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Online Digital Scavenger Hunt Engaging Security Awareness with Global Impact

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Page 1: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Online DigitalScavenger Hunt

Engaging Security

Awareness with Global Impact

Page 2: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Laney CannonProgram Coordinator, Product Security & Standards at Citrix

Background: Communications, Marketing & Anthropology

Page 3: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications
Page 4: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications
Page 5: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications
Page 6: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications
Page 7: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Digital Security Scavenger Hunt

Page 8: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

What’s that?

TraditionalScavenger Hunt

Model

Made Digital

Employees

+=

Global AND Engaging Security Awareness Training

Page 9: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications
Page 10: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Talk Data to Me

Is including your remote or globally dispersed employees really that important?

Page 11: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

How often do people work remote?

16% one day

per month

21% more than 1 day per week

13% one day

per week 18% always

Owl Labs: State of Remote Work

Page 12: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Owl Labs: State of Remote Work

Page 13: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Have I Convinced You Yet?

How-to:Digital Scavenger Hunt

Page 14: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Set Up /Ground Work

Page 15: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Set Up: When

Page 16: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Set Up: Where

Page 17: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Set Up: Comms

Page 18: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Set Up: Who

Internal Communications

Intranet/WebTeam

Security

Page 19: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Employee Experience

Page 20: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

If you were participating…

Joined our company’s general Slack Channel

Page 21: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

If you were participating…

Where we dropped daily “clues”

Page 22: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

If you were participating…

Page 23: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

If you were participating…

The Global Technology & Security (GTS) team diligently identifies, monitors, and assists in preventing threats to Citrix business operations. GTS focuses on understanding the technology and security needs, as well as emerging trends, to proactively address risks of the company, the employees, and our customers

Page 24: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

If you were participating…

Page 25: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Implementation in 3 Steps

Page 26: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Implementation in 3 Steps

1 Decide where you will engage your audience

• Where are you posting clues?• Where are you leading them?

Where

Page 27: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Where we did it

Page 28: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications
Page 29: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Implementation in 3 Steps

2 Decide what you want your audience to know or find:

What

• Location

• Knowledge

Page 30: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

What we did: BOTH

Page 31: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Implementation in 3 Steps

3 Decide how you will entice your audience to participate

Incentive

• What will be “winning”? Highest participation? Most correct answers?

• Prize(s)

Page 32: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications
Page 33: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Our Incentive

Page 34: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications
Page 35: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Lessons Learned

Design Thinking

Data Driven

Page 36: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Design Thinking

Page 37: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications
Page 38: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications
Page 39: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

“Data Driven”

Page 40: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

• Password Changes

• Test the same question at the beginning & end

Page 41: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Take-aways so YOU can have a digital scavenger hunt

There must be an incentive

Prove your results through Data

Find where your employees are

engaging

Use Design Thinking to uncover your

“real” problem areas

Global training can be

inexpensive AND engaging

Page 42: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications
Page 43: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Digital Security Scavenger Hunt

Page 44: Engaging Digital Awareness with Security Scavenger Hunt · Digital Scavenger Hunt. Set Up / Ground Work . Set Up: When. Set Up: Where. Set Up: Comms. Set Up: Who Internal Communications

Laney Cannon

Program Coordinator

[email protected]

Let’s Connect: