

Registration / Check-In / Customer Service

Breakout Sessions (Check out Event App or next page for details)

Lunch Break (on own)

Afternoon Session with Tom Ferry

Tom Ferry After Dark (Coaching members only)

Customer Service

Morning Session with Tom Ferry + Tom Bilyeu (Doors Open at 8:30am)

Lunch Break (on own)

Final Session with Tom Ferry

Time Location Agenda Item

*Time, locations and speakers were current as of press time and are subject to change.Check out the Event App for Live updates.

Page 7: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine

wednesday BREAKOUT SESSIONS wednesday BREAKOUT SESSIONS

Session 1 / 2:00-3:00PM Session 2 / 3:30-4:30PMMarketing & Lead Gen 1 Marketing & Lead Gen 1ROOM ROOM

204 204 Instagram X-FactorComplete guide to Insta-domination!Jason Pantana, Danielle Garofalo

2020 Video MarketingLeverage video to the max AND grow your business (faster)Jason Pantana

Marketing & Lead Gen 2 Marketing & Lead Gen 2

152/153 152/153Marketing X MultipliersTop producer tactics/techniquesBri Martin, Eric Eickhof, Judy Michaelis, Sandra Pike Moderator: Johanna Fatheree

No-Holds-Barred Interviews w/ the Instagram EliteKeri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi NussbaumModerator: Byron Lazine

Lead Conversion 1 Lead Conversion 1

161/162 201Convert & Close More Leads NowBill Pipes

Mastering the Art of Objection HandlingCandace Decker, Doug Edrington, Tom Toole Moderator: Brittney Guadagnoli

Lead Conversion 2 Lead Conversion 2

210 210 How to Generate Over $500,000 in Income from Expireds Your First YearDevin Tryan

The 4X Multiplier: How to turn 1 sale into 4Karen Stone, Paula Clark, Shawna Martinez Moderator: Trey Willard

strategic tips, tricks and tools strategic tips, tricks and tools

207 207Triple Your Sales from the #1 Income Pillar - Your COI & Past Customer DatabaseAdriana Pickard, Kris Weaver Moderator: Jeff Mays

How to Produce *Pro-Grade* Videos (w/o breaking the bank)Amber Anderson, Bryan Koci, Chris Kwon, Tim Macy Moderator: Ethan Beute

leadership leadership

163 163To Team or Not to TeamHow to build a dynasty without a huge teamDebbie Holloway

How to Build Your Business for Maximum ProfitsDebbie Holloway

main stage main stage

main stage main stageThe Coaching ConversationEverything you need to know about Tom Ferry CoachingTom Ferry

Expired Role Play ChampionshipHosted by: Jeff Mays Featuring: Adriana Pickard, Carolyn Young, Devin Tryan, Jay Bond, Josh Huglen, Robert Mack, Ryan Skrzypkowski, Tom Toole

mindset, motivation, goals mindset, motivation, goals

201 161/162How to Value and Sell Your Agent PracticeSteve Murray

7 Life Lessons I Learned Climbing AconcaguaBill Pipes

...and more! ...and more!

202 202The Benefits of Tech-Enabled CoachingTF Tech Insiders

Level 10 HealthHow optimizing your health can increase your wealthKathy Ferry, Pam Jacobson

30 m

inut

e bre

ak

*Time, locations and speakers were current as of press time and are subject to change.Check out the Event App for Live updates.

Page 8: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine

thursday BREAKOUT SESSIONS thursday BREAKOUT SESSIONS

Session 3 / 10:00-11:00am Session 4 / 11:30-12:30pmMarketing & Lead Gen 1 Marketing & Lead Gen 1ROOM ROOM

204 204 YouTube Ads Are Insane!4 (step-by-step) campaigns to runJason Pantana

Campaign Case Studies: 5 Facebook Ads That Kill It (Every Time!)More engagement, more clicks, more clients!Jason Pantana

Marketing & Lead Gen 2 Marketing & Lead Gen 2

152/153 152/153Rehumanize Your BusinessHow personal videos accelerate sales and improve customer experienceEthan Beute

Marketing X MultipliersTop producer tactics/techniquesBri Martin, Eric Eickhof, , Judy Michaelis, Sandra Pike Moderator: Johanna Fatheree

Lead Conversion 1 Lead Conversion 1

161/162 161/162Convert & Close More Leads NowBill Pipes

The Foolproof Listing Launch FormulaWin EVERY listing (& buyer)Bill Pipes

Lead Conversion 2 Lead Conversion 2

163 210 How to Get More Names, Info & Deals from EVERY Open HouseEileen Rivera, Haneen Hayder, Melissa Kwan (Spacio) Moderator: Debbie Holloway

Become the Dominant Agent in Your FarmAndy Tse, Glennda Baker, Mary Maloney Moderator: Trey Willard

strategic tips, tricks and tools strategic tips, tricks and tools

207 201Become the Master of Your ScheduleHacks & Apps that help you achieve more in less timeAlan Thompson, Kirk Kessel, Mark Pattison Moderator: Jeff Mays

RE Tech ToolsBest practices to change your businessDeanna Haas (Fizber), Jon Krabbe (Agent Image), Toufic Mobarak (MobileSphere) Moderator: Jessica Grover

leadership leadership

210 163How to Hire, Train and Manage a World-Class TeamLisa Chinatti, Jason Posnick

Personality PositioningHow to forge stronger connections and win more dealsDebbie Holloway

main stage main stage

main stage main stageBreakthroughTop agents share their strategy for BIG successTom Ferry

Ask Me AnythingTom Ferry

mindset, motivation, goals mindset, motivation, goals

201 207How to Create Generational WealthSo you can actually retire from real estate Andy Dane Carter

Why Getting What You Want in Life Starts by Looking InwardJeff Mays

...and more! ...and more!

202 202Level 10 HealthHow optimizing your health can increase your wealthKathy Ferry, Pam Jacobson

The Benefits of Tech-Enabled CoachingTF Tech Insiders

30 m

inut

e bre

ak

*Time, locations and speakers were current as of press time and are subject to change.Check out the Event App for Live updates.

Page 9: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine

TOM FERRY SPEAKERS breakout SPEAKERS

Tom Ferry | CEO - Owner of Ferry International, LLCSince creating his own real estate coaching and training company in 2004, Tom Ferry has accumulated more than 30,000 hours of personal coaching experience and has influenced well over half a million real estate professionals.

Tom is named the #1 Real Estate Educator by Swanepoel Power 200 and is the bestselling Author of Life! By Design and Mindset, Model and Marketing! Tom has been featured in The New York Times, Wall Street Journal, USA Today, The Huffington Post and many other leading publications.

Bill PipesBill Pipes is a highly successful coach and consultant to top-producing real estate agents. He restructures and improves agents’ business models and teaches them how to increase lead conversion.

Jason PantanaJason guides real estate professionals through emerging trends in consumer behavior, sales, online marketing, and entrepreneurship.He worked with the National Association of REALTORS® as a speaker and facilitator for many events.

Debbie HollowayDebbie Holloway spent 30 years selling real estate in Louisville, KY, averaging 150 sales and running 3 companies. Debbie now focuses on working with Tom Ferry as the Director of Team+ coaching.

Jeff MaysJeff has 27 years of experience coaching, training & recruiting some of the industry’s highest producing agents and has been featured on HGTV’s Bang for Your Buck.

Steve Murray Steve PacinelliYitzi Nussbaum Mark Pattison Adriana Pickard Sandra Pike

Jason Posnick Eileen Rivera Jeffrey Samuels Ryan Skrzypkowski Karen Stone Alan Thompson

Doug EdringtonCandace Decker Taya DiCarlo Eric Eickhof Danielle GarofaloPaula Clark

Phil Gerdes Deanna Haas Haneen Hayder Josh Huglen Kirk KesselJessica Grover

Mary Maloney Bri Martin Shawna Martinez Judy Michaelis Toufic MobarakTim Macy

Bryan Koci Chris KwonJon Krabbe Melissa Kwan Robert MackByron Lazine

Trey Willard Brittney GuadagnoliJohanna Fatheree

Amber Anderson Glennda Baker Jay Bond Lisa ChinattiAndy Dane CarterEthan Beute

Tom Toole Devin Tryan Andy Tse Keri White Carolyn YoungKris Weaver

keynote speakersTom BilyeuCo-Founder/CEO of Impact Theory and co-founder of Quest Nutrition.

Chris VossCEO of the Black Swan Group and a 24-year veteran of the FBI, Chris retired as the lead international kid-napping negotiator.

*Time, locations and speakers were current as of press time and are subject to change.Check out the Event App for Live updates.

Page 10: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine

master yourmindset

Page 11: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine

Day 1Take a pic by any Success Summit sign

Day 2Post a pic on social with Summit merchandise

Use the Hashtags: #TomFerry #TFSummit19Post your photos / videos and tag on a channel below

Follow the GuidelinesBelow to Win Cool Prizes

- 1 winner per day- 3 chances to win - 1 bonus winner

@TomFerry

summit scavenger hunt summit scavenger hunt

Prizes Include: Swag, 2020 Summit Tickets or LiveCast 2020!

Day 3Post a pic with a new friend you met at Summit

bonusPost a video of main stage action at Summit

Page 12: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine

SUMMIT MERCH SPECIALS

Visit the Tom Ferry Merchandise Boothfor Specials & New Product Line!

See our exclusive Summit offers below!

We are extremely excited and grateful to announce the launch of FerryCares, the new, official charitable organization founded by Tom & Kathy. FerryCares was created to make a difference in a wide variety of initiatives. Their initial focus will be on a cause they strongly believe in: providing educational opportunities for those who would not otherwise have them. For more information, please reach out to: [email protected]

Donate to Make a DifferenceFerryCares is passionately committed to helping those in need and to make a difference in a wide variety of initiatives. Which is why FerryCares has teamed up with the American Red Cross to run a blood drive during this year’s Success Summit. Here are 3 tips to prepare for your blood donation.

1. Allow one hour to donate2. You must be healthy & hydrated3. We accept all blood types!

Head to the Merch booth to redeem your Ferry Bucks (found in your Welcome tote).

ACC South, Level 2 Location 205AB

Wednesday through Friday (8/14 - 8/16)8:00AM - 2:00PM

Donate blood for patients in need!

ACC North, Level 100

Receive a $10 gift card for every $75 spent at the Merch booth.

Don’t forget to enter for a chance to win Summit swag!

Page 13: ENGAGE - Tom Ferry · 2019. 8. 5. · No-Holds-Barred Interviews w/ the Instagram Elite Keri White, Phil Gerdes, Taya DiCarlo Special Interview: Yitzi Nussbaum Moderator: Byron Lazine