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Ethics and Professionalism
Ethics as a Key Component of
Professionalism
Michael D. Miscoe, JD, CPC, CASCC, CUC, CCPC, CPCO, CPMA
President-Elect, AAPC National Advisory Board
Member, AAPC Legal Advisory Board
Chair, AAPC Ethics Committee
AAPC Certified ICD-10 Trainer
Ethics and Professionalism
Objectives
• Understanding what it means to be a “Professional”
• Understanding Obligations Common to all Professions
• The Intersection between Ethics and Professionalism
• The Revised AAPC Code of Ethics
Ethics and Professionalism
Introduction
• The Challenges/Obligations that are Common to all Professionals
– Maintaining Competency
• Maintaining Technical Competence
• Ensuring Accuracy of Work Product.
– Upholding Appropriate Ethical Standards
• Communications - w/ Employers, Clients and Peers
• Work Related and Non-Work Related Conduct
Ethics and Professionalism
Ethics and Professionalism• What is a “professional”?
adj. 1. a. Of, relating to, engaged in, or suitable for a profession.b. Conforming to the standards of a profession: professional behavior.
2. Engaging in a given activity as a source of livelihood or as a career.3. Performed by persons receiving pay.4. Having or showing great skill; expert: a professional repair job.
n. 1. A person following a profession, especially a learned profession.2. One who earns a living in a given or implied occupation.3. A skilled practitioner; an expert.
Due to the personal and confidential nature of many professional services, and thus the necessity to place a great deal of trust in them, most professionals are subject to strict codes of conduct enshrining rigorous ethical and moral obligations.
Ethics and Professionalism
What is a Professional?
Therefore, a “professional” is someone that:
1. Has advanced knowledge, training, certification and/or licensure in a
particular field of study;
2. Is subject to ethical standards pertaining to professional work as well
as personal conduct standards for professional and non-professional
activities; and
3. Engages in the use of that knowledge for payment for the benefit of
others.
Ethics and Professionalism
As Applied to AAPC and the
Business of Healthcare
Auditing, Billing, Coding, Compliance, Practice Management
Professionals are Individuals that:
1. providers and/or healthcare entities turn to for their expertise.
2. attain competency through training, certification and ongoing
continuing education.
3. conform work and non work conduct to ethical standards (e.g. the
AAPC Code of Ethics).
4. are subject to sanction for failing to meet or maintain professional
standards.
Ethics and Professionalism
As Applied to AAPC and the
Business of Healthcare
• Attaining Competency
1. On the job training.
2. Formal training
• Community college courses
• AAPC Live or on-line Curriculum.
3. Self-Teaching.
Regardless of the manner of training, competence is demonstrated through the
taking and passing of an appropriate certification examination.
• Maintaining Competency
Ethics and Professionalism
AAPC Code of Ethics• Commitment to ethical professional conduct is not only expected of every AAPC
member but compliance with the AAPC Code of Ethics is a condition of
membership.
• The Code of Ethics enables AAPC to establish for current and future members the
nature of the ethical responsibilities held in common by its members.
• The Code of Ethics also provides confidence to those who employ AAPC members
that an AAPC member can be trusted to conduct themselves in a professional and
ethical manner.
• The Code of Ethics establishes core principles of appropriate ethical behavior that
is expected of AAPC members.
• All AAPC members are required to adhere to the Code of Ethics
• The Code of Ethics serves as the basis for evaluating ethical complaints initiated
against AAPC members.
Ethics and Professionalism
AAPC Code of Ethics
It shall be the responsibility of every AAPC member, as a condition of membership,
to conduct themselves in all professional activities in a manner consistent with ALL of
the following ethical principles of professional conduct:
• Integrity
• Respect
• Commitment
• Competence
• Fairness
• Responsibility
Adherence to these ethical standards assists in assuring public confidence in the
integrity and professionalism of AAPC members. Failure to conform professional
conduct to these ethical standards, as determined by AAPC's Ethics Committee, may
result in the loss of membership with AAPC.
Ethics and Professionalism
Integrity
• Defined: firm adherence to a code of values - incorruptibility
– Doing the right thing even when no one is watching
– Always choosing the harder right rather than the easier wrong.
• To have true integrity, you must adhere to the same code of values in both professional and personal endeavors.
• Failure to meet commitments/obligations or to accept responsibility for one's actions.
• Sub-terms:
– Honesty
– Trustworthiness
– Forthrightness
– Accountability
Ethics and Professionalism
Integrity - Example
• While at a conference, a work emergency arises and
you have to take a call. You quietly excuse yourself
from the lecture. The session is 90 minutes long and
you miss approximately an hour of the session. You do
make it back in time to get the CEU code. After the
conference, you load your CEU codes into the tracker
and claim the entire 1.5 CEUs.
Ethics and Professionalism
Respect
• Defined:
– a feeling of admiring someone or something that is good, valuable,
important, etc.
– a feeling or understanding that someone or something is important, serious,
etc., and should be treated in an appropriate way
– A feeling you should have about yourself, your profession and others.
– Beyond the feeling – how you show respect.
• Sub-terms:
– Self-Respect
– Honor
– Dignity
Ethics and Professionalism
Respect - Examples
• Non-constructive or unfair criticism / criticizing in a mean spirited manner.
• Unprofessional criticism of AAPC, colleagues, co-workers, providers or
the coding profession.
• Bullying; in person or through electronic media
• Unprofessional conduct in communications to colleagues, or in on-line
postings
• Unprofessional appearance in a professional setting or use of
unprofessional language (verbal or written) in professional
communication.
• Discriminatory statements or actions.
Ethics and Professionalism
Commitment
• Defined:
– a promise to do or give something
– a promise to be loyal to someone or something
– the attitude of someone who works very hard to do or support something
• Commitment to adhere to professional and ethical standards.
• Putting the best interests of the profession and those that seek your expertise over your personal interests
• Sub-terms:
– Dedication
– Loyalty
– Devotion
Ethics and Professionalism
Commitment - Examples
• Failing to maintain CEU's, which are necessary to
develop professional knowledge.
• Failure to report un-ethical conduct by other members.
• Failing to intervene or report compliance issues to
employer or compliance department.
• Consistent errors in work product.
Ethics and Professionalism
Competence
• Defined:
– the ability to do something well
– the quality or state of being competent
• Having the requisite level of expertise to complete an assigned task.
• Note: Certification demonstrates the minimal level of competence.
• Sub-terms:
– Qualification
– Quality of Work Product
Ethics and Professionalism
Competence - Examples
• Accepting work that you are not qualified to perform, are not
willing to get qualified (through education) to perform, or
where you are not willing to get assistance from a qualified
individual.
• Failure to maintain knowledge of applicable code or medical
policy changes.
• Failing to research policies, regulations, etc. resulting in
reckless errors in work product resulting in unentitled
payments or denials of payments.
Ethics and Professionalism
Fairness
• Defined:
– agreeing with what is thought to be right or acceptable
– treating people in a way that does not favor some over others
– avoiding being too harsh or critical
• Not permitting personal opinions or bias influence professional
opinions or work product.
• Sub-terms:
– Impartiality
– Objectivity
Ethics and Professionalism
Fairness - Examples
• Allowing personal feelings, emotions or bias to influence the
results of professional work (e.g. providing an opinion for a fee
that the member knows or should know is incorrect or
unjustifiable).
• Posting false or misleading information that is derogatory to
another member, to the profession of coding, or to the AAPC
that is intended to or is reasonably likely to cause unjustified
reputational harm.
• Discriminatory statements or actions.
Ethics and Professionalism
Responsibility
• Defined:
– a duty or task that you are required or expected to do
– something that you should do because it is morally right, legally required, etc.
• Being liable
• Worthiness as the recipient of another's trust or confidence.
• Sub-terms:
– Accountability/Reliability
– Obligation
– Duty
Ethics and Professionalism
Responsibility - Examples
• Shifting blame for errors, omissions or inadequacies to others.
• Not completing assigned tasks.
• Failing to identify and/or report coding/billing errors or other
compliance issues to employer or compliance team where it is
your responsibility to do so.
• Failing to meet the obligations of membership and/or the
Code of Ethics.
Ethics and Professionalism
Intersection Between Ethics and Professionalism
• A review of the core principles of the Code of Ethics reveals traits that
all “Professionals” are expected to have.
• Ethical traits are necessary among “Professionals” given that those that
seek and pay for work by a Professional demand, expect and rely on
the accuracy of the professional’s work product.
• Because of the above, there are often significant negative
consequences to those that seek professional work where the
“professional” has no integrity, is not respectful, is not committed, is
incompetent, is unfair, or is not responsible.
Ethics and Professionalism
Intersection Between Ethics and Professionalism
• The importance of the “P” in AAPC cannot be overlooked or understated.
• Being “Professional” in all that we do, as evidenced by our adherence to
the core ethical principles outlined in the AAPC Code of Ethics, is what
sets us apart - even from those with similar knowledge or skills.
• Adherence to Professional standards engenders public trust and
confidence in the quality of our work. Abuse of that trust harms not only
the individual professional, but the image of the entire Profession.
• For this reason, all Professional organizations vigorously enforce
compliance with professional and ethical conduct standards.
Ethics and Professionalism
Ethics and Professionalism
• Professionals can be characterized as…
– Those who exceed minimum standards of knowledge.
– Those who constantly strive to develop and enhance their
expertise.
– Those willing to abide by strict ethical and moral standards
in the use of their expertise.
Are we as “professional” as we should be?
Are we as “professional” as we can be?
Ethics and Professionalism
Fraud As Applied to the Coder
• The False Claims Act Standard - 31 U.S.C §3729– Legally false claim
– Presented to the United States
– Knowledge of falsity
– Damage to the government (most cases do not require a showing of damage)
• Common Law Standard– a representation of an existing fact;
– its materiality;
– its falsity;
– knowledge of its falsity;
– intent that the misrepresentation be relied on by the carrier;
– carrier’s reasonable ignorance of the falsity of the representation;
– that the carrier did rely on the truth of the representation;
– that the carrier suffered economic damage as a result.
Ethics and Professionalism
Coders Liable?§ 3729. False claims
(a)Liability for certain acts.—
(1) In general.--Subject to paragraph (2), any person who--
(A) knowingly presents, or causes to be presented, a false or fraudulent claim for payment or approval;
(B) knowingly makes, uses, or causes to be made or used, a false record or statement material to a false or fraudulent claim;
(C) conspires to commit a violation of subparagraph (A), (B), (D), (E), (F), or (G);
* * *
(G) knowingly makes, uses, or causes to be made or used, a false record or statement material to an obligation to pay or transmit money or property to the Government, or knowingly conceals or knowingly and improperly avoids or decreases an obligation to pay or transmit money or property to the Government,
is liable to the United States Government for a civil penalty of not less than $5,000 and not more than $10,000, as adjusted by the Federal Civil Penalties Inflation Adjustment Act of 1990 (28 U.S.C. 2461 note; Public Law 104-410 [FN1]), plus 3 times the amount of damages which the Government sustains because of the act of that person.
Ethics and Professionalism
Legal Falsity
• For a claim to be legally false it must not only contain a
misrepresentation, but the misrepresentation must be
material to the decision to pay or the determination of
the amount of payment due.
Ethics and Professionalism
Beyond the Code
• Material Representations Beyond the Service Code
– Patient
– Date of Service
– Place of Service
– Provider of Service
– Circumstances (modifiers)
– Condition (diagnosis) that the service is provided for.
– Genesis of the condition causing the need for a service (auto, comp, other)
– Medical Necessity
Ethics and Professionalism
Defeating Falsity
• Proving the Representations Are Correct/Reasonable– Controlling vs. Persuasive Standards
• If you are right with Medicare, are you really right with the rest of the (payer) world?
– Controlling Standards• Arise under a contractual relationship that establishes a duty to abide by certain coding/billing rules.
• Arise under a statute such as may be the case for an auto or workers compensation insurance case (or Medicare…)
• Conflicts
– Persuasive Coding Standards• May be used only in the absence of a controlling standard to establish that your representations
about the service or supply provided were reasonable.
• Non-compliance with a persuasive standard should never form the basis of an allegation of error let alone allegations of fraud.
Ethics and Professionalism
Defeating Falsity
• What if you are wrong but the code or utilization rules
are ambiguous?
– Code Utilization Rules Exist
– Code Utilization Rules Do Not Exist
Ethics and Professionalism
Defeating Falsity
• Ambiguity - As applied by the courts…• U.S. ex rel Kersulis v. Rehab Care Group, 2007 WL 294122 (E.D. Ark.)
• A rule, regulation, or billing code must be capable of multiple reasonable
interpretations
• The billing rule must not unambiguously speak for itself
• Any interpretation of an ambiguous billing rule must be reasonable even if it is
incorrect ultimately
• When a billing rule is legitimately ambiguous, and the provider considers the billing
practice at issue to be the “generally accepted practice”, that position is legally
defensible as long as the defendant does not suspect something is wrong and
does not deliberately avoid learning more.
Ethics and Professionalism
Defeating Falsity
• Ambiguity - As applied by the courts…• U.S. ex rel Kersulis v. Rehab Care Group, 2007 WL 294122 (E.D. Ark.)
• If the payor fails to issue formal guidance to clarify an ambiguous billing
rule, the rule remains ambiguous and non-compliance is at worst a mistake
and does not establish FCA liability
• On the other hand, a payer’s issuance of formal guidance can cure an
ambiguity and create FCA liability for non-compliance if evidence of
sufficient publication (but not necessarily receipt) exist
• The payor’s failure to “negative” any reasonable interpretation that
would make the defendant’s statement factually correct continues to result in
ambiguity
• Taking reasonable steps to attempt to ensure compliance with an ambiguous
rule, such as internal audits, help to establish the ambiguity defense.
Ethics and Professionalism
Legally False but not Fraud?
• Knowingly – Defined in FCA as follows:
(1)the terms "knowing" and "knowingly”
(A) mean that a person, with respect to information
(i) has actual knowledge of the information;
(ii) acts in deliberate ignorance of the truth or falsity of the
information; or
(iii) acts in reckless disregard of the truth or falsity of the
information;
(B) require no proof of specific intent to defraud;
Ethics and Professionalism
Intent as a Degree of Wrongness
• Knowingly and the Degree of Knowledge:
• Mistake
• Negligence
• Recklessness
• Express/Implied False Certification Theories
• Implied False Certification – submitting a claim implies compliance with all governing rules that are a precondition to payment. Mikes v. Straus
• Mistakes/negligence are not fraud. Recklessness is required. Wang v. FMC Corp
• Duty to be familiar with payment rules. U.S. v. Mackby
Ethics and Professionalism
Mistakes Not Fraud
• Mistakes are not fraud
• Complexity of reimbursement standard often justifies
judicial empathy in FCA cases
• Court will not "hold a defendant to the government's strict
interpretation [of a statutory requirement], so long as
defendant's interpretation was reasonable. Luckey v.
Baxter Healthcare Corp
• What about a pattern of mistakes?
Ethics and Professionalism
Structural Causes of Coding Errors
• In some cases, poor structural controls can lead to errors
and potentially demonstrate intent
• Charge master has incorrect codes
• Charge master does not permit selection of the correct code
• Billing systems automatically apply exclusionary modifiers (or codes
are pre-loaded with modifiers)
• Billing systems that automatically assign diagnoses based on the
service performed to ensure coverage.
• Computerized coding of the EMR?
Ethics and Professionalism
DOJ Yates Memo• DOJ Pushing to Identify and Prosecute the Individuals Responsible
for Corporate Misconduct
• DOJ Leveraging “Cooperation Credit”
– Entity must provide documents that will help the government identify
“decision makers” who are responsible for misconduct
• Coders are usually not the corporate decision-makers the government
is looking for – but could be:
–Evidence of conspiracy/collusion in the misconduct
–Financial participation
Ethics and Professionalism
Case Examples
• Talaga conviction:
– Biller for Care Plan Oversight services on behalf of “Medicall Physicians
Group and Home Care America” in Illinois.
– Indicted as “active” conspirator with physician and medical director
– Convicted after jury trial of:
• One Count of Conspiracy to Commit Healthcare Fraud
• Six Counts of Healthcare Fraud
• Three Counts of Making False Statements Related to a Healthcare Matter (for
“manufacturing” information needed to submit claims for services that did not
occur).
– Sentenced to 45 months imprisonment and repayment of $1M in restitution.
Ethics and Professionalism
Case Examples
• Reno conviction:
– Third party biller for Physician owned DME supplier.
– Was an “active” conspirator with physician owner
– Miscoded ankle-foot orthotics provided to nursing home residents as part of a “Fall
Prevention Program”. Reported custom AFO’s where the AFO provided did not have
the custom features described by the HCPCS code reported.
– Biller knew that submitting claims under one DMEPOS provider number would draw
attention so she billed claims under a variety of entities to disguise the volume of
claims being submitted.
– Plead guilty to one misdemeanor count of submitting false claims to Medicare –
sentenced to 5 years probation and ordered to pay $10,571 in restitution.
– The physician involved was sentenced to 51 months in prison and ordered to pay
$2,276,221 in restitution.
Ethics and Professionalism
Case Examples• Shim conviction:
– Shim was the Office Manager for a PT owned clinic providing PT, OT and DC services.
– Was an “active” conspirator in the scheme devised by the PT owner of the clinic (Jeffrey Suh).
– Billed for licensed services that were not provided
– Billed for services under licensed provider when licensed provider was out of the country.
– Sentenced to 8 months imprisonment and ordered to pay $115,136 in restitution.
– The PT who organized the scheme was sentenced to 42 months in prison and had to forfeit two properties valued at over $1M each.
– An OT and DC who were also employed by the clinic and part of the scheme were sentenced to 16 and 13 months imprisonment respectively. A PT Assistant involved in the scheme was sentenced to 12 months imprisonment.
Ethics and Professionalism
Coder Liability
• Yates Memo and its implications
– Memo that outlines DOJ efforts to identify and prosecute
individuals responsible for corporate misconduct
– DOJ leverages “cooperation credit” in order to obtain
information regarding the identity of those responsible for
misconduct.
– Focus is on the decision-makers.
– Practical Advice for Coders
Ethics and Professionalism
Coders Charged/Sentenced for False Claims
• Maine - Dawn Grover, an employee working in the billing department
at a Bangor-area women’s health clinic, pled guilty to submitting false
claims to public and private health insurance programs, announced
U.S. Attorney for the District of Maine Thomas E. Delahnty II on March
14. After an internal audit, the health clinic discovered a pattern of
billing for more extensive examinations than those actually performed,
billing for procedures not performed, and altering medical records. The
audit also found a 90% error rate that resulted in overpayments to the
clinics of more than $300,000. Grover faces a maximum sentence of
10 years’ imprisonment, a fine of $250,000, and an order to pay full
restitution to the affected health insurance programs.
Ethics and Professionalism
Coders Charged/Sentenced for False Claims
• U.S. Attorney for the Southern District of Indiana Joseph H. Hogsettannounced March 24 that Andrea R. Williams was sentenced to two years' probation for committing healthcare fraud when she used her position as the billing manager of a patient transportation services company to defraud the Medicaid program out of approximately $102,012. Federal and state investigators found that, for a two-and-a-half year period, Williams submitted claims for payment to Medicaid falsely indicating that the company was providing all of its services to wheelchair bound patients, thereby causing the Medicaid program to pay at a higher rate. In addition, Williams falsely represented that most patients required an additional attendant to help transport them. The sentencing judge also ordered Williams to pay full restitution to the Medicaid program.
Ethics and Professionalism
Coders Charged/Sentenced for False Claims
• According to the U.S. Attorney’s Office in Syracuse, Bonnie Meislin, office manager of Upstate Pain Medicine, was found guilty Wednesday of healthcare fraud and conspiring to defraud Medicare with her former employer, Mahesh Kuthuru, MD.
• “Prosecutors said Meislin worked for Dr. Mahesh Kuthuru’s Upstate Pain Medicine offices in Fulton and Utica. In 2009, he moved to Las Vegas and opened another practice. Authorities say in 2010, Meislin and Kuthuru started submitting false bills that indicted Kuthuru had treated patients at his upstate offices when in fact he was in Nevada or outside the country.”
• Meislin faces up to 10 years in prison and a $250,000 fine.
Ethics and Professionalism
Coder Liability
• The falsity of the claim occurred as direct result of actions by the coder.
–Solely…
–In collusion with others…Additional conspiracy liability?
• Financial Incentives
• Any attempt to cover up the error
–Alteration of records (obstruction)
Ethics and Professionalism
Conclusion• Coders can no longer rely on:
– This is the way I have always done it.
– This is what my friend told me to do.
– Universal approaches to coding.
• Coding errors can have serious consequences from a revenue perspective. “Knowing” errors can have more significant implications and can lead to civil or criminal liability. The concept of being a “professional” coder implies knowing how to find the appropriate standards to correctly represent the services provided.
• Our ethical obligations require that we competently advise the physicians/entities that look to us for our expertise. While not an easy task, it is the level of diligence demanded of all professionals.
Ethics and Professionalism
Questions?
CEU Code: