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Enhanced Editions Peter Collingridge www.enhanced-editions.com “One of the key players in British publishing…[Enhanced Editions is] the UK’s most influential e-book publishing house.” The Times “[Enhanced Editions are] the brightest publishing brains.” The Observer

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Page 1: Enhanced Editions

Enhanced Editions

Peter Collingridgewww.enhanced-editions.com

“One of the key players in British publishing…[Enhanced Editions is] the UK’s most influential e-book publishing house.” The Times

“[Enhanced Editions are] the brightest publishing brains.” The Observer

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Canongate(1997 – 2001)

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“At last a publisher’s site that feels like a cool club stocked with well-read friends rather than a lazy corporate exercise.”

The Guardian

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ONIXXMLX/HTMLCMSCRMSEO / SEMD2CB2C

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“Digital does not signal the death of publishing, but its rebirth.”

Enhanced Editions

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21st Century

Landscape

1

21st Century

Publisher

2

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21st Century Landscape

#1

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19972001

20052010

Impact of digital

Book value

Can digital innovation provide premium reading experiences?

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AmazonSenior VP, Books

“The real competition is not between the hardcover and the ebook. TV, movies, web browsing, video games, are all competing for people’s valuable time. And if the book industry doesn’t compete we think that over time the industry will suffer.”

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Generation YSource: The Economist

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2010

8%

2015

50%

Ebook market (USA)Source: The Bookseller

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“[If] by the end of 2012, 25% of sales for a new book are digital, then about half of new [print] book sales will [also] be made through online purchases”

Shatzkin

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Author Agent Publisher Retailer Reader

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Author AgentPublisher ReaderRetailer Network

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“I was born in the city of Bombay …”

Midnight’s Childrensalman rushdie

“We were somewhere around Barstow onthe edge of the desertwhen the drugs beganto take hold.”

Fear & LoathingIn Las Vegas

hunter s. thompson

“We must love oneanother or die …”

The Collected Poetryw.h. auden

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Philip Pullman on publishing in 2010

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1. Changing Readers

2. Changing Industry

3. Changing Models

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21st Century Publisher

#2

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New products & experiences

1

New markets & channels

2

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The future of the book, c. 2008

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The future of everything else, c. 2008

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The best way to predict the future is to invent it.

Alan Kay, Apple

“”

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“Sets the gold standard for future literary apps.”★ ★ ★ ★ ★

“Worth every cent. No actually worth a lot more!”★ ★ ★ ★ ★

Users

MediaGuardian Innovation award

iTunes & Observer apps of the year

eConsultancy Innovation Award

Wolff Olins “Future” award

Awards

“The moment digital publishing came of age”The Bookseller

“Sprinkling a little rock’n’roll glamour over publishing” Guardian

Media

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Audio: Chapter Three

Audio: Chapter One

Chapter One

Chapter Two

Chapter Three

About the Author

Audio: Chapter Two

Video Listing

About This Free Sampler

Video: Chapter Three

2. Reading (help)

7. Other Features (help)

3. Audio Mode (help)

5. Tilt Scrolling (help)

1. Navigation (help)

30 m20 m10 m

Bunny: Sampler activity

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Bunny: NewsfeedChapter One

Audio: Chapter One

News

Chapter Two

Bookmark

Video Listing

Video: Chapter Three

Settings

About This Free Sampler

Chapter Three

Audio: Chapter Two

3. Audio Mode (help)

About the Author

Audio: Chapter Three

Searching book

2. Reading (help)

1. Navigation (help)

5. Tilt Scrolling (help)

7. Other Features (help)

Send to A Friend

Spatial Mix

Nick Cave’s introduction to the Gospel …

Nick Cave on iTunes Podcast

A Night With Nick Cave

Welcome to Enhanced Editions

Worldwide Editions of Bunny Munro

The Birth of Bunny Munro

Audiobook production

Live Events

Hamburg Date Announced

Nick Cave vs. David Peace

WIRED interview with Nick

Reminder: A Night With Nick Cave

Our night with Nick Cave

Sep 2, 2009

Sep 9, 2009

Sep 16, 2009

Sep 23, 2009

Sep 30, 2009

Oct 7, 2

009

Oct 14, 2

009

feed

dow

nloa

ds

per

day

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Late night readers read for longer

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Enhanced apps 4x as engaging as books?

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iPhone users are more engaged than iPad

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Users are very loyal

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New products & experiences

1

New markets & channels

2

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“[Random House will…] change from being a b2b company to b2c company.”

Dohle

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James Frey: Author rehab

www.james-frey.com

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Doris Lessing: Social reading

www.thegoldennotebook.org

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Granta: Literary magazine

www.granta.com

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Bookseer1m visits

2,700,000 page views177,000 different books3,5m recommendations

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Choose Purchase Read Discuss Share

Publishers can now influence:

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New channels & markets

New products & experiences

Digital publisher

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“Ever tried. Ever failed. No matter. Try again. Fail again. Fail better.”

Samuel Beckett

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Twitter: @gunzalis

[email protected]

www.enhanced-editions.com

LinkedIn