engaging the power of prevention: 10 action principles crime prevention coalition of america...

Engaging the Power of Engaging the Power of Prevention: 10 ActionPrevention: 10 Action

PrinciplesPrinciples

Crime Prevention Coalition of America Crime Prevention Coalition of America National Crime Prevention CouncilNational Crime Prevention Council

20072007

National Crime Prevention Council2

Goal of This Goal of This PresentationPresentation

The goal is to enable citizens and community groups to develop and sustain the best crime prevention strategies based

on 10 principles.


ObjectivesObjectives

• Review the early days of crime prevention as it Review the early days of crime prevention as it relates to the development of the 10 Action relates to the development of the 10 Action Principles of Crime Prevention.Principles of Crime Prevention.

• Explore the 10 Action Principles and Explore the 10 Action Principles and understand how to implement these principles understand how to implement these principles in your crime prevention efforts.in your crime prevention efforts.


Early Days of Crime PreventionEarly Days of Crime Prevention

• 1970s—Crime was increasing; the public was unsure 1970s—Crime was increasing; the public was unsure of what to do, or how to helpof what to do, or how to help

• Late 1970s—Concerned citizens joined with the Late 1970s—Concerned citizens joined with the Justice Department and others to promote ways to Justice Department and others to promote ways to spur the public to actspur the public to act

• 1979—Nineteen organizations joined forces to form 1979—Nineteen organizations joined forces to form the National Citizens’ Crime Prevention Campaign; the National Citizens’ Crime Prevention Campaign; new character unveilednew character unveiled


Early Days of Crime Prevention Early Days of Crime Prevention (continued)(continued)

• 1980—National Citizens’ Crime Prevention Campaign’s 1980—National Citizens’ Crime Prevention Campaign’s first public service ads are aired; McGruff the Crime Dogfirst public service ads are aired; McGruff the Crime Dog®® is namedis named

• 1980—National Citizens’ Crime Prevention Campaign 1980—National Citizens’ Crime Prevention Campaign founders join with other organizations to form the Crime founders join with other organizations to form the Crime Prevention Coalition of America (CPCA)Prevention Coalition of America (CPCA)

• 1990—CPCA promulgates principles for effective crime 1990—CPCA promulgates principles for effective crime prevention and publishes them in prevention and publishes them in Crime Prevention in Crime Prevention in America: Call to ActionAmerica: Call to Action


Development of Development of Engaging the Engaging the Power of Prevention: 10 Action Power of Prevention: 10 Action

PrinciplesPrinciples• Coalition affirms the 1990 foundation and updates it Coalition affirms the 1990 foundation and updates it

for the challenges and opportunities of coming decadesfor the challenges and opportunities of coming decades• More than two years of research and discussion is More than two years of research and discussion is

conductedconducted• 26 groups participated in two days of focus group 26 groups participated in two days of focus group

meetingsmeetings• National Roundtable of crime prevention specialists National Roundtable of crime prevention specialists

and researchersand researchers• Steering Committee interpreted the membership’s Steering Committee interpreted the membership’s

concerns and shaped them into major tenetsconcerns and shaped them into major tenets


Development of Development of Engaging the Engaging the Power of Prevention: 10 Action Power of Prevention: 10 Action

PrinciplesPrinciples (continued)(continued)

• 2005—2005—The 10 Action PrinciplesThe 10 Action Principles were published were published and distributed by the National Crime and distributed by the National Crime Prevention Council (NCPC) at the 7Prevention Council (NCPC) at the 7 thth National National Conference on Preventing Crime: Silver Conference on Preventing Crime: Silver Successes Golden Opportunities, Successes Golden Opportunities, October 8–11, 2005October 8–11, 2005


Engaging the Power of Engaging the Power of Prevention: 10 Action Prevention: 10 Action

PrinciplesPrinciples

Foundations for ActionFoundations for Action


The 10 Action Principles of The 10 Action Principles of Crime PreventionCrime Prevention

1.1. Everyone’s businessEveryone’s business

2.2. More than securityMore than security

3.3. A responsibility of all levels and agencies of A responsibility of all levels and agencies of governmentgovernment

4.4. Linked with solving social problemsLinked with solving social problems

5.5. Cost-effectiveCost-effective

Preventing crime is


10 Action Principles 10 Action Principles (continued)(continued)

6.6. A central role in law enforcement A central role in law enforcement

7.7. Cooperation and collaboration by all elements Cooperation and collaboration by all elements of the communityof the community

8.8. EducationEducation

9.9. Tailoring to local needs and conditionsTailoring to local needs and conditions

10.10. Continual testing and improvementContinual testing and improvement

Preventing crime requires


Applying the 10 Action Principles

What do each of these action

principles look like in practice?


Principle OnePrinciple One

Preventing Crime Is Preventing Crime Is

Everyone’s BusinessEveryone’s Business


• Children, youth, and adultsChildren, youth, and adults

• Criminal justice communityCriminal justice community

• Social services Social services

• Elected officialsElected officials

• Business leadersBusiness leaders

• Each person has a stake in the prevention of Each person has a stake in the prevention of crime and each person can helpcrime and each person can help

Preventing Crime Is Preventing Crime Is Everyone’s BusinessEveryone’s Business


Building the FoundationBuilding the Foundation

• EducateEducate

• MotivateMotivate

• OrganizeOrganize

• MobilizeMobilize


Building the FoundationBuilding the Foundation (continued)(continued)

Remember, no single group or organization can Remember, no single group or organization can possibly prevent crime on behalf of all.possibly prevent crime on behalf of all.

• Build effective crime prevention coalitionsBuild effective crime prevention coalitions• Focus on the goal—not the obstaclesFocus on the goal—not the obstacles• Fix the problem, don’t fix the blameFix the problem, don’t fix the blame• Do the work with those who show upDo the work with those who show up


Applying Principle One

In Providence, RI, the Mt. Hope Learning Center has become the core of

activity that builds community, improves the lives of children and

adults, and prevents crime.

Mt. Hope Learning Center140 Cypress StreetProvidence, RI 02906Phone: 401-455-8875; Fax: 401-455-9875www.mthopelearningcenter.org


Principle TwoPrinciple Two


More Than SecurityMore Than Security


• Embraces both the physical and the human Embraces both the physical and the human environmentenvironment

• Reduces risk and the human conditions that Reduces risk and the human conditions that cause riskcause risk

• Addresses a broad range of issuesAddresses a broad range of issues

Preventing Crime Is Preventing Crime Is More Than SecurityMore Than Security


Applying Principle TwoApplying Principle Two

The Niagara Falls Block Club Council has The Niagara Falls Block Club Council has expanded the traditional Neighborhood Watch expanded the traditional Neighborhood Watch

activities to include increasing community activities to include increasing community awareness as well as engagement.awareness as well as engagement.

Home Block Club AssociationHome Block Club Association Roger Spurback, PresidentRoger Spurback, President2234 Forest Avenue2234 Forest AvenueNiagara Falls, NY 14301Niagara Falls, NY 14301716-285-5426716-285-5426rspurblockclub@[email protected]


Principle ThreePrinciple Three

Preventing Crime Is a Preventing Crime Is a Responsibility of All Levels Responsibility of All Levels and Agencies of Governmentand Agencies of Government


• Prevention is a sound government Prevention is a sound government investment. investment.

• Agencies within each level of government, Agencies within each level of government, not just law enforcement, have a stake in not just law enforcement, have a stake in promoting crime prevention.promoting crime prevention.

Preventing Crime Is a Preventing Crime Is a Responsibility of All Levels and Responsibility of All Levels and

Agencies of GovernmentAgencies of Government


What Roles Can Government What Roles Can Government Play?Play?

• Direct fundingDirect funding• TrainingTraining• Technical assistanceTechnical assistance• Policy guidancePolicy guidance• In-kind resourcesIn-kind resources• Participation and/or leadershipParticipation and/or leadership• Information Information • Positive alternatives to specific problemsPositive alternatives to specific problems


How Can Citizens Affect the How Can Citizens Affect the Government?Government?

• Know your representativesKnow your representatives

• Create opportunities to state your case for Create opportunities to state your case for changechange

• Advocate for your community’s issuesAdvocate for your community’s issues


Applying Principle ThreeApplying Principle Three

The California Attorney General’s The California Attorney General’s Office has convened a Office has convened a

multijurisdictional task force to multijurisdictional task force to address domestic violence.address domestic violence.

California Attorney General's OfficeCalifornia Attorney General's Office

P.O. Box 944255, 1300 I Street, Suite 1150P.O. Box 944255, 1300 I Street, Suite 1150

Sacramento, CA 94244-2550Sacramento, CA 94244-2550

1-800-952-5225 1-800-952-5225


Principle FourPrinciple Four

Preventing Crime Is Preventing Crime Is Linked With Solving Linked With Solving

Social ProblemsSocial Problems


• Problem-solving approaches to policing need Problem-solving approaches to policing need to address community, structural, and social to address community, structural, and social issues.issues.

Preventing Crime Is Linked With Preventing Crime Is Linked With Solving Social ProblemsSolving Social Problems


What Types of Social Problems Lie What Types of Social Problems Lie Beneath the Surface?Beneath the Surface?

• UnemploymentUnemployment

• Lack of educationLack of education

• Physical surroundingsPhysical surroundings

• TruancyTruancy

• Latchkey youthLatchkey youth

• Absence of childcareAbsence of childcare

• Absence of healthcareAbsence of healthcare


Applying Principle FourApplying Principle Four

Early Start, an early intervention program in South Florida, teaches children conflict resolution, character education, and other

life skills.

Citizens’ Crime Watch of Miami-Dade1515 Northwest 79th AvenueMiami, FL 33126305-470-1670


Principle FivePrinciple Five


Cost-EffectiveCost-Effective


• Research shows that crime prevention Research shows that crime prevention initiatives can more than pay for themselves. initiatives can more than pay for themselves.

• Crime is expensive.Crime is expensive.

• Effective prevention is a sound investment.Effective prevention is a sound investment.

Preventing Crime Is Preventing Crime Is Cost-EffectiveCost-Effective


Examples of Crime Prevention Examples of Crime Prevention Saving MoneySaving Money

• Settling disputes without violenceSettling disputes without violence• Preventing juvenile violencePreventing juvenile violence• Better street lightingBetter street lighting• Crime Prevention Through Environmental Design Crime Prevention Through Environmental Design

(CPTED)(CPTED)


Applying Principle FiveApplying Principle Five

The Life Skills Training Program for reducing alcohol, tobacco, and

marijuana use among teens proves effective by rigorous evaluation.

Center for the Study and Prevention of ViolenceInstitute of Colorado at Boulder1877 Broadway, Suite 601Boulder, CO 80302303-492-1032


Principle SixPrinciple Six

Preventing Crime Preventing Crime Requires a Central Role Requires a Central Role

in Law Enforcementin Law Enforcement


Preventing Crime Requires a Central Preventing Crime Requires a Central Role in Law EnforcementRole in Law Enforcement

• Law enforcement needs community supportLaw enforcement needs community support

• Community residents and leaders need to Community residents and leaders need to support preventionsupport prevention


Applying Principle SixApplying Principle Six

The Gilbert, AZ, Police Department’s Lock The Gilbert, AZ, Police Department’s Lock ’Em Out program helps the community ’Em Out program helps the community

prevent both home burglary and auto theft. prevent both home burglary and auto theft.

Gilbert Police Department's Crime Prevention Unit Gilbert Police Department's Crime Prevention Unit

480-503-6527480-503-6527


Principle SevenPrinciple Seven

Preventing Crime Requires Preventing Crime Requires Cooperation and Collaboration by Cooperation and Collaboration by All Elements of the CommunityAll Elements of the Community


Preventing Crime Requires Preventing Crime Requires Cooperation and Collaboration by Cooperation and Collaboration by

All Elements of the CommunityAll Elements of the Community

• Requires a process of identifying and solving problems

• Cooperation and collaboration are a necessity


Tips for a Successful Coalition or Tips for a Successful Coalition or GroupGroup

• A clear definition of mutual goalsA clear definition of mutual goals• A jointly developed structure and shared A jointly developed structure and shared

responsibilityresponsibility• Mutual authority and accountability for successMutual authority and accountability for success• Sharing resources and rewardsSharing resources and rewards• Appropriate cross-section of membersAppropriate cross-section of members• Members see coalition as in their best interestMembers see coalition as in their best interest


Tips for a Successful Coalition Tips for a Successful Coalition or Groupor Group (continued)(continued)

• Members share a stake in both process and outcomeMembers share a stake in both process and outcome• Clear roles and responsibilities are developedClear roles and responsibilities are developed• Flexibility, adaptability, and the ability to Flexibility, adaptability, and the ability to

compromisecompromise• Equal decision-making authority (per member, not Equal decision-making authority (per member, not

based on rank or authority)based on rank or authority)• Mutual respect, understanding, and trustMutual respect, understanding, and trust


Applying Principle SevenApplying Principle Seven

Hinds County, MS, has 240 Neighborhood Watches in six towns within its 875 square miles and each must meet specific requirements set forth by the Sheriff’s Department.


Principle EightPrinciple Eight

Preventing Crime Requires EducationPreventing Crime Requires Education


Preventing Crime Requires Preventing Crime Requires EducationEducation

• Education is at the core of crime prevention.• It embraces information, training, and

motivation to action at all levels. • It helps all residents of communities make

themselves and their homes safer. • It informs and engages all government

agencies.


Every Resident of This Country Every Resident of This Country Needs Crime Prevention InformationNeeds Crime Prevention Information

• From children to senior citizens, From children to senior citizens, kindergarten to collegekindergarten to college

• New immigrantsNew immigrants• Parents and familiesParents and families• In the workplaceIn the workplace• Civic, social, and religious organizationsCivic, social, and religious organizations• Adult education venuesAdult education venues• Teen programs both by and for youthTeen programs both by and for youth


Applying Principle EightApplying Principle Eight

Education about personal and Education about personal and community crime prevention strategies community crime prevention strategies has been the cornerstone of modern has been the cornerstone of modern crime prevention since its inception. crime prevention since its inception.

Education occurs on two levels: Education occurs on two levels: 1.1. Information to community membersInformation to community members

2.2. Training for practitionersTraining for practitioners


Principle NinePrinciple Nine

Preventing Crime Preventing Crime Requires Tailoring to Requires Tailoring to

Local Needs and Local Needs and ConditionsConditions


• Crime Prevention is local.Crime Prevention is local.• Programs need to be tailored to local needs.Programs need to be tailored to local needs.• No two communities are alike.No two communities are alike.

Preventing Crime Requires Preventing Crime Requires Tailoring to Local Needs and Tailoring to Local Needs and

ConditionsConditions


• Tailoring programs to local circumstances must be a Tailoring programs to local circumstances must be a group effort.group effort.

• All needs must periodically be reassessed so that All needs must periodically be reassessed so that programs can better fit changing requirements.programs can better fit changing requirements.

• Training in program planning and management for Training in program planning and management for non-law enforcement persons could help customize non-law enforcement persons could help customize new program efforts.new program efforts.

Preventing Crime Requires Preventing Crime Requires Tailoring to Local Needs and Tailoring to Local Needs and

Conditions Conditions (continued)(continued)


Applying Principle NineApplying Principle Nine

Today's Neighborhood Watch programs incorporate activities that not only

address crime prevention issues, but also restore pride and unity to a

neighborhood.


Principle TenPrinciple Ten

Preventing Crime Requires Continual Preventing Crime Requires Continual Evaluation and ImprovementEvaluation and Improvement


Preventing Crime Requires Continual Preventing Crime Requires Continual Evaluation and ImprovementEvaluation and Improvement

• Document the effectiveness of crime prevention programs and strategies.

• Be alert to local, national, and international trends.• Measure performance and assess outcomes.• Seek and expand commitment from the entire

community.


Tips on EvaluationTips on Evaluation

• Be sure to use various forms of measurement.

ProcessesOutcomesAnecdotalEvaluations


Tips on Evaluation Tips on Evaluation (continued)(continued)

• The importance of evaluation

Inputs and outputsGoals and objectivesPERT/CPM-Program Evaluation and Review Technique/Critical Path ManagementCost Benefit Analysis and Rational PlanningQualitative data and process measuresQuantitative assessmentsLongitudinal and multiple-year studies


Tips on Evaluation Tips on Evaluation (continued)(continued)

• Measuring crime prevention can be difficult, but it’s important because it is:Essential to improving and strengthening a programAllows for changes to be made within the programAllows for the goals to be redefinedDetermines the program’s successes and challenges


Applying Principle TenApplying Principle Ten

The Bureau of Justice Assistance has The Bureau of Justice Assistance has established a web-based Center for established a web-based Center for

Program Evaluation. The site offers both Program Evaluation. The site offers both how-to information on conducting how-to information on conducting

evaluations and the latest on programs evaluations and the latest on programs that have been evaluated.that have been evaluated.

www.ojp.usdoj.gov/BJA/evaluation/www.ojp.usdoj.gov/BJA/evaluation/


Putting the Principles to WorkPutting the Principles to Work

• Demonstrate commitment• Promote engagement• Encourage improvement • Enlist partners

The 10 Action Principles are meant to be much more than statements of belief. They can be the focus for inspiring, organizing, and improving prevention programs in every neighborhood and community.

They can be used to:


Demonstrating CommitmentDemonstrating Commitment

The 10 Action Principles can form the core of your The 10 Action Principles can form the core of your organization’s commitment to preventing crime.organization’s commitment to preventing crime.


Promoting EngagementPromoting Engagement

• Build community engagement

• 10 Action Principles as framework

• Focus efforts of individuals and groups


Encouraging ImprovementEncouraging Improvement

• Evolution of crime and crime prevention• Limited resources versus tremendous

demand• Improving current programs to reflect

emerging trends• Anticipating new needs


Enlisting PartnersEnlisting Partners

• Acquire partners for support, e.g., Crime Acquire partners for support, e.g., Crime Prevention Coalition of America (CPCA).Prevention Coalition of America (CPCA).

• The 10 Action Principles can highlight joint The 10 Action Principles can highlight joint goals and objectives.goals and objectives.


Making the Case for PreventionMaking the Case for Prevention

The 10 Action Principles provide framework for general presentations that can be supplemented with

• Personal experience

• Data

• Successful local strategies


Making the Case for Prevention Making the Case for Prevention (continued)(continued)

• Less crimeLess crime

• Less fear of crimeLess fear of crime

• Safer neighborhoods for all residentsSafer neighborhoods for all residents

• Better communication among residents and Better communication among residents and with law enforcementwith law enforcement



• A way to address both crime and the causes of A way to address both crime and the causes of crimecrime

• FlexibilityFlexibility

• Personal and family skills that build safety and Personal and family skills that build safety and reduce crime risksreduce crime risks

• Costs savedCosts saved



• Pointing out key benefits that are attractive to their audiences

• Use examples to help generate real images

• Remember that persuasive presentations blend reason and emotion


Closing Challenge: Closing Challenge: Turn the Principles Into Turn the Principles Into

Progress!Progress!


It’s Up to You!It’s Up to You!

““It is not the critic who counts: not the man who points out It is not the critic who counts: not the man who points out how the strong man stumbles, or how the doer of deeds could how the strong man stumbles, or how the doer of deeds could have done them better. The credit belongs to the man who is have done them better. The credit belongs to the man who is actually in the arena; whose face is marred by dust and sweat actually in the arena; whose face is marred by dust and sweat and blood; who strives valiantly; who errs, and comes short and blood; who strives valiantly; who errs, and comes short again and again; who knows the great enthusiasms, the great again and again; who knows the great enthusiasms, the great devotions; who spends himself in a worthy cause; who, at the devotions; who spends himself in a worthy cause; who, at the best—knows in the end the triumph of high achievement, and best—knows in the end the triumph of high achievement, and who—at the worst, if he fails, at least fails while daring who—at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and greatly, so that his place shall never be with those cold and timid souls who know neither victory nor defeat.”timid souls who know neither victory nor defeat.”

--Theodore Roosevelt, 1913--Theodore Roosevelt, 1913


QuestionsQuestions


ResourcesResourcesFrom NCPCFrom NCPC

www.ncpc.orgwww.ncpc.organdand

www.mcgruffstore.orgwww.mcgruffstore.org


ResourceResource

Engaging the Power of Prevention: 10 Action Principles10 Action Principles

National Crime Prevention Council National Crime Prevention Council www.ncpc.org


Resources Resources (continued)(continued)

• Guidelines for McGruff® and Related MarksGuidelines for McGruff® and Related Marks• This is the updated source for all information This is the updated source for all information

about getting permission to use McGruff®, about getting permission to use McGruff®, Scruff®, "Take a Bite Out of Crime®," and "Unete Scruff®, "Take a Bite Out of Crime®," and "Unete A La Lucha Contra El Crimen®" as part of your A La Lucha Contra El Crimen®" as part of your program. This booklet also explains guidelines for program. This booklet also explains guidelines for uses of McGruff poses, costume, image, character, uses of McGruff poses, costume, image, character, and more.and more.


Resources Resources (continued)(continued)• Mobilizing the Nation To Prevent Crime, Mobilizing the Nation To Prevent Crime,

Violence, and Drug AbuseViolence, and Drug Abuse, 2004, 2005, , 2004, 2005, and 2006 editionsand 2006 editions

• These publications, annual reports of the These publications, annual reports of the Crime Prevention Coalition of America Crime Prevention Coalition of America (CPCA), highlight the challenges faced by (CPCA), highlight the challenges faced by crime prevention practitioners, recognize the crime prevention practitioners, recognize the crime prevention techniques of some of the crime prevention techniques of some of the Coalition’s many member organizations, and Coalition’s many member organizations, and celebrate the thousands of people and celebrate the thousands of people and organizations committed to preventing crime organizations committed to preventing crime and building safer, more caring communities. and building safer, more caring communities. Many of the program examples used in this Many of the program examples used in this presentation are featured in these annual presentation are featured in these annual reports. reports.


National Crime Prevention National Crime Prevention CouncilCouncil

2345 Crystal Drive2345 Crystal Drive

Fifth FloorFifth Floor

Arlington, VA 22202Arlington, VA 22202

202-466-6272202-466-6272

FAX 202-296-1356FAX 202-296-1356

www.ncpc.orgwww.ncpc.org


Presenter Contact InformationPresenter Contact Information

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