ericsson for tech week 250516

Ict: digitally transforming lives

Maria BouraHead of Strategy, Marketing & CommunicationsSouth East Europe

Tech Week, Bucharest | © Ericsson AB 2016 |

https://play.ericsson.net/media/t/1_xgeemhk5Networked SocietyOur Vision

https://play.ericsson.net/media/t/0_jydwlq1d


Tremendous pace of change

1900 20102000

10

30

50

15 years26 billion connected devices

25 years 5 billion connected people

100 years 1 billion connected places

20

40

Con

nect

ions

(bill

ions

)

2020

Our vision50 billion connected devices

ASF | Autolitano | © Ericsson AB 2016 | 2016-04-04 |

INSTALLATION TRANSFORMATION

MOBILITY BROADBAND CLOUD

at an inflection pointThe 5th technology revolution

Industry winners New winners

Innovation focused

Across business &

society

Extensive impact

Efficiency focused

Verticalindustry

logic

Narrowimpact

+ +


Source: Ericsson, AD Little

80 jobsAre created for every 1000 broadband connections

Positive ripple effect

+1%GDP growth for +10% increase in broadband penetration

-15%Global CO2 emissions reduction from smarter use of ICT

Source: Ericsson, GeSI

Source: GeSI, Ericsson


EMERGING consumer behaviors

50% use multiple social networks and 1 in 3 participate in the sharing economy

20% of 1619 year olds watch more 3 hours of YouTube every day

50% of smartphone owners think they will be able to talk to household appliances in the near future

55% of smartphone users believe sensors will be embedded into building materials

86% would use personalized commuting services if they were available

60% are interested in a disaster app that provides reliable, verified information

Sorce: Ericsson Concumer Lab 10 hot consumer trends 2016 (a selection of)


The Digital Transformation


Industry Transformation

HEALTH

WELLNESS

EDUCATION

LEARNING

MEDIA

CULTURE

TRANSPORT

MOBILITY

BANKING

TRANSACT

UTILITY

FUNCTION

RETAIL

EXCHANGE

UBER AIRBNB


ACCELERATING THE NETWORKED SOCIETY

Cloud, Internet of Things and 5G accelerate the Networked Society

Agility

Ecosystem

Innovation

Growth

Efficiency


How cloud transforms businesses

Optimized processes

Fasterdevelopment

of newfunctions

Flexibledelivery of

media content

Fast information

sharing

Security updates

in the cloud

Agility and flexibility by virtualizing functions


Internet of thingswe are just at the beginning

Source: Gartner Group

ConsumerElectronics

Utilities Wellness Infrastructures

Smart CitiesAgriculture &Environment

ProcessIndustries Retail Banking Automotive

Transport

CONNECTIVITY

$1.9TRILLION

Predicted value-add of IoT across sectors in 2020

Accelerating IoT | Commercial in confidence | © Ericsson AB 2015 | 2015-08-26 | Page 6


MASSIVE NUMBER OFCONNECTIONS

DIVERSE USE CASEREQUIREMENTS

COST, BATTERY LIFE AND COVERAGE

Key challenges


USE CASES

SMART VEHICLES,TRANSPORT

BROADBAND AND MEDIA EVERYWHERE

SENSORSEVERYWHERE

INTERACTIONHUMAN-IOT

CRITICAL CONTROLOF REMOTE DEVICES

INFRASTRUCTURE, MONITOR AND CONTROL


SHAPING THE NETWORKED SOCIETY

ADVANCE SOCIETY THROUGH SUSTAINABLE DEVELOPMENT

TRANSFORM INDUSTRIES TO DELIVER MORE VALUE

EMPOWER PEOPLE THROUGH TECHNOLOGY


Ericsson at a glance

Subscribers managed by us

Subscribers supported by us

Services professionals Employees

Countries with customers

R&D Employees

Patents

In R&D

Net Sales

NetworksCreate one network for a million different needs

ITAchieve business agility with transformative IT

MediaDelight the TV consumer every day

IndustriesConnect industries for business acceleration

$33 bilion

180

118,00065,000

2.5 billion

1 billion37,000

25,700

$5 billion


https://www.youtube.com/watch?v=I9L79_xEQ-U

ericsson for tech week 250516

Technology