enterprise social network: research and development use case

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Clearvale Use Case: Research and Development Cooperative Product Management Extranet Network

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A use case for implementing an Enterprise Social Network to help better manage product development.

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Page 1: Enterprise Social Network: Research and Development Use Case

Clearvale Use Case: Research and Development

Cooperative Product Management

Extranet Network

Page 2: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

Who Works for This Company?

• Dave is the VP of Development at a medium sized accounting software developer.

• His team resides locally and in Russia; the Russian team is hired through a sub-contractor.

• Employee turnover high and the team must know new accounting laws.

Page 3: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

What are the R&D Challenges?

• R&D teams are distributed across broad geographic regions.

• Hard to manage documents across regions, especially when working with sub-contractors.

• Difficult for workers to collaborate on projects with minimal or no face-to-face time with colleagues.

• Managers are challenged with tracking work done locally and remotely; must utilize the best resources and work to improve the performance of others.

Page 4: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

Why Clearvale Instead of Web 1.0?

Web 1.0• One way communication—top down. Missed opportunities to

leverage the knowledge of high-performers. • Contractors and even some employees do not feel like part

of the team.• Cross-training is discouraged because of lack of collaborative

tools.• Information resides in several locations. Passwords, servers,

and important documents are inaccessible to all team members.

• Different managers expect different types of status reports. Project scopes not always clear or available.

Page 5: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

Why Clearvale Instead of Web 1.0?

Clearvale• Many-to-many communication encouraged. Knowledge

experts share information using blogs or videos. New employees learn from them.

• Employees know their colleagues around the globe; despite cultural and geographic differences, a community forms.

• Cross-training can be formal (training videos) or informal (blogs and forums).

• A single location to access project information in a format that many employees today are familiar with—Web 2.0.

• Consistent performance and project monitoring style across the organization without the need for more tools.

Page 6: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

When Can R&D Implement Clearvale?

• With Clearvale, Dave goes live quickly with no training. And he does not require the assistance of his Information Technology department.

Page 7: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

Who Else Works for This Company?

• Fred manages a team of developers—some local and some in Russia.

• Jill is an engineer who works for Fred.

Page 8: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

How Does R&D Do It?

Set up Network• Dave goes to

www.clearvale.com and sets up a Clearvale network for his team. He invites the team to it—even subcontractors in Russia—by uploading a single file with staff email addresses.

• Employees upload their own photos and set up profile pages.

Page 9: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

How Does R&D Do It?

Create Communities

• Dave asks each manager to create a community for the products they manage.

• Fred creates a community called A-1 Accounting Engineers.

• He invites everyone working on the product to join, including team members in Russia.

Page 10: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

How Does R&D Do It?

Manage Projects

• Fred creates multiple DocuVault folders:– Functional Specifications

– Product Documentation

– Schedules

– Testing Plans

• He uses the Event Calendar to track project milestones.

Page 11: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

How Does R&D Do It?

Manage Projects• Fred uses TeamWork to

assign work to individuals. He creates a plan and then assigns two tasks to Jill—train the team and write the functional specification.

• He creates a Forum for any questions about the project.

Page 12: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

How Does R&D Do It?

Build Culture

• He sets up a Photo Block and shares pictures he took when visiting the Russian office.

• He uses a Twitter feed for the latest Sarbanes Oxley posts.

Page 13: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

How Does R&D Do It?

Train Staff• Jill schedules a training

meeting in Clearvale.• She posts the training

meeting on the community calendar.

• She creates a new DocuVault category named Training and publishes her slides there before the meeting.

Page 14: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

How Does R&D Do It?

Train Staff

• The meeting is recorded as a video and posted to the community.

• People who join the project later can watch the training video.

• Jill marks this task as complete in TeamWork.

Page 15: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

How Does R&D Do It?

Collaborate

• Jill then writes a functional specification and posts it for review in DocuVault.

• She sets an event on the community calendar for when comments are due.

Page 16: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

How Does R&D Do It?

Collaborate

• Team members download the document and provide feedback in the Comments area.

• Jill refreshes the document and posts it again.

• Jill marks this task as complete in TeamWork.

Page 17: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

R&D After Clearvale

• Because of a more cohesive work team, turnover is down and Dave focuses on creating a better product.

• Employees know each other. They share knowledge with one another easily; natural mentorships develop.

• Employees find all project-related documentation in a single location; duplication is reduced.

• Managers use a consistent reporting mechanism that resides inside Clearvale—TeamWork—to track goals. Goals across the organization are aligned with the company’s mission.

• Because Clearvale is based on Web 2.0, IT has no tasks pertaining to managing the networks.

Page 18: Enterprise Social Network: Research and Development Use Case

© Copyright 2009 BroadVision On Demand Inc.

Clearvale Advantages

• Company employees have a single location to find information within a framework that reinforces your corporate culture.

• Employees share valuable company knowledge with a broad audience.

• Team and individual goals are aligned with the company’s mission.

• New employees become productive more quickly than before. Training cost is reduced.

• Stronger and more expansive team collaboration, regardless of physical location.